Today on the AI Daily Brief, the job positions of this new, agentic future. The AI Daily Brief is a daily podcast and video about the most important news and discussions in AI. Alright friends, quick announcements before we dive in. First of all, thank you to today's sponsors, robots and pencils, retool, blitzie, and air table to get an ad free version of the show go to patreon.com/aidlybrief or you can subscribe on Apple Podcasts and if you want to learn more about sponsoring the show, send us a note at
[email protected]. Today we are once again turning to the future of jobs. This episode is not about exploring what industries or types of roles are going to be displaced by AI nor is it exactly like my episode from a month or two ago about the entirely net new roles that are going to be created by AI. Instead, this one is about new ways of working and some patterns that people are starting to observe about how the roles of jobs are changing as we get deeper into AI. Now obviously a lot of this is predicated on the meta shift from doing a job to managing agents that do that job. That I think is going to be a big part of the common shift for all roles is a process of people exploring how much of what they do on any given day or in any given week can be more effectively outsourced to teams of agents that actually do the execution and then working backwards from that what is the actual substance of the role that remains. Likewise as with a lot in AI, a big part of what us non-technical users are doing is looking over at the developers and technical users and trying to map their experience back onto the types of roles that we have. Now this particular episode was inspired by a very specific tweet from Clawed Code Creator Boris Chirney. At the end of last month he wrote, "As engineering, product, design, DS, etc. melt into a new kind of role, I was reflecting on what roles might look like in the future. For example, when I look at the Clawed Code team I see what I think is five archetypes. One, the Prototypeer, comes up with brand new ideas, turns out many ideas, most of which don't ship. Two, the Builder. Quickly turns a prototype idea into production grade product and infrastructure. With three, the sweeper, cleans up the UI, simplifies the code and system, unships optimizes performance. Four, the Grower. Takes a product that has been built and iterates on it to improve product market fit. Five, the maintainer, owns a mature system to make it secure, reliable, fast and efficient as it scales. Many people span across two roles and sometimes three roles. I also noticed that these roles are not really tied to job function. EG across Anthropic, some designers match category one, some two, some three. For engineers, PMDS. A healthy team needs a mix of these depending on the product. A product that is new and pre-PMF needs people that are strong at one, two, and three. Prototypeer, Builder, and Sweeper. A product that is growing and is found product market fit needs two, three, and four. Builder, Sweeper, Grower, and some five, maintainer. A product that has strong product market fit needs three plus four plus five, Sweeper, Grower, and maintainer, and some two, Builder. Maybe product roles of the future will look more like this and less like the domain-specific roles of today. Now, this is one of those great posts that's detailed enough to dig into but also open enough and exploratory enough to build off from. And so what I wanted to do is go a little bit deeper into each of these five roles, try to apply it to areas outside of engineering and product work, and then look at what I think might be missing. Now, so one common thread in all of the positions outlined by Boris is that they are product facing. In other words, they more or less face inward connected to the product that is being built. The order is also a rough life cycle of a product. Boris even articulates how different teams need different combinations of these things based on where in the product's life cycle the product is. So let's talk about each of these five work facing roles. The prototype is a role that many of you inhabit on a fairly regular basis. This is a person who is generating brand new ideas and using things like Cloud Code and Codex to do the first version of them. Now, historically, the knock on the idea person was that ideas were free and it was all about execution. Now, what execution means, I think, is getting a little bit different as taking the first steps towards bringing that idea to life gets vanishingly simpler in the context of code generating agents. And what's interesting about the archetype of the prototype is that while obviously Boris is talking about it in the context of the actual product team, this is not at all constrained to product builders. In fact, increasingly, the capability of using agents to prototype and build things means that product style thinking is infiltrating other parts of the organization. People who have never touched a product before are thinking about how they could build their own products or tools to make whatever it is that they're doing easier. But the prototype isn't just valuable because they figure out how to solve problems using code, but also because they're pushing the shape of what their function can actually do. The prototype or cuts down what used to be an endless discussion phase into much more directed and applied conversations based on looking at something real. In other words, the prototype isn't just coming up with new ideas. They're also eliminating an entire step in the conversation, which can be extraordinarily time consuming because that conversation can now be had while looking at something real and tangible. Next up, we have the builder. This is someone who can take that prototype and turn it into something that is more production grade. Now production grade is going to have different meanings in the context of a public facing product versus an internal facing tool. Obviously, a public facing product is going to have a much higher burden or threshold on everything from security to bugs to whatever. Internal tools are going to have inherently a lot more forgiveness built in. Now one thing that's interesting to consider is how much the archetypes of prototype and builder are actually different people versus different mindsets within the same person. I think this is fascinating because I feel like I could argue both sides fairly compellingly. On the one hand, my guess is that many of you have gone through processes where you are both of these things at different points. You prototype at first, use that to generate the conversation that you need to have about the decisions that need to be made, and then move into this builder mode. However, at the same time, I do think that there is a little bit of a dispositional difference between people who are inclined to find themselves as prototypers versus builders. The things that you need to care about when moving into production grade are very different than the considerations when you are in that prototyping stage. I can tell this because they're basically all the things that my brain instantly turns off around and stops caring about as soon as they happen. And yet when it comes to the real world of real artifacts that people are going to interact with, there is obviously a much higher threshold that needs to be met. And so yes, although I think that many people are going to inhabit prototyper and builder at various points in the journey, I do think as we zoom out to the organizational level, these might be different personality archetypes. Now when it comes to the sweeper, I think the key word is optimize. I don't think that what Boris is trying to say is that this is a person who just cleans up the mistakes of the builder. And in fact, I sort of think that if you were to push on trying to combine any of these roles into a single one, sweeping kind of feels like just an integral part of building. The word optimizes where I think that perhaps changes. It's one thing to clean up the UI or simplify the code. It's another thing to think on an almost DNA level about how to optimize things and improve them. And again, if we're starting to map these position archetypes into personality archetypes, the person who is really designed for optimization is also different than the person who's good at building in a hard and way or coming up with lots of ideas. By the way, I think this will be even more apparent in some areas outside of product development, which we'll get into in a little bit. Now what's interesting about the next role, the grower, is that this is where what has so far been a largely work facing internal facing set of positions, roles and archetypes starts to turn outward to the rest of the world. The growers are the people who take the thing that is already built and even starting to be optimized by the sweeper and instead is iterating on it towards an even better version, which can mean product market fit or product market domination. Now this is a role that almost definitionally cannot exist entirely in that internal facing way. The grower is doing things where the product as it exists is interacting with its intended audience and the learnings from that are what goes back into the grower's work. Preview of what I'm going to argue in a minute, I think that the biggest thing missing from Boris's analysis is those externally facing roles and this is kind of a hint towards that. When I keep seeing an enterprise AI, companies hedging across every cloud, every model, every framework or paying a GSI for a pilot that never ends. The teams actually shipping, they've picked a lane and they move fast. That's one of the reasons I like today's sponsor robots and pencils. 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It is an entirely different set of work, an entirely different set of dispositions, and entirely different set of skills. And what we're seeing with Boris' analysis is that while the context might be changing, and the mechanism of the job might be changing, that orientation towards maintaining a big system as something that is different than building the system in the first place continues and persists into this new, agente-gara paradigm. Okay, but as I hinted, I think this is a really interesting and valuable analysis. I think this is a great way to break down a lot of what a lot of particularly small nimble teams are feeling as the slate of different roles, especially that go into the products that they're building. But once you start to look especially outside of the product organization, it becomes really clear really fast that there is almost a totally different orientation that's missing in Boris' analysis. And yet, the idea that roles are changing such that they are increasingly less about a specific narrow job description, and instead about archetypes and categories of agentically enabled work, persists even into the second category. If the first group of physicians were the ones that face the work, the ones that interact with the artifact, the second group of positions, the ones that I think aren't explored with Boris' analysis, are those that face a little bit more externally. They face the people and the signal around the work. So let's talk about a few different examples. One is the editor. So what happens when the prototyper makes a dozen different ideas over the course of a week? Whose role is it to decide which they should pursue? Even or especially in a world where it's increasingly cheap to get on base, figuring out which projects you actually want to let run becomes even more important. The attention of the market is still scarce, and you can't try everything, and that's where the editor comes in. The editor archetype is the person or people, or simply mindset, that helps decide which of the many prototypes deserve to be built. Now importantly, recognizing the editor as a role does not prescribe what approach they might take to making those decisions about which of the many prototypes deserves to be fully built. Some editors are going to be empirical, some are going to be gut-based. What's common is that the selector and focuster of the energy around a particular option once those prototypes exist is going to be an increasingly important role. Now part of what might inform the editor's work is the work of the scout. Where do those prototype ideas come from in the first place? In many, if not most cases, they're going to come through interaction with the real world. Now sometimes, if not many times, it'll be the prototypeer themselves who's out observing things, who has the spark of the ideas that get built into that prototype. But especially as we move into larger and larger organizations, and we think systematically about how organizations might redesign themselves, the idea of a role whose job is specifically to be out in the world, aggregating and exploring the signal coming in, and then bringing it back into the organization for the prototypes and others to start building upon, you can see as something that could be increasingly important. Now, scouting might also be something that in many organizations is largely agentic. One of the things that agents are really good at is absorbing, co-illating and distilling, huge amounts of information, which is kind of what the job of a scout is. Now that doesn't necessarily speak to the taste that might be involved in scouting, but it's interesting to note that this is a role that I think in many organizations will be filled by agents, not just people. The next archetype, which is already admittedly a role that many organizations have is evangelist. These are the folks who don't just market the thing, but actually get the market to see the world in the same way that the builders see the world. This person's output might sometimes be around content, it might sometimes be around conversation, it might sometimes be around community. But this is the position that starts to own the intersection of what happens internally and what happens externally. Next up, a role that I think honestly could exist, both as a work internal facing role, but also as an external facing role, is the orchestrator. And what's interesting about this archetype is that orchestrators are going to function on multiple levels. I think to some extent, orchestration is a skill that everyone will have, even in the context of their own work, as they increasingly become managers of agents in addition to whatever they were before, and yet especially in larger organizations. The orchestration layer of figuring out how all these new disparate pieces work together, especially as the work output increases dramatically, is going to be extremely important. Orchestrators that live at the intersection not just of these different role archetypes, but also of these different bundles of role archetypes across different parts of the organization are going to be increasingly important. We could do an entire episode about what it means to be an orchestrator on a micro or a macro level and barely begin to scratch the surface of where I think this is heading. Now closely related and honestly I don't know if it should exactly be its own thing or something that's just bundled with orchestrator is the conductor. This is a bit more specific to agent management instead of organizational management. But the point is that if we view these teams of agents as actual synthetic or digital employees that need to be managed in some way and need to be made sure that their outputs can be coherent with one another, the conductor is the version of an orchestrator that is focused specifically on that type of work. Now one final role that I think in particular is going to be extremely important, especially the larger the organization you get into or the more sensitive the area that its work relates to is the risk steward. This is more than just a governance guidelines sort of manager. I think that one of the implications of agents is that the speed at which all of us even big organizations can operate and iterate goes way up that inherently almost definitionally is going to create new categories and new types of risk and or it's going to amplify existing risks by having less time for organizations to adapt the risk steward then becomes the archetypal position whose whole focus is on greasing the governance gears of the system so that it doesn't get stopped and thrown off the tracks by a risk that got out of control. Now interestingly I think especially builders are often used to thinking about people who are focused on risk as the gatekeepers the bottlenecks the stoppers of work but work now in the agentic era has such an incredible momentum that I actually think it's exactly the opposite that risk stewards in this new paradigm are the people who are trying to anticipate a couple steps down the line what things could derail the whole process and try to fix them before the project even gets there I actually think that this new agentic era risk steward is going to be an incredibly dynamic forward oriented role and the difference between organizations that continue to move fast versus move fast for a little bit and then have to deal with fits and starts and stops is going to be in this role. Okay so now we've got this whole new set of positions which as I mentioned are sometimes going to be bundled together in a single person and which in many ways represent archetypes of work as much as they do specific roles especially when it comes to the work facing roles the prototyper the builder the sweeper the grower the maintainer it might be a little bit easier to visualize how they relate to software engineering or product design than how they might fit in other parts of the organization. So let's look at these roles but in a different area of the org starting with sales what would a prototyper look in the sales organization well this might be a person who tests new pitches segments and offers the idea person but enabled to take the first steps in a way that they never were before. The builder are the archetypes who are going to take some of those new pitches or segments or offers or whatever it is and turn it into a repeatable playbook that can scale across the entire sales organizations. The sweepers of the folks who are going to go through and cut dead scripts or bag fit segments from the process. Basically they're the one who are going to go prune the whole thing so that the velocity remains high without less valuable work getting amplified. Within the range of options they are going to optimize what the builder built to make the public facing sales process as valuable as possible. Now the grower in the sales organization is where all these offers and new approaches and sales motions actually start to interact with the real world. They're the ones who are iterating to see how this strategy versus that strategy is performing and orienting the organization to what's working. They're thinking about deal velocity expansion and generally taking what's working and expanding it significantly. Now as this whole sales process matures if the maintainer is the one who turns this into and then maintains a complete sales system not just a bunch of new sales strategies. They are thinking about pipeline discipline and account coverage quarter after quarter. So that's Boris is set of roles but what about the more externally facing that we talked about? Obviously the editor archetype has a role here. As you can see the sales prototype are coming up with just a ton of ideas that might not actually be worth the squeeze. The scout archetype is obviously incredibly valuable as sales is so inherently about how what you're doing internally interacts with the world externally. Finding the signal that can inform the prototyper becomes even more important and I think in the context of sales something like the risk steward actually is really important as well. Sales motions can sometimes have a tendency to try to get the sale at any cost and yet some costs be they actual costs or PR costs or something else are actually too high to bear and in this case a risk steward can be thinking about those things even in advance of where those issues might come up. I think marketing looks fairly similar. You've got the scout who's reading the audience the culture seeing what competitors are doing and bringing those ideas as signals into the organization. The prototype or takes those signals and tries new narratives campaigns and channels. The editor uses taste and discernment to figure out which stories which angles which narratives best fit the brand as it is or where it wants to go with the combination of the scout informed prototypes
refined by the editor, the builder can take the spark of ideas and turn them into real campaign machines. That creates the need for the sweeper who's going to kill week messaging and channel bloat, simplify the funnel, help prune and decide which channels aren't part of a particular campaign, and generally focus the efforts on the areas of highest potential leverage. The grower is the growth marketer who's obsessed with the data that's coming in, who isn't just using taste like the editor or broad signals like the scout, but is instead actually optimizing conversion, optimizing for growth, optimizing for costs. And by the way, the work that the grower is doing is deeply aligned with the next set of scout work that's going to happen as well. The exhaust that spins off the interaction between current and potential customers in the campaign is what the scout uses to inform the next set of ideas that the prototyper will prototype. And of course to ensure that all of this adds up to more than just a single campaign, but an actual marketing system you have the maintainers. Now within the context of marketing, the maintainers might be everything from brand maintainers and really making sure that everything is aligned there to systems maintainers, the CRM, the lifecycle systems. Every marketer knows the pain of having to start from scratch because the glue that kept the whole system together just wasn't there before. Now one important note is that these sets of archetypes and positions aren't going to map cleanly to every function. They obviously were generated from the product and software development organization. And I think that they have some pretty clear fits with these sales and marketing organizations, but what about something like the back office where you've got finance, ops and HR. You might see in those areas a different type of concentration, where for example, you have fewer prototypers and builders and more maintainers. In fact, in some ways back office, you could argue is the maintainer of the core functions of the whole organization already. And so it makes sense that that's going to be a key part of what they do internally as well. Now that said, some of these roles really do fit. The sweeper which removes redundant tools, zombie budgets, and bad metrics, obviously the risk steward is extraordinarily important in these sort of back office functions. Orchestrators who actually make systems and data that can fit across teams are incredibly valuable. The grower, the scout that are inherently external facing don't make as much sense in these inherently internal facing roles. And yet interestingly, as a final thought, in some cases, one of the impacts of this new agentic way of working will be that even archetypes that don't seem exactly like they fit in an area like back office might start to fit more as they get their hands on agentic tools and agentic ways of working. Let's take the prototyper. The prototyper doesn't exactly or at least not cleanly have as obvious a role in something like these back office functions. Now I wouldn't say that there's no role. Obviously in any role, whether it's finance or HR or something else, people are constantly thinking about new and better ways to do their job, new tools they have access to etc. And the prototyper can still be a valuable archetype in that context. But the idea of the prototyper as product builder might in the future have even more resonance in something like finance or HR than you might think. And this is where the product organization and product thinking starts to infiltrate the rest of the organization. We have now had tens of thousands of people go through AIDB agent OS and the New Year's program and claw camp and enterprise claw and executive agent leadership and executive catch up and the finishing minority of them are in the product or software organization. But they are taking product and software ideas and approaches and bring them to their areas. Picture a back office person writing a small piece of custom software to handle a very specific kind of expense report or expense reporting exception. It used to be that they would have had to file a ticket and wait a quarter, but now they can just build it themselves. That is a form of prototyping and to the extent that it works for their roles could turn into building, growing, maintaining, etc. When making gets cheap enough, every function starts to grow a maker. And I think that if you are a person who is deep inside a specific function, one very good way to at least in the short term future prove yourself is to become the maker for that function in your organization to take the idea of prototyping and bring it into what you do. Not because your organization is all of a sudden going to use small pieces of custom software instead of SAS tools for whatever it is that you do, but because by building things you are going to be able to push your organization to think differently and realize that it has more opportunities than it even knew. And in so doing put yourself in an incredibly important role not just when it comes to helping your organization do its job, but in terms of the essential organizational change that will shape what the job is in the future. As I mentioned at the top of the show, the core change I think underlying all of this is the shift to having access to agents and being able to simply do more different things than was ever possible before as we experiment with what those shifts are going to mean. I do not think that all of a sudden overnight every single role changes, but I do think that starting to think in terms of these different archetypes, which translate probably to people's personalities and temperaments is going to be valuable as part of the process of organizational change and exploration. And so with that, I turn it over to you. I am super interested to hear if and how this resonates with or is contrasting with your experience in organizations as they're operating right now. One great place to come talk about this is the AIDB operators community. I haven't been sharing it for a while, but it's up to about 2500 different members talking a lot about this sort of organizational development work and other things. You can find it at aidboperatorstartcircle.so and I'll include a link in the show notes as well and let you get back to your July 4th weekend. Big ups to Boris Cherny, not only for building a great product and clogged coke, but in constantly sharing how they're thinking about new ways of organizing work. And thanks as always to you guys for listening or watching. Again, have a great weekend and until next time, peace! [BLANK_AUDIO]