If you're looking for a platform to house your digital products this year, I highly recommend Kajabi. It has your website landing pages, funnels, email marketing, digital products, even podcasting, all in one place. Go to heatherparity.com/kajabi. It is also linked up in the show notes where you can get a 30 day free trial. And I also have a video there that'll walk you through your first steps in setting up your digital business. Again, that is heatherparity.com/kajabi. There's no perfect time to start. Oh, I can't be a creator because I'm in school. I'm too busy with that. And then they get a job. Oh, I can't create because now I have a job so I can't do that. I'll do it when I start traveling though. Then you never have been doing it. That's Ginny Hoyos. She is a 20 year old YouTuber with nearly 10 million subscribers. And today she's here to share her very best storytelling tips. This is already starting so good. That's such a great question. I've never said this on a podcast. Yeah, I just say this between my friends. This is Ginny Hoyos. Imagine you are sitting on an airplane and a stranger looks over at you and they say, so what do you do for a living? How do you choose to respond to that? Yeah, I always tell people I make YouTube videos. I either say I'm a YouTuber or I make content creator. And usually they'll ask, like, oh, what does that mean? Yeah. So the way I describe it is I make comedy videos for kids on YouTube. But because of that, I also get to work with some pretty exciting brands where they'll come to me and they need help promoting a new product or they need help creating content for their socials. And they'll reach out to me. So not only am I entertaining, but I am also selling. Wow. And when folks hear that, what is probably the biggest misconception that they have off the bat hearing that you're a YouTuber and you work with brands and you make our old videos? What's a misconception they have about that? Let's see. What is the biggest misconception? The biggest misconception is how easy it is or how that it happened out of luck because that is not the case. The biggest misconception is they mix me up. They mix up me as a content creator as an influencer. And I'm not an influencer. I'm a content creator who has cultural influence, but I'm not an influencer. And I'll explain what I mean by that. So the way I see an influencer, I don't think someone wants to be an influencer. I'm going to be honest. The way I see an influencer is someone who blew up. Maybe they had one viral video or people just like the way they look and they just follow and like for that or just because they think they're just funny and they'll watch that. But a content creator is a storyteller. I would say I'm a storyteller. And that means that I studied the art of making stories and making content. I know how to properly use a camera. I know how to professionally video edit. I actually did video edit. And I know how to run ads. I know how to manage Facebook ads, TikTok ads. I understand social media in the lens that typical influencers do not. So I don't get to work with these brands just because I have a following. Yes, that's a great leverage. But I work with them because I know how to get results. Great answer. Great. If you don't want me asking, I think you're 20. Is that your 20? So that's generation. That's not generation. Is that alpha or Z? Z generation C. Okay. So I'm an older millennial. I'm very, if it says elder millennial. I know like kind of the taste in our mouth usually when folks talk about influencers. I'm curious with with your age group just to kind of understand where we're heading with media. What do you think kind of the future is with influencers? Do you think that's still going to like hold a space with this next generation? Do you think we're influenced or out? I know it's kind of a philosophical question. But I'm curious like your mindset around looking at content and storytelling and figuring out kind of where somebody sits in those camps like is influencers like even going to be a thing in the future? What do you think? I think there's always going to be influencers. But I don't think they'll have long careers. I think there will be influencers who phase in and phase out within the span of one to three years of popularity. And then they're onto the next young person. However, content creators have I feel nearly an infinite career. What I see is the future in the right path is these content creators like me creating our own studios and focusing on our specific niche or content style. So you look at Mr. Beast, he is reality TV. He has his own studio. We have Darman and we have the scripted life stories like in that's his studio. And then Mick Di Giovanni, he's the food network of YouTube. That's his studio. And I think that is the future. Everyone having their own studios and their own networks on these social media platforms. But even not even just social media platforms now places or subscriptions like Prime Video, Netflix to be there buying these creators videos or even giving them the budget to create this content on their platforms. I think content creators are the way to go because we're building actual studios. If you're watching the video, I can't stop smiling when I watch you talk. I love seeing lit up people and I always notice it because it's I feel like unfortunately it's really rare to like run across people who just seem so lit up about their work and like they're genuinely having a good time. And when you talk about the future of content creation and that you are a content creator and a storyteller, I can just see like passion oozing out of you. And maybe it's a little bit of just your natural personality. I don't know. But one of the things I thought was interesting about you is like your first love to me from wrong on this was the financial world. And that was like the path that you were going to go on. And it was kind of accidental that you ended up in this space. And I was curious kind of where you land right now with, you know, I use the word calling a lot. Maybe you're calling to the kind of the financial space and literacy and helping folks in that. And then content creation like are those two married passions for you or there's one winning over the other right now? They're both passions. It's really interesting. I think about this every day to be honest. There's something I've been thinking about a lot today actually. So I guess for the viewers who don't have the context in case they don't, just for the initial context, I've always wanted to be in entertainment. I always wanted to make people laugh and entertain people. So I did musicals. I had I started my YouTube channel when I was eight years old. And I was always making videos. But as I matured and got older at 15 years old, I I wanted to become an entrepreneur like my parents because at that time I was like already trying to figure out like, okay, I'm going to college. What am I? Oh, because I finished school early. So at 15, I had to figure out what I wanted to do. So I'm 15 years old and I'm deciding like, what am I going to study? Were you homeschooling? No, I was homeschooled. I was asking because he said finished school early. So I'm homeschoolers can finish early. So what I did was I went to school during the day and then I'd come back home and then I did online school. So I did both. Wow. Keep going. Sorry. Yeah. It's funny. I do it because I get bored easily. So I'm not bored easily. These I'm never bored because I'm always occupying myself. I'm not doing something that I'm going to be bored if I'm not doing something. I find it boring to just like, like sit around and just I like do nothing. I just can't do nothing. Anyway, I've always been like that. I always wanted to do something. So I don't even know. I came up with that idea to do school and and online school to do two grades at the same time at like 12 years old or something. I don't know. I was a crazy child. But anyway, anyway, so I 15 I had to figure out what I wanted to study. And I was still making videos, but I'm like, okay, we have to get serious. And I was like, what do I want to do? And I was like, I know I want to make money. I read rich dad poor dad. And then I realized I have to study money. I was between finance and economics economics for a degree. But I stuck with finance. And I kept trying different businesses and side hustles and studying just 15. You're reading rich dad poor dad at 15 and having side hustles. Yeah. Wow. Yeah. Cause I really didn't like even though I did a lot of school, I knew that I didn't want to pursue that traditional route. I knew I wanted to be my own boss. And after doing all these side hustles, like I was so burnt out and I realized like, I need to have like a passion project. Like I need to do something for fun. Like maybe some sort of hobby.
And, and that I always like my parents would always tell me my dad especially would tell me that you make more money when you do something you're passionate about. Like even if it's something that's still your typically doesn't make a lot of money, there are people that make a lot of money in those fields because they're the best because they love it so much. And I'm like, you know what, I'm going to make a YouTube channel and I'm not going to do it to make money. I'm just going to document my journey and try a bunch of different side hustles. So if you check the beginning of my channel, my first video was me doing Bitcoin mining because that was a side hustle I did. I tried drop shipping document and that on YouTube and I went to garage sales out by the items, try to flip it on eBay. I tried I documented all these different side hustles because I just thought it would I thought it made it more fun. Like I was more excited to do these side hustles because I was documenting it and it became a passion of mine. And it's funny because I knew people at the time who would tell me like they would do it asked me like, oh like what brands would you want to work with or like with how much money would you be happy making on YouTube and I'm like, no, I'm not going to work with any brands. I don't want to make any money. I'm doing this for fun. If I start making money, it's not going to be fun anymore. That's what I always told myself. And long story short, is the channel blew up so much that it started making much more money than any of my side hustles. And I ended up quitting like I it's crazy. I was still editing for people because I was one of my side hustles until I had a million subscribers when I hit a million. I was like, okay, this makes no sense. I'm making more money doing YouTube at this point. Like what am I doing here. So I ended up just pursuing YouTube and ended up being something that I continued to love even though it was it became my full time job. One of the comments on your Ted talk. Somebody said you you shared kind of the formula. I'll link it in the show notes. It's brilliant. The formula for short form story telling how to tell a compelling story in 60 seconds. And you lay it out. And then one of the comments said, well, one thing she missed in this video is she is so interesting to watch. And she's so like I saw that comment. I saw that comment. Yeah. And so I had a question mark around that. From your perception. Was it that you dove in and studied the hell out of storytelling and got really good at that and comma. You're also really like a woolen fun to watch. Where do you think that there's like an X factor that some folks have that. It's not that you don't need to learn storytelling, but seeing somebody lit up, you know, I'm convincing people lit up is what we're really hungry for. We want to see fire and passion and personality and happiness. It's very attractive. What do you think in your opinion, what goes first like me being lit up over this podcast and my passion coming out or can I put that a little bit to the side, you know what I mean. And really do I need to focus on the story like what comes first in your mind. Definitely the story for sure because there's different types of audiences. There's an audience for monotone people. Not a big audience. There's obviously a bigger audience when you're more quirky and lit up. But that's something I had to learn as well. I encourage people to watch my first video. My first video on YouTube when I when I posted obviously got no views, but now it has over 100,000 views and you read the comments and everyone was like. The top comment is something along the lines of like this is proof that confidence really does grow over time. It's so bad. I would love it. I love it. That's why I keep the video up because I'm like. I'm like so awkward on camera and I talk so quiet and dull and it's it's terrible, but that's what makes it like such a great story because you could see throughout the years like as it got better. I mean, it was it was very tough for me because especially when I started content like I didn't I didn't talk to anyone. I didn't have any friends. I shy. I it was interesting because I've never been shy, but after COVID I did have like that period where I became shy because I like it's interesting because as you're growing like because COVID happened when I was like. 15 16. That's the old years. Oh my god. I freaking had a mortgage was cooking super my kids and COVID go ahead keep going. Oh, or Jesus. But yeah, like those are crucial years where like without socialization you I kind of did turn shy for a bit and awkward and it was really funny because when I channel started taking off there was like a family friend of ours who told told me like because they would always come over and like I would never talk. And when I started blowing up they were like yeah, I just can't see you as like someone who's famous because like you just don't talk to anyone like like what do you mean. She's like you're so shy like if a stranger goes up to you, you'd probably just run away. And I'm like it was funny because I remember telling my parents and they're like yeah, it's kind of true like you are kind of shy and I was like shoot we have to work on this. And it's just something I started building up I started talking to strangers. I talked to everyone. It's funny. Like and then also like something that helped a lot and I've said this once on a podcast I think but this is really important. My mom and and I improv in person. So we will make up fake scenarios and then involve other strangers and go off like like just improv. So like my mom I said I think I said this exact story in a podcast. I don't know because this is this one was funny was like I was at the grocery store we were checking out and my mom told the cashier. She's not her birthday by the way. Can you believe it's my birthday and my daughter got me nothing. And I have to figure out I have to play with it and I'm like yeah, I mean I got you something last month that's good enough. And then we have and then our goal is to make the cashier or whoever the stranger we're doing it to crack up and that's like our little game or a little joke or another time she told the cashier. I don't know why my mom is on him. She used to be shy to until we did this. She told the cashier she had time kids. I don't know why she said that she really has to it was so funny and I had to play off of it and I'm like yeah, but I'm the favorite like I do everything around the house. And I think just like getting out of your comfort zone another time one time I was at the grocery store someone told me that they saw one of my podcasts and then I was like I don't even know a part of me was like you know let me ask them to hang out and I said oh that's so cool like we should hang out. They're like oh I would love to I'm like this is a complete stranger. I don't even know and I just invited them to hang out with me. And next thing you know the next day we're playing pickleball together. I'm like oh really interesting like and I think just getting out of your comfort zone it really helps like just to get your your I think personality is also really important if not. Storytelling is number one but that's definitely number two especially if you want to have like a big audience. Good I want to I'm glad you brought up your mom because I really wanted to focus like the tactical side on the B story and bringing in other people and stuff and I'll be to that in just a second but before then I just had a call this morning with the girlfriend and we were talking about preserving fun in what we do and I know this is like the most boring as conversation ever have like let's have a conversation about having more fun. It's like something you have to because you get so much in the weeds with what you're doing in the strategy and pressure on it that sometimes I don't know if you've experienced this it's like you haven't laughed in a while or you don't find joy in it anymore and I had written down like how do how do you preserve like that fun quirky kind of letting go and letting something breathe a little bit when I'm assuming there's pressure now that you you know work with all these people and people are watching you. And if something to work is it not like how do you return back to that fun playful side because it's important but sometimes it's hard whenever there's expectation now. That's such a good question especially like in it's hard to believe because people see this this job and they probably think it's like I'm having fun all the time. Trust me I'm always stressed I'm always stressed about something and and I explain this like to my parents who like the biggest thing that stresses me out is and I don't know how their creators do this like if I I have to shut down my phone but then the worst part is turning it back on because if I leave my phone for like an hour or even overnight I open my phone and I'm like it's like a whiplash like oh my goodness why there's so many notifications and there's something happening all the time. And there's so many comments like in that's very that's so stressful like the one thing I will say like because I know I think you have to identify where the biggest stress comes from and the biggest stress definitely my phone which is why like I'm on do not disturb all the time. I only check it when I want to I shut it down I don't use it while eating I don't use in the bathroom like there's a lot of places that people don't even realize that they're always using their phone which is like so unhealthy like and for me I don't know what that is for other people and I feel like it's the same thing for me I noticed my biggest stresses in my phone and when I'm not on my phone like it's like time stopped moving and now I'm able to have fun and even when I'm filming I go in airplane mode like nothing's happening. nothing's happening. And. Yeah, I think it's all I mean, I don't know if that's a good answer, but it's all fighting with stops time for you and just enjoying the moment. What stops time? I'll lock that. Now, I think it's a brilliant answer because the assumption back to the assumptions of what you do, we would think like, oh, well, she's just like on the phone all the time and constantly producing, producing, producing as opposed to like seeing like, yeah, I'm just going to go eat the sandwich and eat the sandwich and not be planted. Yeah. Yeah, I mean, I don't know, I hope I think everyone should try that. Like the phone is, it's so toxic. It's so bad. Yeah, they did. Amen to that. Let me, let's get to just some real tactical piece for storytelling. I'm going to go to the next one. I used to start in a niche because that's what grows the fastest start in a niche. But if you want to branch out, you're going to lose your viewers because maybe they were only watching for the finance. But if you make them invested in you as a character, everything can change. But if your character stays the same, they're still going to keep watching. And then you are. Be story. The other characters that you're doing. And then you're working with other brands and stuff. How do you help them find who those people are for them? Yeah. So ever since I learned about B plots, I was very intentional. And I made it even more obvious when I first started. I know now storytelling is a lot more subtle. But like when I first started. Like learning about this. And I had characters in my videos. There's so many videos. Like for example, I made this one. My grandma thinks Christmas is expensive. So I'm going to prove her wrong by giving her the best Christmas gift with $5. The one has nearly 100 million views. A, the A plot is because the title of the video, $5 Christmas gift. Can you make a Christmas gift for $5? The B plot is my grandma thinks expensive. Is she going to prove her wrong? And then the same. I did another video. Same thing with. I always forget my aunt's birthday. So. I'm going to surprise her with a $5 gift. Or my dad is the toughest person to gift. So I'm going to surprise him with a gift for $5. Or my mom's never had her mother's a gift. So I'm going to surprise her with $5 gift. So like the format stays the same, which is the A plot $5 gift. But the B plot is. Why is this relevant to that person? And what is she going to do with this gift to make it relevant to that person? See how the plot is super important. And it makes any video like more engaging. What was the second question? I, so if we take that concept of what's worked with you. And then we think about. Other solar panoras, other brands, figuring out. Like maybe maybe I don't, you know, have. People living my home who want to do that with me. What are other creative ways people are bringing in a B person. Without necessarily a relative. Um, you can have a B plot within yourself. Like you don't, you don't need a character. Characters are always great. So you could have a video where you have a goal. But there's a lot of goal. Like behind that. So I'm trying to think of a good movie example. I'm trying to think for some reason my brain keeps. I think I've watched that movie so much. Yeah, movies is where I learn everything. What's a, okay, well, this still involves the character. But I just watched a happy, you know, more one like today's. So he says an example. The A plot is, you know, it's, it's a golfer. He's trying to become the best golfer. So we're watching this golf journey. But why are we watching? We're watching because the B plot because his.
character because his grandma, he wants to buy his grandma's house back that she lost, but it cost over $250,000. Now, again, it still includes a character, but let's say it was a house that he lost. Yeah. That could be the B-Paw where someone says, "I want to become. " Like, let's say that's the video. "Can I become a professional golfer in one year?" Because I lost my house last year and I want to buy it back. Like, you can definitely just have like two goals. Or if you're a brand, you can turn your customers into B-plots or the commenters as well. There's videos where people have the common bubble on top of their head and they're answering the question to the comment. That way, it's like, you're still building characters. Sometimes people turn objects into characters because there's a lot of things that probably mean a lot to you and you can make a video around that. Yeah. I think Y-Files is a good example of that. Like, that guy he's talking, but he has this little animated fish next to him. I hate that fish. It's another character and I think it's interesting watching how he waves that in. I want to make sure I understand correctly. When you say you could use you as a B-character, would a way to articulate that B-Paw to think about like external motivation versus internal motivation and making both of those clear? I think that's a very good way of explaining it. And if someone doesn't know how to answer this, like, or how to apply this to a video, my favorite exercise to do is you have a video idea. Let's say it's cleaning my room. Okay, I'm cleaning my room. No one cares, but we're just going to use that as an example. Okay. You want to ask yourself, why as many times as you can until it gets really deep and you're like, well, I'm cleaning my room. Why? Well, because it's dirty. Why is it dirty? Well, because I don't want to get up from my chair. Why don't you want to get up from your chair? Well, I've been really sad about how someone passed away. Oh, like, it's like, okay, that's the story. How much time do you spend riding versus filming? It depends on the video. Oh my goodness. Something I noticed recently is the videos that are the hardest to write that take me the longest to write are the worst videos. Like, when it doesn't, the story doesn't come natural. Like, if I'm stumbling, I just like, I just save it and I come back to it. And that happened to me recently. Like, it's funny. Like a few months ago, I wrote a script for a video. And then I completely forgot about the video because I guess I got some yesterday I ran into the script and I'm like, wait, the script's only halfway done. Like, and I'm like, how did I not see the story goes like this? Let me just write the rest of this. So, you know, sometimes it's good to revisit, but anyway, back to how long it takes me to plan a video, it really depends. And the reason I want to say that is because I have spent, it sucks. I have spent like, nearly an entire day writing just a short trying to perfect it and those videos don't do well or they never even get made because they just don't feel right versus there's other shorts that it literally just came natural to me and it literally took no time to even make. So that works. The good shorts literally no time, like within a minute, I have the whole script. My best shorts, I literally voice know the entire script because it just comes to me. But yeah, there's other videos I take forever. But if you're noticing, like if I'm noticing, it's been 10 minutes and the video is scripted. If it's been more than 10 minutes, I know the video's not going to be good. Or I know it's not the time because it shouldn't take more than 10 minutes. Interesting. So I think you can add a conflict, adding in conflict to your story, be characters, add in conflict, for sure. What are other ways that you think through conflict and adding in conflicts? You have an idea. I'm going to clean my room. You ask, why, why, why, why, why, why, you get down to like the core message or whatever. How often does there need to be conflict? Is there a formula to that? And then how do you think through building it in? Yeah, I think the best way is to have one main conflict that exists throughout the video. So for example, a bad example of conflict that I see a lot of people do is ask me my room. But then a tornado flew in and then you know it went away. So I started to pick up cleaning. But then my dog started all kind of like it's completely random versus having like one piece of conflict, which typically is easiest one. It's some sort of mechanism or type like either that's a time stake or just like regular stakes and it's just one stake that is existent throughout it. So for example, a conflict that I think is good is before my mom gets home. And throughout the video we show how close she is to getting home and we see that that one conflict of her on the way home show up several times throughout the video. You love movies? I love movies. You love movies. What do you see in long form storytelling like in movies that they do in script writing that we should be using as content creators, but we think we don't have enough time to do it? Themes. People don't think that they don't think about themes when they're making a movie. When those writers are making a movie, they don't make it if they don't know the theme. They don't know that it's like you've always wins or family is everything. If they don't have the theme, they're not making the movie because it's not going to resonate with people. And people don't do that. They don't think about how it's going to resonate with someone. Tell me more. How do I get to the core of what that is? Do we over complicate it? Tell me more about that. Yeah. I mean, the way that I do it is whenever I have my idea, I think of my hook. I think of what's going to be the most viral. And then I think about what would be the best way to end that video. And based on the way that I think it should be ended, I can kind of gauge what that theme could be. And then I build up the video from there and reverse engineer. Now I interviewed Matthew. Matthew Lund, Matthew Lund, he was a Pixar story writer and just brilliant. And he went on about theme for a while in our interview. I love that he said that. And he said that themes, at least in their form of storytelling at Pixar, you don't want to say what the theme is. You want people to be able to interpret it. When it comes to short form and social, do you feel like that's similar? Or do you think it should be more obvious? When it comes to long form YouTube, I think it's fairly similar, with short form. Okay, there's two things actually. And this isn't that they mentioned at Pixar. I'm sure you've heard about 2+2, right? Yeah, I guess maybe the viewers haven't. So I'm going to summarize it. I'm sure he probably explained it and there's great TED Talks on it. But with Pixar, their classic storytelling thing is 2+2=4, which is you don't want to tell people for, which would be the theme. You want to tell them 2+2, and that's enough for them to know the answers for it. But when it comes to short form content, the way I explain it, I've never said this on a podcast yet. I just say this between my friends. But you want to tell them 2+2, and then tell them the answers for it. Because it's happening in such a short amount of time, it's going to be hard to pick up in just 30, 60 seconds, versus in a movie, you see it happening for a whole hour. You kind of get the gist. But you do want to tell them on shorts, that's what I'm trying to say. You want to sell them at the very end though. You kind of want to build it up and make them think that. You're so brilliant. I can't wait when you come out with books and workbooks and all that stuff. I'm just brilliant. Coming out a little bit from the tactical storytelling things, there's just a few high level questions I was curious about with you. That's audience versus clients. What I interpret what you're doing is you have your audience, which are more young folks, and it's more centered around more economical ways to live and understanding finances. You make it fun and interesting and all that. That's your audience. You're not necessarily trying to monetize them, but that's given you leverage to be able to create your clients and your business, helping people do what you do. First of all, correct me if I'm wrong on that model. I'll let you correct me if I'm right or wrong on that before I ask my follow-up questions. That's an assumption. My next question. Oh, that's pretty much it. I would say my audience aren't necessarily people who would buy high-ticket things. If I promote a $10 product, I think, and go to stores. They definitely get that because they're young kids, but they wouldn't need to ask their parents, of course. For them, whenever I work at brands, it's mainly for visibility. I worked with Disney, for example, perfect brand for my audience, because they can tell their parents. It's not like I'm selling them. I guess I am, but it's a value for them because they get to enjoy Disney, but then they could also ask their parents. It's definitely very specific brands for those kids, but part of my business is the fact that I was able to build an audience. I'm able to sell to other people how they can build an audience too. I have tons of clients, tons of students. I have a community with over 600 creators and businesses. We're also learning how I did this. I'm so happy for you. That's just so bad-ass.
If someone's interested in that model, I want to create an audience with specific type of content and have my clients different and separate those two a little bit. What words of advice do you have from them? People don't really understand about that model or ways that you conceptualize that because a lot of people who are attracted to this show and in my life kind of had that same calling and nudge that you did when you were younger, they like entertainment, they are communicators, they want to create fun entertaining things, but that isn't necessarily mean that's a straight, just business model in and of itself. It can be at times, but also usually there are also is this other side business and the thing that they do to help folks. So having both of those worlds, what have you learned? What do you wish you knew before you got started? Oh, that's a good question. What do I wish I knew? I don't think I would change anything that I did now, but I'm saying that now because I am liking where I am, but you know, it is also important to know that just because you have a big audience, doesn't mean that someone who has a smaller audience is making less or is less impactful. Let's say I decided to take a different route and I wanted to imagine if I had the amount of subscribers I have now, but all the content was about content creation and entrepreneurship. Oh, forget it. I'd have a $100 million business overnight. That's such a valuable audience. That's something interesting to know. But I think it's all about knowing what your goals and dreams are and what excites you most. At this point, I'm just doing what I find most fun and excites me and it's entertaining. Because of that, there's two types of creators. There's the business owner who wants to become a creator and then there's a creator who's trying to become a business owner. I think both work. It's definitely easier to go from business owner to creator because they already have the money that you can get all the team. And they're going to be making money a lot faster than creator trying to figure out the business. So for me, it's like I have to now figure out what's the best business for my followers who are very young. It needs to be a product less than $10. That's for certain. Like Mr. Beast is chocolate bars or two bucks. That's very well for him. We have bought many of those in my house. I have a 12 year old and a year old and I'll tell you that. That and what is that joy ride? Joy ride. Oh my god. I've gone to Target to just buy joy ride and get pictures of them because I have to. They're like, "Mom, you gotta post it. It's Joy Ride Day." It works. In your bio on Instagram, it is Ecclesiastes 114. Whoever watches the wind will not plant and whoever looks at the clouds will not reap. What does that mean? It's a good one. That's a good one. Yeah, the way they do this thing, they ride it. It's like, it's so hard to interpret or understand it. But the way that I apply it is, actually I read a similar one today. It reminded me of that. Sometimes I used to tell myself this. People tell themselves this too. This is what people tell themselves. "Oh, I can't be a creator because I'm in school. I'm too busy with that." Then they get a job. "Oh, I can't create because now I have a job so I can't do that. I'll do it when I start traveling." Then it's like, "Oh, I'm traveling. Oh, but I can't create because I want to enjoy the moment. It's not the time yet." Then you never end up doing it. That's what happens with anything in life. There's never a perfect time to start anything. The best time to start was yesterday. The second best time to start was today. I have a final question for you, but you did not have to say yes to a random stranger. On the internet who asked for an hour of your time. I've been following you. It's been about at least a year, if not a year and a half. You radiate goodness. I don't know you personally, but I can just tell. It just seeps out of you goodness. Your heart is beautiful. I can tell that you love what you do. As a mom, it's so cool to know that there are creators out there that are pouring life and good lessons into this next generation. Thank you for not only your time today, but also the generational impact that you're making. I love seeing good people win and I can't wait to see when you're my age where you're going to be. For the wild. Before a final question, where would you like to direct our listeners to? Email me. If you have any questions, if you want to work together, I'm happy to help. If it's a simple question, I'll just answer it. I won't ask you to pay me. But if you want me to do a channel audit, that's a different story. No, we've got to set something up. But I love helping creators of any size. I have different packages for different budgets and different places that creators are with their career. So email me
[email protected] and I'm excited to help people. Let's go. Let's get very last question. What is something in your life right now that you are deeply, deeply questioning? And it could be related to social media and storytelling. It could be something not related. But what's been on your mind and your heart lately that you're just like, man, I don't know. Great question. So I am clearly passionate about content creation, but I'm also passionate about finance and entrepreneurship and business. But then I'm also passionate about health and well-being. And like all these passions are like, I would be honest, I'm most passionate about health, to be honest, out of everything in life because that is everything. And it's like, how do I juggle all these things? And I guess like the biggest thing I'm questioning is I do want to teach people on my content. And I do want to create a series. But what do I do it around? Something I've been like telling myself is like, do I create content where I teach people, like, and help people become an entrepreneur? Like the way I did. Like for example, doing what I did back then, showing how all the different businesses I did and different businesses that you could do as someone under 18 or if you don't drive or if you do drive. Like, like, do I do that? Is that going to be helpful? Or do I teach them all the stuff I know about health? Because just a small little fact that I love dropping this is, so there's a billionaire who's like reversing his aging. And there's like a website that I'm interested in. Brian Johnson. Yeah, Brian Johnson. Yeah. So he has a website with the best biohackers in the world. I'm number 15. Like I'm a top biohacker. Stop. Yeah. I'm legitimately a top biohacker, which is why like it's like you just blew my mind. No, you're not. Are you really? Yeah, I am for real. I love Brian Johnson. I follow all that stuff. No way. I'm going to talk about the end of this year. I'm going to be top 10. I'm trying to beat Brian Johnson. I want to beat Brian Johnson to prove you don't need billions or even millions. I spend less than a thousand a month on my health and I'm top 15. Please do that. I know I know I like you have a lot on your plate, but that is such a bad-ass vision. Man, first of all, I love biohacking. I watch all his stuff, but it's so expensive. Exactly. And that's where the money comes in because I know all the hacks to save money. I know all the hacks to save money. I'm talking about it. So actually, maybe it's the two worlds combined because no, there's a lot to hack to save money. It's all about getting good quality food. I'm going to throw a small little hack that I've been telling my family that now everyone in my family does. We used to buy chicken breasts or chicken thighs. I told my parents, did you know non-organic, just a packet non-organic chicken breast costs more than getting the whole organic chicken and you can take out the breasts if you want to. You can just bake the whole thing and have more meat. So that's like a small hack. And there's a bunch of different hacks. Frozen fruits cost a lot cheaper, but also frozen blueberries have a lot more nutrients after it's been frozen than when it's been fresh. Did you know that? It's cheaper and it has more nutrients. And saying, there's lots of different hacks that I know, like for biohacking, that's just like, I mean maybe the two worlds combined. It's exciting. You just blew my mind. Absolutely my mind. Thank you so much for your time. Thank you for having me. This was an amazing conversation. Thank you so much for listening to today's episode. If you enjoyed this conversation and you have not done so yet, please hit the follow button on your Apple podcasting app or over on Spotify. So you can be notified when new episodes drop. Grateful for you. See you next time.
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