Podcast Industry Stats

A feed is “active” when at least one new episode was published inside the window. Numbers grow with longer windows because more shows fit inside.

• life1.6%
• ceo1.4%
• new1.4%
• business1.4%
• building1.3%
• future1.1%
• founder1.1%
• more1.1%
• world1.0%
• health0.93%
• one0.92%
• marketing0.88%
• van0.87%
• real0.86%
• power0.85%
• get0.77%
• work0.74%
• del0.74%
• inside0.74%
• data0.73%
• interview0.73%
• best0.73%
• story0.73%
• people0.72%

Tokenized across episode + show titles, lowercased and stripped of accents. Stopwords (a, the, le, der, episode…) excluded. “%” = share of titles containing the word.

Words that work in their episode titles

• davis7.6%
• victor7.6%
• hanson7.4%
• essentials5.0%
• fbf3.4%
• karen3.4%
• mfm3.4%
• murdered3.4%
• dateline3.2%
• georgia3.2%
• minisode3.2%
• rewind3.2%
• murder3.0%
• talking2.8%
• missing2.4%
• mysterious2.4%
• death2.2%
• iran2.0%

Pulled from up to 50 recent episodes per podcast in the Apple & Spotify US top 10. Reuse what’s working — these are the patterns the most-listened shows lean on.

Per-podcast breakdown

• 
  The Joe Rogan Experience50 episodes · avg 164 minjremmadavidjohnprotect
  164m
• 
  Call Her Daddy50 episodes · avg 68 minfbflovealexdatingcheating
  68m
• 
  Crime Junkie50 episodes · avg 51 minmurderedmysteriousdeathmissingfamily
  51m
• 
  The Daily Signal50 episodes · avg 14 mindavisvictorhansonirantrump
  14m
• 
  Huberman Lab50 episodes · avg 97 minessentialssciencetoolshealthimprove
  97m
• 
  SmartLess50 episodes · avg 60 minreleaseintroducingjenniferjennyjon
  60m
• 
  Dateline NBC50 episodes · avg 43 mindatelinetalkingmurderaccuseddeadly
  43m
• 
  Morbid50 episodes · avg 65 mintaleskillerlistenermurdersbonus
  65m
• 
  My Favorite Murder with Karen Kilgariff and Georgia Hardstark50 episodes · avg 64 minmfmgeorgiakarenminisoderewind
  64m
• 
  Conan O’Brien Needs A Friend50 episodes · avg 42 minreturnsconanreviewstaffagain
  42m