Sustainability trade-offs on Earth Day: Episode 38
from Food Bullying Podcast
26m 38s
The Food Bullying Podcast highlights the real challenges facing dairy farmers during the pandemic, including milk dumping due to disrupted demand. It emphasizes that sustainability in food production is not about rejecting technology but about making informed, science-based choices. Allison Van Inanam, a livestock geneticist, explains that improved genetics—like selective breeding and technologies such as artificial insemination and recombinant bovine growth hormone—have dramatically increased milk production efficiency and reduced environmental impacts. However, fear-based marketing campaigns have suppressed these innovations, leading to less efficient systems and increased environmental footprints. Misconceptions around GMOs and animal genetics are debunked: there are no genetically engineered animals on the market except one aquaculture salmon, which is under review. The podcast urges consumers to question labels and evaluate trade-offs, rather than accepting fear-driven narratives. True sustainability requires embracing science, supporting innovation, and understanding that efficient, well-managed farming systems are both healthier for animals and more environmentally responsible. The message is clear: food should celebrate health and nourishment, not be condemned by misleading claims.
(upbeat music)
- Hello and welcome to the Food Bullying Podcast
on the special edition for Earth Day 2020.
- That's Michelle Payne.
She wrote the book on Food Bullying.
- And that's Elizabeth Green.
She's all about keeping stress under control.
And I don't know about all of you,
but there's a whole lot of stress happening today
with quarantine and stay at home orders in COVID-19.
- Oh yeah, heck yeah.
- And I know Michelle, there is a lot of stress
around dairy farming right now as well.
And I know that's something that is near and dear
to your heart.
You want to tell us a little bit about
what's going on on dairy farms right now?
- Well, the first thing that I want to do
is encourage everyone who's listening
to get out and buy milk, yogurt, ice cream, cottage cheese,
and any other dairy product that you can find.
Because unfortunately, it is true
that in the last couple of weeks,
we've had dairy farmers beginning to dump their milk.
As an example, and one week alone in Florida,
just one state, there were 10 million pounds of milk dumped.
So if you have no idea what that feels like,
Liz, imagine taking your husband's paycheck
and lighting it on fire.
Because that's exactly how painful it is.
And unfortunately, it's the aftermath
as we all know of coronavirus and food service restaurants
not needing the milk, cruise ships,
not needing fresh produce.
I mean, it reaches clear across the entire food system.
But I do want to assure everyone
there is more than enough food that's out there
and remind everyone that if your stores are limiting
your milk supplies to please see the manager
and ask them to stop doing so.
Because there is more than enough milk
that's being produced and for that matter,
there's more than enough meat and so forth as well.
And it's really important to understand the peril
that this puts family farmers in
because I could go on for the entire podcast
about the finance situation in the dairy business being so poor.
But we're not here to talk about that today.
We're here to talk about sustainability
and part of sustainability is keeping farmers in business.
So please do your part
and I think that we will learn a lot here
from our guests today.
- And we're very excited to have her.
Allison Van Inanam is a livestock geneticist
at the University of California Davis.
And as you might notice, she is originally from Australia.
Welcome to the food bullying podcast, Allison.
- Thanks so much for having me.
I'm looking forward to this.
- Well, let's just jump in.
What does a livestock geneticist do?
- So, well, a geneticist involved with basically selecting
animals in my case or plants in the case of plant geneticists
that are optimally suited to our production systems.
And so we're trying to genetically improve
our food species to produce food for us.
- So Allison, does that mean that you're messing
with the genes of animals
and making one animal be a different kind of animal?
- Well, I guess I'm messing with them as much as
you've messed with the genes of a wolf
to make them into a corgi.
So, that's basically what selection does.
So it selects for optimal characteristics
that we want in our food animals.
And so, for example, dairy cows you just spoke about
have been selected to be optimum for milk production.
And that's involved basically selecting animals
that are very productive and very fertile and very healthy
that are well suited to our production systems.
And I think it's important to appreciate the influence
that genetics has on sustainability
since that's the focus of this podcast today and Earth Day.
And if we look historically at the impact
that improved genetics has had on reducing
the environmental footprint of a glass of milk,
for example, a glass of milk today
has about a third of the greenhouse gas emissions
associated with it that it did back in the 1940s.
Due in part to improved genetics.
And it's fascinating.
And I want to just get a little clarification
in terms of selecting animals that are optimal.
So what you're saying is you're selecting
a girl cow that has the right kind of features
and a boy cow that has the right kind of features
to breed together.
- Basically, it's match.com, right?
And so that is effectively what animal breeders do
is we are matching up what we think
is going to be the best combination of parents
to produce the next generation.
And the next generation in an animal breeding program.
And perhaps you might agree with this
with your own children.
Should be better than the previous generation.
And if you look at genetic progress over time,
you'll see that you're making progress
when your current generation of calves
or young animals is better than the parent or generation.
And that's basically what we do.
And we're very sophisticated about how we do our match.com.
So, you know, rather than in my case,
I met my husband at a Super Bowl party
and he looked in a pair of blue jeans.
What we're doing with cattle production
is selecting males and females
that are very well characterized
and that we know their genetic potential.
And we're mating the very best with the very best
to get that next generation.
And that's basically how we've increased production
in cattle, for example, in dairy cows,
over fourfold since 1940s,
just by basically very careful selection of mates.
- So, it's cowsmatch.com, where we move you.
(laughing)
- Okay, maybe quarantine's gotten in my brain.
Sorry, go ahead, Aliz.
(laughing)
- Sure, just make that joke and then throw it to me.
That's fair, so I think for someone who's not connected
to farming and also not particularly connected
to this sort of genetic research,
I think this can be a little confusing.
And we hear a lot of things in the media
and on Facebook about the terrible things
that are being done to cows in either beef
or dairy production.
Why do you think people believe this sort of thing?
- Well, I think often groups will televised
an egregious situation and make the assumption
or characterize that as being typical care
of dairy or beef animals.
And I just don't think that that's fundamentally true.
And it gets a lot of sensationalized kind of media
when you do something like that.
But I think if you look at the care of dairy cows
and beef cows throughout the nation,
and often I hear all the cows
they're stuck in feed lots for their entire life.
And it doesn't seem to be a real appreciation
for the fact that beef cows are for the most part
born on cow car branches out on the range
and that the feedlot end of it
is the last 60 or 90 days of their life.
And just a general lack of understanding
really of how the system works
and how animals are being raised.
And I have to commiserate with the dairy farmers
at the moment that are being faced
with these supply and demand shifts.
When you've got a cow that's in milk production,
you can't just turn her off when supply changes.
And it's very difficult for dairies to make big changes
in their production overnight
because it would be an animal welfare concern
to suddenly stop milking, for example.
A dairy cow in the peak of her lactation
because she's used to producing 100 pounds of milk a day
and you can't just not milk her one day.
Anyone that's had breastfed their own kids
and has knows exactly what I'm talking about.
It's quite painful.
And so I think there's some dairy welfare issues
associated with some of the demand shifts
that we're seeing in the middle of this pandemic as well.
And I feel for the producers that are trying to manage that.
- Pivoting is one of the most overused terms.
As far as business is needing to pivot
through the whole COVID-19 pandemic.
And you are absolutely right that it's impossible
for a dairy cow to suddenly pivot and not give milk.
But I think one of the great stories that's out there
is the sustainability of milk production.
And I know you've experienced some bullying around science
and have some pretty strong feelings
that there's a market advantage for some of the claims
that are made out there around dairy and meat
not being sustainable.
So what has your experience been
as far as how this negative science bullying,
negative food bullying affects you, affects dairy farmers,
affects food consumers?
- Well, I'm an agricultural scientist.
And so I spend my entire life trying to apply science
to agriculture to basically improve the efficiency
and reduce the environmental footprint of food production.
That's kind of my bread and butter, if you will.
And unfortunately, I think some of the quote unquote
the sustainability claims associated with different food
production systems or different products
are actually working counter to my entire life's endeavor.
And what do I mean by that?
I mean, that if you're. telling consumers that they should avoid foods that have been produced using certain technologies.
And I can go through a range of technologies, food irradiation, genetically modified organisms,
recombinant bovine somatotrophin, then effectively you're saying that those farmers can't use those
technologies. And the trade-off associated with that is basically less efficient production systems
that require more resources per unit of food. And that's the exact opposite of what I spend my
day doing. And so I find these marketers are actually kind of my enemies because they're working
the opposite of what I'm trying to do all day. And so for example if you let's just look at dairy
production for example. So back in the 1940s we adopted artificial insemination and that's a genetic
tool to utilize males more commonly or the best males more widely. And that was an unpopular
technology at the time. It was seen as unnatural and the marketers were saying you need to keep
buying bulls. You can't use semen in a tube because that's unnatural. And as a result of the
adoption of that technology the better genetics was able to be adopted. And so how does that affect
the consumer? That reduced the dairy cow population of the United States from about 26 million
to 9 million. But they're producing about 1.6 times more milk. So we've got less cows producing
more milk which reduced the environmental footprint of a glass of milk. But if we'd said no to
that technology, no to artificial insemination, even sounds artificial by definition, then the outcome
of that would have been we would have needed more cows to produce the milk, which would have worked
the opposite of most consumers' concerns around the environmental footprint of food production.
And that's really I think where I find that these marketers are working against the efforts of
scientists. And there's a lot of the misinformation that goes around quickly. And you were talking about
which I think what we see on labels is RBST, is that right? Correct. So that that was a
it's a protein product that's produced by recombinant bacteria that can be given to dairy cows to
increase their production. And there was that came on the market about 20 years ago and there was
a great big activist campaign that was suggested that that milk was somehow unhealthy. And Jeremy
Rifkin was actually involved. Do you remember that name? Effectively that drove that product off
the market. So I believe I'm correct in saying that's not used at all in Derry's in the United
States anymore. And so the marketers might say, well, that's a great win. And they had a short term
market advantage by selling RBST free milk. But now nobody can use that technology. And so effectively
you've increased the environmental footprint of glass of milk about 6% by removing that technology
from the US market. So nobody's got that market advantage anymore. You've increased the environmental
footprint of glass of milk. And you've also discouraged any company from wanting to invest in
that technology or something analogous to us in the future. And it actually spills over and
affects the ability, for example, of someone like myself, utilizing some of these technologies
to produce things like disease-resistant cattle. And so you have this kind of knock-on effect
on in terms of investment and innovation and agriculture where companies are going to be unwilling
to take a bet on bringing new to products to market. And that has the effect of basically
an opportunity cost of your will of precluding innovation, which means that therefore we use,
quote unquote, old-fashioned or less useful technologies or less productive technologies. And that
increases the environmental footprint of our food production, which goes against what Earth
Day is all about. And I think these trade-offs are not well understood because a lot of people
are urban and don't know that much about agricultural production systems. And so I think that that's
what the real issues that we run into when there's a simplistic marketing message that
I'm good and everyone else is bad by my product because they're bad. And there's no discussion
of the resultant trade-offs associated with basically turning your back on useful innovations
in agriculture. Right, or the I'm good and everybody else is bad, but everybody else is the same,
because the global doesn't even really think, because I know in my grocery store, I still have the
no RSBT label on my account. Yeah. Well, if you're really woke, it's no BGH, because growth
hormone sounds scary, whereas both somatotropin is kind of the scientific term for it, but it's
absolutely a fear-based marketing approach, because you're basically proud of the fact that
something isn't in your product, that isn't in anybody's product. Except, of course, for the
growth hormone that the cow herself produces for all animals do, including humans. And that's
what's so frustrating is this fear-based marketing message is so nonsensical from a scientific
perspective, but it sounds scary. And so marketers have used it to their advantage and are basically,
you know, conning the public into believing that there's something wrong with a product that's
just not backed up by science, but that's the bigger misinformation campaign that's associated
with many controversial scientific topics, not the least of which is the current pandemic.
Right. That's incredibly true. And there's a lot of fear around the GMO label as well. And we've
talked about it on the podcast before, but just in case people are entering and maybe this is their
first one, what exactly is the definition of GMO? Well, there is none. That's what's so beautiful
about it, right? So it's kind of like, it's like beautiful. It's in the eye of the beholder to
some extent. So GMO technically means genetically modified organism, but it's a very, that's a
non-specific description. As a scientist, I hate, you know, non-precise descriptions because
I might argue a corgi is genetically modified relative to the wolf, right? But that's conventional
breeding. So in the kind of the common parlance, it's an alternative term for what's technically
genetic engineering, which is introducing a gene from potentially a different species to give a plant
or an animal a characteristic that you desire. And so for example, there's a gene from a bacteria
that's been brought into plants to make them no longer susceptible to insects, the BT protein.
And that basically has dramatically reduced insecticide use globally, which I would think would fit
with most people's idea of reducing the environmental footprint of agriculture, especially in
insecticides, because they're some of the more dangerous pesticides that are used in agriculture. So a GMO
is kind of a pseudonym for a genetically engineered organism that has been modified to make it
have a characteristic that's useful to the farmer. So let's talk about genetically engineered
animals, because I know from research that that seems to hit very close to a fear of consumers.
And that's of course humans being genetically engineered and genetically modified. So to be
clear for our listeners, can you talk about how genetically engineered animals are researched
as compared to what's available in the grocery store today? So yeah, I often like to ask people
and ask your audience, have you ever eaten the product of a genetically engineered animal?
And almost invariably, I get, I don't know, 70-80% of the people that think that that's true.
And if you're an America, that's not true. At the current time, there are no genetically
engineered animals on the market with a single exception, and that is the fast growing aqua-advantaged
salmon, which has never yet been commercially sold in the United States. And so that animal
was produced about 30 years ago and has recently received regulatory approval. And so potentially
will be available. It's basically a salmon that gets to market weight in about half the time
of a conventional salmon. And as you could imagine, it uses less food to do that. And it's being
raised in land-based tanks. And so it actually offers an opportunity to produce locally produced
Atlantic salmon. So we typically import our Atlantic salmon from places like Scotland and Chile.
And this actually opens up the opportunity for locally grown salmon, which obviously dramatically
reduces the transportation footprint associated with salmon. And so a little startup company in
America called Aquavounty is actually going to produce this salmon. And it's taken
basically 30 years for it to go through the research and development and very extensive
regulatory evaluation for it to get to market. And so, unfortunately, as distinct from
genetically engineered plants where there's something like 18 million farmers growing
that globally, this is the single product that's ever got to market for genetically engineered
animals. And so, the technology has basically been tainted and poisoned by the debate over GMOs
in plants and it's basically precluded the use of the technology in animal breeding for the last
20 years. Yeah, it's frustrating, doesn't it? Well, it's, you know, it's particularly frustrating
because many of the applications are disease-resistant animals and you may not be aware of the fact that
there are diseases like African swine fever and pigs that has decimated the global pig population,
particularly in China, which is the biggest consumer and producer of pork in the world.
It's taken their pig population down 40% over the last year and a half, which has put real
food security issues as it relates to providing food for that large population. And so, you know,
these types of disease-resistant animals, if you don't allow them to come to market back to what I
mentioned earlier, if you preclude access to useful innovations, you don't solve the problems
that those innovations were designed to address. And so, you still have the problem. You still have
animals getting sick that are not productive. Maybe they need to be treated with antibiotics.
All of the negatives that we don't like associated with our food production and yet
we're not allowing useful technologies onto the market to help address these problems.
And those are the trade-offs I think we don't hear about.
I think it's an interesting perspective to bring on Earth Day and to consider how sustainability
sometimes looks different than the label claims and the common myths that are out there around
topics like genetics. And so, Alison, as we get ready to close this, what are three quick
tips that you would offer for our listeners to overcome food bullying? Well, I guess I'm probably
the worst shopper to go into a supermarket, but I look at a label and I think, well, what are the
trade-offs associated with what that label's saying? So, if the label is bragging about the fact
they're not using a certain technology or a certain, you know, they don't have any preservatives,
I'm like, well, what does that mean? Then it's going to go, it's not going to last as long,
so it would have more food waste associated with it, you know, no antibiotics ever.
Well, what happens with sick animals? And so, I look at that and I look at what is the marketer
trying to tell me? Are they bragging about the fact that they're doing something well,
or are they trying to demean their competition? So, if they've got some absence label, are they
trying to impune their competition and suggest that, for example, you know, gluten-free water
that somehow there's gluten in their competitors? So, are they trying to trick me? Are they trying
to use my good intentions to trick me into paying more for their product? Just because they
assume that I don't know that they're trying to do that because they assume I don't understand
there is no gluten in water in the first place, right? And so, those are two things I take and I guess
I'm a parent and a mother and when I go shopping, I avoid that those types of labels and I just try
to buy my family healthy food and, you know, fruits and vegetables that we know are associated with
improved human health. And I just don't buy into the fads and the absence marking and the
fear-based labeling because I know that they're trying to trick me into paying more money for their
more expensive and often inferior product in terms of its environmental food. This has been
a fascinating conversation and my biggest takeaway is what you just said about thinking over
the trade-offs when either when we're in the grocery store and looking at labels, but also I think
on Earth Day, really thinking about what are the trade-offs of denying research into technology
that could really have an impact on the sustainability of our entire planet. So I really appreciate
you coming and bringing that. Well, thank you. It's nice to have agricultural science have a
voice at the table. We don't get asked of very many parties. And that's a crime because you guys are fun.
Well, good. I appreciate that. Thank you. And Alison, you're always welcome at our party,
coronavirus or not. Well, we'll keep our social distancing up for now. Exactly. I think
being in three different states might cover it. Seriously, yeah. If people would like to connect
with you online, where can they find you, Alison? So I'm on Twitter. I'm at BioBeath, B-I-O-B-E-E-F.
And then I'm also obviously at the University of California, Davis. I have the Animal Biotechnology
site there, which goes into detail. It has some fun videos and musical parodies to there because
even scientists need a little bit of space to burn off their creative energy. So I encourage you to
have a look there. Excellent. Well, Alison does a great job. I have followed her on Twitter for years
and we sure appreciate you being with us today on the Food Bullying Podcast. Thank you very much.
You're having me to all of our listeners. We hope you found information to build your own food
story rather than bull speak. Feel free to leave a rating comment. You can ask questions on the
Food Bullying page on Facebook and we would love to hear from you. This is Michelle Payne.
It would be great if you could understand where your food comes from and why it is sustainably raised
today. And this is Elizabeth Greene and I would really like it if you didn't get stressed out
over technology. Ask somebody who really knows and don't be afraid of choosing the wrong food.
Remember, food should be about celebration, not condemnation. Cheers.
Podcast Summary
Key Points:
Dairy farmers are currently facing milk dumping due to pandemic-related supply chain disruptions, with Florida alone dumping 10 million pounds of milk in one week.
Genetic selection in dairy cattle—such as breeding high-producing, healthy cows—has significantly improved milk efficiency and reduced greenhouse gas emissions by up to a third since the 1940s.
Misinformation and fear-based labeling (e.g., “no RBST,” “no GMOs”) often misrepresent scientific realities and hinder sustainable agricultural innovation.
Technologies like artificial insemination and recombinant bovine growth hormone (rBST) have improved efficiency and reduced environmental footprints, but were pushed off the market by marketing campaigns that prioritized fear over facts.
Genetically engineered animals remain rare, with only one (a faster-growing aquaculture salmon) nearing commercial approval in the U.S., and most applications remain blocked by public fear.
The absence of scientific discussion around trade-offs in food production leads to consumer confusion and financial overpayment for less sustainable or less durable products.
Sustainable food systems require openness to innovation, including genetic improvements that enhance animal health, reduce resource use, and improve food security.
Consumers should critically evaluate food labels by asking what trade-offs are involved, rather than accepting fear-based narratives that devalue science and efficiency.
Summary:
The Food Bullying Podcast highlights the real challenges facing dairy farmers during the pandemic, including milk dumping due to disrupted demand. It emphasizes that sustainability in food production is not about rejecting technology but about making informed, science-based choices. Allison Van Inanam, a livestock geneticist, explains that improved genetics—like selective breeding and technologies such as artificial insemination and recombinant bovine growth hormone—have dramatically increased milk production efficiency and reduced environmental impacts.
However, fear-based marketing campaigns have suppressed these innovations, leading to less efficient systems and increased environmental footprints. Misconceptions around GMOs and animal genetics are debunked: there are no genetically engineered animals on the market except one aquaculture salmon, which is under review. The podcast urges consumers to question labels and evaluate trade-offs, rather than accepting fear-driven narratives.
True sustainability requires embracing science, supporting innovation, and understanding that efficient, well-managed farming systems are both healthier for animals and more environmentally responsible. The message is clear: food should celebrate health and nourishment, not be condemned by misleading claims.
FAQs
Dairy farmers are dumping milk due to a sharp drop in demand from restaurants, cruise ships, and food services during the pandemic, leading to surplus milk that they cannot sell.
A livestock geneticist selects animals with optimal traits—like milk production or disease resistance—to improve food efficiency and reduce environmental impacts over time.
Improved genetics has reduced greenhouse gas emissions per glass of milk by about one-third since the 1940s, making dairy production more efficient and sustainable.
No, there are currently no genetically engineered animals on the market in the U.S., with one exception: aquaculture salmon, which is under regulatory review and not yet commercially available.
Marketers use fear-based labeling to create a perception of safety or purity, often to suggest their product is better than competitors, even when the scientific benefits are minimal or unproven.
Banning technologies like recombinant bovine growth hormone or artificial insemination can lead to more animals, more land use, and higher emissions, increasing the environmental footprint of food production.
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