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258. "We had $900K. Now we’re $100K in debt"

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258. "We had $900K. Now we’re $100K in debt"

Christina and Aaron, a high-income couple in Toronto, face deep-seated financial struggles rooted in emotional shame, mistrust, and avoidance. Despite earning $210,000 annually, they lack financial stability—showing high fixed expenses, near-zero savings, and $106,000 in debt. Their problems stem not from poor income or financial literacy, but from a cycle of guilt, emotional avoidance, and broken trust in each other and themselves. Christina lost $50,000 on NFTs, while Aaron spends emotionally to manage anxiety, reinforcing their fear of financial responsibility. Both grew up with limited financial conversations and internalized negative narratives about money, such as scarcity and shame. Past attempts to seek help—including financial coaching—failed because they avoided open, honest dialogue. The core issue isn’t financial complexity but psychological barriers: they don’t trust themselves or each other to manage money. The solution requires shifting from guilt-based thinking to financial competence and emotional honesty. A structured conscious spending plan and specific, measurable goals—like saving $20,000 by January—are essential to break the cycle. The episode concludes that true financial freedom begins with self-trust and vulnerability, not just numbers or tools. A money coaching program is recommended to guide them through this transformation.

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Are you feeling stuck with your money? Have you told yourself, "I need to figure it out," but you haven't really done it? I understand that not everyone is going to sit down and read multiple books about money. I get that. That is why I created Rich Life, the road to 100K. This is a step-by-step program that shows you how to build a money system that works. Like figuring out the date that you're going to have $100,000 invested, how to automate your money, and how to cut through the noise. Plus you will get access to weekly live events and a community of like-minded people, plus a library of my best materials. This is the program that will finally help you get on track with your money, and you can join today at iwt.com/100K. It's kind of funny when I talk to small business owners who are super frustrated by the vendors that they work with, because I'm like, "You all know you're the boss, right? You can fire them. You can make changes today." 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Now is the time for business owners to get ahead, not in January. So find out if you qualify at joingelt.com/ramyth. That's joingelt.com/ramyth. I got really deep into NFTs. I went up to like 900 at some point. $900,000? How much did it go down to? Like nothing, didn't recoup. You mentioned that you have $100,000 of debt. What's the plan for this debt? We don't have one. Why we're here? Feels like heavy. I'm a very emotional person I lead with the motion, so I think some time I spend with the motion. There's a lot of shame. You know, I'm 42. I shouldn't be having to sit down and have this conversation. All the things that we say to ourselves, sometimes the story we tell ourselves is not necessarily reality. You find yourself doing that a lot with money? Yeah. Until it's really bad. If nothing changes in the next five years, what will happen? Probably the worst. It feels hard. It feels like we tried. I mean, we're stuck in a cycle that's not going to end until we end it. I think I have an allergy. And that allergy is this God-for-saken phrase that goes like this. Everything feels like gambling. You ever heard this phrase? Oh my God. The people who say this do not understand investing. They have never read a single book about money. They just hear the word investing and they know some crazy confusing phrases, 401(k), set IRA, so they equate investing to gambling in a Vegas casino. This is basically an easy way for people to justify not learning about investing, which incidentally is how the real wealth is created in this country. And what makes this even more confusing is that some quote investments actually are gambling. They're not really investments at all. They're fad. They're traps. They're scams. Crypto rug pulls. NFTs. Today, I'm speaking with Christina and Aaron who have been married for 10 years, raising two children in Toronto. They make good money, but they have no system for their finances, which has led to years of avoidance and there have been losses around NFTs. I'm looking at their conscious spending plan. If you want my help with your own conscious spending plan, join my money coaching program at iwt.com/moneycoaching assets, 64,000 investments, 228,000 savings, 5,000. Remember, they have two kids in a high cost of living city, debt, 106,000. Total that worth $191,000. And here is how they spend fixed costs, 79%, which is quite high. It's 1%, that's a red flag, savings 1%, that's a problem, guilt free spending 19%. What do you notice about their numbers? And if you were me, actually, what would you do? Put it in the comments below. I'm curious, before you get any further in this episode, put it in the comments, what would you do? Well, let's find out. Please meet Christina and Aaron. Christina, when I say the word money, how do you feel? Stupid. Just finances in general bring up that sense of, oh, I've done something wrong or I haven't quite figured it out yet. Why is that? I equate money to numbers and numbers to me have always been a problem since I started doing numbers in elementary school. And when you say you feel stupid around money, how does that show up? Frustration because I fear I'm not going to know how to answer a question or I'm not going to know what the next step is. And I get frustrated when I'm trying to fill something out or like spreadsheets or my nightmare. Thank you. Wow. Yeah. It becomes very jumbled and I lose track and then I get really frustrated and I just want to throw my laptop. What about for the two of you, your relationship with money? How would you describe it? My first reaction was like non-existent, like it's there, but we don't really have a relationship with it. There's unspoken conversations, there's conversations that we know we should be having. And we don't. I think also included in the application, we're avoiders. We want what's best for one another and it tends to be more in the moment versus the long term. You have the money because somebody makes a paycheck and you can spend it at a restaurant or things like that, but like that's it. No real connection to it, it's just something we swipe our cards for, is that what you're saying? Yeah. It feels like a means to an end. We like nice things. We like getting the best for our kids. We like treating other people, but yeah, it's been more of an imposition than like a support to us. We don't go on vacation because we don't have money. We don't own a home because we don't have money. Aaron? Yeah, I would say like we tend to avoid it until it comes to those big things. It's impactful things where like, okay, you know, you need to have X to do X when it comes to money. And then we try to tackle it as we go. How do you feel when we talk about this? Just that like sense of failure. I feel like we're both like high performers in like every other aspect of life that sometimes it feels like failure and it feels very emotional. Like a tightening, like a tensing, thick guilt and shame and just like, yeah, just feel bad. Are you typically feeling guilt when it's other parts of life? Yeah, I would say. Yeah. All right. You mentioned that you have $100,000 of debt, half of that on credit cards. Where did that debt come from? Living, like having to, we put a lot of things on credit cards during my time as an entrepreneur when we couldn't afford something, we would just put it on credit card. Okay. When I needed to buy something for the business or buy something for myself, I'd take it out of my line of credit. What? A line of credit? Why that? I don't know and I didn't know the difference to be honest. We don't have one. Why we're here. So we're here so that Rameet creates the plan and solves it for us. Yes. Yes. Okay. Wow. No. No, it's effective. To learn, to learn. All right. How does it feel to have this debt today? It feels like heavy. Yeah. Same. It feels heavy and we know as interest rates and things, it doesn't help either, right? If you're trying to move in the right direction and then you're suck paying those payments, it's not helping you move in that direction. We have tried to do things, but then whatever we've tried just hasn't worked or hasn't, doesn't actually come to fruition. Like, that's a good idea. We should do that plan and then I'm a shitter, so I think part of when we're talking about like the guilt and shame, immediately go like, yeah, we should. So why, like, what's the deal? We've sat down with a lot of different people in a lot of different instances over the years. But there's a lot that comes with money for us. There's a lot of shame, there's a lot of, you know, I'm 42. All the things that we say to ourselves and I know that oftentimes sometimes the story we tell ourselves is not necessarily reality. Yeah. And then what happens? And then we freak out. Tell me about the tension in your relationship around money. The tension is the knowing, the knowing that things are not great financially. The tension is the, the unknowing, unknowing how to move forward. And the tension is just between us. We don't always know how to have the conversation together. - I feel tension in my relationship around money, I think because it's been very, like I guess not stable over the last number of years. I think what Christina wrote in our application is very true. It's been very up and down and can be unpredictable. So I feel a lot of uncertainty. - Any who's been more unpredictable you or Christina's income? - Christina. - Okay. Christina, take me through your entrepreneurial journey. How long have you been an entrepreneur? - Eight or so years. - Okay. What's the most that you have made as an entrepreneur? - Right now, this year, that's like 79,000 year to date. - 79,000 year to date. How much do you estimate you'll make by the end of the year? - Probably just under 100. - What do you do for a living? - I help people build their personal brands. - Okay, okay. Wow, I was wildly off on that one. - Yeah. - And Aaron, what do you do for a living? - American marketing. - Okay. Christina, you said I've finally started to make money in my business, which is a great feeling, but we both don't believe it's going to stay. Interesting comment. Why don't you think that the money's gonna last? - It hasn't lasted in the past. - Meaning? - Meaning it's been, when I've had money, I haven't managed it. When I've been making it for a period of time, I haven't figured out how to make that consistently. It's gone away. - Got it. And so deep down, you believe that's gonna happen again. - Yeah, I think that's a fear. - Okay. Let's talk about the word trust in your relationship. Do Christina, do you trust Aaron when it comes to money? - No. - Aaron, do you trust Christina when it comes to money? - No. - Do each of you trust yourselves when it comes to money? - No. - Both shaking their head, no. Gosh, that's a pretty tough thing to say. - Yeah, it doesn't feel great. I don't think we've ever said that to each other. Yeah, not at all out. - I'm gonna take a wild guess. Maybe you've been putting off seeing a doctor for a while for some unexplained condition. Hey, why is my left eye blurry? Do I have toe fungus or is it just gross toenails? Whatever it is. Stop wondering if you should get it checked out. Go see someone right now. You can use our sponsors, ZockDock. They make it really easy. You don't even have to get on the phone to schedule an appointment. ZockDock lets you search and compare local in network doctors. 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How AI is changing every day work at NetSuite.com/remet. That guide is free to you at NetSuite.com/remet. NetSuite.com/remet. Christina, why don't you think Aaron trusts you with money? I haven't been trustworthy with money. There's a number of examples, but one of them is, I've got really deep into NFTs. And in that, like crypto space, and I spent a lot of money we didn't have, and I, on paper, made a lot of money. I was playing in a market, having no idea what I was doing, and blew a lot. What happened when you found out, Aaron? I think that was the first time, and the only time that something like that had happened where I didn't know about it, like our communication about that. So yeah, it was hard, a little bit of trust there, was just, I was unsure. Hold on, how much money are we talking about? Oh, like 40, 50 grand. It was not small. 50 grand in NFTs, and how much did it go up or down to? It went up to like 900 at some point. 900,000 dollars, okay? And then how much did it go down to? Like nothing, like, didn't recoup by any means. I didn't sell. I didn't know what I was doing. You held it. I just held it. You held it to the moon, except it went to hell. Yeah, LFG, bro. Wow, you're the first woman I've met who was involved in NFTs. I don't, I don't, I don't know if that's weird to say, but I've never met anyone who was involved in NFTs. I know, I don't know. I know. So you had fit between 50k to 900k, and then it went to zero, effectively to zero. When did you tell Aaron? What was the price when you, when you told her? I know it wasn't at 900k. No, no, hell no. I think it was probably, yeah, way before that, but it was like probably like double or triple. And I was like, all right, we're good, don't worry. You told me once you had made the money back that you spent. So she didn't tell me until it kind of broke even, I think, right? I think you broke even, and then it was doing quite well. So there was also this kind of, for me, unexpected, like, oh, okay, but not knowing how volatile a market is. I didn't know anything about it. So what happened when it started to go down? It happened really quickly, yeah. And it was very like, when they say like, it goes like, bowl to bear overnight, that's what it felt like. Listen up, you f***ing NFT bros. This is you, the only difference is she admits it. And you're still broke with your stupid avatar that you put on Twitter, but then changed it eight months ago. I'm so mad right now. - Yeah. - You're loud. - I'm supposed to be here to help. Not ran for that kind of things. - No, no, no, it's not. - All right, how'd you get the 50K in the first place? - Some was a line of credit. - Whoa. - Yeah, it was really f***ing up. - You still owe on that? - Yeah. - Okay, I appreciate the candor. I can see why Aaron, you would find it difficult to trust Christina around money. I am curious 'cause there was the reverse as well. Christina, you mentioned you don't trust Aaron around money. Why is that? - I don't necessarily think we need to spend as much on food as we need to spend on food. - Oh wait, you said you like to buy expensive food, is that right? What is expensive food? Like what's an example? - We buy organic bananas. We buy like $7 crackers. - And. - Now you're speaking a language I can understand. You're talking to a guy who does not know what the hell an organic banana is or how much it costs. That's not my, I mean, but talk to me about these crackers. What brand, what flavor, what kind? - They're made out of sourdough so that they don't have seed oils and preservatives in them. - Oh God. Oh God. And how much, how much you get for $7? - Oh, like. - Like this much? - Yeah, like a cup, probably. - Half the cup, half the bag is full of air. Like we imported this air from the Himalayas. - Exactly. (beep) - What else? - I don't necessarily think that we need to gift everyone a gift that won a gift period and to like that is like the most beautiful or expensive thing. - Is that a trust issue or I disagree with how she chooses to spend money? - I think it's, for me, it's a trust issue because we've talked about it. We've talked about how I don't quite understand it or I don't think it's necessary and it doesn't change. - I feel like over the past year or two, I've definitely done my best to curb my instinct to gift. So for me, I think I evolved to try to explore where that comes from. I'm a very emotional person I lead with the motion. So I think some time I spend with the motion. Like I want this person to understand how much I appreciate them more. How great. or how much I love them, so like I want to do this thing thoughtful, but I'm not necessarily going to say like, "Oh, that's too much to spend on that." -Can I say that again? I just want to make sure I'm understanding what you said, because you just spoke a language to me that was like Martian. I'm a very emotional person. So therefore, I spend a lot of money. Can you explain the two? They don't necessarily follow for me. -Yeah, no, I think something I realized recently is that I will sometimes spend to try to solve things, whether it's like gifting or I'm anxious, and if I get this thing that'll help us in the house, and like, you know, it'll be like a solve of some kind, but it's not the right thing to do with that. I don't know, maybe I'm not making any sense. -I don't think you're being honest with yourself. -Okay. -But you're saying is, I think if we were maybe peeling the layers back, we might say, I spend money sometimes because I'm anxious, or because I'm worried, or because maybe I want somebody to like me or love me. How much of that rings true? -Yeah, yeah, all of it. -Okay. What you said is an interesting story, but to me, it's just a story. I am an emotional person. Aren't we all? Don't we all have emotions? And then the next part of this story was, and therefore, I spend a lot of money. Well, why don't we just flip that story and say, I'm an emotional person. Therefore, I invest 34% of my net income. Why not that? If we're just going to pick a story, why don't we just pick that? I'm an emotional person, so I pay off my debt super aggressively. I'm an emotional person, so I talk about money every Sunday with my partner. -That sounds good. Sounds like a better story. -We could choose our story. -Yeah. Okay, with this lack of trust between the two of you, does that make it more or less likely for you to talk about money? I think you're experiencing it. It's like pulling teeth. -Yes. -It's not knowing what to say. It's not wanting to hurt each other's feelings. It's all those things. -Not hurting each other's feelings. -I don't want to hurt her, but she doesn't want to hurt me. And now we have this cycle, which is building upon each other. -Yeah. -It's actually very difficult. We can look at all the numbers. I can give you some fancy math, Abra Kadabra. But if the dynamic persists, where nobody wants to speak openly and honestly, even to the point of saying, "When you do that, it makes me feel unwanted. It makes me disappointed. We can't get anywhere." -Yeah, I think it's true. I think it's, if we can't talk about it, we'll never be able to change it. -Did you catch that? I asked Christina and Aaron if they trust each other with money. And they both said no. Then I asked if they trust themselves with money. Also no. They answered instantly no hesitation. And that really tells me a lot. When you don't trust yourself with money, you cannot make good decisions. Every choice becomes a guess. You play deference, you second guess, or you just avoid it all together. And that's exactly what I am seeing. Christina lost $50,000 on NFTs, money she borrowed from a line of credit. Aaron spends emotionally to manage her anxiety. Neither of them can talk about it without feeling like I'm pulling teeth. And I want you to notice that until they develop competence around money, which then leads to confidence, nothing else matters. I could literally fly to their house and give them a line-by-line plan. And it would fall apart within weeks unless they made these changes. Remember competence, then confidence. Let's see what their numbers tell us. What was it like to do this CSP together? Wow, what's that big smile, Christina? Just the ridiculousness of the two of us tried to do something like that. Why's that? The way that I wanted to get my head around doing the conscious spending plan was I created a project in Chachi, BT. That was going to help guide us through the conscious spending plan. Because I was so anxious about it, I didn't know how I approached it. Because remember, it numbers make me feel dumb. And if I feel like it's going to help guide me through it, then I feel like I can approach it better. Fair enough. I overcomplicated it. So then how did you resolve it? We looked at the numbers and we plugged it in. Okay, all right, well that's great. I'm glad you did. Shall we take a look at the numbers from your conscious spending plan? Let's see here, Aaron, can you read the words in bold and the numbers in full for this entire box, please? Assets, 64,000, investments, 228,251, savings, 5,000, debt, 106,000. Total net worth? 191,251. All right, what do you think about those numbers? I love seeing it. I really like the sheet a lot actually. But now, where do we go? I think I just end up looking at it and being like, I feel very lost. I don't like to do next. That's a candid answer. I appreciate that. And Christina, what about you? What do you think about those numbers? I think if you had said to me before this, like, what are your investments? I would have been like zero. Nothing. We have nothing. Be of over a quarter million dollars in investments. Yeah. Why the gap? Story versus reality. Yeah. Yeah. This is like when people are like, you know, oh my gosh. I live paycheck to paycheck. And then I look at their numbers and they're investing like over $5,000 a month. Plus they have $4,500 a month on private school. I'm like, I'm going to kill you with my bare hands right now. Ramit Saiti, best-selling author, convicted. Thought worth it, dude. Yeah. All right, let's go on to the income part. Christina, can you read me your combined gross monthly income please? 17,560. That means your household income combined is $210,000 per year by a show of hands. Who knew that number? No hands have gone up in this room. Okay, cool. How much did you think you made, Christina? Collectively. A box of 50 maybe? 150,000, okay. And Aaron, how much did you think your household income was annualized? Maybe just over a hundred give or take depending on where Christina was at. Well, how does it feel to have found between 60 and 110,000 dollars in your couch cushions? It's surprising because it doesn't feel like it because I think the thing we just talked about. Okay, Christina. Now I just want to know where it's all going. Good. Are you pissed? Are you shocked? Are you disappointed? I think more surprised and like that's a **** ton of money. So let's make that work for us. And then there's a little voice in the back of my head that's like, "Well, you don't know how long that's going to last." That's the voice of scarcity. It never has. It never will. So money comes, money goes. You better spend it right now because you don't know what's going to happen tomorrow. That's that voice. Familiar, right? Yeah, yeah. $210,000 is an extremely high income at a pretty young age. Like, it's great. It's great. What I would like to do now is to try to make sense of it. So let's go and look at your expenses. Let's look at where your money is going so that we can understand. Then we'll have everything we need. Fix costs, Aaron, what is this number here? It is 79%. All right. Fix costs are 79%. That's a bit high. Investments, what's that number? 1%. All right. That's pretty low. Savings, what the ****? It's 1%. But the reason I'm saying what the **** is not that it's 1%, we can fix that. It's that the 1% of savings is going towards gifts. There's no money going towards like a savings account. The only savings are going towards gifts. That explains why there's not much in savings. It actually all makes sense. One plus one equals two. And then finally, we have guilt-free spending. 90% or $2,465 a month. Is that number accurate? Yeah. Let's say so. Yeah. Aaron? I think so. Link, if not, maybe slightly higher. I want to point out a couple of things that came to mind for me. First off, you have two weeks worth of savings in your savings account. Means if you stopped making money, you would last two weeks and you have two kids. Kind of terrified. It's pretty scary. It's one thing if you're like a single person and you know, worst case you go back and live with your parents if you're able to something like that. With two kids, you have a much higher risk. The stakes are a lot higher. The next thing I notice is that within your fixed costs, I want to go down these numbers very quickly because why do you have 79% on a $210,000 income? Well, let's take a look. Do you rent or do you have a mortgage? We rent. So your housing cost is 25% and what area or city are you located in? Toronto. Oh, very expensive. All right. So $4,000, how does that stack up relative to your peers with two kids? Is that higher or lower than what they're paying? We're the only ones that rent. Really? We don't know if we could have gotten a mortgage or we would have already bought it for sure. Okay. Damn, the Canadian propaganda is powerful. When we looked into it, like, say a couple of years ago, now I think we can get a mortgage based on my, like, setting salary at the time. It just was nowhere near high enough to break into a market where housing in general is going for just so much money. Yeah. Still going up? What's the deal with Toronto Housing? It's kind of flattened a bit, but our landlord's just sold. So we got our vision notice and we have to find any place to live. How much is the market going for for what you're looking for? Well, we're going to get less for paying more. So it will be typically over like four grand. Over four grand. How many bedrooms do you have? Right now, we have three, two and a half, yeah. Hmm. Okay. So that's notable at 25% not bad, not bad for a high cost of living city. We often see that number higher, child care at 1,500 bucks a month. That's pretty pricey. There's no doubt about that. And then debt payments at 1,200 bucks a month, and is that the minimum? Yeah, like it trades, but yeah, that's the minimum. So we're looking into your debt of $106,000. I see Aaron line of credit, Christina line of credit, Aaron credit card, Christina credit card, and monthly interest is approximately $1,200 for this debt. How long will it take you to pay that off? I have no idea. Never. Never is. Doesn't make it done. Yeah. I mean, we could calculate, but it would be decades if ever. Yeah. Can I ask a really blunt question, what the hell makes $210,000 and pays debt forever? I don't know if it's normal, but it doesn't feel right. No. It's not. Do you ever feel like I'm sick of this? Yeah. Yeah. I feel like we worked too hard. Yeah. Tell me. We worked too hard to feel like we don't have anything at the end of the day, to feel like we're struggling, to feel like we can't figure this out. Hmm. I like hearing this. It's the first time I'm hearing it. Like if you think about it, when we started the conversation, it was a lot of like, yeah, this is kind of a nuisance. It's slightly irritating, which is one thing, but if you're like, this, like, I'm sick of this. We worked too hard. This is unacceptable. We're going to make a change. That's different. Yeah. Yeah. We're definitely at the point where we want to move, have an inert to change it. I think what we've realized about being renters now with two kids is its stability piece, right? The kids are a lot like older moving and it's harder. It started to feel like you're not in control of any of that. So I feel like that has really been like challenging, tough, upsetting, and we want to kind of be in more control of our own teacher. Ooh. I like that. Now you all have engaged with other people before. In fact, I saw it repeatedly in your application. We've worked with multiple people before. Who are these people? Like, I have had a money mindset coach who was very helpful. Yeah. We worked with like a financial coach previously. What happened? Nothing. We don't talk about it. So it just falls with a, because we don't prioritize it and we don't, we haven't known how to talk about it and we don't want to hurt each other's feelings. Like, it felt like we were doing it, but it wasn't, it didn't feel like we were a team doing it. We're just kind of sitting beside each other. Right. Powerful. That's a powerful metaphor. The two of you were in the room. You were physically there. You were able to be sitting next to each other, but you were still not a team. Great. Aaron, what do you think? What people have you seen and what happened with them? I don't know. Like, I, I don't know. I was failure. Like, it just all feels like we tried and I know how many of us do it, so it doesn't feel like good enough. No, I don't want to get a motorcycle. Why not? Yeah, it just, it feels hard. It feels like we tried and it's just like, I think we're stuck in a cycle that's not going to end until we end it. So what makes today different, why is it going to be different today? Well, I won't speak for error, but I'll just fed up and nothing changes until something changes. We can't keep doing the same and expecting different results, but you did it for a long time. You still got the roof over your head, the food, so it wasn't that bad, right? Yeah, but I think I mentioned it in our application, like, worth so stressed all the time. Like, we are sick. We don't have time to do the **** that we want to do. Like, it's not without its consequences. Okay. The good news and the tough news is that the two of you are a team. And as you've told me, you are an effective team in other parts of life, but not in money. That can be good, and that can be tough. Good in that if you get this to work, the two of you can roll your boat way faster together than ever solo. But tough news is that it's going to be tough because not only do you each have to change yourselves, you have to change your dynamic together. I think I would like that. I don't think that we have been able to do that in the past effectively. So they've worked with multiple coaches before, a money mindset coach, a financial coach. Why am I any different? My question is what happened with all those other people? Here's what I think happened because I have worked with many people who are coach collectors. They go from this coach to that, from this conference to that, this program to that. The people who jump around a lot tend not to make major changes. Here's what I suspect happened. The last time they hired a coach, they showed up, sat next to each other, nodded along, and then nothing. They went through the motions. They performed, but they never actually engaged. It's like this really peculiar dynamic I've noticed on Instagram. People will DM me. They've been reading my site for years and then they will send me a DM saying, "Okay, you got me. I've been following you for nine years. Today's post finally convinced me to buy your book." Now I appreciate that they just bought, I will teach you to be rich or money for couples, but I've also learned over time that there is a deeper dynamic here. Deep down, they see our relationship as adversarial. They feel their job is to resist me and my job is to convince them to buy my book. They fundamentally misunderstand our relationship. And even deeper, they think that buying a book equates to doing the work. It's the same as someone who hires a coach or buys a ticket to a conference. If I can be really honest, buying a book or attending an event is just the first step. The real work has not even begun yet. So with Christina and Aaron, I can't fix this for them. In fact, no coach can because the problem isn't the debt or the numbers. The problem is that they don't trust themselves and they do not trust each other. So what would you do if you were in my position right now? Well, we're going to find out my approach right after the break. I'm going to take a wild guess. Whatever it is, stop wondering if you should get it checked out, go see someone right now. You just look through the real appointment openings. Click what works for your schedule and book it instantly. Read and book the right doctor with ZockDock. Head to ZockDock.com/Romeat to get started and check that appointment off your to-do list. That's z-o-c-d-o-c.com/Romeat. Business companies had big, bespoke CRM software, but I was just a college kid trying to get to Taco Tuesday. Now if you already have a business, you don't need to cobble together random tools like I did way back then. Instead make things easier on yourself and harness the power of AI using NetSuite, this episode's sponsor. And now you get extra advantages with NetSuite next, which lets you automatically surface custom insights, use AI agents for routine tasks, and get answers to complex questions in plain language, just like talking to a knowledgeable colleague. If I'd had this system back when I was building, I'd-- WT, it would have changed everything. How AI is changing every day work at NetSuite.com/Ramit. That guide is free to you at NetSuite.com/Ramit/Netsuite.com/Ramit. What are your roles with the family finances? Who takes the lead? We have an accountant now for the first time. I take the lead on the accountant stuff just because my business is also included in that now. But on the day to day, we operate very separately. How does it work? What kind of accounts do you have? Anything joint? No. No joint accounts. All right. Two kids but no joint accounts. Why now? Why? Is there a reason for that? Or you just had your accounts and then you just slid in to the relationship and never really changed things. Yeah. The second. Accurate. Do you currently track any spending at all? It's okay if the answer is no. Most people don't. We do now. We do know just with the accountant and that's been helpful to sit down with them. This is for your business? For our business and our personal, we just got it this past year. It's really helpful to see where everything's going and just be in shock by it. Okay. And he's great. And I love it. Like I said, it's been good to see everything on paper. But I feel like as we go, we're kind of looking at it after it's spent right now. And I think what we need is the plan for the month is that are just looking at it and being like, oh, where'd that go? Or it's gone? Okay. What's the plan? What is this accountant's name? Like Walter or something? I can just imagine him. What's his name? Taren Freight. Oh, he's Indian. He's Punjabi. Taren Freight. My man. Okay. Cool. All right. Listen. Accountants are great. I like, I'm seriously. I have great things to say about accountants. But they are not meant to track day-to-day spending. That's not their purpose. They're there for taxes. They're there for kind of like one-time things or larger, once a year decisions. Their purpose is not tracking where your guilt free spending is going. So it's great you have an accountant for your business. I think that's great. That accountant can also work on your personal tax returns. Fantastic. But you got to reset your expectations. They're not going to fix knowing where your money is going. You are. Christina, I want to know how you grew up with money. What were some of the phrases you remember your family saying about money when you were younger? So there was a period of time when we didn't have much money at all. And then as my parents advanced in their career, there was a period of time where they got to that kind of middle class. But money was never discussed. It was, you don't talk about money. But then at the same time, it was very much like, do what you love and money will come. They told you that? Yeah. Usually you don't hear that from people who do not have a lot of money. Why do you think that they said that? I think they wanted better for us. Uh-huh. When my Indian parents or my Chinese friends' parents want better, they're like, get your ass to work. I'm putting you to work in a restaurant at age six. But your parents were like, find your passion. Can you explain this? I was a kid with very big feelings and I had a lot, I had a lot of struggles with mental health. And I think my parents knew that no one was going to be harder on me than me. Okay. And probably that had some impact on it. How would you describe their reaction? Did they encourage you more? Did they walk on eggshells around you? How would you describe their approach with you? They just kind of let me be the intense kid that I was. They like, I wanted to be a lawyer at like 13 because you got to wear a power suit and I could work on the Bay Street like I was the little loser. So I, and they just kind of were like, let her be. But at the same time in school, I was very like, I struggled intellectually like I was incredibly shy and anxious. I had a speech impediment, I was kind of labeled like a dumb kid. So I think they just kind of, there was probably that too, like walking on eggshells of, you know, we don't want to be too hard on her. You mentioned your mental health struggles and some of the speech impediment challenges. Were you able to get help for those as time went on? Yeah, I have extreme privilege living in Canada. So I had a psychiatrist that I was 12 years old and I've had access to medication, access to care as I needed it over the years. So I'm incredibly privileged. Awesome. Awesome. I'm really happy to hear that. That's amazing. In your discussions with the folks in your treatment team, did you ever bring up money with them? Like, I find it challenging to engage with money. Hmm. What if you did? I can't imagine them seeing a space for it in the conversation. Like, didn't you mention something about the difficulty with numbers? Yeah. Seems to me there could be a conversation around that. I thought about it, but no, we never could never discuss it. What do you think are the key lessons that you learned about money from your parents or your family? I learned that it wasn't always going to be there. If you work really hard though, really, really hard, you could get it. You can access it. It was scarce. Things cost money. Things are expensive. You have to be careful with things. And what relationship do you see between those messages and what you bring to this relationship with money? I mean, it's very similar. You can work hard and you can access it, but it doesn't mean it's going to stay, right? And, you know, everything has a price and you have to be careful about how you spend your money and where you spend that money. Christina was labeled the dumb kid growing up. She had a speech impediment. She struggled with numbers in school. And now she's completely convinced that numbers are just too hard for her. And therefore, she can't handle money. When I was a kid in seventh grade, I switched from an elementary school where I was probably the top student to join a group of kids in middle school who were way, way more academically equipped than I was. Suddenly, I realized I could not compete with them. No matter how hard I tried, I was the worst kid in my math class. And I spent a lot of time on math. I still just could not compete with their intellectual horsepower. And over time, I found this to be true in certain other areas of life, computer science, navigation and directions, even packing my suitcase. I think they're all related. And no matter how hard I try, maybe I could be average, but the people who I've met over time, especially at places like Stanford, some of them were just simply, naturally more gifted than me. Now, I think this is a very, very powerful, pivotal moment. I think that most of us don't experience what it's like to be around true excellence and see that some people just naturally are skilled in certain things. But I also think that when you do have the rare opportunity to encounter that, you can tell yourself one story or another. One story is, I am not good at this. I can never be good at this. I'm going to give up on it. I hate that story, but I understand it. Because sometimes it just feels really hard. That's a lot of kids in America when it comes to math. The other story is, hey, I'm never going to be great at this. But first, let me put in the time to make sure that I'm actually trying. This is hard for me. I'm not naturally gifted at this. I have to work twice or three times as hard as everybody else. At least let me build up some basic capabilities and then I will find ways of working around it. To this day, I am not great at calculus. I am bad at computer science, but I found ways of handling it, of making up for my weaknesses and then focusing on my strengths. Talking to Christina, she's obviously smart. She's very self-aware. She acknowledged their negative storytelling in the first 10 minutes of our conversation. She's very articulate. The problem is not that she's not smart enough. The problem is that she is believed she is not smart enough in this specific thing for so long that she's simply given up on it. And here's what's wild. She learned as a kid that money was scarce. It wouldn't always be there. So what did she do as an adult? She becomes an entrepreneur with wildly inconsistent income. Then she borrows $50,000 to invest in NFTs. She is literally recreating the money lessons from her childhood, but she doesn't realize it. Let's keep going. What else did you learn, Erin, from your family growing up about money? I don't know a lot, the oldest of five kids. My dad had a very good job for quite a long time, so my mom was home for the first 16 years with us. I would say like I think my parents are quite good with money, but there's no conversation around money. It was something kind of that you didn't talk about at 16, my dad had a nervous breakdown on my mom went back into the workforce at a very different pay grade, very different level. She'd been out for 16 years and he did not end up going back to work following that. So we kind of had the experience of of, you know, having some memes after my network and heard for a while, to how are we going to do things. And I know that they use all any college university funds they used just to make sure we were gonna be good. - Can I ask a little bit more about what happened with your dad? - Yeah, he's bipolar, since. - Got it, okay. That's gotta be difficult at that age for you. - Yeah, I think it was, 'cause I think it was just scary and unknown, but we weren't very good at talking about it as a family. That would argue we were still in that, at that stuff. So I think this, like, we don't talk about it or know how. - Yeah. - It started a long time ago. - Is there any cultural component to your family not talking about it or religious component? - Not that I know of, but I mean, you're raised staunch Catholic. - Oh, say no more. - Yeah, well, there's that. - Got to, hold on, is it the same in Canada as the US? Got the Catholic guilt? Can we check that one off the box? - Yeah, yeah, we were both raised Catholic and being a homosexual being raised Catholic. - Yeah, wait a second. Hey, we could have had this call in five minutes. You could have told me that. I would have checked the box and said, here's the problem, here's the solution, see you later. All right, okay, wow, that's interesting. I think we just feel guilt about everything, like we don't know. - You feel guilt just normally and like. - It's all the time. - This is like, are we good enough parents? Are we in touch with our family? Are we doing well enough at work? How about with each other and on and on and on? That kind of thing. - Yeah, yeah, exactly. - All right, you both see a therapist? - Yeah. - Okay, do you foresee a future where you operate on a daily basis without guilt? - Well, that would be nice, yeah, I've found them, what I've looked like. - Yeah, I don't think I've ever thought about that. - Wow, very interesting. You see, when we talk about money, a lot of people think they're gonna come on here and we're gonna talk about their freaking ratios of housing or some stuff like that. No, we're talking about Catholic guilt today, everybody. - Yeah. - The reason that, the reason, how do you think we wandered into this neighborhood? I find it quite relevant. What do you both think? How your race deeply affects how you go about your day-to-day as adults? - Exactly. And this explains some, not all, but some of why it has been challenging for you both to tackle your relationship with money. The way that the story that you've told yourself is, like, oh, we just don't prioritize this. And that's probably true. You've told yourself the story that, you know, I'm not really good with numbers, it confuses me and it makes me feel ashamed. Probably also true, but it's also probably incomplete. One way to think of it is like, you've been wearing these kind of like dirty glasses for a long time, trying to look through the world with all these smudges on them. And you're wondering, like, why is everybody else able to do this and we're not? Like, are they all just smarter than us? Are we just stupid? Do we miss some day in school? It's a terrible feeling when you feel like everyone else knows something and you don't. That does not feel good. - No. - There's, of course, one other variable, which is your kids. And I'm quite certain that you do not want to pass on the same guilt to your kids, both shaking their heads. - I think we struggle with knowing what to say to our kids and what not to say to our kids about these things, 'cause we're worried, we're gonna (beep) them up, we're worried, we're gonna make them feel shame about the cost of something or make them have a scary safety mindset. - Well, do you both feel ashamed about money? - Yes. - Okay, both nodding. Wait, so what's your strategy to not have your kids feel ashamed about money? Let me guess, don't tell me, let me guess. Let's not talk about it at all at home because let kids be kids, did I get that? - We, yeah, some of it, like, yeah, I would say that's more like that. We've talked about the desire to not do the wrong thing when it comes to them with it. And, like, we just don't know what that is yet. So I think we are getting to the point where we're getting older, we wanna understand how to make sure they have a positive relationship and we'd love to help them with that. And we, part of this journey is we wanna first have a positive relationship and see it like we have that in our life as well to be able to showcase that and be an example of that. - Yeah, that's great. You cannot teach kids a healthy relationship with money without having one yourself. - Exactly, 100%. - Both of them were raised Catholic, both are gay, both come from families that never talked about difficult things like money, mental health, and now they carry a lot of guilt. In fact, from my discussions with many, many people in my community, lots of Americans love to feel guilty about every major aspect of their life. It is what many Americans grew up doing. It's what they know. Sometimes I ask people who are overwhelmed with guilt. I ask them, if you took away the guilt, who would you be? A lot of them do not have an answer. It's too scary to think about taking something that is so core to their identity. Can I be really honest about guilt and money? It's gonna be very hard for you to fix money problems. It's gonna be almost impossible to live a rich life when you are operating from a baseline of guilt and shame. I've talked to couples in their 20s, 30s, 40s, 50s, 60s, 70s, from all kinds of different backgrounds. And I hear variations of the same answer. It's too complicated. I can't do this. I'm just not good at money. Money makes me feel guilty. This podcast is not for your intellectual entertainment. This podcast is to show you that despite any number of fascinating human dynamics, you too can create a rich life. In fact, it is an obligation. It is your responsibility to engineer a rich life for you. You can learn this. It doesn't matter if you're making a late start. Think about anything else that you've learned later in life, a sport, a language. You didn't become elite, but you didn't need to. Money works the same way. You can go really far learning the basics and you can get results fast. If you're ready to understand the basics and work through the psychological barriers that have held you back, the same ones that I just talked about, my money coaching program will show you how. You do not have to do this alone. Join me at iwt.com/moneycoaching. When you think about your financial situation right now, what part feels the hardest? Knowing what to do next and the fear of not wanting to fall into habits. - Okay, Christina. - I think for me, it's the maintaining of the income. - Because money comes and money can go away. Is that what you mean? - Yeah, like when you talk, I keep being like, well, 210,000 is only based on the last two months and those have been my best months and blah, blah, blah. - Yeah, good, good identifying that invisible script. Aaron, you've been described as the stable one when it comes to the finances. I think that's because of your full-time job. - Yes. - Do you accept that role? - Not as well, I think willing me anymore. I think at first, very much so. Like, I think Christina is like one of the most amazing people I've ever met. And I really believe in her. And I think I fell into this role of not wanting to like, not encourage or not support. But then because of that, like, I think over time when it went like longer or maybe in the stable one, it just got really hard. - Is it hard now? - I mean, it's been easier lately. 'Cause she's crushed it. - Hold on, let's repeat what just happened verbatim so you can see it. - Okay. - You're crying. - Yeah. - And I said, is it hard now? And your response was? - No. - Good. There's like, don't want that. Say, maybe I still sometimes, yes. - Even in your hypothetical answer. - Yeah. - I already said, maybe I don't want to say maybe. Notice the qualification, the equivocations. - Oh yeah. - Can I just tell you guys something? Sometimes feelings are not the most important thing in the room. Can we do an exercise? We'll call it Remete's 60 Second Truth Telling. - Okay. - In this exercise, all of us are going to be respectful of each other. But we are going to say the thing that we have never been able to say that we really want our life partner to hear. The thing that is so important, we are willing to potentially even hurt their feelings temporarily in order for us to build a stronger bond and a richer life together. Let's just take a second and think about what we might want our partner to hear. - Want stability because I want to have this frank future together. Let me talk about. I want to feel more security. I want to enjoy, not stop working so hard all the time and actually enjoy, I feel like I miss her all the time 'cause we're so busy. I think that as far as I am with the entrepreneurship piece, it just been just really hard to name a shit with and so hard. That's funny, like, you don't say these things out loud, but you know, like we know, like, and I think in the past we've talked about, like, I wouldn't blame her if she resented me. I wouldn't blame her if she were frustrated. I don't discount the pressure that it puts on her, for me doing what I wanted to do. And quite frankly, like her not, her job is not easy. And I know she can't leave it, but I get to do what I want to do. So I understand. Christina, what about you? If you could be open and honest about money, knowing the air and it would be receptive, and you would not be concerned with hurting your feelings or walking on eggshells, what would you say? How do you feel about money? What do you want and what do you need? I think I want to feel more like a team. I want to feel like I can tell you things. Not like it's not going to hurt your feelings, but feel like that's okay if it does. I think one thing I keep thinking about is we don't take any shortcuts in our life. We buy the best stuff. Parents always making the most amazing meals where everything is done to the end degree. And I think because of that, we don't get any time together. And we don't get to connect. And it feels like if there were more -- if we were okay with taking some shortcuts, it would be easier to do that stuff. So, again, feelings are important. Here's what I'm saying. I'm not trying to say you need to become a 10. You are who you are. But I will say that even in that experiment, I didn't hear specifics. What changes are going to happen? I don't know. What do we need Christina to do? I don't know. Christina, what do you need air to do? I don't know. So it all felt very good. But do you all see how you're trapped in this dynamic? Yeah. Yeah. Like, he wants specific action items, you mean? Or -- You want specific action items. Not me. You should want them. That's what I mean. Like, weird that we don't know what we want. Exactly. That's really what it is. Does anybody know what do you want? Because making $210,000 a year, paying the minimum on your debt, saving no money, having two weeks of savings -- to me, it's just not acceptable. Mm-hmm. I want to save $20,000 by January. Really? Yeah. No mind that it's picked out of thin air. I don't care. At least we're talking about a number. And we can work with that. Mm-hmm. But we can't go from just feelings and talking magically to a number. Sometimes we just have to start with the math. Right now, I'm going to put it up on screen. If we look at your fixed costs, they are $10,000 a month. You see that? Mm-hmm. So, what you just described is I want two months of emergency fund. Okay? Because if you got laid off, you would immediately cut all your spending on this stuff. You would cut your savings and your investments. And all you need to do is just pay to keep the lights on. Just to overly simplify. So you just said I want two months of an emergency fund. I respect that. Personally, I recommend people have six to 12 months. Okay? But I think two months is a great place to start. Do you see how what you just said actually fits in beautifully with your CSP? Yeah. Outstanding. Great work. Okay. Christina, what do you want? I want to tackle our debt. I feel like it's crushing us each month. I feel like we just give, we burn $1,200 every single month just holding it. Nice. You want to pay your debt off. Yeah. Like you want to pay it off slowly. No. I want it gone. Really? I'm going to get rid of it. Wow. That's cool. You know, we could do this. We could make all of these things happen. What do you think? Does anybody believe me? Sounds like, is this a silent skepticism I'm saying right now? You're weirdly confident. So I love you. Yeah, I'm here for you. Of course I'm confident. I don't know what I'm doing. The thing is I want you to be confident. Not me. All right. Here's the deal. You want to save money. We can build up your savings. If I were you, that would make me feel so much more confident. That would make me feel safer. Aaron, which is something you have mentioned wanting. I would love that. Okay. Christina, if I were you, I would want to pay off this debt. Just get rid of it. Why are we even in this situation? We're making way more money than I thought. I want this ******* done so I can be free of it. I'm going to pull the conscious spending plan up on screen. I would like you both to just look at these numbers. If something is confusing, just ask. I'm happy to walk through anything. And just what I'm looking for is conceptually. What are the two or three major things that you would do in order to build up your savings and/or pay off your debt faster? Let's go through the key parts of this. We have your income over here. It's $210,000 a year. We have your fixed cost at 79%. That's pretty high. That will make it difficult for saving and investing a bunch of money. Savings and investments at 1% pretty low and guilt-free spending at 19%. Conceptually, Aaron, what might you do? I actually put a plan to the guilt-free spending money, like actually consciously say, okay, an amount of that is going to go towards saving investments, pay down debt, something like that. Great. So you would take some of that money, that $2,465 in guilt-free spending, and you would reallocate it towards savings and debt. Great. Okay. I think that's a very good strategy. Christina, what about you conceptually? Aaron has some stocks. And we talked about cashing out a percentage of the stocks to be able to pay off the debts. We're not going to do that. I'm going to tell you why we're not going to do that. There's several reasons why we're not going to do that. Number one, if you sell your stock, where does the money go in your investments? It goes to your debt. So what's going to happen as you two get older? You're going to have no money. You're basically robbing your future self and gotten really nothing out of it. It's not a good situation. So give me another conceptual choice you're going to make. I don't want to cut up my credit card. I don't even want to. I've started using debit for everything. Because while I use credit for everything, because I got points. You used a credit card because you got points when you're in credit card debt. Yeah. Because at first, it was like, well, I get points and then I'll pay it off. Just being honest, it just is what went through my head. One day in my obituary, I want to be celebrated not for the millions of people I helped to lead rich lives. Not for being a loving husband and son and brother. None of that. All I want to be celebrated for is for remaining sane. As I talk to person after person in severe credit card debt who still charges, so they get free miles and points. Why am I on this planet? Okay, I had to stop myself from exploding right there. Christina just told me she's still using her credit cards. Why? For points. And that is while carrying $50,000 in credit card debt. I'm sitting here thinking, are you serious? You're paying over 20% in interest so you can earn 1% back in points. You know, the first time this happened on this show, I thought it was a one off. Then I met guest after guest who's in credit card debt, but they keep spending on their card. And when I ask him why they look at me like I'm crazy, duh, for the points. You remember how happy we were when we were kids? We opened up a happy meal and we got a toy at the bottom? That's essentially what a lot of people do with their credit card points. They spend $50 to get 25 cents in free toys. Let me tell you as someone who has points and who has money, the very best rewards program is being able to pay for whatever you want, whenever you want. And if you are in debt, listen closely. Credit card rewards should be the last thing that you are focused on. So what else can you do? Make more money. You could. How? Keep doing what I've been doing. Okay, I agree. And hopefully that's great. What if it's not? Because you mentioned the last two months have been your best months ever. What if it goes down? That plan doesn't work. And then? We need another plan. No, we're not even close. You two make $210,000. What the hell are you talking about? You make $85.60 a month, right? That's you. Meaning in the last two months, if we extend that out for 12 months, you're getting paid $102,000 per year, right? How much could you make if you got a job on the open market? I don't know, $15 maybe? - Oh, what the f**k? You can make 150K if you got a full-time job. - Mm-hmm. - Just out of curiosity, hey, wait a minute. Am I being led into a trap or am I the one leading the trap? 'Cause usually I'm leading the trap. I'm not sure what's happening right now, but I'm gonna go with it. Tell me before these last couple of excellent performing months in your business, where you've made 85, 60 per month gross, how much were you making before that? - Like 5K probably. - 5K per month, meaning 60K per year. And you're telling me you can make 150K on the open market. And this has been happening for a long time. Out of curiosity, just asking innocent question, why not shut the business down and go make $150,000 a year? - It's my nightmare. We're working in corporate. It just don't function well. - You don't like corporate? - At all. I hate it. - All right. One thing I don't like about corporate is wearing those key cards. You know on your wallet, you gotta pull that (beep) out and badge in. I'm like, (beep) you. I'm not wearing anything, just 'cause my boss told me to. That's why I'm not set for corporate. But you know what I hate more than wearing a key card is being in $106,000 of debt. Now, I'm not saying you have to go back to a corporate job and not say it's your life, your money. I am saying this is a market difference in how much you can make. If you can make 150K on the open market, that is certainly one possible way to rapidly pay your debt off. Would you agree? - Mm-hmm. - Okay, great. Now we're getting stuff out on the table. Right now, let's just come up with some general guidelines. Where do you think the $2,400 a month is going? - Eating out. - How much? Wow, look of a alarm in Christina's face. How much? - Like, four or five maybe? Probably at least five. - Probably. - Have you guys ever listened to this podcast before? Whatever people tell me, it's three times. - As much? - Excellent. - Right. - Especially for people who like good food as you both described. So if you say 500, yeah, right. It's a thousand at least. - Okay. - All right, what's next? - Coffee. - That's already included in eating out. - Okay, oh, then yes, for sure it's out of town. - 1,500, right? - Yeah. - Faith, what else? The house? How much stuff is coming onto this house? Better be honest, too, 'cause I know we're counting Christmas in there and whatever holidays, all of it. - Like birthdays and Christmas. - Yeah. Aaron loves the rest of it. I guess like the rest of it. - The rest of it, okay. - Like, yeah, I think. - But it's a lot. - It's a lot. - It's a lot, okay. All right. - Yeah. - I like the honesty. Honestly, this is really helpful. There's definitely some other stuff in here that's not being counted. Like, if you travel once a year and let's just say that it costs $12,000 for a trip, we spread all that out. That's actually $1,000 per month. So I'm being super approximate here. But if we just factor the following in, eating out 1,500 a month. Who knows if I'm right or wrong? I'm probably wrong. I don't know in what direction, but let's just say, Uber's 300, house, 600, okay. What do you notice about all these things? - It's a lot of money. - Yes. What was your rich life vision again? Aaron, what was yours? - You mean like stability and being able to do what we want when we want? - Yeah, stability. Well, no, you're not going to do what you want when you get stability first. That comes first. Like, let's say it was six months of savings. And then Christina, what was your vision? - Pay off the debt. - What do you notice about these expenses in light of each of your visions? - They would really contribute to them. - Yeah. And actually, every time you spend a dollar on these, they're actually leading you further away from your vision. Like, every coffee you buy is actually one step further away from the rich life that you yourself described. Every Uber trip you take, you're going to Tim Hortons. No, you're not going to Tim Hortons. - No. - You're going to hell. - You're going to hell because you're going further away from your rich life. - Yes, that makes sense. - All right, here's what I see. 2,400 bucks a month, at least, that could be at least in part taking you closer to paying off debt and building up savings. I don't mind if you want to eat out. That's going to happen. But I think there's probably just a lot of unconscious money going towards random (beep) that feels good, but at the same time, you're not feeling good. You're not living your rich life. You're actually out of alignment. - Mm-hmm. - What would you like to do? I wanna get the 19% down to, I don't know, like 7%. - What do you wanna do with that money? - So like half of that go towards savings and then half of it go towards paying off the debt. - I like that. That's a very reasonable assumption. I also especially like that you said 7%. That's picking a number. Who knows if it's right or wrong, but we are operating with numbers here. Let's see how it looks. What I'm gonna do is I'm gonna go up to debt and right now you're paying 800 and 400. So you'll see it's still 19%. Nothing has changed. You're currently paying $1,200 a month towards debt. You can see that. I'm gonna add an extra 200 bucks towards debt. You're only at 18%. So you can see that, wow, we can afford to do a lot more. Let's do a thousand extra dollars towards debt. Oh my gosh, you're at 11%. That's still $1,465 a month. Let's put a little bit towards savings. I don't know, 500. Okay, you're down to 8%. Can I make an observation? Do you all really want to give $150 a month for gifts instead of gifting yourself that $150 and put in your savings? - Yeah. - Christine is like, no, no, Aaron. - I, it's funny. I feel like immediately like a selfish that I would put it towards like us versus like celebrating our friends and family. I don't know, I know that that sounds silly. - I have this example where I tell people sometimes you have to imagine what somebody else would do. Somebody who's really good with money. And like you may have an old boss. Sometimes when I'm thinking of a management problem, I think about Captain John Luke Picard from Star Trek. Good leader. So you could pick anybody, dead alive, actor, whatever. You all need to pick me for what you would do when it comes to some of the (beep) because sometimes I think your picker is way off. They're like, what would we meet, say to you? We would say he would take this mother (beep) we're not paying them, we're paying us. We come first as a family unit, us two and our two kids. That's it. There's no selfishness involved. We are putting ourselves first. We are paying ourselves first literally. Now you're putting 5% towards savings, not bad, not bad. But do you see that what had to happen there? In order for that to work, the spreadsheet doesn't matter. It's about you becoming emotionally congruent with what your rich life is. You actually have to believe it. You actually have to live it. And if somebody comes up to you, "Hey, why don't you give me the Christmas gift? "You always give me that Christmas." You say, I love you. I wanna spend time with you. Right now it's important for us to focus on building our savings. And the two of you have to be aligned as partners because you cannot get where you wanna go. If one of you is out of alignment, what do you think, Aaron? Yes, that you can't. We can't, without being aligned, I agree. We're not gonna get anywhere. So we need to be a team. I left 25 bucks a month for gifts. Are you willing to go from 150 to 25? Sure. Will it be easy? I'm not saying it will be, but am I willing to do it, yeah? Great. That's it. I love that energy. It's gonna be tough. But like, yes. You're gonna have to figure it out, right? All of this is going to be hard. All of it. Yeah, for sure. And it's important for you both to recognize that. All the easy decisions happened five years ago. The easy decisions were ringing up the credit card and taking the line of credit. All the **** was easy. Now you are only left with hard choices. In my opinion, you either do the hard stuff yourself or the world is gonna force you to do it. So why don't we just fix it now? What do you say? All right, my team ran some quick calculations for your credit card debt. We assumed 20% APR because of Canada. At $1,000 a month, it would take you nine years to pay it off and you would pay almost $60,000 in interest. At $2,000 a month, that will take less than three years. And you'll pay just $15,200 in interest. What do you notice about that difference? It's pretty big. It's huge. That's from $1,000 to $2,000. Now just to put it in context, if you two are making $210,000, we're talking about the difference between $1,000 and $2,000 per month, what do you notice? It should be dual budget. Yeah. Yeah. Why does it feel so hard when you have tried in the past? I think probably because we don't have numbers of tasks to it. Exactly, exactly. It's all feelings that have calcified. It's like, I feel very strongly about this. But all right, that's fine, but what are the numbers? There's no numbers. And in fact, what's happened is you've created an identity around things like, I love good food and decorating the house and giving gifts. Those have become part of your identity. And that's actually what makes this really hard. This idea that I might have to actually change who I am. I'm no longer the good gift giver, this is actually really hard, but it can be done. Can we just look at your fixed costs really quick? Is there a way we can get those down? Your fixed costs are 86%. That's artificially high because you've decided to pay more off. Don't freak out. Look at this, in fact, if we look at it, $2,200 a month towards your debt payments. If you can stick with it, that will go away relatively quickly. Can we look at the rest of this? Your rent is going to go up for less. Is that correct? We don't want to spend any more than what we're spending right now. Great. Agreed. So how are you going to do it? We have to accept less. Yes. You mentioned you have how many bedrooms, three, two and a half? Yeah. Might have to go down. Would you be willing to do that? Yeah. I would. For this. Yes, that's the way you do it. Trust me, there's a light at the end of this tunnel. You start making these changes. Number one, you're going to discover they're easier to do. They're compounding. You make one change, you go, oh, we're actually okay with a half less bedroom. We're fine with that. Oh my God, we're okay spending less eating out. We just plan a little bit more. We make our coffee at home. We're okay with it. The other thing is you're sending a message to yourself. I'm the kind of person that sets a goal and follows through with money. Just like the both of you do at work, it compounds. All right. What else can we cut on this? Groceries? I'm sure. Yeah. I'm having an actual plan. Seven. Seven? Can you do it? You tell me? I don't know. All right. I say 800. Target that. Okay. And like if it's 815, don't beat yourself up. Okay. Let me guess right now when you shop, you don't shop to the price. You don't shop at the labels or anything, right? You just get what you want. Yeah, mostly for like a recipe or plan or like that kind of a plan, but I don't do it from like a spending plan. Like I think it's not lighting up obviously. Exactly. So from now on, you're going to have to shop differently. Again, I'm going to suck for a couple of weeks. And then you're going to quickly discover probably I can't make this type of dish that I used to make. So sorry. From now on, it's going to be a little bit simpler, but you could do. I know you can do it. 200 bucks actually is really powerful. And I want to show you something because I'm not just going to let that $200 just get evaporated into your financial system. You just save 200 bucks, hard decisions at the grocery store. Where do you want to put that 200 bucks? Either savings or debt. I don't know what the right answer is. Let's split it. Split it. Let's split it. I mean, mathematically, it's probably a better idea to put it towards the debt because it's so high interest. But I don't mind. We can do both. Emergency fund becomes 225. That's nice at 6% savings. And then we'll go over to the debt payments and we'll make this 1300 holy. This is really starting to add up here. You're going to have money automatically flowing into savings. So you are literally going to have an automatic payment of $725 going into an emergency fund. You will never have to think about it. But after three or so months, you're going to see thousands of dollars just growing in there. And you're going to be like, what the fuck? This is so easy. Why didn't we do this? Because you didn't have a system. The area you are most likely to fail is guilt free spending at $965 per month. Right. You two are going to have to make a very clear plan on what you want to spend that money on. Because that's everything. That's eating out. That's coffee. That's travel. That's all of it. How do you do that? How do you do that? Great question. How do you think we got to get clear on where we're currently spending it? And then probably set a budget based on item, like break it down even further? Yeah. I think that's conceptually right. Usually there are a couple of categories that people need to track. One of them is eating out of $965. How much do you want to go towards eating out realistically? Like it would probably be half. Okay. Fair enough. I don't know. 500 bucks approximately. Aaron, what do you say? The best way for us to not fail at this is to realistically go like, okay, let's start with half. Well, we're trying to figure out where we're at and then challenge ourselves to get it down. But I feel like if we're going to be super unrealistic and be like, oh, we could do this. That's where we're going to be like, yeah, maybe like hard fails. I agree. Yes, your instinct is right on. So if it's 500 bucks perfect, then the two of you need to decide that. And then you actually need to just like actually look at a month-long calendar and be like, hey, because this is way tighter than we're used to where you should just go out whenever we want. We just swipe. It doesn't matter. But actually now we actually have to plan ahead. So let's break it down. Right now, if each of us goes out to dinner twice and then we each get coffee three times a week, how much is that ad app to remember to include tax tip, all of it? And then you're going to quickly realize, holy. We probably can't afford to do delivery because that takes up like half of whatever. We can't do coffee as much. You know what? I'd rather just make coffee at home. But we can do these two dinners. So let's plan it. Every other Friday, we're going to do a dinner. You do this one. I'll do this one. Blah, blah, blah, blah. Each of you can own your number $250 per month. That's the way you do it. For travel, if that's one of your things, one of you will own the travel number. And so when it comes to your next trip, you're in charge of making sure you are at the number or below it, et cetera. That's the way I would approach it. How does that feel to you, Christina? It feels good. I think the one place my brain goes is like the, so do we get like a separate account to put those bits of money aside? Very good question. So, you know, one simple way to start up. So first of all, I want you to reread. I will teach you to be rich together and read it, not the audio version. You can have the audio version supplement it for sure, but I want you to look through the diagrams and the way that I talk about tracking and I actually want you to do it together. When you do that, especially in chapter four, conscious spending, you're going to see how to focus on the key levers. You're also going to get some more ideas of how to reduce some of your current expenses. You can take that money. You can redirect it to savings. Now, there is one last piece that I want to emphasize, which is the income piece. Christina, you've mentioned several times like, I don't know if it's going to stay. My income is good for the last two months, but it could all go away. Here's what I tell every entrepreneur. First of all, the fact that you're making a run rate of $102,000 a year is outstanding. That's awesome, but you know that Aaron craves stability. It's a big deal. And the whole entrepreneurship, which until recently has made around 60k per year, the whole idea of being involved in NFTs, all of it is the opposite of stability. And so right now, you're in an enviable position. It's awesome. Here's what I would suggest to you. I would suggest making an agreement with Aaron. And I would suggest you take the lead, Christina, and you come with a suggested outcome. You say, look, I am going to commit that I'm going to make at least $8,000 per month, right? At least $8,000 per month, consistently, on average for the next four months, five months, six months. And if by the end of six months, my number is not there, I'm going to quit and get a full-time job. And if it is off to the races, we're great, et cetera. Now again, I'm not telling you have to do this. It may not be six months. There's all kinds of variables you can play with. But you could see Aaron's nodding, just this idea that, do the entrepreneur thing. Great. You're crushing it right now. Great. But if it goes away, if it doesn't hit the numbers you need, there's got to be a plan where you call it, you wrap it up, go get a well-paying job, bank a bunch of money. And then when the time is right, you can come back and be an entrepreneur again. How does that strike you, Christina? Yeah. I think that's fair. Yeah. I think that's fair. As much as I've always wanted to just be like, no, do everything you want. It just, I think it's a realistic look at what having a plan in that situation looks like. And I think that's what I crave is not even just this ability. It's like, what's the plan B? And I think not having the plan B has been hard. So if we had a plan B for that, I think that would be great. And I think some of what the hard part for you is that like not knowing if this is just going to stay like this forever, like not having a plan leaves you guessing. Now, let me ask you something because it's all great to talk about all these cool ways that we can do this. But if nothing changes in the next five years, what will happen? Probably divorced. Yes. Yeah, or yeah, just, yeah, we need to change. Christina, why do you say that? It's pretty serious because I think that she would divorce me. And we've had to have like those hard conversations before. Like this is not just an intellectual exercise. It's actually like, it has to work. When you walk into something like this and you walk out of it, saying like, this has to work. And therefore we are going to make it work. I don't care if it's hard. I don't care if we have to have difficult conversations. I don't care if I have to say things I've never said before. We are doing this because we, as a couple as parents, need to make this work. Yeah. I do completely agree. Like, like we have no choice but to like me. Hard voices and changes. Christina and Aaron have a plan now. Two and a half years to pay off $106,000 in debt. Cut guilt free spending from $2,400 to $500 a month. No more using credit cards while carrying a balance. This is a clear, simple plan. I love it. Now, simple is good, but simple is not the same as easy. Here's what I'll say. I was pleasantly surprised by how they both showed up today. They were coachable, they were open, they ran the numbers themselves and faced uncomfortable truths. They were even willing to hear something that's really difficult, especially in America, which is that buying a house right now would actually make things worse. They've worked with coaches before. I know that. Nothing stuck. Why maybe they were just performing? Maybe they were just going through the motions. The question of course is, will it be different this time? I'm not sure, but I have hope based on what I saw today. It depends on them, whether they are willing to do the ongoing work, not just the spreadsheets, that part's easy, but the work of building trust with themselves and with each other. Having uncomfortable conversations week after week, which will get easier and will eventually feel good. Well, good news. We have follow ups. Let's check them out and see if they've been able to do that work. Okay, recapping. My biggest surprise, biggest takeaway and what we plan to change from Christina and I having her chat with for me. Biggest surprise, I think for me, I think this is pretty mutual. How terrible we are at having these conversations, even though we're very well-intentioned, and we don't want to hurt each other's feelings, that is doing more harm than it is doing good. So, figuring out that clear communication. I love roommate suggestion of, you know, what are you dealing with the facts and what are you doing with the emotions? So there's probably ways we can separate that, which I think is really, really great, but that I think was my biggest surprise. Biggest takeaway that I want to make it, personally, I will make it easier for Christina to talk to me about these things, so that we do take a little bit of that hesitation out of it and figuring that out. Also, just conscious, being conscious and having a conscious spending plan, I do love the title of that. I think the unconscious piece has been not so beneficial for us. So yeah, bringing that conscious spending plan together is going to be great. And then specific action items, meeting once a week, for sure, is what we're going to do to just kind of kick it off as well as really taking everything where me to sit seriously and give it a go because we've got nothing to lose. Hey folks, Christina here, finishing my homework for roommate. So the biggest surprise for me, I think, was just how hard it was. Like the physical reaction that both of us had with telling each other how we were feeling about this. We knew avoidance was an issue, but I don't think I realized how bad it was and how much our fear of hurting and disappointing one another was driving our behavior. Some of the takeaways for me are really related to just like this is in our, our, the realm of possibility. This is something that we can do. This is something we're in control of. And it's not going to be easy. I think for me, it said your easy time is over. You've had a very long time to say yes to everything. And it's going to be hard, but the changes in the shifts that you have to make aren't as hard, I think, as I thought. And they're, they feel manageable. And the difference between like a $100 a month in one place and $200 a month, it's substantial. So the more that almost like game, ifies it for me, the saving in one area and saying, okay, cool. That means that the reallocation of money and the debt payments and the debt reduction is going to come much more quickly. Feels really good for me. The biggest change that we're going to make are we're going to be meeting weekly about this and seeing where the money is going and making shifts and changes to the conscious spending plan, as well as just looking for a place. We decided we're not going to pay any more than what we're already paying, even if it means we're going to get less. And it's just something that we're willing to accept. Before the show, we could tell we're kind of creeping up. I'm like, well, maybe 4,500 is fine or maybe, you know, maybe even more than that. And that's both of us feel very uncomfortable by that now. So those are the updates from from my end. Latest update since we last chatted is, I feel like a lesson that's come off that we learned with Remy, Christina and I is something we talked to our kids about all the time, which is that we can do hard things. We spend a lot of time trying to explain this to them and what that means. And I think we've recently made a decision to do the harder thing. We had to move really quickly, time where throwing a lot of money at a situation like that to make it feel easier, do the thing that is more convenient could be so easy. But we're doing the thing that's a bit harder. We are moving in with Christina's parents. We are going to figure out the right thing, the thing that is going to be the right move for us financially. So I'm really proud of us for doing that. Next up will be to revise our conscious spending plan based on our new, you know, expenditures with our new living situation. And we will go from there and keep doing the, doing the work and doing the hard thing. Hey, y'all, the biggest update from our end is that I'm doing this video from my new spot, my new setup at my parent's house. So we were evicted from our rental. We talked about that on the podcast and I think we just weren't prepared after having the conversation to spend any more, than we were already spending. We were kind of at the limit. And we have the privilege and are so incredibly grateful that my parents live 15 minutes down the road and have their room for us. And they said, don't rush. Find something that works for you. Don't pay more than you're willing to spend. Come saves a month over the next few months and an indetermined amount of time. And bring the kids and we'll be here again, just so much privilege and gratitude in that. But the ego was fighting big time. A lot of resistance to the idea and a lot of pride in going back home to my parents. But Aaron and I sat down. We made the call together, which is also a big update. We spoke about the things that made us uncomfortable. We spoke about the things that we were worried about. And just said, let's do it. Let's see what's the worst that can happen. So we're taking in stride. We're doing our best. We're continuing to just try to talk together more and stop avoiding really hard conversations. And that's the biggest thing. So wish us luck. We'll talk to you soon. Bye. Listen up. If you want my help with your specific money questions, there are only two ways to get it. First, you can apply to be on this podcast at iwt.com/apply. Or second, you can join my money coaching program instantly at iwt.com/moneycoaching. In that program, you get access to live virtual events, monthly group coaching calls, live Q&As, and an amazing, huge community of other people like you. Check it out at iwt.com/moneycoaching.

Podcast Summary

Key Points:

  1. Christina and Aaron struggle with trust in money due to past mistakes, like Christina losing $50,000 in NFTs and Aaron spending emotionally to manage anxiety.
  2. Both deny trusting themselves or each other financially, leading to avoidance, guilt, and a cycle of unaddressed money issues.
  3. Their financial data reveals high fixed costs (79%), low savings (1%), and no true emergency fund—highlighting a lack of financial discipline.
  4. The root cause is not lack of income or debt, but emotional shame, childhood conditioning, and guilt-based narratives that prevent real financial action.
  5. They have tried multiple coaches and financial experts, but the lack of trust and emotional barriers caused the strategies to fail.
  6. A key insight is that money competence must precede confidence—without internal trust, financial systems collapse quickly.
  7. The episode emphasizes that money is not about numbers alone but about overcoming emotional shame and building honest, open communication.
  8. A structured conscious spending plan and clear financial goals (like saving $20,000 by January) are needed to break the cycle of avoidance and fear.

Summary:

Christina and Aaron, a high-income couple in Toronto, face deep-seated financial struggles rooted in emotional shame, mistrust, and avoidance. Despite earning $210,000 annually, they lack financial stability—showing high fixed expenses, near-zero savings, and $106,000 in debt. Their problems stem not from poor income or financial literacy, but from a cycle of guilt, emotional avoidance, and broken trust in each other and themselves.

Christina lost $50,000 on NFTs, while Aaron spends emotionally to manage anxiety, reinforcing their fear of financial responsibility. Both grew up with limited financial conversations and internalized negative narratives about money, such as scarcity and shame. Past attempts to seek help—including financial coaching—failed because they avoided open, honest dialogue.

The core issue isn’t financial complexity but psychological barriers: they don’t trust themselves or each other to manage money. The solution requires shifting from guilt-based thinking to financial competence and emotional honesty. A structured conscious spending plan and specific, measurable goals—like saving $20,000 by January—are essential to break the cycle.

The episode concludes that true financial freedom begins with self-trust and vulnerability, not just numbers or tools. A money coaching program is recommended to guide them through this transformation.

FAQs

Many people feel shame or guilt around money due to childhood experiences, such as being labeled as 'not good with numbers' or growing up in families that avoided discussing money. This emotional story sticks with them and creates a deep-seated belief that they are not competent, leading to avoidance and fear when dealing with finances.

Christina and Aaron lack trust in each other and themselves when it comes to money. They have a history of avoiding financial conversations, making poor decisions (like losing $50,000 in NFTs), and relying on emotional spending, which creates a cycle of guilt, shame, and inaction.

Upbringing plays a significant role—families that avoid talking about money, or emphasize scarcity and effort over financial literacy, can instill beliefs that money is hard to manage or that one is not good at it, which persists into adulthood and affects financial behavior and confidence.

Trust is essential—without trust in each other and in oneself, couples struggle to have honest conversations about money, make joint decisions, or take accountability for financial actions, leading to emotional tension and a cycle of avoidance.

Emotional spending—such as buying expensive food or gifts to manage anxiety or feelings of love—can mask deeper financial insecurity. It often leads to overspending, unbalanced budgets, and a lack of savings, making it harder to build financial stability.

Yes, a structured coaching program can help by providing a safe space to confront emotional stories, build financial literacy, establish clear goals, and create a shared money plan that fosters trust and confidence in managing finances together.

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