Live in Toronto - Views, Comments, and Awesome Magic Content with Chris Ramsay, Eric Leclerc, and Wes Barker

Welcome to episode 42, our first live show in Toronto. It was a blast. We had a full audience and we had some amazing magicians up on stage. You know who they are. Chris Ramsey, Eric LeClaire and Wes Barker and the theme of the episode was views. We were talking about what makes exciting magic content, how to interact with your fans. If you do, how to create everything just like that. So, these guys really know what they're talking about. Chris Ramsey, I mean, he just surpassed his 100K YouTube subscribers and he is blowing past it very, very quickly. And as well, I'm sure you've seen him from Murphy's and Illusionist and everything like that. He is all over the place, rack-and-a-views, and sharing his magic. But so are Eric LeClaire and Wes Barker. Eric did many years ago a project called Project 365 where he uploaded a magic video to YouTube every single day and that was a very huge success. But better than that is he's been on quite a bit of TV. He's been on Brain Games for a season as well as the show tricked which he and Wes Barker were two of the last contestants to be the magician on the show and Eric won and Wes ended up working on the show very closely. So they talk a little bit about that in the episode and Wes as well as having been on TV does quite a bit of touring just like Eric. But the really exciting thing that Wes is doing, which he was speaking about on the show, is he uploads clips from his shows up to YouTube and those seem to get a ton of views. So now you've got a little bit of background of who these guys are. We've already interviewed Wes and Eric but it's going to be a very fun episode and we enjoyed it live. So we had a hoot. I know Chris Ramsey is looking to play with some of the video footage that he took at the event and we had such a great time. So big thanks to everyone who came out to hang out. Big thanks to everyone who watched it live on Facebook live and I really hope that you enjoy the episode. Here it is. [Music] Buddy and welcome. Yeah. There you go. Nice. Already. Hello. Where are we? And welcome to the first ever live discourse in magic. How you guys doing today? I'm excited. I'm excited. You're excited? A little bit. Yeah. I have a laugh mic. I've never used one before. It's a big deal for me. Well then today's a big day. I say. Yeah. Also the first live thing is cool. Yeah. Is this actually live? Yeah. Yeah. You can swear. Yeah. I don't mind. Fuck. Got him. Okay. So we're here with three very, very amazing special guests. Two of them have been on episodes before and one is a freshly a discourse in magic versus. That's you. So I'll let you know who you've been to. I'll tell you a little bit about them. We have Wes Barker, Eric LeClair and Chris Ramsey. Give it up. Yeah. They can clap some more. They're so good. Yeah. What? And clap again. Woo. Woo. So combine these three guys have millions of views on television and the internet and separately. Got to be 100. These guys have millions of views on television and on the internet. So they are, yeah. That's crazy. That's crazy fact. That's weird. Pretty crazy. Yeah. We have millions and millions of views. Millions of views on it. Yeah. That's right. If you multiply. Yeah. So, yeah. So we're here and the theme of the month, this month is friends, fans and followers. I think it's perfect because you guys are friends. You guys have a lot of fans and followers and you're here for some cool stuff. So just to find out Chris, what are you doing in Toronto this weekend? Aside from this amazing part. This is, I'm in Toronto. Oh my goodness. Toronto? Yeah, we're here. Yeah, I think so. I woke up in a fever sweat. Okay. I was here for a YouTube event. I hit my 100k recently on YouTube and thanks. Cheers some more. Yeah. That's crazy man. Good for you. Thank you. These guys are really close behind as well. You guys are getting there. One is closer than the other. We heard that there's a plaque involved. So I want that play button. I was like, that's a new goal. 2017. I want that on my wall. I want to make it into a belt buckle when I get it. I think it's good. It's like, and, uh, Wes, what are you doing in Toronto? I'm doing a little bit outside from this. I have a college tour. I'm doing five college shows. Yeah. So, and they vary all the horrible parts of Ontario. And Eric, are you circumcised? Okay. Wow. It's a long story. I don't know if it's time we get into it right now. The hard-hitting questions for Eric. Yeah. And I just came down to Tio just to chill with, uh, the, well, mostly Chris. Just for our learn. Just for our learn. I feel, for Juvenated, I feel inspired after this weekend. Like a youngster. Yeah. Yeah. All right. Awesome. So that's it. So, thank you for coming. Thank you for coming. So, one of the things that I thought that we would talk about is creating content. And just to break it down very quickly, um, Chris is doing quite a bit of blogging now, having to do with magic and the whole YouTube world. So, I think that's what we've been doing. I think that's what we've been doing. Both went and. I was about to make it feel good for you. But now I'm going to figure that out. So no, we had to both go separately with our camera crew. We'd have like eight-hour day. We'd film. And then they edit together and they submit it to the network and said, "Pick one." And they picked Eric. Despite the fact that it films in Vancouver where I'm from. And they had to pay an extra $3,000 a month to put Eric up. And this is why he films 93 to 75. Yeah, they liked him more, but they also liked him about $40,000 more. And they were willing to wave the accent as well. Yeah, we could live with that. Yeah, that's so true. Oh, we're sure we had to cut some of the times. After one month, after one month of filming that show, they were like, "Cut, Eric, it's not a apartment. It's apartment or whatever, you know?" I can't even remember how good I'll say, "I'll do it again. A apartment." A apartment? I had to study in my apartment. And then after a month of all these cuts, the director was like, "You know what? This is fucking ridiculous." Sorry, listen. You're laughing. You can swear, we've been doing that. This is ridiculous. We chose him. He had an accent in the interview. That's him. No more fucking said that. Like, "I don't mean to spoke in the trick. You can pick a-- do that." And then, boom, the accent is still in the first place. So, what makes great, magic content on video? Whether it's TV or YouTube, what makes great content? My experience nudity. Fair. Yeah. I'm like, "I'm not about it." I think great-- well, clickbait's actually like, you know, people call it clickbait, but it's debatable. Like, you want to show them the best part of the video, right? Off the bat, and you want to grab their attention as soon as you can, because like, it's a very small window that you have. And if you beat all those other thumbnails, they see you. They will like the video. Unless it's a huge disproportionate. People will call it clickbait, but clickbait, to me, is more when you're like, kind of lying. Yeah, I got what it is. Right? And then you can let people go. This is the end of the way. But if it's like just the title it is, and it's sweet, the hell. It happens to be, yeah. Not really the naked magic. I think, out of all our videos, how many views is it? That one's 25 million views. 25 million views. It's a naked magic. Literally three times more than my whole channel. It's crazy. That's funny. And just naked. So I guess, I guess, sex sells. I guess the naked magic. But, no, like, what makes good content, I think, you have to be aware, like, a lot of magicians stay within the realm of magicians, and they perform unconsciously for magicians, and like, with these little nuances that only a magician will pick up on, which is cool in our industry and stuff. It's, you know, it's masturbation for us, really. It's just like, we're like, oh, look at, just a significant bro. But like, in all honesty, you got a cater to lay people. You got a cater to a higher share ability on the video, right? So you can stay within your niche, but every now and then you've got to break out and come up with, like, you know, some titties and magic. We always joke about this thing happening on Instagram, which we call "croch magic," which is full channels of people just doing card tricks over their crocs. I find those videos like really hard to masturbate, too. I just can't do it. I get the weirdest bone or watching those videos. It's so weird, just like, because you are or not, they're just. I swear before the interview is over, I'm taking it out. For any of you card, for any of your card, For any of you cardistry guys are there. I want to see some card No pants, but everything strategically moving so you're always covering You want some viral video do that yeah, right? Because if you get me to do this video, it's just gonna be doing double undercuts across my So someone who knows what they're doing do that Finally a reason to learn courtesy One of the things that I wanted to ask about is about managing the constant creation of content so I know that it became a challenge especially near the end of Project 365 to just be turning out of video every single day and I know that vlogging obviously takes a lot of effort I know that whatever the heck it is that you do So I just wondering what's it like is it you get into the the swing of it or is it just basically sucked for 365 days long? I had enough by day 45 like I was like done done and stuck with it I had lists sometimes I just like like perfect examples one day I was on vacation in Dominican and like or not you got to film a video Sit in the lobby for four hours send to the editor like you know it ruled my life And at one point I'm in Dominican. I'm in the ocean and the Dominican said yeah, my dish I'm like fuck I'm bathing suit. I have nothing. I do this any loses is mine. I'm like And then I go see another waitress Dominican I do like they've never seen that it's not in their color like that's today's video So I just went around being like oh I'm doing like the shumri and I figured it and it was like so it's sometimes like me It was planned, but like I I let it I let it come out. I feel the animal choice when you do that These guys though these guys are pretty good right now. I'm not gonna have been touched in years But these guys constantly can you give us that again in English? I don't many do I told you Yeah, yeah, no definitely definitely is grueling And I think as somebody who constantly thinks about videos you live in an alternate reality than everyone else Whereas you know people are seeing moments. I'm seeing moments that could be in a fucking cool vlog or something right? So I'm like damn where's it got the phone got the camera out of the thing with the magic right like yeah once you start it You're like oh, I could do that and turn it over this and that would make it Yeah, this would be a cool. Oh, that'd be a funny skit or this would be right and she's constantly living in that Which kind of like takes over your life and kind of becomes tiring for the people around you But to be honest man like you're fucking making bucks like Days like anytime you walk past something you'd be like oh take out the camera like today We're at a coffee shop and he's just like clicking away like the brista making guys. I'm just taking a couple snaz and like Yeah, okay, whatever but now that you're in this or you're striving and you're doing it the mind your mind is You're doing like yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah, yeah Exactly, you're seeing this. Yeah, it does become exhausting though definitely. Yeah, it's a challenge, but worth it Yeah, yeah Don't be afraid. I was just shit together. I was just like enamored by Chris He's just but no, I just gonna say like the only real experience I have with creating content was really for Eric show and That was all we are for our show man. Well our show You know I do have the first credit. Let's just scroll to the end and see my name is spelled correctly So yeah, but that was like one of those ones where every day we were just like going out and be like like Let's make a trick with this make a trick like we're just picking up You should work. I don't know. I'm just gonna do it We would literally be like it would just be like name an object now. Let's try to make a magic trick And the one thing I didn't realize which I feel bad now, but at the time is like we had to turn out so many tricks Who knew would be that many tricks and end up being oh? I'm gonna make a trick with this and then I'd be like oh this trick Fuck it. It's not me on TV and then I would just And In the morning here's a sorry present. Let's fucking shit Like TV like no this doesn't work and you know like I lost sleep like I cried I the first mind I was like what this is going on TV But with all the editing with all the people's nothing to worry about like a couple things are just like A lot maybe like 20 tricks out of the 220 that I'm like Yeah, but there's there's like also 20 that you're like fuck yeah, we thought of that. Yeah, thought of that Speaking of doing magic with anything You I mean I learned last night that you two we had a few drinks at a bar and you were doing magic person with people there and You know you just walked up and you were just doing it no problem. What is your go-to bar effect that you can just do off the cup Like do you have something where you're like I'm out of bar. You're doing flip stick with straws That's it. That's it. That's it. That's it. I nailed it everywhere like pretty much Great I mean whatever prop is at the bar I think is appropriate and you know low lighting drunk people love music is perfect You just throw shit over their heads and hope for the best. I've built a magic career on it So on that note the three of you especially Are used magic very much in a social setting in a very positive way versus the standard idea of a nerdy magician off the side Chuffling cards whatever you guys you know use it as a real tool magicians like to say oh magic is a tool for communication And then they they go do the same thing the same script They don't know exactly so seems the opposite so what what's the secret? How do you use magic for like in a positive way socially? I think we talked about it yesterday. You're talking the YouTube thing I mean two days ago. I don't know but texting no a record of voice It's what's the question Let me jump in was it was what's what's that I use it what seems to prepare What people to us who are you who are you people? What am I doing here? I was just Toronto oh you have a feature Kristen Kristen. I maybe have a similar opinion on this But cuz you got an a magic later, right and I did as well so I was already used to being Like social without it. Yeah, so to me it would just it just like if you learned like a new Good joke that you can wait till your friends. Yeah, all of a sudden it's just enhancing my normal my normal way Yeah, really when you add when you can add good magic to you're just you're already normal likable self It's gonna go so that's what we're saying so your talk we're saying people like you know like if a magician says like What do you do like with want to see the visible deck if they want to grab something off you? It comes down to personality like you the like what you do no matter what doesn't matter what you do If they like you it doesn't matter what you do and if they hate you it doesn't matter what you do Right, so it's more about you know presentation presentation also means like likability and like you know not being like if you give A slight Yeah, in the words and the word like pattern is Yeah, it's such shit like when you're when you're actually trying to be a human being involved in a conversation Who uses pattern a conversation Oh interesting so blah blah blah and goes into this like weird like mannequin like routine like you what are you? What's happening so we're reciting a script to me? So like what's happening there actually like I mean if you're on stage and stuff It's very important has you know script and like that type of thing but in a social situation is the weirdest thing You know it's like going on stage doing a magic show and having nothing prepared and this is the kind of the same thing right? You're kind of like well. How's it going? What's your name? Oh, sick name? You know like I mean what are you gonna do so social situation? I think it's the same which is contrary to popular advice because people generally say like and you hear it a lot Like they like learn five tricks well. Do you think like I'm gonna do five tricks only with scripting for five tricks like They take all the fun out of this hobby that we have Yeah, most of the stuff like a lot of stuff we come up with I'm sure you guys are saying like when you're in a bar or when you're in a social setting A lot of it's on the cuff a lot of it's on the fly and sometimes it'll be because you messed up and you'll come up with like Something on the fly, but in try it's really super ballsy at the time because you've never attempted it and you get away with it And that becomes like your new thing Sure, yeah, and sometimes like desperation is your key Yeah, so like short sheet yourself sometimes and go in a little bit under and then try and find a way to make them I've been in situations where I get there and I think I'm only doing an hour walk around So like oh you're doing two hours and only 60 people you're like well, man And all of a sudden I get I'm gonna be funny today You just you have to like I'm gonna hide in the bathroom for that Well, that that's it. We have to dig deeper and find a different way, right? So on the note of Using magic either for media or just in general interacting with people what's a big huge Mistake that you see with young magicians today, especially whether in social media. Yeah, let's start with that Huge mistake is a lot of them like if they're if they're performing like a visually fooling trick They don't do it well. They don't perfect it I think it's the dumbest thing in the world because you literally are like the god of your production You can do everything you can add music you can add cuts you can have whatever you want whatever it is that you want to do and If you screw that up like you're an idiot because no you are because like why would you upload that You look at the final proc unless you're like just again an idiot and unaware that it doesn't look good But like you are aware don't kid yourself. You're not kidding anyone else to be saying oh that was the best I could do No, it wasn't you know very well two weeks later. You're gonna be like dammit. I'm gonna delete that and do another one Even you were saying you're doing sometimes you look 60 takes. Oh, yeah Whatever it takes like it's not real life. So use that right like in yeah We put out 10 minute videos but record for two hours and just like spend days Snipping away like seconds in between words Because yeah, if you get and you know what you can spend I've spent half a day trying to film something and it didn't work out It's the most frustrating thing in the world and end up just chucking it and just waiting till like another opportunity to go out again Rather than put up a half-ass you know variation or whatever that's genius So most of the videos I put up are from my live performances. So I don't have that luxury (laughing) - Like, recent 341. (screaming) - I know. - So if you have an opportunity, if you're not doing a live show in front of 1000 people, fucking take the 80s or whatever. - But it does seem like there is, especially for the world of like YouTube, a real benefit to quality over quantity. And that was something that we first really discovered when we spoke to Justin Wilman, who was one of the first guys who said like, yes, I have an online presence, yes, I have videos online, but each one of my videos are very carefully grafted. And I don't release anything that isn't TV ready to the internet because that's just the quality that I need to like, sure. - Yeah, but I think that's debatable. I think that works for him, 'cause that's what he's aspiring to. - Fair. - How many followers does he have? - I don't know. (laughing) - Just kidding, I'm fully aware. - He has the highest views. - No, no, I love everything he does. I think he's super fair. But to be fair, I think like, there are the Pewdiepie's of YouTube and there are the Casey Neistats, right? So Pewdiepie. - There's also a different, - Sure, he got bullshit every day, getting 51 million subscribers. And then there's Casey, like really quality content. So I think both are valid. - There's also a difference between like, sort of being a YouTuber, which is what you're doing versus just having a non-content online. But when someone Googles you, you've got something to show. - Yeah, also I think Justin is on a different level as well. Like the guy is like, you know, successful TV guy. - Yeah, that's what, and that's exactly what he said. - Yeah, it's like he's like, and his latest YouTube stuff only made it to YouTube because the TV central didn't buy the product. - Exactly, right. So he just took the product, went chop chop chop. Here you go. And you're like, how do you do it? It's like, I think if this is amazing quality content, you can't let TV read it. - Yeah, that's exactly. - But I love that he takes the time to do that. And I think if Justin didn't, I wouldn't like him as much. I think what he does is like, I can't wait for him. - And really, you know, I hear my girls. - I hear my girls. - Even his posters, his photo shoots, the most creative for me, honestly, the most creative shots. I'm like, oh, fuck, it's so good. - Yeah, like you see the guys in the green? - Nothing about Justin, what the fuck, right? (laughing) - Yeah, but even if it's a very large example, it's still an example of the idea of quality and how important that is, and how it's not just about which is one of the things you see on YouTube, like, you were one of the original guys, you and Caleb Morelli doing a project 365 of sorts. Now, everyone and their brother is doing 365, but a lot of times you're looking at you're like, this is a trick from a magic shop. Like, they don't even understand, like, what is the point of this, right? - So what are you doing, ball this? - Exactly, so there's really something to the fact that it's not just about endlessly uploading content, but it is about, you know, like you said, you had to find that moment of the person laughing at you pulling off your thumb or whatever it was you were doing to say this is today's video. This is funny enough. - Yeah. - This officially passes my internal quality test. - But I think everything also that, like, a lot of things that I post, air post, west, and Justin, including, I think are all pretty original when it comes to videos, right, and that's why they do so. Well, I think there's thought behind it. And I think anybody else who's gonna, like, hack those ideas is not gonna get happy attention obviously, right? So it's about, you know, producing quality original content, you know, as much as it can. - And you got three very different guys on stage right now. Like, Eric posted, they did a 365, but it almost burnt them out. And he has a post of a lot of sins. And I don't post hardly ever, like, every two months, I'd probably drop a video. And then Chris is doing the right amount, and he went two, three times a week kind of thing, right? Like, I mean, that's three very different perspectives. And the only one in the last year, Chris is past, you know, who, you know, we had more than he's just like, see you guys, subscribers, and you went, you know, way by us. And so there's obviously a right amount to do, which, I mean, if you're looking to capitalize in certain platforms, like, depends what your end goal is for sure, 100%. Like yours is booking gigs, right? And yours is just, just, - Just wanna be Eric. - Yeah, yeah, yeah. - You don't, you don't, you don't. - Well, do what you, Eric doesn't go about. - Just people. - No, but, but that's a good point. Like, if you only need a certain amount of content online, so when people go, they see, you've been on these TV shows, you have this quality, - Yeah, you're a poor fool. - You have this stuff exactly. - I do tell people all the time, I say, don't be afraid to put your videos online. And if I talk to some people, they go, like, I don't want to post that. What if it's like, someone might steal it. It's a good idea. I'm like, either it's a good idea, or it's not. Like, don't be afraid to put it out there. I think, you know, Kaelin is a guy who's very meticulous about what he does. And thinks a lot about stuff. He's super, super creative. A very, very smart guy when it comes to like methods and effects and stuff. I really admire him for that. But at the same time, that perfectionism kind of, I think, prevents him from doing stuff. Because he's like, I want to go right. And that's like, you know, he's like fighting himself on that. So I think there is a line. - I get moved to the level of organicness. - I think, I think, you just like, really gets really deep into like his ideas and stuff and wants it like a certain vision. And if he's not, you know, happy with it, he just won't do it. Which is work for him. But I think there's also, I mean, there's, you know, all sides and YouTube is a great platform. I don't know if we're only talking about YouTube, but online medium is like a great place to share whatever it is you want. You know, some days, I could film like a super high quality video and whatever, like, and then the next day, it could be like some shit video of me, like sit in front of my computer, right? But like, both are equally fun as YouTube, you know? So I don't think-- - It's having that judgment. - Yeah. - What's funny, what's entertaining? Or if people go, "Laphthaar," like, "Is this worth posting?" Or how can I edit it to make it more entertaining, right? - And I think you have a following, like people just want it. It doesn't matter. Like, people want to see you. You want to be in your life on your laptop, you know? - I recently, like, started considering myself referring to myself as a YouTuber because I think that's cool. I think it's actually this year been inducted into the dictionary where YouTubers actually-- - Nice. - Yeah, it's a career now. - Yeah, so that's pretty cool. So, but yeah, like, I consider myself a magician on a YouTuber and that's like, they're, you know, they're not the same things. They're two different career paths. - When you guys were saying that, let's follow your lives. When I was doing that video a day, after three months, my girlfriend and I broke up. And I lost so many views and I didn't say anything. I didn't address the fire. I was just like, what, she's living with me too. Like, she's gone. I'm like, I'm gonna address it. Like, she's gone. I'm waiting for her. - Wait a minute, girl. - But people were like, what's Julie? What's Julie? And a lot of like the girls, a lot of the couples that were watching it together stop watching. Like, where's Julie? Where's Julie? Where are you addressing it? And it was person. I wasn't gonna, you know? And I lost like a little bit. And then I gained it back, obviously. But it was interesting to see like, what do you mean? Like, when I do a guy, you know, I-- - So why do you think that is? - Julie, Julie, I made a mask. - I don't clean it up, just that. It's like, oh, it's like, it's like, it's been a relationship, I don't know. I have no idea. - Is it like, see people's life? - Is it like, see D-authorsicity? Or is it that maybe like, they were-- - I think it's the synergy in the, they like to see, that's what reality is. - They like to see how people react. - And they also wanna see like part of the glory of YouTube and videos is that like, it's a capture in your life. Most people do vlogging in the office space in their house, right? They're not doing vlogging like, outside or at, they're like, this is what I do. This is my computer. This is my house, my phone, these are my cards. - There's no mystery that people, like, follow people, Snapchat stories and Instagram videos of people that, they do fuck all during the day. You're gonna ask them, do you have an intention of life? They'd say no. Yet they post all the time when they're like, Snapchat's and they have friends, 100 of them tuning in to see them do the same thing they're not doing. Like, it's just crazy. But it's a matter 'cause it's all about, yeah, like, reality should be thinking like this. - I think it's also about like personality character. And when you attach yourself to somebody especially through YouTube is a lot like, 'cause you're definitely creating conversation with the audience in a sort of more personal way because I am the production manager, I am the editor. And so everything I do is for the people who watch, right? And you create this, you're looking straight into the lens, you're talking to somebody, right? So it's kind of like, you're like, they're BFF in a sort of way. And people really attach themselves to that, right? And you see that when you meet your fans in like real life and stuff, it's super cool, right? 'Cause you actually open a conversation whereas I think in a lot of other like maybe TV or stuff, you see more of like all the celebrity or whatever. YouTube creates that like really good synergy between the audience and the person. - And I'm going through proof of that right now. So for the last five six I posted like, you know, like Manic and Challenge or Ice Bucket Challenge making like, you know, super interesting. And like trailers to TV shows and stuff. And because I'm not being like, hey guys, what's up, I miss you, then I have 65,000 subscribers. I'm getting like 3, 4,000 because I've lost there. They're like, oh, he's just, either he's too big for us now or he's, you know what I mean? He's just putting, he's not saying, guys, I miss you, you can't do it. But it's great videos of like professionally shot, like you know what I mean? National geographic stuff. And they're just like, it's not, it's what you said. It's about talking, they want to see. - The relationship is really the camera being all. - What's up? - Anybody can get on YouTube. So they feel like they're part, they could be doing what you're doing. They're just not, right? They're like, oh, it's just a dude with this camera. Like I could be on this platform, but when they see you on TV, they're like, how the fuck do you get on TV? Like what's the first step towards that? - Yeah. - Against by a laptop. - That's also why YouTube's become like one of the biggest, like obviously like broadcast, television, radio and stuff and podcasts are competing with like YouTube and stuff, right? Because and they're not winning. Like YouTube is just, YouTube is just as monster that like, okay, I'm reaching a niche audience. First of all, a niche audience, a direct targeted audience, right, for any brand that wants to gain access to that. First of all, second of all, it's not costing me crazy millions of dollars of production. It's costing me a camera and a light, you know, and then I'm filming myself. So you're saving on costs there. Nice. (laughs) And I think, you know, you obviously this isn't a secret, but you know, you're 50 times more likely to purchase something upon the recommendation of an influencers and then on YouTube like Casey flying through New York and his boost aboard. Right, how many thousands of that self? But you felt like Casey loved that boost aboard, right? But if there was a boost aboard commercial on TV, You wouldn't see those cells. So there is something to say about the actual emotional attachment that people have to YouTubers in a marketing standpoint as well. It's very valuable for a lot of these companies. That's why it's killing television. It's killing television. And even if Casey Neistat did a TV commercial for a Booster Board, it wouldn't be the same. You'd be like, fuck you, they paid you to do that. You sell out pieces of shit. You're just like, "Oh, if he's the board's watching, I would totally fuck you do commercial." Just keep throwing it out there. I can't do me out. I can guarantee you Booster Board is not listening. I can guarantee you. That's spirit. That's spirit. There's been a lack of a pause break. Am I the only one to notice that? You guys enjoy your sounds away. Yeah? It's shit. Should we change up? What do you want to hear? Chris is going to freestyle. All right. So that was out. That was ready. So where are you? My body was ready. So where are you? We just started talking about the idea of followers. How do you interact with your followers? Are you on and a lot? Is it just kind of thing that you like make sure they know that you exist? And that's it? Or is it really you get it when you put an interact with them? Comment. All that sort of thing. I don't know what it is like for you guys. Like probably you, like the TV maybe got a lot, but like for me, like I literally, like, I get like, I don't know, like a lot. Like a lot, like a message like every day, like on different, you know, emails and whatever. Or just like ads or whatever, right? I emailed you a couple of times. Yeah. I don't think I responded to those. I know you did not. I, uh, yeah. Yeah. It's not that I don't-- Thanks for being here. But again, what am I doing? What the fuck? I don't-- The thing is, it's like I don't, like I don't want to sound ungrateful or anything, but I just don't have time. Like I've been filming videos of him editing and I'm working and, you know, doing all these things. I just don't have time because a lot of people, they have a simple question. And yeah, in theory, they're like, well, why didn't he answer my simple question, right? Because when I answer that simple question, guess what? It opens up conversation, right? And they're like, damn. Dude, so awesome to speak to you. Like, let's hang in there. That's what it is. You know, and it's cool. I appreciate that. So when I see people in person, I'm like, so happy to spend time with them because I've taken the time, but like I just don't have it. And I wouldn't-- I wouldn't want to like, you know, I wouldn't want to let him know I read it. Because then-- Because then they're like, what did you think? Asold and Whitebath. Like he clearly read it, right? So I just don't read it. I just don't-- I asked the question and you liked it. What does that even mean? Yeah, I just-- I try not to interact as much as possible just because I don't want to get into that, right? It also creates like a mystery, I think, for brands. You know, if you call it Tom Cruise, he's not going to answer the phone, right? And he's on next. He's on next. But like, you hope he doesn't, right? But like also that kind of like that veil of mystery is what is attractive to a lot of people, I think, within, you know, social media or on television or anything else. I think the more-- the less you know about somebody, the more you want them, right? To a certain extent. But, you know, throw them a bone every now and then. We're going to do a Q&A. I'm going to answer your question. I'm going to take the time out of my day, out of my week, and I'm going to devote it to answering questions now. Because I've made that time, right? So it's not like I don't want to answer. It's like you've got to make the time for it. For me, I feel like a lot of the messages are just to see if I'm going to reply. Yeah. High, a lot of Indian, like, nationality bot trick announced in India. Yeah, dick pics. 30 so many dick pics. No, I've never, I've never gotten a dick pic. I never took anyone. You ever take a dick pic? Like a chick. I've taken one on your phone. Yeah, but pen and red. Yeah, I've never, never, never. I never took anyone on your phone. Yeah, I never took anyone on your phone. but when it's a question, that's like, "Not on a jr. I'm like, I wonder if you can help me." - No, if it's like-- - Yeah, I've had some of those. - I'm like, "You know what? We need it." And like, sure it makes it a bit better. I much rather make it Young Magicians Day. But it's somebody from India saying, "Oh, hey, hey, hey, hey, hey, hey, hey, hey." You know what I mean? They don't-- - I love all of them. - Maybe I'm-- - I don't know why I'm not-- - I don't know exactly. - There's two things that I don't like this, well, racist people in Indians. (laughter) I'm kidding, I'm kidding. - Can you say they got in English? - So it's choosing who you-- It's too much. You can't-- - What about in the early days? - Yeah, yeah. - In the early days-- - In the early days and I also get mad at some of my friends who have like a bigger following, who had a bigger following than I had. Now look at me now bitches. (laughter) They're like, "No, who had a bigger following?" I was like, "You'll answer your fans, "you're such an asshole. You know you gotta get-- "You gotta get tough to your fans. "You gotta tough your fans." Those are what you were grateful. You got it, you know? And then like, now I understand, like, I just-- you can't, you can't. - Yeah, it's-- - Basically, it's not possible. We'll talk to you. We're not that famous. - What are that payments? - We got email us or whatever it is. - I respond to-- - Yeah, they'll poke you on things. - I'll respond to you. - Hey, please just ask us anything. Anything you want. Ask us the question. - I'll respond to whatever is convening in that moment. Like, obviously we'll have downtime, right? Like, five seconds and-- - Sit down the toilet, you know? - Yeah, like if a message literally pops up, I'll fucking reply it right away. But if I look at my phone and there's like a bunch of messages, I'm like, "I won't fucking read 'em." But if I'm just having me seein' there and I see one and I go, "Eh, I'll just swipe it." And I reply, "So, I mean, my percentage isn't good, but I'm implying if I can." And the other thing that really fucked with me is I did a video on YouTube where I-- It's a clip from my live show, but my phone number gets over. - Oh yeah. - Yeah. - I get called every-- - I get called lots of-- - I've been there a lot since I last-- - I've been there a lot since I last-- - Six messages and photos and-- - I've been there a lot since I last-- - I've been there a lot since I last-- - They call it-- - They call it-- - They call you answer and they look-- - Yeah, they just hang up, like sometimes I'm like, "Hello." 'Cause I don't know, maybe it's a gig from someone, I don't know, right? But then it's just immediately hang up. - That's funny. - But like, "Hello." They're like, "Who? Oh shit, you bit on the phone." Hey, is this Westburger? I'm like, "It's-- (laughing) - I'm freaking out of the phone. - Do you actually need anything for me? - I just knocked her doctor, but all I'm like, "Hey guys, I just-- I didn't think it was real." Um, uh, let me stop. And then I'm like, "That was not funny for anyone." - It's a fun social experiment test. - Yeah, it's kind of cool. - I should make a compilation video of just all the people that go home. - It's also interesting we should talk about the negative feedback. And like, I saw, I saw what are your comments. Somebody was like, "Oh, if you want to see something blah, blah, blah, look at the street special, the street manual is like a diss." And you were like, "Rosted." (laughing) And like Rick Lacks is the epitome of replying and like letting these people affect his life. He's like, "How would you screen caps and how-- This is not real." - I didn't do anything. - His whole theme is like a tablet. - It's crazy. - Are you drawing a comparison between Donald Trump and Rick Lacks? - And I know that we learned that negative comments are good because if somebody's like, "You fucking suck, someone's gonna reply." And then that person's gonna go back, click on your video, go defend themselves, everybody's gonna be, "No, no, likes, likes, thumbs up." It's traffic on your video. So it's like, "I'm at it." - Yeah. - It was hard, man. It was hard to like be faced with that fucking fucking game. It was like, "What the fuck?" - That stuff doesn't bug me at all because like you don't know like what that person's going through whatever, but like for me, I don't accept positive criticism and I don't accept negative criticism because either one could be just as dangerous as the other. If somebody says, "That was amazing." They could be saying, like, "That was amazing." - Yeah. - All's amazing. Oh, everything you do is I opt. - Right? - Right. - Right? - Right. - Right. - Right. And it's quick too. And so like that type of thing can also like, you know, sway your path of what you're trying to accomplish, right? If you start listening to all the good stuff, you're like, "Oh, people really like this." - People really like when I do math tricks and make them hit the like button, right? So like that can bring you into a really murky territory, right? So I think you want Rick on our podcast. - Oh, you're not happening after that. - Not anymore, but I was like, "I was the bad Rick on that day." - I've written a message, dude, you have to, you have to, like I said, no, he just, I said on your podcast, Rick is doing this right thing. Like, yeah, yeah, yeah. - He has people that like you to like. - I can't help but I have, okay, I'll be honest. I'll be honest. I have no problem with his videos. - Right. - So let's just end this up. - That's the number, yeah, that's the, yeah, yeah. - Exactly. - I'll say exact. - I just don't like the guy. So, got him. - But yeah. - You can get shot. - Yeah, you can see me. - But just hit the like button. - No, but whatever. It's cool. Like I really know, I think it's fun and I think, you know, I think it's also fun to laugh about that shit, right? Because that's what the internet's about. Internet's about memes. Fuck, if you don't know what a meme is, like, and you're on, and you're the biggest like Facebook dude, then you're just like living, I don't know where you're living, because that's not possible, right? - Yeah, you belong like that, we're gonna take the piss out of like that. - 100%. And that's just a way to go. So like you need to just like, you know, just accept all of it. - Yeah, it's not even personal, it's just because you become fucking joke. So we're gonna laugh at you, you know? That's just, no, that's not what you're talking about. - Yeah, I'm like, people watching you, that's gonna come out. - Right, exactly. we're gonna not everyone's gonna we are going to be using our fame to whatever the fucking hell yeah A couple guys pretty good this way stuff but Matt respect like two hundred million of Vegas stuff like okay fine is I don't think I'll sometimes but like let's take all that magician kind of jaded this away like y'all Props man. Yeah, magic magic. It's like people dissing like Justin Bieber Like it's funny. Yeah, it's funny like who cares if it's true or not. It's just funny. It's good comedy Yeah, right to laugh at Justin Bieber because he looks like like a buse lesbian like it's funny You guys want to be us. Let's Another fan He's a former fatty this guy look look back a few years. He just carries around the McDonald's top to smell it - It's a God's ball. - It's like a heroin addict that still keeps a needle hit just in their back pocket, but it doesn't even - Yeah, all about the question. - So yeah, great thought. - That's fair. - One of the things we touched on is the idea of branding and knowing who you are. And part of what factors into that is saying, like I don't listen to the positive comments, I don't listen to the negative comments because it sort of knocks me off the mark of who I'm trying to be and what my goals are. So what are your, I know that Wes gave us some awesome advice on branding when he was on the episode. Do you guys have any general advice for branding, whether it's for the online world or offline in general, getting bookings and stuff like that? - I think keeping a clean sort of understandable aesthetic about your brand, so whatever it is, whether it's photography, videography, or your website, or even your videos, - Press and alley on stage. - Yeah, yeah, absolutely. I think keeping, you know, but keeping it tight. Keeping it tight is very important. Not letting people be confused by your brand is definitely, and essentially I said this yesterday, you know, it's like perfection isn't, when you can't add anything to something, it's when you can't take anything else away. And you know, you're down to like, exactly. - Yeah, that's like the thing that's working. - That's the most amazing thing. - And it's like, it's really great to go in online. - God, it's hard on it. - Like do you use Twitter, you should use Twitter, that was a good one. - But like that's the thing though, it's like, you know, you gotta kind of like really refine it. And it's not gonna be refined when you start off, right? But you will look back and I'm sure everybody in this room, if you're posting on social media, you look back at the post and you're like, "Oh shit, it was garbage, right back then?" But you're like, "I'm really happy with what I'm doing now." But you're gonna say the same shit about what you're doing now any year, you know, you're gonna be like, "Oh, that was crap." So it's just like, it's a refinement, but as long as you're conscious of it, and moving towards that, you know. Seeing people have these really nice brands, like Justin Wilman, for instance, right? Like, you look at that and you're like, "Well, there's guys, a genius, he's just really good at printing." No, the guy works fucking hard. Like constantly, he's probably constantly thinking about his brand, constantly thinking about everything he says does his ideas, what time he posts his videos, all this is like very, very intricate, you know. So we don't see the work behind that, but there definitely, it's just a grind, and you can't, there's no shortcut, there's one saying. There's not much to add there. - Yeah, that's like, yeah. - Can we just talk to Chris? - Yeah. - You're here just to get him back. - I'm actually a pisse. (laughing) - Oh, shit. - Actually, he's actually has to take a piss. - Oh, he enjoyed it. He enjoyed it. - Yeah, Wes, grab me a beer, grab me an old Tom. - Yeah, see you. - Okay, get your bag. Oh my goodness. - I'm a fucking soda, talk glass. - Yeah. - Yeah. - Let's do it. - So, three shots. - Oh, one. - While he's gone, let's talk about him. - Yeah, so. - He finally left. - Hi. - He's always here. - Ladies and gentlemen, Russ Parker. (laughing) - And then we can probably relax. - Yeah, Bob Parker. - Can you explain your story about Russ Parker? - So, Magic Festival in Quebec, Wes decides to come and chill with us. Doesn't speak a word of French. It's gonna go back so great. - Everything's French, right? So, I'm doing a stage show there. It's like 16 plus stage shows. - Oh, sorry. - And sitting the other, the whole weekend, he's just like, he's just like, "I don't know, yeah, I don't know, can I put that?" No idea. - It's so fun. - So, during the show, I say, in French, I say, "Listen guys, my buddy is here from Vancouver. "It doesn't speak a word of French. "It's no idea what's going on." His name is W-E-S-B-A-R-K-E-R in French, right? So, I spell it out. And he's just sitting there like, "Yeah." - And I'm like, "No, I'm like, "Bake it, look on it." And I'm starting to be like, "Okay, so my friend from Vancouver's here, "and I'm pretending it's a pattern or whatever." - Yeah, and I'm launching him. And he's just like, "So I say, every time I say his name, "I want you guys to boo as loud as you can." (laughing) And I say, "Niggit, my good friend Wes Barker is in the audience "from Vancouver, you might know him from America." (gasping) Wes is like, "What?" And I do it again. I don't know, you guys know Wes Barker. He's like, "Boo!" He's like, "What the fuck is going on?" - He was actually rolling on the ground laughing. - No, I thought that was so funny. (laughing) - It's so funny. - Yeah. And then he exits the show and he's like, drop-kickin' a neck by random fan. - That's such a good bit. I thought about it maybe before the show, I asked you if you think I should do it. But I'll never do that again. But it was so good. It was just on the cuff. And like, it's all about what we were talking about when you do walk around in a river and your spectators are actually, you know with your tripod story and then the spectator says a comment and you're like, and you just want your trick, you don't interact with them. - Exactly. - That kind of stuff is like, they know, they know I've never said that. That crowd, that's why comedians, it looks funnier when you say, "What do you do?" They have a joke for every, you know? Something in prompt you always, always looks away. And they give you credit. He's like, "Okay, that guy's funny." He's not reciting, stop. Like, that guy's funny. - Definitely. - Yeah. What was the question? - What? - What's the effect? (laughing) - Should we, what do you have notes? - I got it, I do notes. So one question, I was actually gonna, I thought we'd stop to do a quick audience Q&A. - That's what I was just about to suggest. - That's a really good idea. So I am going to-- - We have a pretty solid audience too. - I was, are you Chris Meek? - Yeah, we do, you guys are funnier. - Yeah, I can see him. - I'm gonna sneak out into the audience with my laugh, Mike. Does anybody have a question? - Chris Meek, who has one? - Yeah, you do. It's gonna be, it's gonna be easy, I know it. - So when you, when you're, like, I'm not a big YouTuber, but I put a couple of videos together for myself, my own demo, like my, this. One thing I remember reading in "Maximment of Tame It" was, sell the steak and not, sell the sizzle and not the steak. - Right. - Do you guys kind of follow that? Like when you're, - I think it depends. I think if you have a really good steak, like why not also sell that? But like if your steak is shit, then yeah, sell the sizzle. Like, but no, but like, and all of the, like it all depends on what you're trying to do. There are some videos that lend themselves more to personality. If that's what you're trying to say, lend themselves more to like, this video is gonna be more about my personality, even though the effect is, is sound and everything is good, my personality's gonna shine through, you know? - So sizzling steak is basically the presentation and the effect. - I think that's what I'm gonna say. - I was going for more of my, yeah. - Yeah, I was going on. - Was that, I was going for more of the reaction of the spectator from seeing it. So that's the sizzle versus the steak being the actual trick. - Okay, I mean, that depend like, are you talking like a different take? Like you're cut in like laughing shots or stuff or focusing more on the spectator type thing? - Reacting. - Essentially, yeah, for like my demo purposes. - Oh, okay. - Making sure everybody, like is everybody's enjoying the show kind of type deal? - Right, okay, okay. Oh, that's, I mean that's an interesting question. Recently I did my promo video and I was actually had the focus more on the spectator and it was a conscious decision not to show very much magic, very, very few. Just because I wanted to see what type of sort of mystery that would sort of garnish with, you know, people watching and saying why are they reacting like this? Like what's so special about this guy? Let's give him a call, right? Rather than just show them my whole repertoire and then they know what to expect and they might may not be impressed. So I mean. - I think the perfect example is David Blaine, who said, this doesn't matter. - Turn it on them. Turn the camera and they were like, yeah, like you're in the board room and you're making people react. You're like, look, the way you guys are reacting right now, that's what should be on TV. - That's what magic, right? - It's just magic, right? It's interesting like television, like even America's funny song videos, right? You'd like, you'd see the kid tumble and then you'd see like some guy from Kentucky and his family's like, (imitates gunfire) or just like laughing in the audience, right? Like super hard. And you're like, why do they cut in that guy laughing? 'Cause it's fun TV. It's fun to watch somebody have fun watching something. I don't know if that makes sense, right? But it is super meta. - Forgot to ask, what was your name? - John. - Johnathan. - We have another question over here, is that true? Yeah. So your name and your question. - James Harrison and, sorry. - I'm sorry. - Oh, just quickly. Everybody, this is West Barker. - West Barker, ladies and gentlemen, America's got talent. (imitates gunfire) - Oh, sorry. - It's not even following my own bucket. - Yeah, it was not fucked up. - I told the story. - I'm not the French thing. (all laughing) - Okay, sorry to interrupt you. - Thanks for bringing me my drink. - I was like, they hate me in two languages. - I'm almost waiting for the whole story to start over again just to see that West's reaction brought to you. My question is, is that if you have sort of like a half-baked idea that you wanna put on video, - Yeah. - I'm not sure if I got conflicting answers to this, but some of it was just do it. And then, but some of it was. - Well, this for your peers. - Well, no, like it-- - But it was a half-baked idea, I assume, that like you want advice on it. - Not so much that, it's just what do you do from there? I wanna put a video out on YouTube. I have no idea editing. - So is the idea-- - So is the idea-- - Half-baked or is the video half-baked? - Of the video, totally half-baked. - So is the editing and more of like the quality of the footage rather than the content, right? - Like my idea. - Okay, if the content is good-- - What is it? - Upload it, man. (all laughing) Like, no, seriously, if the content is good, it doesn't matter if you film with a potato. I think, you know, and YouTube has proved that, Facebook has proved that. - Oh, on the ice. - How many vertical videos have gone viral, right? - Yeah. - It's like a happy leave, right? - But they work, so-- - World star hip hop. - Right, so like-- - Okay, that's what I'm thinking of. - Content is what you're looking for. Quality, you know, that's something you work on, but content is something that you, you know, you really, that's the hard stuff to find. It's like a method and effect, right? - It's not hard. - Methods are out there, they're, you know, they're out there, but effects are hard to find. So it's not hard to get someone that doesn't know how to shoot it, right? - Yeah. - Absolutely. (laughing) - You're really worried about that, just when I can get someone else to shoot it. - Yeah. - Sorry, wasn't so much the shooting it, like I can buy a $3 stand or whatever, but it was the thing that Chris had mentioned about, you're an idiot, if you don't edit, you don't like find the perfect thing. It's like, man, I don't know how to do that. - Well, I mean, that's a lot. - But we're also like confusing stuff right now. - That's the fun right now. - Because you're talking, 'cause I asked you if the effect was sound, and you said yes, that means it's a good take. That means it looks fooling or amazing, right? In which case, I don't care what you film with and I don't care what music you put to it. If it's a good effect, the content is good, right? But if the content is crap, like no matter how you butter it up, like it won't be as good, right? So, I mean, if you have good content and like crap, like video quality and crap editing, you'll still get the shares, you'll still get the likes and people will still watch it 'cause they're interested, right? - So we got a couple more questions here, but while we're getting them, just make sure if anybody has questions on Facebook live, tell them to feel free to start asking them. You can just remember what you are. - Yeah, zero viewers, don't worry. - I'll three you. - Fuck yeah, all three of you. Here we have my brother, but to the answer. - Say your name and your question. - My name's Ben and I have a question. How does your content change if you're putting it out for the sake of the content or to push something else? Like for Chris, it seems like your content is mainly like the vlog, so you're producing content for people to watch versus West. You're putting out content of your gigs, maybe to promote other content or your actual show. So how does that content change based on like the purpose of the content? - Good question. - I'll take that one. - I will see this up right away. We have the exact opposite timeline. Like Chris is putting out content for like, this is new content, watch this. I'm putting out content like this is something I already did. So mine's very passive, right? Like his is very active where he's like, that's what I'll put. - Also if you want to book me, this is what you're getting. - Yeah, yeah, yeah. I'm like, I'm like, no one who wouldn't gonna book me should ever be surprised but what they get because they all 85% of my videos are just like live me, right? So there you go. What's that? - Should I? - We got another one over here. Your name and your question. - Yeah, my name is Emil and I was wondering, like everyone does like different kinds of tricks and I know Chris does mostly YouTube. I mean, you guys all do YouTube. But how do you sometimes decide whether to put something on YouTube or if you're like, oh, I can do this really quickly. Is it better for like Instagram? YouTube view time is very important. If you're especially if you're using AdSense and gaining money and stuff. So view time is definitely to have like a higher, it's very technical but it's true. Having a higher view time average and of your retention average will up how much advertisers are willing to pay for your video. And so it's a very technical question but that's basically I wouldn't, I used to upload like the short videos to YouTube till I started checking out stats and reading up about it and it actually harms your channel more than anything else. So it's not, yeah, it's not even about. - Interesting. - It's not a, it's because it's an overall, like it's not, it doesn't go video by video, it just goes by like the overall for your channel. - It's just an overall, yeah. - So it lowers your average. - And so advertisers want to pay less CPM. - Right. - You know, whatever. - Is that 10 to 4? - It's literally, yeah. - It's basically means, yeah. - Twitter is a mean, that's mouth. - I think is the tactical term but it means how much they're willing to pay per 1000 hits? How much an advertiser pays you to advertise on your video per 1000 hits and higher view retention, higher view, that's turning into like a YouTube seminar but basically that's the reason. So like where Instagram is a good short form, people are scrolling through Instagram. They just want to double, this is the weirdest thing. I've seen this, I was, I don't know where I was. I was with friends and there was this girl she was there and I was just watching her on her phone, I was studying her and she was on her Instagram and this was her. - Shoo, da da, shoo, da da, shoo, da da, shoo, da da, shoo, da da, shoo, da da, shoo, da da, like everything. And it's my back, she's like, oh no, shit. I'm like, shoo, da da, do da, do da. I was like, so like so many questions right now, like running through my mind like, okay, like I've always wondered if there was followers out there like who just like, just liked anything, right? And the answer is yeah, so like it's just like a fast meme like Snapchat, you just like like it without even really looking at it sometimes, whereas YouTube, you gotta like click the video, sit down. - And plus it comes down to YouTube's the only platform that actually, oh, so fun. - Actually, we got a couple more questions in the audience. Let's keep them quick just 'cause we're running a little bit short on time. - You're naming your question. - My name is Ben and I have a question for-- - Hi Ben, I'm John. - Hello. - B-T! B-T! - Ben! - Ben! - I love you guys. - Ben, sorry. - Ben, sorry. - My question for you guys is this. Do you guys have managers and if so, how did you go about getting them? - Oh, you guys, first few. - There's a difference between a manager and an agent and in Canada, we don't really decipher. In the States, they've varied different jobs in Canada. You're probably gonna have one that sort of does both. - They're all fucking lazy, my friend. - They're all, yeah. - They're literally, like, agent or manager, whatever. They're not going to get to work. If you're busy enough, they might make your life easier. You will stop having to deal with contracts, you will stop having to maybe book your own flights and whatever. But if you're looking for them to like help you get gigs, that is just a terrible idea. - I think, yeah. - And do it. - Well, let's mention Spidey, which I've never seen a deal like that where he has a manager. - Manager, tell the numbers, but like, yeah. - Manager, agent, right? And they're like, but he works for him only. - But they love her, so. - Yeah, they're also lovers. - Okay. - Yeah, no, but that's crazy. - But like, I think it's more, if you're looking for like that type of thing, like I work with event planners and those people are active as hell. Because they're getting calls from clients who are like, we need, we wanna have a banquet for our anniversary at our company and they're hiring Syracuse LA performers and magicians, right? So like, getting in with event planners and stuff, and you can, you don't need one. You can literally have like five out there and they can be putting your name out and they're active. So those are really good to have, but also online, there's a lot of like, social media sort of managers that work with like influencers and like, I work with a company that they work with like TV and stuff, so they hit me up and they're like, well, you'd be a great fit for them. They're making a lot of money off. They're probably more than high-end, but I'm getting work for free. So I have my agents last manager, like, hit me up there in a month and he's like, oh look, I've just been going crazy and got all these gigs. And I'm like, you know a fool less one on Netflix this month, right? And I think that's where all these days come from. And he was like, oh, yeah. (laughing) We're sure his phone is just ringing and he's like, yeah. We gotta come up with more questions out here. Your name and your questions, buddy. - Okay, my name is William Longley. I have a question about, so nowadays, - Is it a close name? - Yeah, Longley? - Yeah, it's a close name. - All right. - So with all the social media nowadays, like for Vine or Instagram, they want something like-- - Vine and so thing. - Nope. - Nope, nope, no, it was, but like the small little videos, they want something like that seven seconds or like a few seconds long, so they want something very visual. I like to do more like a trick where it's like a long story and then there's a payoff at the end. I find most of my friends or most of my people that want to see my tricks don't want to see a story and then a payoff, they want to see an instant trick. - And take that to the point. - Well then you've answered your own question, right? - Yeah, take that to the bank performance for real people too, right? - You've answered your own question. - You've answered a story, really. - It depends. - It depends. - Generally, most of your friends, well maybe the people you meet, don't wanna hear you talk to you minutes before they see something cool. - Right. - For real. - There's an audience out there for that. - Of course. - Oh yeah, of course. - So if you're like that kind of thing, put it on YouTube and let that audience - Yeah, oh yeah, sorry. I didn't mean to say that. I meant generally, like, you know, if you wanna right away connect with the U.S.A. - But also, like, there's something, there's something to be said about, like, long-term, you know, videos. You'll have videos like West's video, which went viral long after it was put up, correct? - Sure, yeah. - You'll viral straight off. - No, no, no. - To tell you where quick visuals and like small things will go viral straight up. Nobody will remember it tomorrow, right? Whereas like, maybe longer content, more thought out content. Might do better on the long run than in the short run? - Yeah, I have six videos that are in the millions now and not one. - I'm sorry. - Jesus Christ. - Yeah, right. - Someone's gonna say, - Welcome to the Rust Park show. - But, no, none of them. - No. - That is that. - I'm not saying to move you to my room. - I really love you. - But, none of those videos are shorter than four minutes. - That's true. - And none of them are any good off the top. - Right, like, they all just leave you like, I'm just in the middle of the stage, talking the audience be like, "So I need to borrow something from somebody." So, like, I'm, we will do it by people are like, "I'll watch this guy." But those are much more like, we're all talking about it, but those are much more memorable. Like then, like, did you see that video that, like, - That's the same. - Whoever posted it, but that visual trick. - That's the same. - Tell me that in six months, I'll be like, "Which video are you posting? "77 in like a week, right?" I don't know. - Yeah, so it's like, did you see that video where the guy made the card disappear? Comparative. Did you see that video where the guy brought a girl on stage, you should disappear from the box and only her dress was left in the box as she came back from the back of the theater naked. - Let's watch it together. - Yeah. - People who are more, I think, more apt to go in conversation comes up. Like, do you talk about that? - Yeah, one more question, one more question. I haven't seen that before, but your name and your question are up to me. - Oh, that's right. (laughing) - Hey guys, my name is Chris. - Chris Mayhew. - Chris Mayhew. - My name. - A question I have, as far as, so there's many different social media platforms. You got Facebook, Instagram, YouTube. Do you find that if you post a video on one platform that you see crossover of followers rise on Facebook and the other ones, or do you have to post content for each individual platform to get followers on each individual platform? - I think there are opportunities for cross promoting on different platforms, but those opportunities shouldn't be done every day. I usually like my video on YouTube, like while you're on Facebook, even though I do it 'cause I just don't like Facebook, I don't think there are general genuine likes views like just like be honest I think we all know that they're kind of like fuck you Rick - If you're having no, there's just so many things. But seriously, YouTube pays you for your content, for your views, so you know that they can't lie about that shit. But yeah, but I think crossing over is fine, but you definitely have to cater to each individual. - And also, the demographics, right? So Instagram, it's pretty pictures older, you know what I mean? More like arts see people be like, "Wow, these pictures look good." Where's YouTube? You said your demographic starts at 13 years old. Right, right. So every platform. - You got cater to them. - When you post a video from, I don't know if you know what I'm saying, if you're taking a video from YouTube, you've never done this, because you're not on Facebook. But if you're taking a video from YouTube, even it's an old video, and I upload it to Facebook, I would get so many people being like, "Oh my God, this is so cool." It's fine, it's kind of millions. - Yeah, yeah. - What? - And they didn't miss. - They don't even know, they go, "I've never seen this." You're supposed to be my friends. (laughing) - So it couldn't be brand new every time. - Yeah, it doesn't get quite too. - It's still coming to history, you know? And I guess I'll be Facebook a lot of-- - Facebook is the only time I see it. - Right? See, okay. And then Facebook, a lot of people apparently are just reading it. Like put that fucking close catch on, because you learn to get in the sound on. - Yeah, 'cause there's a new story. - This is a new story. - This is a new story, right? - Yeah. - Some people in there are beautiful. - And it's a different pace. Like on Facebook, you have to like, stop them in their tracks and keep buying the next 10 seconds, 15 seconds, 30 seconds. Where's on YouTube, they're really, they clicked on your video. - In a lot of play. - Yeah, like-- - In Facebook, you should clearly drop an end bomb right off the top, that way this is it. Right? And they're like, wow, that's a word I don't see. And then they have to watch the video. - Like why did this place say that? - Let's start wrapping up. I know we are running short on time. Before we get to-- - It's past past past. - Some of the last, yeah, there you go. - There were so many things I wanted tonight. So I asked that. - What? - It's past past past. - Oh my goodness, great. - Okay. So one of the things I wanted to ask before we get to the end wrapping up is if someone is just starting out and is looking up to the three of you, whether it's your content creation online, whether it's what you're doing on television, or it's just your bookings, like how you're able to get hired so many times and have the promo video and stuff like that, what would your advice for people just getting it? - Your beard length is directly proportional to your height. - That's funny. - Okay, and now you're talking about me? - That one day, like-- - Oh, we're gonna find out. - I wouldn't hurt a little bit. - That was a-- - You could side you to that. - No, you hurt it, no, no, no, no, no, it's pretty good. - I was kidding, I was kidding. - I would've called it a bar. - I know, I know, I know, I know, I know, I know. - I can tell. - Any advice for you, I know, I can just buy it. (laughing) - I'm just saying, what I'm saying is, don't be afraid to try something new. That was a joke, didn't go over. Did I, was I afraid to try it? - No, okay. (laughing) - Does that answer your question? - Just go. - I don't know. - Eric, what about you? - I don't know, find you and be you, man, like, you know. - You're all about the person. - But we'll do that, we'll do that. - The only show business is to be seen by as many people as you can. And you have to appeal to, as many people as you can, or your specific demographic, who's swearing here, obviously for kids, whatever. But like, if you're you and you find your character and you stick to it and you write stuff with your character and your content, like my content on social media is like, it's not, it's me because I'm just like, I don't give a shit about the image thing. That's me, that's my, I don't know, this will look good, whatever. But I am, I'm gonna say it again, I spent three days with this guy, and I'm like, super inspired. I'm drive home tonight, me and Alex, I just get Alex Boyet gets snow, boop, boop. (laughing) We're just gonna rehash what we learned in that one. I wanna say thank you, man, I'm like, that was, no, seriously, like for three days, I was just like, like what you guys, you know, like a couple phrases, like maybe two or three times tonight, maybe like, oh that's good. Three days straight, I'm like just like, oh, oh, oh. (laughing) Little auto-wacking off the podcast. Yeah, this is so much jerking off. There's a lot of jobs in here. If one word of advice I would say, get your hands in multiple pots. That's just like, so good. Like I keep doing is, if you put all your eggs in a basket, and if somebody fucking steps on that basket, you're fucked, right? Like you literally, what do you have left? Right, you gotta start over. So having your hands in like two, like a lot of things, and outside of magic, I find you feel like drawing, feel like music, whatever, plant seeds here and there, and wash them, sprout, and then one thing might blow up, and then you can focus here, and then still play over here, but the point is you're never gonna be screwed ever again. You'll never ever be out of the job, right? If you're just doing a lot of things, and for me, the goal in my life is to make money while I sleep. So I wanna wake up and have money in my account. So whatever, it's true, whatever way you can find out whether it's through merchandising, royalty revenue, or anything like that. If you can make that happen and literally make money by doing nothing, figure that out, 'cause that's an actual option in today's day and day. - For sure. - Yeah, for a valid viable option. You don't have to work 70 hours a week at a plant to make money, so. - All right, good. - What was he saying? - Did he go first? - No, but he was all like, "I wanna say something." - I made me think of something. - No, it did, because-- - Put your hands in multiple pots. - Yeah. - I just wanna say, put your hands in multiple pots, and I wanna make money when I sleep. - And now we're gonna end it. - No, but don't be afraid to try new things. - Yeah. (laughing) - You guys are ruining everything? - No, I am. - Ben Train, I'm sorry. - Chris, me, okay. And Alex should not leave you tonight, you leave tomorrow. Okay, no, my buddy, his podcast blover recently. - Oh, thanks, please. - Yeah, yeah. - Yeah, I'm sorry. - I didn't know you were worried about it. - But no, it did, and not you guys. And, but he was still asking me questions about YouTube, and I'm like, "Yo, man, you've tried it all. "Your podcast's bullying up." So, like Chris said, try everything, but whatever does take off, don't keep looking over the fence, be like, "The grass is greener." Fuck that. When something of yours is taking off, ring that bell as hard and as long as you can. That's something I didn't do right away when my YouTube took to Craism Momentum. I kind of didn't really jump on it. Like, I will get back on that train now, but I could have pounced on it, and his podcast is like, "Grr." In this comedy world on iTunes, and I'm like, "Well, don't look at me for YouTube, man." Go at that podcast hard. And that's what you're saying at the beginning, try everything, but when you find something you found YouTube, let it happen. And don't be like, "Oh, I wonder how Facebook's fucked that, man." Do your thing. Go at it. I just wanna make sure I hit that part. - So, for sure you're gonna use that clip in your name. - For sure. (laughing) - I'm talking about you right now. - That's a cool, cool, cool, cool, cool, cool, cool, cool. - That's a good one. - That's a good one. - That's a good one. - So, one of the things that we do at the end of the episode is we look back on all of the fun awesome stuff that we talked about, and we say, "Fuck that." We look back on all the fun stuff that we talk about, and we try to distill something, so that people that listen, who knows, they might forget it. So, what's something from the conversation? Does it need to be something that you said? It could be, like you said, Eric, if you're enticed by what Chris is saying, or vice versa, or whatever. There's something a real nugget out of this conversation that you'd like to share. What would it be? I'll start. - So, for-- (laughing) - You'll start. - So, for me, I really, really like the idea of getting your hands in multiple pots. I think that, especially as magicians, people get very near-sighted. They decide to do only one thing, and then there's a lot of people doing it. And you have to try a lot of things, and I'm very excited to be able to do magic for non-magicians, have this podcast, where I can produce a lot of foreign magicians. So, and it really helps for me be able to tell the difference between what magicians like, and what non-magicians like, and I wouldn't know that if I wasn't dealing with two completely separate audiences. So, that's the thing that's been really helpful to me, and it's awesome to just have that put into words. Tyler, what do I do? - Yeah, there was a lot. There was a lot, like, he said some, Chris said some very concise little snippets that I'm gonna hold onto, but the number one thing for me, I think, was getting into that creator persona, like the idea of, you know, everywhere you go, seeing something that is possible content. Like, everywhere I go, I see a possible magic trick, but I don't think of it as, like, this could play on the internet. - By the way, like, this guy here is like a walking content machine, as well as well as. - Yeah. - But like, I just, I just conversation with him today. I'm like, you don't understand how golden, like, these little moments of your life is, 'cause he's just so bossy and just does stuff all the time, and you guys can bet it for it if you hang out with him. It's insane, right? And like, you're a walking vlog. Like, if I could like, watch you every day, if I'm like, I would totally, but he's not putting it up online, right? So it's like where I'm sitting here, trying to scrounge through like, half-baked content. Like, this guy over here is just like, living content gold and just not using it. So you gotta. - Thanks for having me. - Just get on it. (laughing) - Eric, that was a direct insult. (laughing) - No, no, no, no, it was a shit sandwich. There was like a compliment. - Yeah. - It was like, no, you go for it. We didn't really talk about this, but it all boils down to this, that how lucky we are to be able to even do card tricks or whatever and get like, you put a video on YouTube, oh, I get $1,000. Like, working corporate gigs and working walk around and doing open mics and doing this for money and for like making people happy. - I can't believe we're getting paid for this. - Yeah, it's crazy, it's crazy. Like, there's so much in some days. - Please find a bump. - Patreon. - So many times this weekend, Alex Boyid gets no, Pup-pup! (laughing) It makes his own lose so many times. At the bar, whenever we're looking at food, you're like, fuck. We're so lucky, we're so lucky to do this. And, you know, forget getting paid for it. Just like marking and marking it's not the right way. You're gonna make fun of me. Fuck you. But like affecting somebody's life. Sometimes I'd take it for granted. I met Chris before. I was like, okay, I'll do magic. I was like, nah, I'm good. At parties, my friends were like, nah, that's okay. Even though I have new shit. I was like, nah, you know what's not me. So, him and I went out in a bar and count four, he's like, "No, my fuck is this girl, it's girl, it's girl." No, it's fucking awkward. (barking) Fuck you, come here. (barking) And seeing the people, and I know Sookly Shady say, "It really affects the dust, man." Most people die without ever seeing magic in front of them. That's crazy. Think about how much you love magic, and you look like, "Oh my God, should I do this again?" No, but just like, that feeling, we have that power, 30 seconds yesterday, Alex, boy, he gets the, was at the bar, and he was just like, "You have to build like this "in the loop, you know, and it's just at the 50's." I'm like, "I can go to anybody in that bar "and be like, and they're like, (barking) "Done, don't remember that." Like, so it's, you know, thinking about, "What's the right content? "What's the right brand?" Toned it down and it'd be and say like, "We're so lucky to be able to, you know, "live in this world, like, we're making money "with what you're looking at, "that can cry, you fucking kidding me." - "Card-fix." - So, you know. - Stupid-ass card-fix, it's crazy. - Wow, so just to try to get this, huh? - Yeah. - I don't know what that means. And what about you, Fred? - I'm like, what did I learn? - No, from this conversation, anything that's really valuable. - It doesn't have to be something you said. - You could even quote yourself and be like, "I was fucking good." - I quote yourself. - Please fucking lit. - Yeah. - I was a dab, I don't know. - Yeah, sort of. Yeah, I think a lot on what Eric touched on as well. It's like, you have to sort of stop in Smell Rose, as I think, if you're, you know, like, we are here. This is cool, we get to talk about our passion. Two people who love hearing us talk about our passion. That's fucked up in itself, right? Like, how better does life get? Like, you know what I mean? So, I mean, we just made your life. - Yeah, in heart stuff. - In your world. - No matter what they call you. - In your world. - Yeah, it can be a 12 year old developed to scale. And be like, "Oh, like, that's something. That's crazy." - Is that a higher pitch? (all screaming) - Oh my God. - She's like, "I'm an excited child." - Oh my God. - Yeah, I think, I think, no, but like, I think all in all, what's really cool, but I got away from this, what's really cool is that we are like three different people on three different, like, sort of platforms, all within the same sort of industry. And it's just super interesting to see all these branches that have recently been created within Magic, because before then, these things podcast, whatever it is, whether it's like, you know, like TV, or YouTube, like, never existed. So, we're branching out and creating these new, you know, platforms to share Magic on, whether, you know, whatever it is. And I think that's pretty fun, cool, so. So, you got a pretty hard situation here. - What is that? - They said some good stuff. Do you want to make-- - What I say doesn't negate what they said. - That doesn't matter. - Do you want to make it harder for yourself? - Why? - Before we did this, I asked you if you like spicy food. - Yeah. - Do you want to eat something insanely spicy and try to answer the questions as well as part of the bed? - Yeah, that's cool. - And you're so good. - Oh, I got some pretty-- - You guys crazy these talks about, so, you can't say anything. - He has nothing spicy, it's fucking. (all screaming) - What do you have? - These are, these are-- - These are spicy fried ghost peppers. (all screaming) - Motherfucker, okay. (all laughing) - Hey, hold on, can you repeat that? What do we have? - These are aged dried ghost peppers. I brought the magic in here. - We have the polychristry now, and we have ghost peppers, which West Barker. - There is four cameras. - I got this, I said West Barker. - You're doing it. (all screaming) - You're doing it, Wesley. - Yeah, I will do this and I'll do my stuff. - Do you want to do your speech before them? - I'll do my stuff. - I'll ask you not. - Okay, I'm serious about this. I do not touch your face. - Can I repeat that? - That's the Tyler one. - Your fingertips might burn from picking this up. (all laughing) - I'm so excited. - I'm excited. - Here, I'll give you a big piece. - You can play. - Here, take a, take a-- - Give me the medium piece. - You got it, you got it. - Can I answer the question after this? - Yeah. - I'm immediately after this. - I actually have really good inside here. - Perfect, that'll be more fun. (all laughing) - There you go. The one that's closest to you. - That's a big fucking thing. - That's how you gotta do it. - Come on. - But when you like spicy food, let's-- - No one likes-- - Come on. - No one likes fucking devil shit. (all laughing) - Pick one. - Fuck, you're the same. (all laughing) - Besides eating it. - You just eat it, you chew it up, chew and swallow it, man. - Do it. - Oh my god. - You're gonna die. - I'm not kissing you tonight. (all laughing) - Okay, so I need to invite help us out. - What was valuable from this episode? - What Eric said about be your brand. (all laughing) To the point where like, the really emphasized that point is, if you are someone who does another brand, and I know my brand, we were gonna do walk-around magic, and we were gonna do walk-around magic in the same group. You could probably take your three favorite tricks that you wanna do, and do those tricks, and give me, you could give me three terrible fucking tricks, and I'll go do those tricks, and it would be your handling this well, buddy. - Yeah, I'm not. (all laughing) But like, someone who knows their brand will take, you can give them your three least favorite tricks, and they're gonna fucking, (all laughing) and they're going to, and they're going to actually still crush it, even if you're, even up against you doing your three favorite tricks, just because they know, do you wanna make out? (all laughing) Can you have that? Right? (all laughing) - Oh, you gotta drink. - This is fucked. Anyways, I'm just saying, if you know your brand, you can literally do worse magic almost, and still get away with it, just because, 'cause of what you said, I give you a shitty trick, like I did many times on TV, and you would still pull it off, only because you know you. If I give that to someone, even though they're the most skilled person in the world, but they don't know exactly their persona, so, yeah. (all laughing) Then they're not going to, they're not going to, they're faking it. - No, you can't drink that. I'm here. - Okay. - No, no. - Okay. - He's making it. - Oh, I hate it. - He's not faking it. I ate one of these and my, - I want one, man. If you think this is not real, you give her a gentleman. - You give her a gentleman. (all laughing) You can go for it. Anyways, I'm done talking, that's fine. - So the last, the last and final thing that we do on the episode is, there are right now, hundreds of thousands of people in the audience, but millions of people at home. So, you got millions of magicians listening, which it rarely happens for you guys. You guys are really-- - You guys are really-- - Rick Laxley's calling me at the end. - Yeah, just a good image. - Yeah, yeah, yeah. - So, millions of, - So we got to file a video. (all laughing) - He's got to file it. - Yeah. - We're kicked off of this. - Yeah, we're done. So millions of magicians listening to you right now, what is your negative information for? The whether it's positive words or negative words? - Can we just do that? - Okay, good point. So, there you guys go. That was-- - It's got a tiny catch. - It's just gonna play you catch. - I do actually, I do actually. - No problem. We'll do one more legitimate thing. Where can people find you? We've spoken all about social media, media stuff like that. Where do people find you on the world? Why do I have to get started? - Yeah, my channel is Disturb Reality, Jeric went 20. (all laughing) I'm ghostpeppers.com. (all laughing) - Let's get, I can call me up if you want. - Tinder. - Tinder, Tinder, Humpz, Bumble. - Everyone's got jokes, but you. (all laughing) - Well, there you guys go. Thank you guys so much for coming out there. - You guys have fun. - Thank you, live. I hope you guys had a good time. We're an absolute blast. One more time for the three of you guys on stage. Give us a round of applause. - Yeah. - We'll see you guys later. - Good night. - Come on, there you go. - Thanks guys. - Thank you guys so much. - Good night. (upbeat music) - Wow. - There you go. - Wow. - Well, there you go. Thank you so much for tuning into episode 42, our first live event. If you thought that was cool, if you think we should do more live events, if you want us to do a live event in your city, anything like that, please make sure to share the episode. Even if you just liked the episode and nothing to do with live events, share the episode, let us know what you think. We would love to know, and it really makes a huge, huge impact. Anyways, I hope that you learned something from the three amigos, from Wes, from Eric and from Chris, not only just had a good time with us joke it around, but more importantly, learn something that they said about, engaging with your fans, maybe learn something about followers, doing it right, Chris spoke quite a bit about how to make some great videos. And of course, Wes and Eric are experts at this, but we already have episodes with them. And they shared even more in this. So I think it was an awesome episode. I hope you have something to take away. And we will see you on episode 43. (upbeat music)