1063. Q&AF: Competing Against Friends, Passion vs. Profit & Leadership at Scale
37m 22s
Andy Priscella addresses key questions about personal development, business, and relationships in a no-ads, realist-driven format. He emphasizes that business with friends is viable when boundaries are clear and communication is mature, dismissing the myth that entrepreneurship must be conducted in isolation. True growth comes from originality—not copying others—because it aligns with intrinsic motivation and avoids operating in outdated conversations. Passion is not a constant daily high but a fluctuating force that requires discipline, especially during the hard, low-profit phases of building a career. Setting ambitious goals drives greater action and results than small, incremental ones. He argues that material goals are not immoral but essential motivators that fuel persistence and long-term vision. For scaling businesses, leadership must shift from hands-on performance to training and empowering managers through structured systems and shared standards. Andy promotes the MSEO project as a powerful, community-driven tool that uses AI to objectively track progress and eliminate guesswork. Ultimately, success stems from a zero-option mindset—being fully committed to a mission so deeply that failure is not an option, even when motivation dips. The show stresses authenticity, self-honesty, and surrounding oneself with like-minded, driven individuals to overcome societal noise and achieve real transformation.
[Music] What is up guys, it's Andy Priscilla and this is the show for the realist, say goodbye to the lies, the thickness and delusions of modern society and welcome to Motherfucking Reality. Guys, today we have Q and A F. That's where you submit the questions and we give you the answers. DJ is going to tell you how you could submit your questions. Guys, you can email your questions into Ask Andy at AndyFrassella.com. You can also check the links in the description below, submit them there or just drop them in the comment section of this video right here on the YouTube. If you're unfamiliar with real A F, we have shows within the show tomorrow, you're going to hear CTI, that's cruise, the internet. Today we're going to talk about how to get better, how to build your business, how to make more money, how to kick ass in life. Tomorrow we're going to talk about what the fuck is going on in the world, right? That's what CTI is about. Other times we tune in, we're going to have 75 hard verses. That's where people come on the show. They talk about how they use 75 hard to improve their lives, how to become the best version of themselves. If you're unfamiliar with 75 hard, it is the initial phase of the Live Hard program, which is the world's most famous mental transformation program in history. Get that whole entire program for free at episode 208 on the audio feed. There's also a book. The book is called the book on mental toughness. You can get that at Andy forsella.com. It is not free, but if you want the ins and outs and nuts and bolts in the in depth, you know, extra knowledge. That's how I'm wired anyway. I like to know everything. The book is the way to go. All right. Now, one thing about our show is we are the biggest show in the world that does not run ads. We ask for a simple trade. Okay. We're not going to bombard you with ads. We're not going to talk about a bunch of stuff that, you know, I don't use. Because someone pays me, I'm not going to give you my opinion because someone's telling me to tell you and we ask in exchange for that. Just to help us grow the show, man, then they should think if it makes your laugh, it gives you a new perspective. Do us a favor and don't be a hoe. Sure, the show. Well, what's up? What's good, gang, man? It's a beautiful someday. Got cars and caffeine happening. This is the last one of the year. And it is fucking packed out there. We just took a break to come in here and make some people better. Yep. Yep. Also, I wanted to mention this. A lot of you guys been asking about the MSEO. You listed a Q and A F. You want the personal development. MSEO projects been going for almost a year now. It's on the operator standard app, which you can get operator standard.com. And if you're unfamiliar with that entire project, dude, it is an amazing, an amazing project. It's not just the podcast. There's a massive community of like-minded people. There's no ads. There's no bullshit. There's no trolls. It's everybody wanting to get better. And that's not even really what it is. It has the most incredible production system, human behavioral operating system that if you follow it pretty much guarantees your result. That's what the product is. It's not free, but it's less than what it would cost you to order pizza one night a month. And if you're not willing to give up pizza to get your life together and then you probably shouldn't be listening to the fucking show. But if you want the MSEO project and you want to check out this amazing technology that we have built that I believe is the closest thing to guaranteeing your success. Go to operator standard.com and check that out. Dude, let me actually- I know it because I've been getting the DMs too. People see the clips from the show. I'm like, "Where the fuck is this show at, right?" For those, because like dude, I know the base of people that listen to the first MFCO. What do you- for new listeners, who maybe didn't listen to the first- What is the biggest difference? What are they getting at? So it's got Vaughn, the pastor of disaster, who is my original co-host on MSEO project. And basically what we do is every episode is an in-depth hour plus long episode on personal development, how to build your life, how to build your business, how to make money, how to kick-ass, how to become the problem that you need to become in society in order to not be dependent on "the matrix." And that project that we build, I'm very, very proud of. I think it's the best technology product that is out right now that really nobody knows about yet. Because what it does is it basically helps you figure out what it is you want to do. And then it backtracks the tasks by day by day system that you are then scored upon. So it's no- there's no longer like, "Oh, I wonder how good I'm doing." Or, "I feel like I'm doing pretty good." No, this thing will tell you exactly how you are doing and there's no way for you to bullshit it. So it takes that guesswork out too. That's also people's biggest excuse. It's what AI should be used for, okay? It's using AI to make people better versus using AI to make people shittier. Yeah, that's what it is. That's not going to make your fucking dog dance. No, it's not what it's called. It's fucking incredible. And from where it started back in December, January to where it is now, it's just fucking night and day difference. 100%. Absolutely, guys. Check it out, and if it's all.com, man. Well, yeah, it is Q&A-F. It is a Monday when you guys are listening. I got three good ones for you. Yeah. Let's make some people better. Guys, Andy, question number one. This is a right-in high, Andy. I know business is business, but how do you or how would you keep doing business with friends without causing conflicts between the friendship? I know you talk about the spirit of competition, how it is, not how you want it to be, but would you ever go into business against a friend? I've collabed with a friend on this product, but want to start producing and selling my own version. Getting against friends, got an unwritten rule? No, I don't, you know, I don't know. I mean, at the end of the day, bro, friends come and go and it depends, like is it your fucking brother? Is it your, is it someone you're attached to? Is it someone your friends would now? Quite honestly, most of the people I compete with in all my businesses, I know the other people that own the businesses, and I'm friends with them, yeah, okay? So like, I think this, this is another one of those, you know, tales that people tell, that they hear about entrepreneurship, it's not actually true, you know, it goes along with never going to business with friends and family, you know, that's a fucking bullshit statement. I mean, I know plenty of people that have businesses with their friends and family. I'm one of them. In fact, I don't do business unless I'm like really friends with someone, right? Yeah, yeah. You're not doing business with complete strangers. I don't do that. And I think there's a lot of misinformation that comes from people who have never built businesses or, you know, they, they got in in a little bit and then they got burned a little bit. They're not experienced. They don't really understand. And I just feel like it's another one of those fallacies, dude, that people put out there, you know, like the seven streams of income, shit, you know, when you have a 20 year old kid who doesn't know his ass from his elbow and you're telling him to go out and have seven streams of income in order to be wealthy. Well, I mean, you're pretty much certifying that he's never going to win ever because number one, he doesn't have a knowledge, number two, he doesn't have the resources, number three, even if he had the knowledge and the resources, other people have those things as well. And if you're spreading them thin across four, five, six different things, you can't win. It's the allocation of resources, right? It's no different than, you know, a country being in a war and trying to fight a war on seven fronts versus the country that's only fighting on the main front, you know, and, you know, it's an arrogant thought to think that you could do those things when you don't have the experience to do those things and, you know, it's just another one of those lies. So this, this whole family thing, you know, and as far as like getting into competition with them, I mean, dude, look, yeah. If you're, if you're someone you're friends with and you're family with and they have a successful business and you just decide that you want to be in business, so you're going to do what they do. Yeah. I'd say you're a piece of shit. Yeah. Okay. Yeah. And I'll be real. I, if that were me and one of my friends or somebody that I was close to just said, I'm, and this has happened before. So I mean, this has happened to me because everything's easy from the outside. Especially when they see wins, they see the wins from the outside, right? So when they see someone winning or doing big things or the things that they'd like to do, they typically look at that thing that that person does and they're like, oh, they got to do is this and all they did is that. I could do that. Exactly. Yeah. Yeah. And, you know, if you're one of those people that is just looking at someone with, you know, an envious eye and then you decide that you're going to do what they do, number one, you're probably going to lose. Number two, yeah, I'd say you're kind of a piece of shit. Come up with your own fucking thing, bro. You know, like you don't want people to fuck you. So why are you trying to fuck other people? And you might be saying, well, it's just competition. There's a difference between being related to someone and being friends with someone and copying their idea in this or just seeing something that, you know, you out there that you have no connection to and wanting to do that. You know what I mean? Yeah. But you also said, like, you're going to be behind too. Try to copy what they're doing. Well, that's another thing. [BLANK_AUDIO]
I mean, that's another thing that people don't understand is that what you see in the reality of today is the result of conversations that happened a year, two years ago, and if you're always copying someone, then you're by default operating in conversations that happened two years ago. So by the time you are where they are, there are two years ahead of you. So you can never really get to where you need to go. So, you know, and there's arguments to be made for like second to market, but that's not what I'm talking about. I'm talking about straight up just copying someone's play. So yeah, dude, I don't, I don't, it sounds to me, you know, you're like, well, I want to do this because someone else is doing that. That's not a good reason. And in fact, that person doing the thing probably has some sort of intrinsic internal motivation or drive to solve that problem. And you don't. You only have the want and the desire for the end result. And that's going to create a disproportionate level of execution between someone who actually cares about solving that problem versus someone who just wants to end result. So, yeah, man, you know, I don't, I don't think that's a good way to think about your business. - Yeah, 100%. - Dude, the, the, you know, the same, you know, don't go in a business with your friends and families. Like I also think of it as like, also, so you've never been like fucked by a stranger then. You know what I'm saying? Like, you've never been fucked up by a stranger. - Yeah, got it. Yeah, dude. You know, and that comes down to two, man, people just don't have the ability to communicate. Like they just don't, like, if you look at like how, even like, you know, you watch how they portray like just couples being able to communicate on the internet, right? Like they get in a fight, door slam, people scream, one person tells somebody to get the fuck out of the house. And like, that's what we're propagated with with the typical, you know, entertainment, quote unquote, relationship that we observe all the time. And so we're always observing disfunctional ways to communicate and in our shows and movies. And that creates a situation where people just don't know how to communicate or have boundaries, right? Like, I think that's how it's supposed to go. - Right. - Exactly. Like throw in a fit and all that shit. - Yeah. - That's just not how it works. So, you know, it takes a mature person to have boundaries. It takes a mature person to be able to have a friendship and also a business relationship and understand the difference. And I think that's, I think that's, I mean, it's very easy to do. That's the thing. It's easy to do that. It's just people won't do it because they're afraid of having somewhat of any kind of confrontational conversation or way to communicate with someone. And that leads them to not having it at all, which leads to resentment, which leads to these big fucking fights. And, you know, I honestly think that most people, the reason they can't do business with their family is because they have the inability, they're not very mature in how they communicate. And they don't have the ability to compartmentalize this area and that area as different things. - You mean like, okay, we're at work, so we're at fight and work. - How conversations I'm gonna have with the guys up here that I'm friends with or my brother or whatever, my dad, even or whatever, up here are gonna be much different than the conversations that we have at Thanksgiving, you know what I'm saying? Like, it's a different thing. Like, you know, and I think a lot of times, especially like the quote unquote leader, they have a hard time not being that person at family events or at social events or at, it's like, dude, you're just a normal dude out there, bro. Everybody's drinking beer, suck the fuck up, drink beer with everybody. - That's right, you know what I'm saying? - You know what I'm saying? - That's right, like save that for my day. - Yeah. - Yeah. - So, you know, there's a lot to it, dude, but I just don't buy into that. I just think it's a, I think the friends and family thing is not a real thing. - I love it, man. - Yeah. - I love it. - It's like when people say, well, 95% of restaurants go out of business because it's such a hard business. I don't know, man, everybody's got to fucking eat, okay? And if you make great food and offer great service people are gonna come and they're gonna talk about it, the reason that restaurants and bars fails because the people who open them are usually just connoisseurs of eating and drinking, right? They're not actually business people. And in our business, you know, I always say, you know, and this happens in all areas, right? Like some guys, they really love cars and they love cars personally so they get in the car business and it becomes about the cars, not about the business and they have a hard time making money, right? We call it drunks in a bar, okay? Like drunk opening a bar. That's what we call it. - Can't do it. - No, like if you're a drunk and you think you're gonna open a bar so that you can give away drinks and be the man, which is why most people open bars and restaurants, they're gonna fail, which is why so many of them fail, okay? So business gotta be business and everything else gotta be everything else. - I love it, dude. I love it. Guys, Andy, we got a video submission, let's shake this out. - Hey Andy, I want to ask a question about pursuing passion and profit. How do you hold on to passion while you're pursuing the necessary profit to live the life you wanna live? You know, right now I'm a public school teacher and honestly, like I hate it. I hate this job. And I want more than anything to live as a full-time artist, providing for my family, utilizing the craft that I have spent over a decade perfecting or at least cultivating. And like I don't need a six-figure income, I don't need a big house, I just wanna be able to put a roof over my kids' head and provide fun adventures and good food. But how do you do that? How do you hold on to the passion when you're in the grind? Because I work a full-time job. I do family, and then when everybody else goes to bed, I work on my craft. I work nights and weekends to be the best artist I can be. And sometimes it's hard to hold on to that passion when the profit isn't quite there yet. And so how do you do that? How do you hold on to passion while in pursuit of the necessary profit to live the life you wanna live? - Oh man, you know, that's the purpose of passion is greatly misunderstood. Whenever people say, oh, you wanna get into something that you're passionate about, the way that you're describing passion is typically the reason that you gotta have it. Because when you start out doing something on day one and whatever that is, two, three, five years down the road where you start to make profit, there has to be something that bridges that gap that allows you to stay engaged in that thing. And that's where passion comes into play, especially in the early days, okay? And that passion doesn't necessarily have to be the strong thing all the time where you wake up every day and you're super thrilled about doing it. It's really just gotta be a really strong interest, which you already have. And what you're going through is a typical gap between deciding that I wanna do this thing, that I really like and I wanna figure out how to monetize it and then going through that barren desert of where you don't make anything for a long time and you've gotta keep that passion going to cross that bridge. Most people, they get into something, they're very excited about it. They work at it for a year, two years, three years. And then they're like, well, this isn't for me anymore and then they start over and then they repeat that cycle over and over and over and over again. And what happens is they get to be, you know, 50 years old and they don't know what the fuck they wanna do with their life 'cause they tried all these things but they haven't pressed through any of the hard times that actually produce the level of value and expertise that's gonna be able to be monetized in that way. The good news for you is that there's more ways to monetize things than there ever has been in the history of humankind. And I'm sure that if you're creative enough, you'll figure out a way to monetize your art as well. But as far as to answer your question, like, hmm, how do I hang on to it? Dude, look, sometimes you're gonna have it. Sometimes you're not gonna have it. Sometimes you're gonna fucking hate what you do. It's not an equal thing. It doesn't come out of the spicket at the same amount every single day, right? Like if you go into the passion spicket every morning and you go to fill your cup up, some days you ain't gonna get shit, okay? And you're gonna have to grind it the fuck out. Some days you're gonna get a full cup and you're gonna be excited. And that's the game. Like you have to be able to push through the days or the weeks or the months where it's not very much fun and wait for that fun to start to like come back again. Like if I went back and I thought about like, you know, all the times over the last 27 years I've been doing this almost 28 years now. I mean, God, dude, I couldn't even tell you how many times I didn't feel like doing it, you know? Like probably half the time, at least half the time, you know? And that's also where not having other options comes into play, right? Like when you can cultivate a zero option mentality which is this is going to work no matter what happens, no matter who stands in the way, no matter, you know, What?
But natural things happen in my life no matter what distractions. This is going to fucking happen because I don't have an alternative. That's a powerful place because you don't have the choice of opting out on the day that you really don't get anything out of the passion spicket, you know what I'm saying? So you got to understand the game, dude, and the game is it comes and goes and you're not going to hold onto it at 100% effort, you know, or 100% quality the entire time. And that's the way it works. So, you know, for you right now, the way to look at what you've got going on, you know, you said you're not happy with where you are and you know you need to make a change and you know you're putting in the time to get better at what you do. And you've just got to come up with a solid way on that backside to get to a point where you're going to monetize that to cover, you know, the life expenses that you're looking at. And, you know, to be completely honest, you know, it doesn't sound like you're trying to make a trillion dollars, dude, this shouldn't be that hard, you know what I mean? A couple of things on this, the first thing is, you know, you talk about the gap, right? And what you said is like, you know, people that restart every three years, the misunderstanding here is that like that gap is going to be there in whatever you do. Yeah. So it's like, like, it's not like there's not a lane you can go down and not face that gap, right? Right. And so that's important. The other thing too though, would you argue because, you know, he said something about, you know, the modesty, right? You don't need the big house. Would you, would you argue that you probably need to increase those goals and have drive that a little bit? Yeah, because very rarely do you actually hit the goals that you're after. You usually end up at like 70, 80, 90 percent. And then when you get there, you're going to set a new goal. And so like, you know, there's that saying, you know, aim for the moon because even if you fail, you land among the stars or what that really means is you need to have a big enough goal that even if you fucking fail the goal, that your life is exponentially better. And that is how typically people who achieve things set goals, okay? They don't do this little, you know, incremental, I'm going to try a little bit of this. I'm going to try a little bit of that. I'm going to do this. That's not powerful enough to produce the result that you're after. It doesn't create enough urgency. It doesn't create enough excitement. And it makes it really easy to walk away from whenever you go through these laws of things not going the way you want, which dude, in terms of being an entrepreneur, that's half the time at least. So yeah, I would say that you will, you will definitely achieve your goal much quicker. If you set a goal, that's much bigger. Yeah. So it's not not going to like, I mean, I genuinely believe, you know, I'm saying, I get it. That's okay. But yeah, big, big goals require big actions, which produce big results. Little goals inspire little actions, which produce little results. And that is the way it works. I don't give a fuck who says otherwise, okay? If someone else is telling you that otherwise and they're saying, oh, just set a little bit of thing and start this and start that and start this, they're pandering to you, okay? They're trying to give you instant relief. They're trying to make it feel like you're doing a great job today by just getting up and having a shower because you're having a rough day. It's not good enough, dude. It's not good enough. It's not big enough. It doesn't inspire enough. It doesn't produce enough momentum. And you know, the people that operate that way never really get anywhere. I mean, dude, when was the last time you saw someone who's created something amazing that said, oh, I just try and do a little bit and it fucking got big. That's not how the fuck it works, man. So I tried to hit a fucking grand slam. Yeah, you should. Every single time. This is how I got here. That's right. Fuck. Dude, on this, because we have a lot of young listeners, you know, I'm saying young, hungry people, right? You know, this idea of passion, is this where you can also substitute this and know it's probably going to piss and people off materialistic goals, right? Can we, like, is this a, is this what I was going to say, dude, like, like, in the, like, I used to argue with Gary Vee about this because Gary used to shit on cars real bad. And, you know, he'd shit on material goals. But when I was like young, that's what I wanted. Like my motivations have changed, but I've also achieved all those goals. But, you know, my love of cars, my desire of cars, and my desire to own cars and joy cars was a passion. And that was a passion that operated alongside my passion for wanting to be in business, which helped keep me in the game when it would have been easy to walk away, right? Because I knew that if I walked away, I'd never have those things, all right? So, you know, material goals and having big dreams and all that, that's a fucking great thing. And people will try to shit on that and make you feel less than or make you feel like your materialistic or make you feel like you're morally inferior for wanting those things. But the reality is, is every single person who's built something amazing had goals like that. And eventually they build a business, they get the thing. And once they get the thing, they go through like a transition of going from my passion was to experience this kind of life to, you know, now I have a much bigger mission and there's other things inside that mission. That's a typical, you know, escalation of maturity, you know, as you go down the path of being an entrepreneur. But yeah, dude, if you're a young kid and you want a fucking win, you should want fucking cars. You should want a house. You should want whatever it is that you want. You know, maybe it's dirt by track. I don't know what the fuck it is. But people that shit on things, you know, and shit on materialistic goals, all you got to do is look at their life. Like do you want their life? Okay, well, if you want their life, listen to them, right? But the truth of the matter is the people who do that are usually fucking losers. Yeah. They don't have shit. They've never achieved shit. And they're never going to achieve shit. So why are you going to put any weight into what they're saying? You know, one of the biggest problems that we have in the world, and this is why the operator standard is such a powerful thing, is that we're surrounded by people just by statistical reality that are going to lose. Okay. Winners are a small, small segment of society. People that have big dreams, big goals, small segment of society. It's very important that you surround yourself with other people who are on that same mission. Otherwise, the negativity can really get into your head, you know, you look around at your friends, your family, everybody you knew growing up, and you say, well, you know, they're all saying this. Well, yeah, they're all saying that, but they're not moving past any point that that, you know, has any relevance to like them becoming a quote unquote winner or wanting anything that you want for yourself. So you've got to be able to vet where the information's coming from, and you've got to be able to do it objectively. You've got to be able to look at people that you really care about, that you've loved your whole life. You say, I don't want their fucking life. Yeah. And do that makes you feel kind of shitty, but it's not shitty because you are allowed to want something else than everybody else has. And getting into a community that is like-minded, that is hungry, that is pouring into personal development that wants to win is extremely powerful because not only are they, you know, rooting for you, sort of speak, but those people will fucking help you win. Yeah. Okay. That's one of the biggest benefits of having to operate your standard. If you guys are not in that, dude, like, and you're wanting to win, it's one of the best investments you could ever fucking make. Absolutely. Now, I just think it's such a fascinating concept, like just being real if you really think about it. You're a love for cars. You're saying that like sometimes that was the only thing that kept you going. Yeah. In the early days, obviously. Yeah. I mean, obviously like you said, your passion changed. But if I had, listen to everybody saying, "Oh, dude, that's just materialistic, oh, you know, that's stupid, oh, that's this, that, like, dude, what else would any of this been created?" Right. You know, there's thousands of jobs that have been created because of that one because I wanted to fucking car. Right. Exactly. It's crazy. But, you know, you'll hear people who haven't built shit on those things. Yeah. It's fucking crazy. I fucking love it, dude. Yeah. Yeah. Good luck to you, brother. Good luck to you. Stay on it. Yeah. And the answer to your question is, it's natural to feel the way that you're feeling, okay. And you got to understand that passion doesn't come out this, like when people hear passion, they think like strong, like, you know, just totally dedicated feeling of passion where you're fully energized. Even when you're 100% passionate about something, not every day feels that way. It just doesn't. Every day is going to suck. Some days you're going to drag ass. Some days you're going to have to search for the reason why you were doing what it is you're doing. And when you say, "How do I hold on to that?" Well, how you hold on to that is you got to stop and take a step back and say, "Okay, what am I trying to do? What do I not like about my situation and where am I trying to go and what's required to get there?" And you're going to go through, you know, days, weeks, sometimes months. And if you do it long enough, probably years sometimes where it doesn't feel that great to continue to go. But eventually that passion starts to show up again. I just love it because that's such an easy way to like look into the fucking garage. Is that car there yet? Yeah. Okay. Cool. Is it there yet? Yeah. Keep going. Guys, into question number 3, Andy, I'm 25, scaling an 80 rep door-to-door team to 500. I've always led from the front by outselling everyone. As my focus shifts to training managers and strategy, what does a leading by example look like when you're no longer in the trenches daily? It looks like teaching them how to do what you did. It looks like it.
like empowering them to do what they're trying to do. It looks like educating them, giving them the tools, bringing them, you know, under your wing, so to speak, to say, hey, this is how you do these things. This is how you win. This is how you do it. And it's not just demanding it. It's not saying, hey, you got to perform or you're out. It's, hey, come here. Let me show you what works for me. Let me show you how this works. I did this and this and this and this and this. And taking the time to pour into these people and, you know, a role play classroom environment to teach them how to up their skills so they can get what they want. And eventually what's going to happen is you're going to develop leaders out of that group. And the leaders out of that group will start to lead other people, okay? And that's where you can start to get the scaling. You're not going to fucking scale the 500 reps if you're the only fucking teacher. You're, it's not going to happen, dude. You can't even, you can't do that. It will not work. You're going to need to develop an inner circle of teacher/leaders inside your company. And those people are going to teach and lead exactly how you teach and lead them. So how do you want your team of 80? Let's say there's going to be 20 guys in there that are going to become your core group. How do you want those 20 guys to be training the other, the rest of the team when you get to 100, 200, 300, 400, 500? Create an SOP for that, okay? This is how I'm going to train you, the future leader, and then train them on the SOP and then help them do what they need to do. And it's really simple, dude. It's not hard at all. - What do most people fuck up with this? - They fuck up, I think, and that because they sold a lot, that they can walk in the room and be like, I sold a lot, what's wrong with you? And they don't do the teaching part. You get what I'm saying? They let their egos get in the way. They let, they, instead of having a welcoming attitude of, hey, I'm the teacher, I'm the coach, I'm the leader. They have an egotistical of, I'm the best, okay? And real talk, like, do you really want to be the best? Do you want to be your best salesman? I'd rather have a bunch of people that are better than me. - Yeah. - You know what I mean? - Fuck yeah. - So, you know, you've got to eliminate that, and eliminate that fear of like, well, if I train someone so good, then they might leave. Well, then your business model needs to change to where they're not, right? But dude, leading by example, if you're not outdoor to door every single day, it looks like what I just said. But, you know, there's still situations where you need to be mirroring, you know, people that go outdoor to door. You know, one of the things that you can do to really build your leadership capital with your entire team is to select a few people and go out and do the job with those people. And then let those people tell the other people how fucking amazing you are, what you do. One of the things I used to do is I used to go into the retail stores when they were having problems because like, dude, you know, they would get off track or they would start doing something different. And I would just go in there and then they would say, well, it's change, it's different, it's this, it's that. And I would show up on a random Sunday and fucking crank the store out and then be like, it's that easy, right? And then what would happen is the word of mouth was spread amongst the stores. They're like, God, dude, Andy came out here. He fucking sold this and this, this, this, this. And we kicked ass. And then that builds the credibility with the team. So, but you know, there's a number of answers to this. One, you gotta get organized, two, you gotta realize that there's no ego in what you do. Three, you've gotta teach your winners the way you want them to teach the next winners. And then you wanna teach them on the process of the teaching so that they can scale that out, yeah. And you also, you mentioned one time, dude, I can't, I don't think it was on the show, you know, but obviously leading by example to core value and a lot of your companies for a very specific reason. But I remember, it might have been when we first got together, dude. You live by example, it's a difference, you know what I'm saying? Like when people see your actions on a day-to-day basis, no matter, you know, yeah, you're not in the stores no more. - Bro, your employees should never ever see you break fucking, break it. - Yeah. - Like you should never break. - It should, I don't wanna say break character because then it sounds like nothing. - That's not a fucking character. - But your employees should never see a hole in your game. They should never see you slipping. They should never see you cut in a corner. They should never see you not living the way that you expect them to live. Fucking ever. That means if you have them come to your house, your house should be clean. That means if you've taken for a ride in your car, your car should be fucking perfect. That means if they see you working out, you should be working out with the proper intent. If they see you cleaning or taking the trash out, they should be doing it the right way. Your team should never see a fucking hole in your game. And they're gonna, they're gonna, you're gonna slip. - And they'll let you know about it too. - And they might not, they might not. - But they'll let others know. They might not say anything to you. But they'll say, dude, I saw fucking Andy, he didn't wipe out the fucking sink. I saw Andy, he didn't, he fucking left the weights crooked. I saw Andy, he didn't take out the trash. He walked past it four times. You see what I'm saying? So like they'll talk about it. So you wanna make sure that that, you know, if you're trying to be a leader, because what happens is you get comfortable with your team, you start to think that you can like be bros with them. And you think that because you're bros, they're not gonna recognize those holes in your standard and they will, they'll do so even more. Because now they're comfortable, right? Now you're comfortable. Now we're letting it loose a little bit, right? But just because you're giving them the credit or the trust of being close to you, doesn't mean that you have the ability to skip steps or let holes be seen in your game. And I think the biggest thing amongst young leaders that really messes them up is that they, we talked about boundaries between, you know, friendship and business. They let that boundary get blurred and not just blurred in the way that they communicate with their team, but blurred in the way of like the standard they hold. And your team is not going to, your team doesn't stop and say, we're friends and that's why he did that, we're cool. So that's why he cut that corner. That's not what they're gonna say. What they're gonna say is, well, I guess we're on a level where we can cut corners, too. - Right. - Oh, Andy did it. - Right, exactly. - Yeah, fuck dude. Dude, I remember that I'm pretty sure we were in the bathroom. My pronounced things and you told me he's like, - Okay. - They're gonna look at you and see me. So you better keep your shit together, too. - That's right. - You know, like it wasn't, like it was a real conversation, I remember it. - Yep. - It's a real shit, man. - I love it. - I love it, dude. - Well, guys, Andy, that was three. - Yep, that is three. Don't forget to stop in a target and get yourself some of these first form protein sticks. They're in all the targets right now and they are amazing. I gotta warn you, they are highly addictive. But I guess you could be addicted to worse things. - That's right. - But make sure you check those out and target. - All right. All right, guys, we will catch up with you guys tomorrow on CTI. Don't be a hoe. Show the show.
Podcast Summary
Key Points:
Business with friends is possible and often beneficial, as long as there's clear boundaries and maturity in communication to separate personal and professional dynamics.
Copying a friend’s business model leads to failure because it operates in outdated conversations; true success comes from creating original solutions based on intrinsic motivation.
Passion is not a constant daily state but a recurring force that must be maintained through discipline, especially during the hard, profit-lacking phases of building a creative or entrepreneurial venture.
Setting ambitious, big goals—rather than incremental ones—drives greater action, momentum, and long-term success, as small goals lack urgency and power.
Material goals (like owning a car or a house) are not selfish but essential motivators that fuel perseverance and provide a clear vision for long-term success.
Effective leadership in scaling involves training managers through structured SOPs, not ego-driven performance, and requires consistent, visible personal standards to maintain credibility.
The MSEO project offers a no-ads, high-performance community and AI-driven system that objectively tracks progress and eliminates self-deception in personal growth.
True success in business and life comes from operating with zero options—being committed to a mission so deeply that failure to execute is not an option, even when motivation wanes.
Summary:
Andy Priscella addresses key questions about personal development, business, and relationships in a no-ads, realist-driven format. He emphasizes that business with friends is viable when boundaries are clear and communication is mature, dismissing the myth that entrepreneurship must be conducted in isolation. True growth comes from originality—not copying others—because it aligns with intrinsic motivation and avoids operating in outdated conversations.
Passion is not a constant daily high but a fluctuating force that requires discipline, especially during the hard, low-profit phases of building a career. Setting ambitious goals drives greater action and results than small, incremental ones. He argues that material goals are not immoral but essential motivators that fuel persistence and long-term vision.
For scaling businesses, leadership must shift from hands-on performance to training and empowering managers through structured systems and shared standards. Andy promotes the MSEO project as a powerful, community-driven tool that uses AI to objectively track progress and eliminate guesswork. Ultimately, success stems from a zero-option mindset—being fully committed to a mission so deeply that failure is not an option, even when motivation dips.
The show stresses authenticity, self-honesty, and surrounding oneself with like-minded, driven individuals to overcome societal noise and achieve real transformation.
FAQs
Yes, you can — but only if you’re truly close and mature in your communication. Business and friendship should have clear boundaries. Blurring the lines leads to resentment and conflict, especially when one person tries to copy the other’s success without originality or internal motivation.
Passion isn’t constant — it ebbs and flows. Focus on a strong initial interest, and accept that some days will be hard. Set ambitious goals to create urgency and momentum, and remember that your craft is a long-term journey where consistent effort, not constant excitement, leads to success.
MSEO is a personal development project with a powerful behavioral operating system. It helps you discover your goals and track progress daily without guesswork. It’s designed to eliminate self-deception and is backed by a strong community of like-minded, high-performance individuals.
Lead by teaching, not just demanding results. Train your team on your strategies, create SOPs, and empower future leaders. Show them your process through role-playing and hands-on examples. Leadership means consistency and integrity — never letting your team see a gap in your standards.
Both. Passion drives motivation, but material goals create urgency and direction. Successful entrepreneurs balance both — starting with passion and using strong, measurable goals to push through the hard times until success is achieved.
It provides a behavioral operating system that helps you identify your goals, break them into daily tasks, and track progress objectively. It removes guesswork and ensures accountability, helping you build habits and achieve results without relying on self-deception.
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