What Actually Took Kaylee to 7-Figures on TikTok Shop (And What Stopped Working)

Welcome to TikTok Shop Affiliate Academy podcast, where we're interviewing the heavy hitters, game changers, and affiliates who are rewriting the roles on how to make major money online. Get their winning strategies and join our free community at affiliateacademyhq.com. All right everyone, welcome to TikTok Shop Affiliate Academy, a podcast on covers a story and strategy from the top 1% of TikTok Shop Affiliates. Don't forget to join our free community at affiliateacademyhq.com where we have light-minded affiliates, kind of sharing what works, all that good stuff. I am your host, Ivan, and we have a very special guest today. She is married, living that dink life with two dogs. She recently bought a home in Wyoming and planning to travel a bunch in 2026 and specializes in TikTok Shop videos and generated an estimate of over $3 million in Lifetime GMB on TikTok Shop. Please give a warm welcome to Kaylee. Hi Kaylee. Hello, thank you for having me. It's just so fun. So yeah, we were talking pre-call, but Kaylee might have a familiar face. You see her probably online in coaching forums, but yeah, I think another point of clarification, not a lot of people know what dink means. So what does dink mean? It's double income, no kids. Double income, no questions. Our livestream, 2026 is going to be our aunt and uncle year. Wow, you have a niece and a nephew on the way, and then probably next year, maybe no more dink after next year. Okay, okay, cool. They're still on the plans. Yeah, I was living the cool uncle life for the longest time. I have eight nephews and nieces. So it was the very cool uncle. Yeah. And then actually pretty awesome, because now you learn parenting along the way, you know, parenting on the sidelines. This is my dream. I'm like, there's a baby on the way that isn't mine, that I can spoil and have so much fun taking care of. And then it will, because I'm the older siblings, it's my younger sister that's pregnant. So I'm like, this is great. I had to do everything else in life first. And now she's doing this, you know. Yeah, you take care of your little sister. Now you can take care of her and then enjoy it. You can, you know, when they have a tantrum or, you know, dirty potty, you can hand them right back. Okay, cool. Let's start off with the beginning, you know, what were you doing before TikTok and TikTok shop? Yeah. So if anyone has seen my face before, you might even know my story. I was actually a barista before doing TikTok shop. I live out in like a really small remote town. We moved out here because of my husband's job. And I left my healthcare job behind to move out here. So there was no positions for what I was doing in healthcare. And I was doing online fitness and nutrition consulting. What did that for about a year and a half until I completely burned out? I wasn't leaving the house. I was just working all the time. I wasn't being very fit myself. I remember my knees starting to hurt me like, I'm too young for my knees hurting. What's going on? Just totally overworked. So I took, I shut down that business because it wasn't making me happy. And then I was like, okay, what am I doing in my life? And my husband's like, go need some people. And I'm really glad that I did because it's solving coffee shop in town. And I literally met everybody doing that. So I was kind of getting back on my feet. But I was like, I got myself to a bunch of debt. I was not managing my books well. I overspent because I got my first taste of money. And I just had no financial responsibility. So I was like, I'm in debt. And this barista job isn't going to get me out. So what am I going to do? So with my nutrition skills, that's what my degree is in. I thought about doing digital downloads for like, nutrition-related stuff, fitness-related stuff on Etsy. But I started doing some research on it in early 2024. And a lot of people were just saying it's not as lucrative as you think it might be. Like, Etsy was becoming less and less lucrative. So I was like, okay. And then I was scrolling TikTok one day. And I saw Bryce, who is another TikTok affiliate, talking about how much he made in February of 2024. And I was just like, scam, whatever. Like, I don't believe this. So, but I would like kind of go and ask questions just to see if he was being legit. And then he was always so open with everything, answered every single question, super humble on his guy. And I was like, well, shoot, I have enough followers to do this. So why don't I just give it a try? So in March of 2024, I entered the affiliate program. And at the time, you could get like five samples for free. And I was like, the only money I'll probably ever make from this is just the five free products. But whatever I'm going to do it anyway. And then it just took off from there. So it's okay. Okay. So you had some kind of online experience dealing with clients, you know, you had a fitness business. You found clients. They signed on with you and you kind of coach them through that. So you had like an understanding of digital marketing, all that stuff. And then when you saw TikTok TikTok shop come about, you're like, wait a minute, there's a lot of connecting of the dots. I like, hey, you know, I can maybe use that knowledge to sell products online. And Bryce was that kind of. Yeah. So I've never done affiliate marketing before TikTok shop. I never sold any products. I never did any product recommending. I did do client acquisition through social media because that's how I got all my clients through Instagram. And I, I was actually trained in high ticket sales for my company program. So it was a very different type of sales. And I hated high ticket sales. I will forever clown on high ticket sales. I hated so much. I, I, not to hate on anyone that does it, but I hated it. So getting out of that was, it was a, it was a big source of a lot of my stress was the high ticket sales. So I think just really at marketing, it felt like a huge stress taken off of my shoulders because it's just a different type of selling. So I just know a little bit about sales psychology from high ticket sales, but I just didn't know how to sell products. Like I just had never done that before. Yeah. I mean, I just took kind of maybe around about I know high ticket sales is kind of a longer sales process. It's a different way of communicating with them. It required a lot more nurturing and kind of not emotional energy too. Yeah. Yeah. And so you, but at the same time, like you sharpen that knife for that skill of like learning how to sell high tickets, probably the hardest things to sell, right? So if you can check that off the box, then you're more equipped with any sales experience you can get. It's always going to like add to your resume, you know, like it all helps. I love it. Okay. So you are on TikTok shop now. You have kind of a history of digital marketing, high ticket sales. You make those first TikTok shop videos. What were those first videos like for you? Yeah. I, I had no idea what I was doing. So I had had enough followers from TikTok to join the program. So obviously I made some sort of content that got me followers. Well, that content was in like 2021. I would make like healthy drink recipes. We were, I mean, everyone was popping off, you know, back in COVID times because a lot of people were on TikTok. Well, one of my drink recipes took off and got like a half a million views. It got me a ton of followers. So I knew how to make drink recipes. Didn't really know how to make anything else. So I was like, I don't know how to sell this product. So my first TikTok video I needed to do was for a cordless vacuum. And I was like, now looking back, like it's super overly corny. It's like not authentic at all. And I was just trying to be flashy to get views because that's what I knew worked for my drink videos. It didn't really go anywhere. I think the first video I made that I don't even know how many views it got. It definitely wasn't viral was on the Miyoki water bottle. And I showed the product in action because what I liked about the water bottle was that it had this strap. So I was holding it like a purse. And I was like, with your walking in the house with all this crap, I was like carrying boxes and stuff. This is the water bottle you need because it's like you can hold it without going to with free hands, right? So that was one of the first videos I made that took off. But truly, all those first videos were crap. Like this is downberry. I'm on camera right now. Like they sound very inauthentic. Yeah. Yeah. Okay. So you had how many roughly how many of videos did you make or how many days did you go on with making like kind of cringy videos? Let's call it. Oh, so long. So I would say well, okay. The day that I became a TikTok shop affiliate, I signed up for the social army course. So I think I had a little bit of an advantage of not making scrims videos. And I was also making content for five years before that for free. But I did make my first sale within the first two weeks. Okay. So I would say those like cringiness probably the first three months, just not sounding authentic, sounding like I'm recording an ad, that type of thing. Yeah. Okay. So, you know, you said two weeks till your first sale, which is a big landmark. And then kind of three months until you really felt like kind of really comfortable in your skin and we found your groove. So now the biggest question is like, what like you found your groove? How did you find your groove? Or what do you think can, you know, contribute? I mean, that groove of yours. So I think what really contributed was starting to talk about products that I was really passionate about. When I first started to talk shop, there was a creatine brand that came to me with creatine gummies. I never actually tried any creatine gummies before that. And I was like, oh, I know all about this. I could talk about this for a day. So it was very easy for me. And I had expert expertise in that area. So it was easy for me to sell creatine. Another one was these, what's it called? Like these dry roasted edamame packets. And I was like, wait, these are genius because they actually are a better protein ratio than protein bars. But nobody understands what protein ratio is. And I went into this whole field about protein to calories and like, what's a good ratio? And like a lot of protein bars aren't even that entire protein. That video was, I think, my first viral video. And it's like, okay, that makes so much sense because I'm talking more normally now and I'm talking about something I'm really passionate about, which is fitness and nutrition. Yeah, I love it. So essentially product selection, you got more comfortable with the products that you're making videos. Yeah, products that you loved and passionate about. And what I mean by passion is throwing out so often. But like passionate in that, like you know about the category, right? Protein, health, fitness, right? You're a fitness coach at one point. So really just connecting with, you know, your understanding of things and you could talk about it for hours, I imagine, just by talking about it for hours. Yeah. Oh, that will come through in the videos, right? So I love that. It's like, if you're out there trying to struggle, like what I would suggest is like look around your house for items that you're using already because those are natural kind of items that you're using. You like them for a reason, right? You have an education and it could be like, I've been using hair rollers for years and I've literally hated every single one that I've tried besides these. Let me tell you why. Like it could be, you just have a lot of experience with it. Yeah, you could subheralers with this skincare or this slipper or like, when I used to film, I used to sit my iPhone up on like, I try to prop up bananas to like make it sit. And now I finally have a desktop tripod that we're going to look at. Look at us. It's like something that you just care a lot about and like you could, you could make a video talking about it to your mom to your best friend and not even just for a TikTok shop video. Okay, cool. So that difference in the beginning for you was that product selection. Okay, cool. And then you have those viral hits. But eventually, you know, you have viral hits, but to me, there's always going to be ups and downs, right? You're maybe trying to chase those. Like, talk me through those moments like after that viralness where you're like, man, is this for me or did you have any of those moments? I did. I wish we didn't have a graph somewhere that I could easily pull up to watch the up and down because I've had some of the most volatile sales of anyone I know I'm talking about. So I had a viral video in April, one in May, one in June, and then one in July that went mega viral, almost 20 million views. It made me a ton of money. And then after July, my income went down while my videos went up. So that was August, September, income down, videos up, October, income down, videos up. Literally, my income went down for six months in a row while my videos continued to go up. So I was like, I literally fell off. Like, I was like, okay, I guess no more, one more viral video, I'm not that anymore. Like, I guess, is the jig up? Like, what's happening? I don't get it. Like, I don't understand what's going on. And so there's two things at play here. There's the mindset of freaking out. I'm falling off. I don't know what I'm doing anymore. That's going to come through in your videos. And then there's also this is a very fast-paced changing platform. You got to keep up what's working right now. And what do you maybe not understand? If I were to boil it down, I would say that a lot of what I was doing in the early game was like throwing spaghetti in the wall and seeing what's stuck. And I just happened to look out with a good amount of things sticking. And then they stopped sticking. So now it's like, okay, I need to learn the skill. I can't just like fling things at the wall anymore and hope it works because that's not working anymore. So I really had to start looking back and dissecting my own and other people's viral videos and really, really, really learned the skill. Not just making a shoppable video, but making a great viral worthy shoppable video. And that's the skill that has taken me hours upon hours upon hours that have really, really worked on. And I still work on every day. I love it. I have so many questions. You mentioned their income down videos. What did you mean by videos up video creators? Okay, so amount of videos you're posting for months because like obviously the or everyone's heard struggling with sales post more videos, struggling with sales, most more videos, right? And like you said, you're posting these videos but throwing spaghetti at the wall, like I need to post videos, I need to post videos, but I guess to summarize, maybe there was not a lot of rhyme or reason or strategy behind posting those videos, right? So not only do you need to post a ton of videos or more videos, you also have to have a strategic method of like why you're making these videos, script, what's working, etc. And you kind of lost that. But like you're saying, learning the skill, right? You said you learned the skill, you said dissecting the videos. And I want to know like, what did you learn? Like is it like what's working right now? Or is there something else that you learned in that process? I'll start off with something that I learned that I was following that did not help me. I think a lot of that July to December of 2024, where I was really kind of going downhill, while I was increasing my output, thinking that a viral product, as long as I'm making a video with the viral product, it's going to take off. But the truth is, my video wasn't nearly as good as the videos that were going viral with it. So just because I have the most viral product on TikTok shop in my hand, doesn't mean that it's going to magically pull me up into money. Like it's not going, like maybe now that's more true in TMB Max, but even still, you can't make a crap video with a great product and make money. In those days, I'm talking 2024. Maybe today it's different. My goal is not to make crap videos. Anyway, but I wasn't able to really look at that. It takes so much, so much self-reflection to look at your video and be like, you know what, yeah, this isn't really that great quality of a video with thrown together. It's not really showing the product in its best light. So that was something I learned that wasn't helping me. Something else was like, I really wanted to just throw the phone up and start talking and make a great video that way. I really couldn't do that. At least not me. Some people can not. I blab a lot, as you can probably tell. And it was making my videos drag on forever and not get to the point fast enough or just not be interesting enough to watch. And ultimately, this is an organic platform. If your video is not interesting enough to watch, nobody's even going to stick around to hear what you have to sell. So that was a second issue. I would say a third issue was like, really understanding viral formats. So now we can sit down and look at the top videos of the week on TikTok. Like, this is a solo ad. This is a product reaction. This is a skit. This is a bottom-of-funnel video. Like, we can kind of sort videos into categories. I never really thought about it like that. I was just like, there's a viral video and a not viral video. I was thinking there was one way to make a great video. And it's really not true. I think of it more in viral formats. Nuckits, buckets of types. Things are not everything that I learned, but some of it. A lot of it's just a product of the game and being in it for so long. You understand the intricacies of making a video. It's not just, like you said, posting one quote unquote viral video. There's a lot of elements to it. There's the hook. You can have so many different ways of doing hooks. You can have so many different ways of that. I know that she really mentioned. It's product. So like in marketing, they call it product market fit, like selling to your right demographic. So picking products that I wasn't the best for selling. So for example, I always give the example of why would I pick up a curly hair product and try to sell you a curly hair product? I don't have curly hair. I know nothing about curly hair or textured hair. But in my head, you look at the top trending products. And you're like, oh, that's what selling, so I should pick it up. No. If you don't think you're going to be good at selling it, it doesn't matter how trending it is. You know what I'm saying? So now I really think of what could I sell low? I don't care how trending it is. Maybe I'll look at the top 100 trending and pick five that I think that I can make a great video on. Yeah. I love that. Okay. So it brings up kind of ideas of the tool that we talked about earlier that I developed called Buzz IQ. And it has, when you're talking about a list of the top products, right? And then when you have the list of the top products, you know they sell well, right? So they have that pent up demand. And you can go ahead and look at the product and see what does what product vibes with your style, right? Is it a cleaning product? Is it a haircare product, etc. And then, you know, with those high selling products, you can go ahead and click on that product. And then it has all the top videos for that product, right? And so like we're talking before, you can play those videos. You can examine those hooks. You could see why it's viral or do your analysis, right? And so, you know, a product that we have is has dozens of viral videos that you can now use as inspo and to make your viral videos from. So, tool because when I'm like talking to people about product selection, if you're like, oh, I should promote this product, look at the top selling videos for the product. Are you willing and able to make a video like that, right? Because for example, the fan tick vacuum, like the top selling videos on those are it's a lot of like the car vacuuming and then like showing all the car detailing. I don't really want to set that all up. I'm sure I could, but they've already done it so well. So I'm like, okay, I might not be as competitive for that for something else. I'm like, you know, I can make a video, I think even better than that. Ooh, I have a good creative idea. Now my videos are going to be more competitive. And I'm not saying that you can't make a video if you don't think it's going to be the best video out there. Like, obviously do what you want. It's free to post videos. But think about it like that in order to save your time. Yeah, one thing that came to mind when you're talking about that right, everyone's doing the car videos. But like, I know looking at my wife's side of the bathroom. There's a lot of hair and makeup and, you know, stuff. So it's like, that's an opportunity. It's within your environment. You don't have to go set up anything, right? And it's a different perspective for say versus like the exact same as the viral format. But it's like, think about why I did that video go viral for that product. Well, one person I'm talking about, hopefully, I wish I could show it before and after, right? Messy, cleaning shot. It's aesthetically pleasing to watch. People already watch that type of content without a shoppable link. So it's easy to see why it went viral. Yeah, yeah. And so we mentioned the tool before. It's called Buzz IQ. You can get your kind of free access at getbuzz IQ.com and side of it for you guys to try it out. Okay, cool. We are now approaching the kind of middle segment where it's like, what's working for you right now? Right? You've seen a lot of success throughout the years, but as you said earlier, TikTok changes day by day, right? Is there anything kind of in your hook strategy, in your editing strategy that really kind of sticks out to you that's working right now? Okay, so I've never even said this out loud yet. So this is kind of like a lot of everybody. So it's like, just noticed as the platforms matured, the more viral videos I see and I say them all the time. What I'm really noticing go viral lately is edutainment like education entertainment. I feel like a great example of this is YouTube shorts. I feel like I see so many edutainment videos on YouTube shorts. Not necessarily TikTok for some reason, but for TikTok shop videos, I'm like, if I could teach them something and entertain them at the same time, I can really sell this product. So for example, I do a lot of health and wellness products. Health and wellness products don't often sell themselves because it maybe it's a it's a pill. It's a powder. It's a workout machine. I have to explain to you how it's going to benefit your life. It's not like a vacuum where you can see the before and after in one video, most of the time. So I can entertain you. Well, I'm educating you on what this product is going to do for your body. You're more likely to watch and you're more likely to buy. That's a style that has worked well for me because I am a teacher by nature. It's what I've always done. I was coached before this. I was an instructor before that. That's a style that works really well for me. It's not the same for everyone. Obviously, there's other styles that work. Skits also work, but I would say edutainment is also a little bit untapped. I think there's not a lot of people that are doing it really well. It's usually like a little bit higher production value content, but it rips, especially in ads. Yeah, I think you mentioned higher production content, but like if education is in you already innate in your brain, it's like easy to call back on. You're kind of familiar with it already. So yeah, I'm used to, well, and again, like even the way that I was teaching, sometimes my expertise, like when you're talking about your expertise, you're talking to high level. Yeah, you can bring it down and make it more relatable. Yeah. Like I just saw one of the top skincare videos that the week is a woman saying, if you got a turkey gobbler or something like that, you need to have this. I would have never described it that way because I feel like it's corny, but it actually works better than, oh, if you have skin, laxity, and collagen, you know what I'm saying? And that's more with that typical watcher, typical viewer on TikTok. Yeah, yeah, I think I told you before, but my wife is doing a TikTok account and she's a physician. And so she's like way up here. Yeah, and so like in the videos that we made so far, we just started, right? It's a couple videos in, but in the video she made, she we make, she has extremely long terms, right? Like all the, you know, medical terms and my follow-up question immediately is like, what is diageal, my, my enocletate or something? Yeah, and then she explains it and then, yeah, so yeah, I can totally agree. It's like, remember who you're speaking with, right? You're not necessarily insulting them by saying, you know, they can't understand you, but like you need common ground, common knowledge to kind of communicate. Well, always buy more for an emotional reason than a logical reason. So I'll tell you earlier about those creatine gummies and like, well, creatine literally helps you build more muscle. Okay, logical, but why do people care? Well, in practice, you're going to get more out of your workouts. You're literally getting more bang for your buck and who wants to spend endless hours working out. So you have to connect it to that emotional piece to really drive it home. It doesn't matter how logical it is, creatine is the most logical thing for everyone to be taking, but a bunch of people don't take it. Why? So connecting that emotional piece will really help them by selling like a kid's workbook. This will help your child become so smart. Okay, logical. This will get your child off screens and actually enrich their lives while you're able to brush your teeth in the morning. Oh, now you just touch my emotions, right? Emotions over logical and then other way that I've heard is like sell the sizzle, not the steak, right? So the kind of great way to put it. Yeah. Cool. So those are awesome things to work on. Up next is the last part of the interview. I don't want it to end. You've dropped so many dimes here, so I appreciate that. But the rapid fire around now. How much GMV have you generated as a TikTok shop affiliate? 3.1 million now. 3.1 million dollars on TikTok shop as an affiliate. Awesome, awesome. What are one or two decisions that you think got you there? Was it commitment or just grinding it out? Like, what are two things that you're like, man, that's why. Consistently being willing to self-audit my own content and look at what I can improve and not just settle for good enough. I think that has been incredibly, incredibly helpful. And then also, I mean, a lot of it is market research. Being willing to study the market and learning how to be a marketer, not just a content creator, talking about whatever I feel like, but being willing to look at the market. Yeah, essentially, you're selling something, right? So knowing sales strategy, marketing strategy. I love it. I love it. Okay. What are the kind of top products that have seen, that you love telling that you got or in the past that have done you well or like, what are some of the products that you love? Oh, so my top products of all time. So like, I have the dry roasted edamame from the only beam. I went viral with it because I love talking about protein. I've sold a lot of creatine supplements because I'm very passionate about creatine. Another one is fiber. I'm super passionate about fiber. I also went viral with the cooling blanket because I do lots of skits with my husband and those go viral. And then I recently went viral with skincare. And skincare just went so, so, so viral because they really have a lot of money to spend on ads. So I was doing a lot of food in beverage, but because it's a higher product cost, they don't have as much margin to pay amazing commissions and spend a ton on ads, a product like skincare or even fashion sometimes. There's a little bit more margin to work with. So I've also gone viral in fashion. I've gone viral on a lot of niches, but it's kind of a combination of, you know, having a good viral form that I'm good at filming a good enough passion about the product. And then nowadays, do they have money to spend on ads? So it really can be anything and don't limit yourself to one niche. Yeah, let's talk about that a little bit. You mentioned a little bit of GMV Max and ads and, you know, it's a different environment than it was when you first started, right? Talk to me a little bit about that. So GMV Max is essentially the brand spending money on the video that you made showing it to more people, right? How do you know a brand isn't going to spend more money on your video that you make or how do you go about choosing, I guess it's a little bit of product selection, but talk to me a little about GMV Max and how it affects your video making. The more that you're in this game and the more that you just scroll, you will figure out what's on GMV Max because you'll see it in ads all the time and you'll also see other viral videos about it. So that's a lot of the reason that I know. Also, the more you're in this game, the more hopefully you will communicate with brands and they'll also tell you what they're going to be spending on if they're running GMV Max. So now I have a lot of like internal communications with brands that I know. So everyone right now is talking about like Shark and Ninja because they're spending a ton on GMV Max. Yeah, also brands are spending plenty on GMV Max, maybe not as much as them, but they're still very much in the game. So just staying in contact with brands and then also seeing what products pop up oftentimes on these product research platforms, they'll also show you what's being run in ads and what does it come up as sponsored, then you know it's being run in ads. I think all those ads are now GMV Max. Yeah, so the tool BuzzIQ has that, right? You see a video, you see if it's promoted by ads and then you know that you can ask for that product and likely going to have GMV Max pushing your video. And don't like, don't limit. I think a lot of people create self-fulfilling prophecies with GMV Max. I cannot go viral unless it's GMV Max. I'm smaller creator, so I won't get picked up in GMV Max. Try not to talk to yourself like that. It creates like a self-fulfilling prophecy. I go, I promote whatever products I want. I hope that it gets picked up in ads. I've gone viral organically, even since the GMV Max era. So truly, don't limit yourself. Yeah, I like that. I like that. I'm speaking with so many affiliates I've seen at all. It's the whether GMV Max known, GMV Max, like a small big creator is like you said, like so don't let that be a determining factor. And if you do a product or not, make a video or not, so I love that. I love this question, but what is one thing that you can improve on as a TikTok shop creator? Like how can you be better in 2026? You maybe have a long list, but let's go. In my existence is all that I think about all the time. So lately, since I've kind of, okay, I'm very ADHD. So when I first started TikTok shop, it was very easy for me to be hyper fixated on TikTok shop. Thinking about and doing TikTok shop literally 16 plus hours a day. And when you're ADHD, that doesn't even feel that crazy, because you're in that hyper fixation stage. So now a few years in, hyper fixation has faded. Now we need to go to balance. Balance is where I struggle with work. It's why I burnt out in my last job. So now it's about finding a structure that I can stick with because I don't have kids. Sometimes it's actually harder because I have no other limitations on my schedule, meaning for someone with not a lot of boundaries with work, a lot of my weekend hours go towards work. And it's less efficient work than if I did have other obligations. I'm like, okay, I can only work from this time to this time. So I better get on it. So a lot of these about efficiency and just as a quick tip, I will say I hesitate a lot to make the first video. I overthink it. I stress. I worry about what if I put in all this work and it's just another video that doesn't pop off? It's frustrating. I made literally thousands of videos that haven't sold anything. But you need to get moving just like going to the gym. You need to get your butt up and get in there and then it will be easier. You're gonna be the catalyst to get over that hump of resistance. So what I tell myself is like, I just need to make a couple of shit videos and then I will like get the ball rolling. And then my creative juices start flowing. The videos come to me easier, but I have to get past that first, getting into filming mode. You see what I'm saying? Yeah, no, definitely. I shared the same exact sentiment, like perfection. I void perfection as much as possible. And I'll tell you a reason like, created one of my first viral videos. I said a word wrong. And in my head, I'm like, oh, I should restart this. I ended up posting it and it's the most viral video that I created thus far. So like, you just just post it. Like a lot of people have a fear everywhere. Every single person has this fear of like posting something and getting like criticized over it or critiqued over it. And the one thing you need to learn is like, you don't, you don't need to have that. So I appreciate that a lot of times on TikTok, the critique, you saying the word wrong could have been the reason you went viral because sometimes everybody comments on that. So just post it. Remember, we are very, we are literally in an era where we can post ads for free. That has never happened basically anywhere ever. And it might not be this way for much longer. So take advantage of this opportunity. Okay. Well, last question here, but 2026 just started. What is one thing that's super exciting for you, right? What are you super excited about this coming year? Gosh, in terms of content creation, I'm super excited to get into my new house with a bit more room and a bit better filming spaces, but also continuing like my biggest goal for this year's brand relationships, like just growing closer to my top brands and really working with them on like a month by month basis or like whatever it is, becoming more of really a business person with this rather than just posting random videos and helping them make sales, doing brand deals, close collaborations, being in the know, like really taking a seriously more like a career because it is. Yeah, I love that. It's a little bit of personal of moving into your new spot and more roomier spot, I think you said, and then kind of had dedicated. It's not really related about so excited. Oh, of course, I mean, it is relatable because two years ago, you didn't have this opportunity, right? Because of TikTok shopping, the success you've seen. Now you're able to get, you know, to a spot that you feel extremely comfortable and excited with. So for sure. Love it, love it. Okay. And then kind of professionally, you're saying like brand deals or more closer connections to brands, right? Not just one of videos from random products, but like deeper connections with brands. When I think about it is like being one of their MVPs, like one of their most valuable creators, like them, you don't have to do it for every brand, but you can do it for a few brands. They treat you well, you treat them well, and it's a beautiful partnership. And then you both get to make a lot of money. And I personally think the more you promote one product, the better you get at it. And you can make a lot more money doing that rather than trying to be the number one of a hundred products. Yeah. Yeah. I think a common thread in our conversation today is like comfortably with the product, product knowledge, knowing a product very well. So you can talk about it. And that goes in line with like partnered with someone long term, partnering with a brand long term because you get for more familiar, better videos, essentially at the end of time. So absolutely. Yeah. I love it. Okay. Cool. So yeah. Again, guys, you know, this was a podcast brought to you by Buzz IQ, get Buzz IQ.com for that free access. You can find the viral videos. You can get the viral scripts made for you. Go and try it out, getting a free access to that. And Kaylee, thank you so much today. You've dropped so many gems. So for those listening, actually, we didn't even touch on this. I would like to touch on it, but Kaylee actually gives audits on people's accounts, right? So aka, what that means is, hey, Kaylee, I am creating TikTok shop videos. I suck. I'm not getting any sales. Help me out. Right. And so you're that. So talk to me a little bit about that. Like, how do you, how people, what does that look like? I have assisted doing it until recently. The only reason I started doing it is because I came across a charitable cause that I really, really wanted a fundraise for. So I'm actually not taking any of the money. I am doing it by donation. So if you're interested in doing it, I currently, like I filled up my spots and I'm going on wait lists, but I'll offer them once I catch up. And I have a teaching page kind of where I give tips and stuff. And that's where I do these audits where you'll see all this information, like Lincoln bio stuff. But yeah, I just do like a quick account review, look at kind of touching on all the aspects of what you're promoting, how often your quality of videos and send it to you over TikTok. And I've gotten some feedback from the ones I've done. They said it's been so, so, so helpful. So sometimes you just need a little personal touch and just kind of like a check on your account. Yeah, I love it. I love it for sure. Everyone needs that, right? Regardless, if you're the multi-million dollar creator or just started, you need someone to get back so someone's perspective. Yeah. Okay. So Kaylee's information will be in the show notes below. We will have that. For those listening in the car, go ahead and say your username or your your hand. Yeah. My username on TikTok for my teaching page is Kaylee comes back. Just make sure that you go to the one in the show notes cause there's lots of scammers that try to be me. And I will never ask him for money or anything like that. So go to the one in the show notes, we'll have the proper link there. Okay. Show notes in there. Follow that. And then you mentioned, you're doing this for fraternity or giving back. Like, do you want to talk about that a little bit? Like, what is that? Yeah. I mean, to be honest, like, I don't even have any affiliation with this. I just randomly came across this couple on TikTok that was, it's a husband and wife and the wife is posting about her husband's cancer journey. And they had, I saw it because they had a huge medical bill and they're at a hospital in Colorado. So it's like, I knew the hospital and I've seen those medical bills before. And like, sometimes God just places something on your heart and you just have to talk about it. And I was like, I have the skill of content creation that Carol Ann, who is in her 60s trying to take care of her husband doesn't have. And I can help bring attention to this, which is going to help bring donations to their page. And we literally raised enough money from these audits that they're able to keep the lights on. They're able to pick up his prescription. It's like, it's truly such a beautiful thing. What social media can do for the right reason. So I was like, I want to do this. I can give my skill in trade for donation. And we are able to raise some money doing that. And that's why I'm doing the audits. And maybe I'll just every month and pick another charitable cause and just help people out, you know? That's like the most, I have like goosebumps in my sweater thinking about that. So I appreciate that. Sometimes it's just put on your heart and you just have to do it. So that's why I'm doing it. Okay. Yeah. Okay. So everyone listening, if you want that, you know, feedback, that audit, Kaylee has her page in the show notes, probably going to be a hot commodity. So you might need to get in line, but you know, just go ahead and give it a try. And who knows, you might see Kaylee in our community at affiliate academy hq.com. And thank you for listening, everyone. Thank you, Kaylee, for your time today. Thank you.