I Can Stop Your Heart, Kill Any Addiction & Make You Millions In One Session

Today's guests frame washes millionaires to become billionaires. And all I did in that session was just remove one limiting belief from his mind. You want to guess how much money he made in the next 10 days? How much? $1.2 million. A shy boy growing up in the UK, he sold candy and school to afford his first PlayStation before dropping out of college to pursue entrepreneurship. "Can you hypnotize me to forget about my ex?" I asked her after, "How do you feel now when you think about him?" And she just said, "Think about who?" But after six failed businesses, he realized the problem was not his work ethic. It was the mental programming that made him believe he couldn't succeed. Anything that is set to you, from somebody you perceive as an authority, is going to essentially become part of your identity. The most damaging sentence a parent can say to their child is, "In this episode, we'll break down the exact blueprint he uses to hypnotize billionaires, reveal how your algorithm is already putting you into a trance. And question, if he's able to rewire your mind for success, then what are the ways the world is programming you to fail?" "Do you think you could hypnotize me to have a heart attack?" "If you want to know the real answer, most likely, yes." "Eberhem Turner, welcome to the Jack Neil podcast. Good to be a Jack." Yeah, a good place to start here. "Eberhem, you've hypnotized billionaires, celebrities, professional athletes to increase their income, become more magnetic and push their body to its physical limits." What do you think most people misunderstand about hypnosis? So I'd say what even is hypnosis? Because if you imagine a hypnotist, maybe you've seen a guy with a swinging pocket watch standing in front of somebody, and a lot of people think that is hypnosis. And there is some truth to that, but it's not the reality of what's actually going to hypnotize you. So to define it first, all hypnosis is just a state of focused relaxation. So I'm a hypnotist, so I speak to people's conscious minds and their subconscious minds. So I get them to essentially focus on what I'm saying, so that I can do suggestions to change who they are, or change their identity, right? So if you imagine a hypnotist swinging a watch, a lot of people will think, "Well, that's not real. How can that actually happen?" If we dive into what's actually going on there, the idea is that I'm taking the focus of your eyes. And when I do that, it's called an eye fascination. I'll get on to what that actually means later. But I'm essentially able to temporarily control you. Now, if I'm using hypnosis in a positive way, which of course I do, it's going to influence you to make better changes in your life. So first of all, that's what hypnosis actually is and how it works. It's essentially, though, just a shortcut. It's a shortcut to change something inside of you. And a way of thinking about this is, imagine you go on a first date, and you think back to one of the best first dates you've ever had, you know, you were the guy or girl, and you go to some restaurant or some bar. And you sit down together and immediately you lock eyes. So you're already in a kind of trance, right? Time kind of disappears. You're feeling a lot of positive emotions. You're completely focused on one another. It's like the outside world just disappears and you're in this moment. And then as time goes by and the date ends, when you leave, you don't remember who your server was. You don't remember what music was playing. You don't even remember any of the details of the night, except that you had an amazing time. So that really is a trance. That is a state of hypnosis. And so what a lot of people don't realize is that they're actually in the trance more often than not. So a lot of people come to me and say, oh, I can't be hypnotized. It's just they don't understand that they were already hypnotized. So my job is, first of all, to deh hypnotize people, to help them get out of the trance or the limiting beliefs or the fears that are running their life. So then they can become free. And then once we do that, then we can start making the changes. And I guess what can you actually hypnotize someone to do? Like imagine the viewer listening to this podcast, listens to it fully, takes her instructions like, what are the ways in which they would be able to change their life potentially? So one of the biggest things people initially come to me for is they want to have more success, right? And they want to make more money. Now you might say, how can you hypnotize yourself to make more money? It's actually really easy because if you think about when it comes to success, really all that comes down to is, do you believe you're deserving of that success? Do you have the confidence to go after that success? So what a lot of people have is an image in their mind of all of the reasons why they cannot get to the next level. Maybe I don't have the time. Maybe I procrastinate. Maybe people will judge me. These are essentially examples of, I call them really matrix programs, right? And if you think about the mind like a computer, which I'll use the analogy as we go out through this podcast, it's really just your mind has been programmed by people who don't necessarily have your best interests at heart. Not that it started intentionally, but it's what happens. So the success is oftentimes the main reason people come in. But like what are my mentors always says success without fulfillment is the ultimate failure. So what people really want is actually just to feel good, right? Fundamentally, people just want to feel good. But they will go after that success in order to get an emotion. Now everything we do is for an emotion. So if we can change our thoughts and we can change our emotions, then having the success just becomes a natural byproduct of this, right? How did guy come to me a few months ago? Found me on Instagram. I make these two minute sort of hypnosis reals where I just hypnotized people through the screen. And he comes in, he's making like 30 grand a month. And he does those two two minute rules. And the next day he makes 50 grand. Now you might just go coincidence, right? I would say the same thing. But to him, he was like, no, I feel like something's changed. So he booked a session with me. We did it. And he'd been making that same amount of money for two years straight. No matter what he did, more effort, more willpower, he wasn't able to break through. So we did the session. How much? $1.2 million, which was equivalent of two years income for him. Now, of course, that's amazing because he got to provide for his family more, got to get a new home by his dream watch, take after his team and all of that. But what's really the thing that I'm more passionate about is who he then became and how he views the world. Now he sees himself as somebody completely different. It's like taking the limitless pill. When you feel unlimited, that's really what I love to use him. Notice for because once you can kind of dissolve these boxes that were put in by society, government, education system, and realize that they're all just created by some guy at some point, everything just becomes possible. Right. And I hear people talk about this concept as it relates to like manifestation or having an abundance mindset that you just need to put yourself in a state and constantly remind yourself that you are more deserving and more capable than you perceive yourself to be. How would you differentiate, like, hypnosis from simply saying, I am the type of person to make a million dollars in a day? Yeah. The key is the belief. So what we're really talking about here is identity level change. This is very different to just kind of saying something. But identity is essentially just a set of beliefs that you hold about who you believe you are or who you believe you are not. Okay. So if you say an affirmation, that's great. That can be helpful. But if you imagine you're subconscious, which is here, imagine there's this big filing cabinet and there's all of these like old files, like imagine it from like the 80s or something, right? And every time you have a thought, a file goes in. So if it's, I'm not going to be successful or somebody said something to me, it will saw a file. And we have about 80,000 thoughts today. So every single time you have a thought, it's unconsciously storing a file in this filing cabinet. So if you say I'm the type of person to make a million dollars, a file will go in. But if there's 17 million other files saying the opposite, they're going to go like that's bullshit. I don't believe that. That's why for most people, they don't really believe in manifestation. Now the key differentiator here is all about the state that you go into, okay? So state is everything. And when you are in a hypnotic state or a trance, you can just think of it as a very relaxed dream like state where your attention is fully focused right here right now. That is where you're, it's called without getting too technical, like basically your neocortex, your critical faculty, the thinking part of your mind relaxes so that it can take new suggestions. Okay? When you're in that state, now if somebody tells you or you tell yourself with a lot of certainty, I am the type of person who makes a million dollars or for me, I charge a million dollars for X, Y, Z. It's going to be like the equivalent of a million files because it's going in deep into the subconscious. So that's really the difference. The problem is is that so many people are getting hypnotized unknowingly. So what does the average person do when they wake up in the morning? They grow on that phone, right? Now they're going to scroll on social media or if they have a business, they're going to check their slack or their email and start replying to stuff. That's going to put them in a reactive state primarily driven by fear. So the first thing when you're in that programmable state in the morning is going to be based off of fear and reaction. Now for a lot of people, this actually does create some success. This is where things get kind of a little bit nuanced. It's not to say that that's bad because fear is a strong motivator. I'll get you moving. It's wide into us. But it's always going to have a limit, so that's really the difference and that's why I just use hypnosis as a tool It's simply just to influence our subconscious at deepest level because when we do that That's where it really only takes one time to create the change and then you don't have to do it again and again And just to give people an idea of What hypnosis can be used for aside from money making? What is the most surprising outcome you've gotten through multiple hypnosis sessions or what's the craziest thing you've seen happen through hypnosis? Well, one I did recently was with a with a fitness influencer actually in in Marbella and He basically wanted to try and break his bench press record and so this is an interesting application because it's very physical Right, and he'd been training for 12 years and he was basically at this you know when you're training that much even changing like one or two pounds is a very big difference, right? and he'd never been hypnotized before and I sat him down. I got him into a trance and all I did was is he was just about to have a child Okay, and so I said to him in the hypnosis when you push this weight It's got to be like you're lifting it off your new board child Okay, this is something called hysterical strengths. Now what hysterical strength is is maybe you've heard about you know A mother gaining the the strength to like pull a car of her baby now Did you already have the strength before or did you somehow just create it? Well, it's already obviously inside of her. It's just something changed in her wiring, right when I did that with this guy He pushed the most weight you'd ever pushed in his career and so what that does is it's not just about pushing the weight or making the money or even losing weight. I had a guy come up to me at a Tony Robbins event at one of his high-level ones and He'd I I recognized him because he was on a video with Richard Bammler and He got hypnotized by him so I said, oh cool. I recognize you from that Video and the guy was like really pissed off. He did not want to speak to me and I was like Okay, what's up? And he said why do you want to know? And I said well, I'm a hypnotist and he said oh, well then maybe you can Solve my problem. I said what's your problem? He said losing weight. I can't stop eating sugar And so he was annoyed because he wasn't able to do it anyway when I started hypnotizing him It became very clear that it wasn't really just about the the weight loss it came back to he was actually Self sabotaging himself and actually it even ended up having a heart surgery because he just didn't believe that he should Actually be here due to some stuff that happened in his past. So anyway, five minutes. I made him hate sugar Love working out and I just went back into the event didn't think about it and then Three days later he runs up to me with his trousers like loose and I'm like That doesn't even make sense. How can your trousers be loose in three days his face is thin and you know He's he's gone and done it and so these aren't like crazy Shocking things but the things that the average person struggles with for their entire life and that's really the level I like to focus on it's what what are you actually dealing with today? Is it that you want to have more success? Is it that you want to find that relationship? Is it that you do want to make more money and then apply it to that? Has everyone been hypnotized their entire life first of all you define what hypnosis is right now Something I didn't say yet is that children are Primarily in a state of hypnosis. So between the ages of zero to eight Children can learn skills rapidly learn to walk pick up new languages. They're like sponges, right? They're always in the present moment and then we kind of lose that as we get older their brain is very neuroplastic So we actually start our existence in a hypnotic trance and so we're always essentially going in and out of hypnosis and The question is is what are you being hypnotized for in those formative years of zero to eight basically anything that is said to you from somebody You perceive as an authority is going to essentially become part of your identity. So as a child who is The biggest authority in your life your parents. Yeah, right? So if your parents tell you They're you're amazing. They give you confidence. They're supportive. They tell you that they love you Then you're going to have a certain set of beliefs around the world, but if your parents are Not doing that or they're dealing with their own stuff. Then that's what you're going to take on And it actually here's the crazy thing. It doesn't even matter if they're telling you things or not. You just pick it up naturally. So You know, you don't necessarily do what somebody tells you to do. You do what they do, right? So I don't know if you're going to have kids in the future, but a lot of Parents, you know, mess their kids up because they just don't understand themselves and it's the same thing with everyone's parents But that's how we learn and grow. So you're saying that when someone is in a hypnotic state of trance and There's an authority figure involved not only do they listen to what that authority figure tells them to do But they also mimic their behavior. Absolutely. I've never heard that before. That's really interesting. This gets amplified when There are a group of people So maybe you can you look at the world cup that happened recently, right? And you notice how in the crowd There's this kind of HUD behavior this crowd behavior. You just act like the people around you That's not really by choice. That is engineered in it's a social effect That's also a form of trance again like that first day analogy. I gave you time kind of disappears You don't really pay attention to surroundings and you're just completely focused in on one thing so It's happening everywhere and the reason why most people never even realize it's happening is because they're just unaware and when you're in a trance You usually don't realize you're a trance. It kind of feels like this weird dreamlike feeling So something that we could do if you want it's I could actually Heptitize your audience to actually see what it feels like so that they can actually see if it works for them Hmm, I think that would be probably the best way to show it Do you want to do that right now? All right, so imagine you need financial advice and you asked your buddy who Liz at this parents and regularly talks about how he just hit a parlay and has inside Info about prediction markets like Why would you do that? This guy can't even manage his own money and you're asking him about investing There's a reason you want to ask someone broke to handle your finances Just like there's a reason that Morgan and Morgan is America's largest entry law firm Not all law firms are the same higher the wrong one and you might be beat before you even start Morgan and Morgan has been fighting for the people for over 35 years They've recovered over 30 billion dollars for their clients and hiring them is like hiring your Own army to go into battle for you. They've got over a thousand lawyers with a hundred offices nationwide If you're injured by someone else's negligence, you deserve to be paid and their fee is free unless you win So if you're ever injured you can check out Morgan and Morgan for more information You can just go to for the people calm slash Jack Neil and see if you have a case again. That's for the people calm slash Jack Neil But anyway guys back to the podcast So I could actually hypnotize your audience to undo that right now. Yeah, so If your audience want to try hypnosis right now and they've never done it before you just have to make sure you're not driving Operating machinery anything like that just to get out the safety stuff It's best to do it if you're seated or laying down and there's only two things you're gonna do one is just get into a relaxed State into his follow the instructions. I'm gonna give to mine. You want to try it along as well? I'll do it as well cool So you can just put your feet nice and flat again to a comfortable state and just take a deep breath in And out Now Jack's already in the trance because I can see his eyelids fluttering so he's actually already in hypnosis so good job take one more deep breath in And all the way out So that's how all of there just let your body fully relax as you fully focus only on the words that I'm saying to you right now Any thoughts that are in your head just float out of your mind like a cloud into the sky as you just enter this state of hypnosis draw your attention to your eyelids and as you draw your attention to your eyelids notice that They get heavier and As you imagine your eyelids getting heavier and heavier you'll notice in a minute that they actually feel so heavy That the stock shut and once you can feel this feeling and imagine them getting stuck shut Like yours are right now. You notice that the more you try to open them the more stuck that they become just like that and In a moment, I'm going to say the word sleep and you're not going to go to sleep You're going to go into a much deeper state of focused relaxation with one and sleep all the way down just completely Going a thousand times deeper with every word that you hear as You drift more and more and more into this trance And now as you drift more into this trance you're going to start to feel This space open up inside of you. It's like this Good feelings start swirling around your body You could call it confidence. You could call itself belief Something that makes you feel really excited. Maybe something that's in the future that really excites you that you bring right into this moment right now now. And as you feel this feeling expand inside of your body, it's like a balloon filling up. It starts to make you feel better and stronger, more confident, more certain like everything just works out for you. Like any goal that you had, it's already done. And you actually see yourself at the end and finish line of that goal right now in this moment. And any hesitation that you used to have to this just goes away. All that resistance goes away and you see yourself already completing this. And if there was a dial of certainty of how certain you are that this goal has already done, it just dials all the way up from 6, 7, 8, 9, 10 out of 10. It's already done. It's already happened. And as you take one last deep breath in and out, when you open your eyes in a moment, you'll know exactly how the stills and that it's already done. Eyes open. That's pretty effective. You're actually very hypnotizable. I know. It's such a, I thought that it would be harder to get me because I've had so many people hypnotize me on the show. But yeah, when you said my eyes were fluttering, I was like, shit, they do do that very easily. So just for the audience, if they've just done this for the first time, you might feel like strange. You might feel really good. You might feel kind of confused or out of it. However, you feel is totally normal. Just let yourself just notice how you feel now compared to before. It's all about the feeling. So whatever you can notice, that's the difference that you've just created. How do you feel? Feel great feel like I already achieved a goal. It's interesting. I want to understand. It's kind of a bad question right now because you did just hypnotize people. But what's a sign that someone is hypnotized about a particular thing in their life? Usually it's when you can't stop thinking about something. And you feel so connected to something and it's kind of going around in your mind again and again and again. Because there's really a couple of different parts to what even creates a hypnotic state. Okay. So one is repetition. Okay, this is the first part. Now if you hear something again and again, eventually you're going to probably just subscribe to that belief system. So whether it's a religion growing up, something your parents said or how much success you should have. That's why people always say you should be careful about who you surround yourself with. Right. So repetition is the first element of what creates somebody to be in a hypnotized state. The second thing is suggestion. So that's what we just did there. I gave you some new suggestions. And this is examples about your goals and how you feel about them. And in that hypnotizable state, because you were so relaxed, those suggestions are much more likely to go into your subconscious where they actually stick. That makes sense. Because your mind is no longer questioning them. So the mind is primarily where the critical faculty is, which is basically the thing that's judging. Is this a threat? Is this not a threat? So you temporary allow that guard to come down so that you can go. It's like a doorway. You basically just open that doorway inside of you. Now the third part to this is emotion. Okay. Now the stronger the emotion you feel, the deeper the hypnosis is going to be. And if we zoom out for a moment and you think about mass hypnosis. Okay. Think about what happened back in 2019. That was a virus that suddenly came about. And out of those three facets that I just told you repetition, suggestion, and emotion. Which one of those were applied during that time to make people believe that they should be extremely concerned about what was going on in the world at that time, or to swim all of them. Yeah. Think about what was happening on the news. You have to stay inside. If you go outside, you're going to people around you are going to die. You know, you're going to make you feel bad about your grandparents or something like that. They're continuously suggesting these things. And ultimately they're making you feel the strongest emotion, which is fear. And fear is ultimately how you can control someone. So that was how the world was hypnotized back at that time. So this is how it works on a mass scale. So the most important thing is just to focus on you and to focus on your own state in every single moment. Anytime you notice, you're going into that state of fear, because you can also be hypnotized negatively, right? A lot of people are. It's your own self responsibility to get yourself back into a good state. Hmm. I think a good place that is relatable to people to understand this concept. Like, what is scrolling on social media hypnotize you? If somebody is scrolling on social media, imagine a person walking down the street and they're on their phone. Now, if you were to look at that person and you imagine them right now, the walking, they're looking at their phone, they're kind of hunched over, they're completely unaware of what's going on in the outside world. Somebody could just, right, well, I'm from London. Somebody could just run right past them and steal the phone out of that, right? Which is what's happening every single day. So what's actually going on inside of the phone? Well, inside of the phone, first of all, if you're on social media, you're seeing a constant stream of new suggestions, whether it's an ad, whether it's a post, it's a bright color, which gets your attention. One of the other main components of hypnosis of how to get somebody into trance that I didn't tell you yet is using something called patent interrupt or a shock induction, for example. So this is why you'll see ads come out of these crazy claims because it gets your attention for a moment. That moment, where I go like that, that's immediately the gateway for you to go into a trance. So it's constantly happening, giving you a new emotion. One is I watched a thing of a puppy and a kitten this morning and the kitten was really scared and the golden retriever puppy was just playing around with it until it got calm, right? That put me in a positive state. And then imagine the next thing is something that's going on in the war in Iran. That's now in a deeply fearful and negative state. And then the next thing might be something about something that happened with a family member, which makes you think go to a completely different place. So it's constantly taking your attention, which remember hypnosis is all about where your attention is going, where your focus is going and harvesting it. So it's completely, you know, you spend trillions of dollars designing this technology to harvest your attention. You obviously know that you understand how this works better than most people, but it all starts with how to get somebody into the trance, which is that initial part. Because once they're in the trance, you can essentially now do anything. This is why people will buy stuff from social media that they don't need. It's because they're in that in that trance like very suggestible state, but it's so addictive because it's giving you that third component, the emotion. That's why people get so addicted to it because it gives them something. It's like pulling that slot machine in every single time. You don't know what you're going to get, but you know you're going to feel something. It has all of those three components. Therefore, it's going to become something that hypnotizes them. One thing I can spot that similar to hypnosis is like, you'll see hypnosis videos on YouTube that have like flashing lights or like, I don't know, circles to kind of like put you in this trance state. And like if you're scrolling into brightness all the way up, each scroll is like a flash at your face. Is there any other things like that like, is sound important in getting people into trance? For sure. Yeah. So it's basically, it'll be getting now to the senses. So there's multiple different senses that we have, primarily visual. So what you can see, so that flashing light in that example, and then there's auditory, which is sound. That's another way of getting your attention. Okay. There's kinesthetic, which just means feeling. So again, feeling the emotion. There's also gustatory, which is taste. There's also smell as well. You're not going to necessarily get smell, although you can get smell from it if you have that image in your mind strong enough. And taste can even happen as well. Do you want to do a quick test on taste? I like to show you. So imagine you see a lemon on social means somebody's eating a lemon. You can test this right now. Imagine you have a lemon in your hand. Just take your hand right now. Imagine there's a lemon and anybody at home can try this as well if you want to see how this works. Now imagine you just take that lemon to your face and just imagine you're smelling the lemon. You can maybe smell that citrusy sour smell familiar from a lemon. Now imagine that you squeeze that lemon right near your face and imagine you put it to your mouth. And you put the lemon in your mouth. And now you squeeze that lemon in your mouth and all of the juices go all over your tongue around your mouth. There's that sour taste. Now what you'll notice is that your mouth is already salivating. Right. Now there was no lemon there yet you could taste something and potentially even smell something. So on social media all of these senses can come into it. So you only really need one, but oftentimes you're getting multiple. If you're getting multiple, it's just going to mean the trance is even stronger. In the 1980s, a scientist named Benjamin Labay hooked people up to brain sensors and told them flick your wrist whenever you decide to. He found their brains fired up to half a second before they consciously chose to flick their wrist. In other words, your brain makes the decision before you consciously decide it. Do you agree with that? In general, we almost get into free will here, but if you imagine a boxer, the boxer's in the ring, his throwing punches, jabs, crosses, whatever. Now when the boxer is in the ring, he's not consciously thinking punch or dodge or throw a hook here. It's just happening automatically. So you could almost say, anything that's automatic is happening through your subconscious, happening through that, that trance reaction. But that being said, what led to that was the six months, the 12 months, the two years, the five years of essentially training that pattern again and again and again, to make that automatic. So I would definitely say there is a lot of truth to that. It's just, most people don't realize that that first step is essentially happening. It's just happening unconsciously. So in that, I haven't read that study specifically, but it makes complete sense from what you're saying. Do you think we have free will? I have thought about this and you've seen the movie The Matrix, right? So there's the famous scene in The Matrix where Morpheus offers Neo, the blue pill or the red pill. Now, in that moment, he opens his left hand first with the blue pill and then his right hand second with the red pill. Now, what most people don't realize is that he's intentionally doing something to influence Neo's decision making. It's called recency bias, which is basically just means we're more likely to say yes to the thing that we just hurt. So he very intentionally offers blue first and then red second because he wants Neo to take the red pill so that he can escape the matrix. Thus giving Neo the illusion of free will. Now, Neo still has a choice. So there is an element of free will, but he's also being influenced at the same time. So this is how most people live their life. They're being given the illusion that they have control, the illusion that they can make decisions, but really they're just being offered what they're being offered. It's kind of like if you go to a restaurant and there's certain things on the menu. 99% of people are just going to say I'll just take what's on the menu because that's obviously what's offered there, right? But in reality, you could have anything you want. So my gut says it would lean more towards no if I'm being completely trustworthy. So would you say our decisions are a result of our programming or like we're actively making choices about everything? Like if I was at a restaurant offered a Coca-Cola or a water, would you say that decision is something I think about in the moment or just like from years of programming that is. So I'll give I'll give another example of this to kind of illustrate sometimes Metables help. So imagine you get into your car and you put your Google Maps on and you start driving. Now halfway through you're going to a couple of things are going to happen. You're going to realize that you actually didn't even notice what you programmed into Google Maps. You did it automatically. So one of three things will happen. You'll get to your destination or halfway you're realizing you realize you're going the wrong way or the third. And this is really the most sinister is that you'll keep driving, realize you're going the wrong way and continue going to the wrong direction and then you'll make yourself believe that you chose it because you were already committed to going all of that way. Now to take this a step further, what always pops up on your Google Maps as soon as you get into it? Home, right? It always suggests to go home because home is what is familiar. So even if you're not wanting to go home, it's still going to suggest home, meaning you're more likely to go that way. So this is essentially what's happening in people's sub-consciouses, right? The subconscious and our minds and not just ourselves, we always want what is familiar. That's why for you, you probably feel very comfortable in your podcast studio because you've been here a bunch of times versus if you fly to another country, maybe there's more variables, it's less familiar, you're a bit more in your head, you're a little bit more uncomfortable. So we'll always fight for that comfort and that familiarity and everything around us is designed to give us more of that. But those exact things that are designed to give us that familiarity are also the things keeping us confined. That tells you a lot that if it says, if the number one suggestion that people get is home, then people are just routed to do the thing that's familiar constantly. So you're saying every single person watching this podcast has an identity right now and you think none of them chose that identity. As it pertains to a young man, what would you say are the three biggest forces that write someone's identity? That's a really good question. Let me think about that. The thing that's influencing young men more than anybody is, like we said earlier, it's going to be their parent, typically a father figure. Now, problem is that a lot of young men nowadays, they don't have a father figure. So they have to go and find that father figure in other ways. Maybe it's people online, for example. So, I know you just had Andrew take on the podcast, right? I was mentioning to you before we got on, I was just at this party and Miami saw him there and then a few hours later, he's gone into jail, right? And the crazy thing with that is he actually uses a hypnotist, by the way. And what he's essentially done is hypnotized young men to a set of belief systems, right? Now, whether you want to argue if they're good or bad, it's not what I'm here to do. I think probably a bit of both. But he, if we use the lens of hypnosis to look at what's happened next, it'll paint the picture. He was able to come in as a very strong authority figure in a place that was missing for a lot of young men, and he was able to give them an identity, become a strong man, become a provider, become a protector, make money. These are all elements of the identity, right? It's going to give them certain value systems, certain belief systems, even the way they would speak. Language is a big part of identity, right? You can maybe even think about people who would imitate here, right? And so, whatever is the strongest force in somebody's life is going to ultimately determine their belief systems, because nobody really knows who they actually are. If you ask yourself the question, who am I? The first thing that might come to mind is, well, I'm Jack. But what is Jack? Jack is a label. It's some letters that your parents gave you. And your name is really like the closest thing to your identity. If you really like stuff about influence of persuasion, they'll say, use the person's name because it makes them feel a bit less like a cheap like persuasion tactic. But it's really as the closest thing to us. But that is what we see as our identity. Yet it wasn't even given to us. It was given to us by our parents. So most people just accept the identity that they were given. This is what I mean by it. And so it's only by it really is exiting the matrix. It is becoming conscious to realize, zoom out what is actually happening, to then be able to change their identity. But like in that Google Maps example, when the person is going the wrong way and they realize it, then they just keep going because now they commit it. They're already halfway. Turning back feels more painful to admit maybe I was wrong. People don't want to be told that they're wrong or admit that they're wrong because that does not feel good. Yet that's how people get stuck in the same parents year after year after year and they can't change it. You said something along the lines of people's identity is modeled after the individual with the most authority in their lives. Is that the individual, the system, what gives something authority necessarily? What gives something authority is do you believe this thing is true? Now there's many different facets that will go into what creates a belief system. You can study religions, for example, and cults. What's actually happening there? Well, soon as you go into religion, you're given what an identity. So if you were Christian and I asked who are you, you would have said I'm Jack, I'm Christian, as an identity statement. So that's already feeling a gap. It's making you feel a sense of connection, which is also really a human need that we all have. You can call it love as well. It's something we deeply all desire. It's giving you a formal significance. It's making you feel like, okay, yeah, I'm part of something. It might make you feel like you're contributing as well to something. These are all parts of your own human needs that are going to make you subscribe to something. The religious institution is going to meet those needs. It's also going to give you like a home, a sense of safety. These are things that a lot of people feel like they're missing in their life or a schooling system. The teacher is put in a positionable authority. There's all of these subtle things that happen. The teacher tells you to stand, you stand, the teacher tells you to stand in the line outside. These are all subtle cues that are basically putting that person in a positionable authority over you and every time that you comply, they're gaining more and more authority over you. I guess it's either the person you're looking at has something that you want but don't have or the person you're seeing as an authority has the ability to take away what you have or punish you. Yes, and if you were to that down to the universal principle, it's pain or pleasure. So in that example with the school teacher, if you don't line up outside, there's a consequence. You'll get detention. If you do and you follow the instructions, you'll get good grades and then you'll get a good job. How does that work out for Most people are not very well, right? So it ultimately comes down to these two things, pain and pleasure, so we're either looking to avoid pain or move towards reward. That's really the only reasons we do everything in our life. And why do human beings specifically have this natural urge to look at someone else to get their truth about the world? Herd mentality. People will never admit this, but what everybody is looking for is somebody to follow, somebody to tell them what to sing, somebody to tell them what to believe, because they ultimately do not know what to really think and what to believe, because the thought of asking those questions is terrifying, because that then means they don't know, and that's the unknown. And then that comes back to the question, who am I, which, you know, it's only really by taking time with yourself. You can really understand this. There was a study done on men, and they basically gave them two options. You can either sit alone in a room in silence for ten minutes, or you can be electrocuted. Most men chose to be electrocuted, because the idea of being by themselves with their own thoughts and then what would come up in those thoughts was more painful than the physical pain of an electric shock. So most of humanity's problems can be solved by just sitting in a room in silence and just meeting those fears, those parts of yourself, but people will do everything that they can to avoid that. That's why you use social media, because it's a guarantee with absolute certainty, it's going to give you connection, it's going to give you novelty, it's going to give you all of these emotions so that you can avoid what's really going on in here. So there's essentially two choices, it's one like decide your own reality and risk being kicked outside of the tribe or join the tribe and whoever they follow, and it's usually easier to just join the tribe and observe the person with the authority. So you have a big audience that's continuing to grow. How much of that fear do you still feel? Because you have to obviously get over a lot of it to be able to be where you are now, does that ever come up for you? I would suspect no, because I don't know what fear you're referencing. Oh, the fear of being judged, not how you can't think about that and do this for this long. So in your case, you were able to overcome that fear to be able to get to here, right? But for a lot of people who might want to do something in the spotlight, that's the very thing that holds them back because like you said in the tribe example, they're having to exit that tribe or the religious example or the family example, it's all basically the same thing. So you said a lot of our identity and beliefs are shaped during the childhood zero to eight ages because we're in that theta state. I guess for people growing up or people with kids, what do you think is the single most damaging sentence a parent can say to a child like that one line that sticks in their head for many, many years? The most damaging sentence a parent can say to their child is I am disappointed in you. Not you did this thing wrong or that was bad or you're stupid because those are all things that the child did. So if the child did something wrong, like they messed up on a school test, that's okay. That's not them personally. Maybe they'll feel a sense of guilt about that, but then they'll get over it. But when a parent says I'm disappointed in you, that's talking directly to the child's sense of self, their self image, their identity, and that doesn't mean you did something wrong. That means I am wrong. And so therefore the child feels shame and when somebody feels shame, this is really the heaviest emotion somebody can carry and then how does this manifest in their life? Well, if I feel shameful, if I don't feel good enough, if I don't feel like I deserve things, somebody who could then turn into say a people pleaser, maybe they become the type of person who just wants to do everything for everybody else and prove that they're enough, even if it's at the expense of themselves, or, and this is even worse, they could go the other way. They could become more eloof and become more closed off to opening themselves up because of the vulnerability that comes with that. So it's better to at least stay away so that I don't have to open myself up to the potential of being wrong. So these develop in core different fears, whether it's fear of rejection, fear of not being good enough, a lot of people, it's fear of failure as well. This is a really big one that whole people back, but they ultimately come from the same place, the same programming that happens when they were younger, but I don't really even need to focus on that. If I'm helping somebody ever come in, I don't care about what happened to you with all of you respect. All I care about is where do you want to go? And so whatever you focus on is what you'll experience. But if you're focused on, okay, well, my parent did this to me at that time. Now we understand that that's just what's going to keep manifesting, what you're going to keep hypnotizing yourself to believe, the attachment to that story because even though you consciously want to move away from it, there's also this part of you that kind of secretly likes it because it's comfortable, it's familiar, right? So to let go of that means to almost let go of a part of your sense of self. And then it comes back to the question, who am I? And then to answer that question creates the space to actually say, well, actually, I'm this type of person. The most powerful statement somebody can make is I am because this is the closest part to our identity, but the problem is is people are using words that are unknowingly making themselves, sabotage themselves. So there's really three words that you should never say. The first is, I need to. The second word is, I should. And the third is really the most dangerous, which is, I try to, because if I try to pick up this bottle of water right now, this is me trying, right, it's not happening. And this is how most people live in their life, they try to do things, but that just means to not do. You know what I said, right? You either do or you do not. So then once you delete those words from your vocabulary, you can replace them now with new words. I am is the most powerful. I want to. I get to. I'd love to. And immediately, even as you say these words in your own mind, notice how you just feel differently about yourself, like the sense of assurance that gives you the sense of confidence that gives you just by changing the words because the language is the gateway to the subconscious mind. There's language that other people will say that you'll take in, but then there's language in your own mind, your self-talk, and then the third is the words that you speak out. This is really the most powerful. So this is using just these three words will immediately shift how you view yourself, which will shift how you act, which ultimately shift your results. An interesting one about I am I was talking about, why about this last night is that I think a reason that manifestation could work theoretically. Just that concept is if you say I am a billionaire, I'm not in we have free will theoretically, then that would mean you get to choose your identity. So if you're choosing your identity, then the world around you should shape to that identity theoretically. Yeah. Have you thought about that concept? I did this to myself. So when I started doing what I do now, it was only a year and a half ago, and Maggie, my feeling says behind me, I was sitting in her dad's house, and I was kind of at a point in my life where I'm like, okay, what the heck do I do? And that was when I stumbled across hypnosis again. I started 12 hours a day, just getting in through all of it. I was hypnotized by it. The idea that you can just change who you are like that, the snap of the fingers. And so I said, well, I need to see if this should actually work and try it on myself. So that day I decided I'm going to be a hypnotist for billionaires, for the most influential people in the world, for successful athletes, for pop stars, celebrities, whoever. And Maggie, the thing I love about her, she believes in me probably more than I even believe in myself. But even in that moment, she was thinking, well, there's no billion dollars, like you said, right? What's the basis of? But I had so much self-belief, I chose to believe it by getting so associated to it, by telling myself it, by feeling it, that within literally like days, people started to come in within months, the goal that I'd set out for three years from now happened in terms of the types of people I was working with. So the problem for most people of why I'm just saying I'm a billionaire doesn't work is because they don't actually believe it and it's not actually their real goal, right? It's not what they actually want because why do you want to be a billionaire? Do you even understand what comes with that? You have no idea what comes with that. I work with billionaires. I see the life that they live. I would not want to trade lives with almost any of them because of all of the baggage that comes with that. Now this is why people won't actually, it won't actually happen because deep down in the subconscious they know it's not what they actually want. And so for this to really work, I'll only hypnotize some of you. for something like that, when it's truly what they actually want. And to understand what somebody truly wants, we have to go layers deeper to understand why. What's the purpose behind it? How does this connect? Why is this 100% absolute must? That this is where I'm going no matter what, and I'm willing to give up everything for it. When you have that, and you can get clear on that, then if you're saying those things to yourself, they'll actually happen. I guess that the lens of hypnosis, like what? What do you think is the key reason that most people don't have what they want? Is it a belief? They don't believe they deserve it. Deep down, they don't believe that they should have the success that they deserve, the recognition that they can even be healthy in good shape. People are, the reason why people are obese is because psychologically, they believe they should be obese because that's their sense of self-worth. It's all psychological. It has nothing to do with food. So that is fundamentally the reason why it's that they believe that they deserve to be there because of their own self-concept. I guess to touch on to your story for a bit, and what would you say is the most important moment from your childhood to understand who you are and why you do what you're doing? I would say when I was around eight or nine years old, my parents would continuously split up, and so this happened maybe nine times throughout my childhood. So I would always see my mom upset in pain, suffering. We didn't grow up with a lot of money, but I could tell that the money wasn't really the problem. It was something deeper inside of her on an emotional land. I remember this one day when she was upset with my dad, and I got so angry about this situation that I literally remember grabbing a baseball bat for when my dad was coming home to literally want to hit him with this thing. In that moment, I realized that, okay, I actually don't have the tools to know how to deal with this properly. So that made me obsessed with understanding human behavior, human psychology, how we work, because I never wanted to see someone suffer like that again. So that was kind of what led me on this whole journey of personal development, understanding the mind, and all of that kind of stuff. It was just wanting to alleviate more people from that. And so with what I do now, people kind of see the success side that people get from it, which is awesome, but really kind of reveal it now, I guess, for the first time. I'm just doing that to give people what they want so I can give them what they need, because I know that as soon as they get the million dollars or whatever, they'll realize that that doesn't actually fulfill them. And this is just what happened in my own life. I didn't know this back then. So after university, supposed to be an investment banker, that didn't happen. I couldn't do it. So I went back to working, trying to start businesses from my parent's shed. And I was just obsessed with, okay, I need to make money so I can create freedom. That happened shortly after. And I'll never forget the day I moved into a penthouse. This was my idea of success and significance. And I remember looking out at the skyline of London. And all I could think inside was if this is what success is, why do I feel so empty inside? And that was really a point where I realized, okay, there's more to this equation than just success. There is a algorithm for success. There is a mechanism as it's a science. But then fulfillment is different. It's more like an art form. So I got really more into that journey. And then I was kind of over the 12 years, I really then realized, okay, now I know how to combine these things together. What was the reason you didn't feel are successful in that penthouse? It wasn't that I didn't feel successful. See, we do everything for an emotion. So to the person who may be listening, who maybe even has some of that success already, you did that to ultimately feel good enough about yourself. It'll give yourself a sense of security or a sense of self worth. But then if somebody who's created any level of success, you'll quickly realize that's very short-lived. It's just because it's only dealing on the very superficial layer. What we really want is something much deeper. It's love, right? It's a community. It's somebody to rely on. It's somebody to believe in us. I didn't have any of those things because I sacrificed those things for success. And so many people do that along the way. The billionaires I'm working with is really oftentimes this stuff. They're not asking how to make another billion dollars. They know how to make the money. It's, okay, now I've done this. How do I clean up all of the fires that are set off along the way? How do I rectify this relationship with my kids who I haven't seen or my wife or my team see me as this aggressor type person? So that's more what I mean when I say that. And then on the story you told about the bad, when you think about the other significant moments in your childhood, the ones that shaped you. Did you ever attempt to erase any of those memories, any of those experiences or altered the way you saw them? So yes, but not in the way you think. So actually a lot of the quote unquote traumatic things that happened in my life. I didn't even knew that they happened until I started getting into this work because my mind literally deleted them automatically. And for a lot of people, if they've had a challenging childhood, one of the ways that they do with it is by just deleting it from their mind so that they don't have to do with the emotion anymore. Now, of course, I understand how to do that consciously and there's techniques with hypnosis and techniques with NLP that I'll take people through to delete that. But it's not that you want to completely forget it. You just want to forget the emotion that was associated to it because a memory without the painful emotion is just a memory, right? Like, for example, you can think about maybe your first heartbreak. I remember mine like, you know, and I remember the pain I was in at the time and maybe you do too. And you felt this every emotion, right? Sadness, anger, apathy, shame, and it was such a strong emotion. And yet suddenly, if you look back to that now from where you're currently at, all of those emotions you felt then you probably don't feel anymore because you've moved past it, right? It's still there, but you've essentially deleted the emotion that was attached to it. That's really what when I talk about deletion, what I really mean, right? You said in the childhood, if a parent says something along the lines of, you are not, what was it? I am disappointed in you. Is a common thing that the people you work with, like a common thing they do is they don't separate the behavior out from the disappointment and they just assume that they're disappointed holistically. Is that what most people do when they hear that kind of phrasing? Yeah. So if you think back to childhood, you're in a trance, like we talked about, and then who do you listen to more than anybody? Your parent because of that authority figure. So they're also your sense of safety. So as a child, you're constantly scanning for am I safe? Am I safe? So if a parent says that, the words almost don't even matter as much as the emotion behind it. So that's really what the child is taking on. And the whole world can crumble with just a few words. And oftentimes, the crazy thing is that it's not even with words. It's just with actions. So if a dad starts spending more time away, maybe even if it's just at work, a child might say, oh, my dad doesn't love me. Right? And that was even my dad. He was working all the time because he came to the UK with from being wealthy in Africa, actually, is where he grew up to then being kicked out of the country, leaving a gunpoint to come into the UK and basically living in poverty. So he works his entire life to try and give me a better life. But as a child, I didn't see that. I just saw my dad's not here. Therefore, he does not love me or he does not care about me. And it's only through being able to kind of understand this and then heal through it that the relationship changed. But the the best thing about this though is that it only takes one person to change your relationship. So our relationship totally changed when I when I started doing this stuff and he doesn't even need to be conscious of it, you know, it just it just is. In 1968, psychologists told teachers that certain randomly picked kids were about to bloom intellectually. By the end of the year, the randomly chosen students had significantly higher IQ scores. And this phenomenon was called the pigmailian effect. It basically showed that the teachers believing the kids were gifted made them gifted. How much of your identity is based on other people's expectations of you? So the sure answer is a lot. Think about it like this. Have you ever gone to say another city, or not? a country where you're trying to do something new or trying to be somebody new. And maybe in your current city, your family see you in a certain way. They see you as that little boy, you know, Jack from Kentucky and you had that whole life. But then suddenly when you're in a new city and you introduce yourself as Jack, how do you XYZ? That person does what? They accept your identity statement to them. So me accepting that from you reinforces it back to you. This is why words are so powerful and speaking them are so powerful. The problem is is that most people never even change their environment to get that opportunity to do it. Now this is more like a hack in reality. You don't have to do this in order to create that. But it's a heck of a lot harder when you're trying to change whilst everybody else around you still sees you in that certain way. That's oftentimes why, you know, particularly for young men and I experienced this when I was working from my mom's shed while still my friends would now have these high flying investment jobs. I couldn't go out with them. I couldn't travel around because I hadn't made any success yet. And I was saying, no, I'm going to make it. I'm shouting my affirmations. I've got my vision board there. Yeah, it's not happened yet. And so it was a real struggle. It was a real pain. And for a lot of particularly younger people at that stage of their life, this is why they need somebody to look up to. This is why they find other figures who give them that sense of self belief because they don't get it from the people around them. So it's massively shaped from people around you. I think it's a skill set to develop a discernment filter. And what I mean by that is just being aware that once you're aware, now you aren't necessarily susceptible to it. So you kind of can more consciously choose what you do take in and do not take in. It's a really important skill set to have because it still shocks me to this day how people just accept whatever, you know, it's even like it can be something as simple as you go to Starbucks. And somebody writes your name wrong on the coffee cup. You just accept it. It's just like, okay, yeah, this person just styled my name or actually I was at the airport with Maggie and I obviously have a different accent to the people here and they were shouting out Nike, Nike. I'm so sorry, I think I misunderstood the Nike story. So who called who Nike? So basically I ordered two coffees and they asked for the name and I said Maggie, but they thought I said Nike. Right. But you would have said Nike. Yes, right. I would have, yeah, I would have, yeah, stupid Americans. I'm joking. Now it's obviously a silly exile because she doesn't think her name's Nike, but it's more just to illustrate how just one subtle change how somebody perceives you can be the complete difference. The reason why it didn't create an identity change in that moment is because the context is this person is somebody who works at Starbucks. I don't necessarily see them as an authority. But if somebody who I really look up to maybe pronounce my name slightly differently and maybe you can think of this in times, particularly when younger if it's a boss or somebody else who just gives you a nickname as an example, you're not kind of just like accepting that and then taking that on, right? Because why? You want to be part of the tribe still. I cannot believe that someone wrote down Nike. I mean, Starbucks. They were like Nike, Nike, and then Nike was like, I think that's what it about me. Did you know that they actually told their employees to write down fake names as a marketing stunt? I did not know. Like they would give people like ridiculous versions of their names so people would post it online and do free advertising for Starbucks genius, but I didn't. Maybe they stopped running that. I don't know. Maybe they didn't get the memo. This at the airport. Nike. On ads, you've said court ads or hypnosis with a budget. How do companies hypnotize you to want something that you don't really need? So a company's primary incentive is to get you to buy something that you are maybe not even thinking about. So how do they do that? Well, the first step is to create a gap inside of you, right? And most marketing and advertising is essentially subcommunicating to you that you're not good enough as you are. So I'll give you an example. We were driving to this studio. We're going to start working out in Hollywood. And I'm just looking at the ads of the celebrities or the or the Cologne's and they're dressed really nicely and they've got a big smile on their face and they're so happy. Now on one level, you might just go, well, that's just a celebrity holding a Cologne. But what is it subcommunicating? It's subcommunicating that this person of high status and authority who is happy, who is rich, who's wealthy, who's in great shape, who has everything you want in life also uses this Cologne. So what does that then make you think? Oh, well, I have this Cologne, then I will also have those things. But they have to make you feel not good enough as you are without it. This is the key, right? So oftentimes, if you're if you're a smart marketer, you'll use pain as the primary driver. And it's funny because my my previous company before this was a marketing company. So this is what I did basically all day. And it was it was honestly like a really, it was a tough part of my life, but once I had started to understand this, it's like, where's the moral line? So how are companies optimizing you? There's those three facets of hypnosis. There's the repetition. So you're seeing the ad continuously, whether it's on your social media, whether it's outside, you see it again and again, or you hear or you see them up on all to logo. You immediately know what that means because you've seen it so many times. Then there's a suggestion, which is going to be this is who you become by using this product or you'll this type of person if you fly business class. And if you don't fly business class and you fly coach, I believe you call it here, then you're this type of person, right? And so I remember feeling this for myself when I couldn't afford to fly a business class thinking, I hate going into coach. Why is this so bad for me? And it was because it was creating a misalignment with my identity. And it does something that's a phenomenal called identity mismatch, which is where you don't believe you are where you should be right now. If you are affected on that level by advertising, you'll slap it on the credit card. You'll make decisions that even though you know consciously are bad for you, you cannot not make them because there's such a deep disagreement and an internal fight going on. So they'll do this with the repetition and the suggestion. And then the third one is the emotion. How do you feel? Well, now I can be in business class laying back and I'm amongst these people and I can relax. I could be comfortable. I now see myself as this type of person. So this is how it's done and it's always been done. But again, when you can see it, then you don't have to follow it anymore. You can kind of just look at it more like a game. And this is the perspective and courage people to take on is just like look at it through the lens of curiosity. Look at it like why is that happening? Not this is bad. Just okay, well, what's actually going on there? Because then I really like that mindset because then now everything is just working for you. Everything is happening for you. So that's how I think about it. Is there a prevalent example that comes to mind? Like what's an identity a company has sold for years to men, for example? I would say Nike or Nike. I know it. I know it. Yeah, it's in our mind now, right? It's they they've probably done one of the best marketing campaigns of all time because Nike never talking about how good their shoe is. They never talking about how the rubber hits the road or the lace or any of that stuff. All they're doing is showing these athletes who are you know, famous. So there's the authority that although an amazing shape, which is also another method of creating authority who look good, like they're having a good time. So therefore if I buy that shoe, I am then define myself as an athlete. Now here's the thing. This can be a good thing for you as well. Because if you now define yourself as an athlete and you take on that identity, you will act in accordance, right? It's like if you became a hundred pounds overweight tomorrow, but you define yourself as a professional athlete and you were a professional athlete up until this moment in your life, then if you gained a hundred pounds tomorrow, how quickly do you think you're going to lose that weight? Super fast, right? Why? Because it's your identity. It's it's who you believe you are, who you believe you should be, and you'll always act in accordance with that. I love that example. Yeah, it's so obvious. The best athletes were this. So if you want to be the best athlete, you have to wear that. How do schools hypnotize kids to be more obedient? The crazy thing is this is actually something that happened to me. When I was at university doing economics, I was programmed to believe that instead of religion, some thing I should worship is money. And this is what happens to all of us. We, whatever we go into is what we're essentially programmed to, right? So if you imagine yourself you're in a school and you're studying a certain thing, there's a crowd, there's an impersonal authority who's making you believe this by changing ultimately what you put on a pedestal, what you look up to. What is the carrot at the end of the stick? And also this was a really personal one because I did that. You know, I, I genuinely stopped believing in God and I became atheist for a period of time because everybody around me had the same thing. It was just get this job make this money. And that. half what I did the business but I made money and then low and behold that was the day at the top of the balcony looking over the skyline of London having the success but feeling the deep sense of dissatisfaction right and so I was that happened to me right and it happens to all of us and everyone can probably think of how that has also happened to them but you got to realize that it's all done for one reason which is ultimately control and people will oftentimes demonize control it's not necessarily a bad thing there is a necessary amount of control that is needed for a society to run functionally it's just that here's actually the most valuable thing I can say here the way to escape all of this and in the in the school example is simply just a question why is that true how do you know if you can just question your reality and I don't know if you were one of those kids who asked questions or not but imagine you feel the kid who asks the questions how does that rub the teacher up the wrong way how frustrated did they get right because isn't that so funny but teachers don't like kids who ask a bunch of questions yeah though why do you think that is I don't know because they didn't ask a bunch of questions which made them a good student which allowed them to become a teacher in the first place yeah and that teacher is essentially running on a script right like I do these things and I should get this result and then this will happen but then what's happening is kids are starting to wake up they're getting new information from different sources good argue they're getting hypnotized from other places but they're starting to ask this is why the schooling system is falling apart literally right in front of us because it just simply does not work so the number one thing anyone can do is just question like why is this the way that it is and oftentimes when you do that you immediately then realize oh I don't have to accept this reality and yeah you might ruffle a few feathers doing it but I believe that's the whole point isn't it be pretty boring without that do you think AI is hypnotizing people so if we look at how we interact with AI how do you use AI what role does it currently play in your life there is a form of relationship there first of all and if you're going to to anything for information there's a unconscious contract that this thing is essentially knows more than you do meaning there is a sensible party with the AI so what are most people use AI for they use it to just search but almost like the internet and so what happens after that it means you develop trust with it which then means you will actually start to do what it says or outsource your belief systems to it so oftentimes if somebody asks somebody a question over text think about if you've ever done this somebody asks you a question maybe you're not exactly sure how to answer it what are you going to do you screenshot it you put it into your AI and then you say how would you answer this and then you look at the answers of that and you think oh that's a great answer I'm going to just use that answer maybe I'll edit it slightly right or an email or whatever it might be so you're already in a chance with it because it's it's influencing you on such a deep level because it feels like it knows you almost better than you know yourself which in some ways you could argue is true because essentially AI is like a physical form of universal consciousness because it's kind of like a collective right obviously the dangerous part with that is you don't know who's really programming it and you don't necessarily what their intentions are but to a massive degree with how we currently use it but then as we start merging more with AI I think that it won't even be a hypnosis because it's just going to become part of us it's such a deep part of our identity that we will get to a point where we just are one with it so I think it even goes deeper than hypnosis I think it goes into universal consciousness and if you look at even Elon you know he thinks within 10 years like the AI's it's pretty much where like a primate compared to it I should watch the great interview within this morning where the interview was asked like she didn't believe that AI would have to take us like that and he said well how do you look at chimpanzee obviously one much more developed than and he gave the example that well we're basically just an evolved chimpanzee and AI is only going to get smarter and we still eat bananas so it's influencing us right now on a level that I don't think anyone actually understands even the founders of the eight these AI companies because it's it's ultimately shaping their decisions at this point exactly so yeah but that I don't want to go down the whole like sinister conspiracy route here but like I think there's a good chance that we will pretty much be controlled by AI if not if we aren't already the thing is the problem with it is that when you think about it people will imagine there's just going to be these robots on the street we won't even know it's happened that's the thing it's like when somebody is being unknowingly hypnotized that's the key it's unknown it they don't even know that it's happening so it's kind of the way to do that is step by step slowly slowly it's kind of like the analogy of slowly boiling the frog in the water you're about to that just turning up the degree at a time until the frog realizes it's too late it's already boiled so I think about this concept with God a lot is that the God people worship is and the one that they actively choose to worship but it's the thing that they're consciously or they're unconsciously thinking about all the time like you'd said earlier I worshiped money instead of like a creator or like some other thing and I would guess that the people listening to this often think about money more in the day than they do about God even though they call themselves a Christian and I think we're shifting from money to AI being the thing that is on the collective consciousness's mind right now you know what I mean I had a new client yesterday 25 year old kid he's making like 750 grand a month super successful and he wanted to change his value systems right and values are a part of your identity and he said you know I want to value you know love more in peace and all these things and I said okay what do you currently value and he said well I don't know and I said just look at your calendar in your search history that's what you value right that's essentially what you worship so whatever you put the most time and energy into is what you're currently worshipping right and this comes back to the advertising thing of like why do we get so pushed to just have to do more have to do more have to achieve more like when is enough enough when can you just say I am enough as I am I'm good enough as I am but you can't say that because if you say that then you would have to potentially lose that driver that's pushing you it's like being on a hamster wheel the hamster can't get off the hamster wheel because that's all about the hamster knows it takes a lot to to just say like I'm done but for so many people including myself you have to get to a point of enough pain where you just say okay I'm just going to make a decision it's enough is enough I'm willing to let go of that let go of the money let go of the desire for this and then true abundance will come but the and then part is the unknown which is so difficult to believe that it could be true that okay if I stop pushing if I stop operating from fear if I stop this hamster wallet I put myself on that more can come and I can tell you in just my own anecdotal experience and the people I've worked with is that as soon as you don't need something anymore and you stop chasing that's when you're given it in abundance it's kind of like that catch 22 you know of as soon as you don't need it then you have an element of cadating analogy right if you're pursuing a guard you really really want her in some way it's almost can push her away but then as soon as you're able to take a step back and just be good as you are you immediately attract her to you it's it's the same kind of concept but money as well do you think it's more important to not need something and that leads to getting it or do you think it's more important to feel as who you already have it no one has ever asked me that question that is such a good question so is it important to feel like you already have something or to not need it which is essentially detachment that you're speaking to my gut says it's a feel like you already have it because if you feel like you already have it by default you then don't need it because you already have so say we use a billionaire example if you truly feel and this is one of the things I'll do I'll hypnotize very successful people into that billionaire identity has nothing to do with the money sure the money is a byproduct but it's the identity of it so if you feel like you have those things let's say you feel like you're enough you have confidence you feel amazing inside of yourself then you'll automatically detach from it so yeah let's say the first what does that work mechanistically like why do you think it works I think it's just a universal law, you know, it's like you look at the hermetic principles as above so below the I only have one tattoo on my arm, I don't know if the camera can pick it up, but I have this little equation on my arm right here that says IS = ER, which stands for internal state equals external reality. And so the idea is that your internal state is just your thoughts created by your mind, emotions created by your body and then your environment, so who's running yourself with where you are. From my journey so far and the people that I've worked with, these are really the three principles I work on, because if you can become in alignment with the reality that you already want, it's a universal principle, you can even get into quantum physics with this like a tracks like. I think that's what quantum physics is kind of figuring out right now, but from my experience so far, that's it. Or if you take a more practical example, we've got a little bit less blue and a little bit more grounded. If you, or actually I'll give you an example of the one of my favorite movies is Catch Me If You Can. You see that one? No, I've heard about it. Okay, so basically it's Leonardo DiCaprio as a kid and he's impersonating being different jobs like he's a pilot in one and he's a lawyer. He has no skill in any of these things yet he acts as if so he turns up certain, confident, he's not in other people's frame, he's a teacher, even teaching from a textbook, right? And because of that, because he acts that way, reality, aka other people, treat him that way, simply because he just acts as if. So if we can look at it on the individual level, kind of makes sense that it would just work this way. You heard of the book Think and Grow Rich. It's a super famous, personal development, self-help, book around money. The funny thing about that book, this is credit, it is like the number one self-development book of all time. A lot of smart people. That book was written by a con man. The guy literally was just made it up, like his whole journey, the whole story, he just made it up. He just acted as if and then he became one of the most noticeable people of all time, Napoleon Hill or whatever his name is. I think that we can truly just select who we want to be and if you aren't even do a quick test right now, if you want to just try it, this will take 60 seconds. So if you want to try it, just close your eyes. Now imagine yourself as the version of yourself that you want to be wherever you are, the success, the finance, the relationship, all of it. Now how does that version of yourself walk? How do they talk? How do they breathe? What is their posture? How do they articulate themselves? How do they look people in the eye? Take a deep breath into that. Exhale. Now open your eyes, all you have to do is act like that person, the version of yourself that you feel like right now, if you just do that every single day, it will change all of your actions and immediately if anybody wants to try that at home, just try that, replay that bit. What I just did it to 10 seconds and then go and do whatever actually wanted to do. I can bet you that it will change the outcomes of your results. Hmm. And this is why I always say it is easier to change fast and slow by the way. So if you think about, if I have a bandaid on my arm, and then I want to rip it off slowly hair by hair, it's coming out painful, right? Whereas I just rip the bandaid off, it's done. And that's really how identity change works. It is actually easier to do this stuff quickly when you're working on the right layer because your mind doesn't have a chance to intervene. A study I found on that in a kind of highlights, the ideas that you've been talking about here was there was something called the Batman Effect where they took a group of kids and told them to complete a boring repetitive task on a computer. And then they took a second group of kids, told them to do the same task, but pretend to be Batman while they worked. And the ones who pretended to be Batman work significantly longer than the kids who were just being themselves. But why does borrowing someone else's identity be improving your own? Or do you think the second one is more optimal? You can copy someone else's identity from them. And the crazy thing is, this is usually the fastest way to actually start. Now this doesn't mean it's the best way to the end, but it's the fastest way to start. Why? Because we can mirror something so much easier than we can create it ourselves. So if you see Batman, you know, in that example, we just did 10 seconds ago, how does Batman show up? How does he speak? What is his aura, his presence? It's very easy to imitate that. This is how we learn as children, right? Like we just look at our parents and we don't listen to what they say. We just copy what they do. So that's how we work as people. We just copy, we imitate, we emulate. And so many people get stuck in, I need to find like the secret, but I've stepped process or I need to understand this piece of knowledge or I need to get this certificate. No, dude, if you just act like the person you want to be, and oftentimes if there is already a person who is what you want to be, this is why mentors are so powerful, you'll get 80% of the way there. Now, the trap with that is that if you just blindly copy to the end, there's probably going to be certain value systems, belief systems, actions that you may not want to emulate. But it's a freaking great place to start, if you're starting from the beginning. And I would even say as a challenge to your viewers listening to this, just try it. Like imagine if you were to, you know, whoever you like, if whoever your favorite superhero is, right? Like when I was a kid, it was Spider-Man for me. So I'd be like, sling webs jumping around on the couch, like in my mind is a child. I'm temporarily Spider-Man. And then I also have all of the same emotions, the same mannerisms of Spider-Man. And one of the first things I'll do is before we start this podcast, I went like this, right? Because this for me is like, it's an anchor with something from NLP and it's putting me into a certain state, but it's also like a superhero state. So I do that all the time before I'm doing anything like podcast or going on camera or something like that, just because it immediately puts me into that identity. But the more you consume something unconsciously and it's repeating the same thing to you, you'll just naturally take on those mannerisms and characteristics anyway. This is why I gave the take example though, just because you just had him on and it's such a clear one for guys. It's like, what happened? People started dressing like him, talking like him, doing the same things as him. And this was a very big threat to mainstream, right? Because you think so? Well, if you have 10 million Andrew Tates walking around, it's going to be pretty difficult to control the society, right? So whether you want to argue if that's good or bad or not, it's a big threat to the system. So this is what's happening, right? He was hypnotizing them. They were emulating him and they weren't conforming to modern society, right? That's a massive threat. So this is why the control, all of these mechanisms are put in place to stop people from doing that. Yeah, people often talk about parasocial relationships, like they feel connected with tape, but in reality, there's a lot of, I think I saw this word in a sub-stack article, like tele-social relationships where people emulate the thing that they want to be like. But it seems like there's not a lot of superheroes to emulate, which I find interesting. Do you know what I mean by that? There's not a lot of people in culture that if you emulated them, you'd be the strongest, smartest, best version of yourself. Well, who's your favorite superhero? I like the villains, but I'd say Batman. Yeah, I'd say Batman. I'd say Joker. I'd say the Joker. That's tough with the best. I could see you. What do you like about the Joker? It's clever, smart, funny, ruthless. Have you ever gone to a Halloween party as a Joker? We were going to one year, but I'd just like Ty Lopez. It's the horror. Oh, knowledge. That's epic. Think about this, right? Because this is valuable. So smart, clever, the other words that you said, this is how you see yourself consciously, unconsciously. That's why you like it, right? So notice this, no one's favorite superhero is Superman, like almost nobody. Why? Because Superman is shown to be perfect. There's no flaws on him, which is unrelatable, which is why nobody likes it. People like Batman, because he has that dark side to him. People like Spider-Man, because he's like secretly kind of a dork, right? But then he gets these superpowers, so it gives people the hope that I can also do the same thing. And with all of the other superheroes, same with the Joker. He has maybe more flaws visibly, and he's the evil, he's a bad guy, whatever. But then probably there's part of you who likes that, right, who likes to see yourself like that. It's like tantalizing. It feels good. What's the most shocking thing you've hypnotized someone to do? I've had people ask me to do shocking things. But I had a guy in Monaco last year asked me to hypnotize him to be gay, like legit wanted to pay me for it. That was one. I didn't do that. Did you hypnotize him to be gay? I didn't, because he just goes against my morals and ethics, although I really thought it'd be hilarious to do. But it's possible? Yeah. Well, people are hypnotized to be gay all the time, right? Think about how many people now are gay or even transgender now versus 10 years ago. You can probably pull up a stat to support that on a number. It's a lot more people than it used to be. Why? Where did that influence come from? Thousands of different places, I'm not sure, yeah. But that's something that has happened. So you want something shocking? Did you hypnotize your mom on FaceTime? - My auntie, sorry. My auntie. How did you hypnotize her on FaceTime? - So my auntie, she's about 60 years old and she'd been a smoker for her entire life since 13. So 47 years of my math's correct. And smoking at this point was just part of her identity. It was part of her habitual system. She did it every single day. And she came to me because she wanted, she saw what I was doing and she was like, can you help me? So I said, yeah, of course. Now she's in the UK, I was in Dubai at the time. So I just FaceTime too. And I said, you want to quit smoking? She said, yes. So I hypnotized her on FaceTime and all I did was make her get a cigarette, put it to her mouth. And then I made her believe that that cigarette was rotting raw chicken breast. So much so that the smell of it, the taste of it was now what she's associated with that. That was number one. And if that wasn't deep enough, then I made her just simply go to forward in her life to the point where she passed away due to the smoking and then have her see her children's faces when she was passing away. And they're associated with all of that pain to the cigarette. It's like a little bit morbid. But, you know, and she never smoked together. She doesn't smoke anymore? No. That's wild, actually, through FaceTime. Is that the most common thing that people come to you for? Is to stop addictions? Or is it to build wealth? Is it to get their wife back? Like, what is it? I mean, I'd say the most common in general hypnotherapy is probably like a habit or a quitting smoking or something like that. Like I can do that stuff, it's fine. But it's not really my focus. What I'm really passionate about is, I was an entrepreneur for 10 years first. I then created this company. It's called Conscious Entrepreneur. The mission of it raised the class of Conscious Entrepreneurs. Why? Because entrepreneurs change the world, not governments in my belief system. I believe it is entrepreneurs who create change. So, if I can influence entrepreneurs in a positive way, it's fulfilling that mission. So, the main thing that I do is basically help entrepreneurs who are doing something net positive into the world to become the absolute biggest and best version of themselves in their own definition. So, whether that does mean making a lot more money or whether that just means like being in much better shape or whether that just means their self-concept or whether that means, you know, so many people, that was a guy called Adam who came to me. He saw me on Instagram, I think. And he said, you know, you're really great. I've worked with the stericist. I know what my problems are. Like, okay, great. But do you still have them? Yeah. And so, when I got into his problem, this is one of the most common things people come to me for. They're already a successful person, they're most evaded. But it really is, you would label it as procrastination or self-sabotage. And you'd be shocked and think, well, surely like a successful entrepreneur or billionaire doesn't have that, they have it the worst. Because for him, in his specific situation, what happened is, I'll give a quick story. He became really successful in his business. He moved to the buy, had this crazy life, and then people started copying what he did. There was one specific guy who copied him so closely that he also moved to the buy. He also started the same business, same building. He lived in the same car. But he was doing a really shitty job as what his business was, which was a coaching company. And so people started to take this guy, get bad reviews and it gave him a bad name. And through that association, he then kind of took that on and think, well, I don't want to do that. I'm not that kind of person. I started doing this for good reasons. So he started to do less and less and less. And he just could not get himself to do the work. He even stopped working out. He was in great shape before. And his whole identity kind of just like became a shell of himself. And so when I hypnotized him, all I did was help him to delete the trauma associated to that and just replace it with who he really was. Took 30 minutes. He left, got into his, his Lambo, drove home to his girlfriend, now wife, got three speeding tickets, picked up flowers for her for the first time in a year, gave them to her 'cause he realized he wasn't showing up for her either. And then he scaled this business times five. And these are like the kind of things that people don't want to admit that are their problems 'cause they think, how can I struggle with this? Oh, I must just be lazy. What does that mean about me? But it's never to do with being lazy. It's never to do with willpower. It's never to do with discipline. It's just because something is blocking you from being who you truly want to be. It's either going to be a fear, a limiting belief or a trauma. Those are the only three things that will block you. Fear limiting belief, trauma. So the thing I use is called FTL deletion, just stands for those three things. Once you remove that, the block goes and you can just do the thing. So what do you think is more important the replacement or the removal, the removal is first. It has to be in that order because if I try and fill this bottle up and it's already full, it's just going to overflow. I have to empty the bottle first to put something in. So the removal oftentimes can still create the outcome but putting in the new identity is just going to be what makes it fast. How do you go about removing that block? So this is where I use the hypnosis. So the FTL deletion process that I do, it's basically just take you into trance. And then I have you go back to the origin of that block which is step two, but in order to do that correctly, you have to be in a state where you're fully relaxed and disassociated, right? Once you go back to what that block is, then you can basically go through it and relive it. So if you think about it like this, what's the fastest way to overcome a phobia of snakes? See it's snake, right? I put people through that so that they can face whatever their block is head on and it takes about 20 to 30 seconds to just release it. Now how do you release it? I'll zoom in for a moment. Let's say you're in a really stressful situation, you're really fearful about, let's not say this whole podcast gets deleted, I'm not putting that out there, okay? How are you going to feel in that moment, right? Is your mind going to be really calm and peaceful or is there going to be a lot of thoughts racing through it? A lot of thoughts, right? How is your body going to be feeling? Is it going to be relaxed? Like a laying on a beach or is it going to be tight intense? It's going to be tight intense. How's your breathing going to be? Is it going to be relaxed and slow and deep or is it going to be shallow in the chest, okay? So these are the like three physiological examples of what somebody is doing. By doing the opposite of those, it undoes the trauma because those physiological things is what you experienced when the block happened, whenever it was, right, related to childhood, related to the past. So simply just by facing it and doing the opposite, it releases it and it literally does not take talking about it. It doesn't take years of therapy. It literally just takes a few seconds. And so this is why the whole therapy thing honestly pisses me off. I don't think therapists about people but I just think they're using tools that are so outdated and they're so unconscious to what actually works. It aggravates me because I see every day people come to me like I tried this therapy and what does it do? It reinforces who they don't want to be because this happens to me, that happens to me, that happens to me, the running that scripts and that old story and aggravates me. All I care about is what do you want? Okay, you want that? Okay, cool, what's stopping you this? Let's remove it a few minutes. Okay, now let's focus on where you want to go. That's fascinating. Yeah, I saw if you're picturing a snake and you picture your physical reaction to a snake through the opposite and associate that with snakes, then it makes you unfurable. I can even give you a basic version of it now if you want to try it. Sure. So this is an NLP technique that I teach to the billionaires that I work with and also I use every single day. So close your eyes, anybody else can do this as well. This is only going to take about 60 seconds. Imagine something that you are fearful of or something bad that happens, something you're avoiding, it could be in the past or something you're anxious about in the future. Have you got something? Yeah, okay. Now imagine that you're looking at it on a screen, like a movie screen 10 inches in front of your face. You see it? Now see it playing out. Now all I want you to do is just put a red border around that screen and now start to move that screen out far and away from you. So it goes in my way, 10 miles away, 100 miles away, 1000 miles away, it gets smaller and smaller and smaller until it gets so small that just like an old movie, that screen goes black and white and then loads of squiggly lines go over it. And the further away it goes, the harder it becomes to associate with. And you remember to forget the emotion associated to that event. Notice if you try and bring up that uncomfortable feeling now, it's gone. And it's been let go of. Notice your body naturally relaxes. Notice your breathing moves down into your stomach. Notice everything slows down. And as you just take one deep breath in, all the way out. Notice that it's gone. And now if you imagine a new screen right in front of you, you're gonna see whatever that thing is going really well. Maybe you have a different meaning now. Maybe it's clearer. You make it bigger. You make it bright so you make it so clear in your mind's eye that you know it's already dumb. You can see and feel maybe sensations in the body associated with it. And now whenever you try and think back to that old thing, you're now gonna feel this. And when you're ready, you can open your eyes. It's pretty effective. Huh. So this is just something that people can just do themselves. Like to literally, if you just, focus on this part, and you just want to take something practical from today, just do this. I do this every single day, and you'll be shocked at how quickly you can just change your associations or something. I love to see you can go way deeper, and I can do it for 10 minutes, and there's a lot more depth to it, but just that, anyone can do. Right. On who this might work for, what's a sign that someone's easy to manipulate, or maybe a sign that someone's easy to hypnotize? I think the wording is important to start with, because most people think that being easily hypnotizable means they're easy to manipulate, and there is some truth to that, but not entirely. So for example, I never believe that could be hypnotized. Most people listening to this probably don't see themselves as a hypnotizable person. The reason they see themselves like that is because they consciously think, "Oh, that means that can easily be manipulated," and I thought the same thing too, until I started working with these billionaires and these athletes, and I started to realize, "Wait a second, these guys are so open to it. These guys are actually the most hypnotizable people. Why?" Because they're reprimanded. So to get to any point of real success in your life, you have to go against the grain. Right. It's like Einstein's definition of insanity doing the same thing over and over again, expecting a different result. You have to do something different. So the most successful people I've ever worked with are the most hypnotizable, but it starts with that mindset of it, okay? So, you know, like you can look at things called like Chinese face mapping where you can look at lines and wrinkles on the face, and if you have a lot of wrinkles on your face, then you could argue someone's less hypnotizable if you have a smoother face like you do. You're more hypnotizable. I'm hypnotizable, but everyone is hypnotizable anyway because you're already being hypnotized. Just that there's different degrees of how easily someone can go into hypnosis. But the more you do it, the easier it becomes. Actually, it's a skill that I believe everybody should learn, and the easiest way to do it is there is a window when you go to bed every single night for five minutes, okay? Just before you're about to fall asleep, but you're still conscious where you're capable of self-hypnosis. That is when you're in a dream-like, hypnotic state. All you have to do is just listen to something that is basically speaking the reality that you want to hear, because you could self-record something. If it's me, I'll obviously make audio for my clients, and you'll just listen to it. If you use that window just before you fall asleep, it will create a program in your mind. So whilst you're in sleep, it will run that program again and again, and it will subconsciously make you believe that that reality has already happened. And so that's the easiest way to self-hypnosis yourself. There's another way as well, which is with a Suggestibility test. So this is how to see how hypnotizable you are, okay? People can follow along if they want to try this. So just if you look at my eyes, if I look up with my eyes, you can see that they're fluttering a lot, right? Now immediately I'm going into hypnosis, and my eyes just literally want it to close, it's like even to open my eyes right now is really hard, I'm not faking it, like I can do it, but you can see how much they're fluttering, right? This is already taking me into a trance. If I now start speaking what I want in my mind, out loud, or listening to something in this state, I'm already in a more suggestible state, simply because I'm now more in a trance, just like this. So this is something that, and even as I come out right now, it's like welcoming back to the reality, right? So this is something anyone can do, and you're doing it anyway, because the words that you're saying in your mind every single second of every single day are a form of self hypnosis. So this is why the removal and the deletion part is so important, because most of the time what you're speaking in your mind is negative thoughts, because your mind is wired for survival, which is looking out for threat. But if you can start to delete those thoughts, let them go, naturally your mind will just become more neutral and empty, and then you can replace it with the things that you want. And the more you can do that, the more hypnotizable and suggestible you'll become, the faster you can create change. And the faster that feedback loop will happen because now you get reality showing you to change, and then your belief just goes up and it just becomes like a self-fulfilling prophecy. All right. Can you brainwash someone to forget about their acts? So I didn't realize this until I started doing what I'm doing. A lot of people would come to me with the pain point of I'm still thinking about my ex. I can't get them out of my head. And I was on the trip recently in Cape Town earlier this year, and I was at a dinner, and this young South African girl was sitting next to me at the table, and she's like 21, 22 years old. And she said, "Can you hypnotize me to forget about my ex?" And honestly, I'd never tried it up until that point. And so I just asked him some questions. So I asked her, "Well, how long has it been since you've been with him three years?" I was like, "Okay." And you're still thinking about it. Yes. If you had to estimate how much time per day do you believe you're thinking about him? She said four hours a day. Now, I don't know if it was actually four hours, but it was a lot of time. So if you imagine what's going on there internally, she's constantly reliving that because it's giving her certain emotions, right? And it's creating that attachment. That's why the attachment piece is so important. So she asked me, "Can you hypnotize me?" And honestly, I just felt a little bit sorry for her, so I was like, "Sure, well, let's try." And I took her through a hypnosis where honestly similar to kind of what we did with the screens with a few extra steps, that just made her disassociate, not just from him, but the emotions associated to what she experienced while she was with him, because it's never about the person. It's about the feeling. And it's not even about the feelings they give you. It's about the feelings you feel when they are there. So love is a crazy thing because you think that you experience love with this person, or this person gives you love and you feel this amazing feeling of love, but it's not actually what's happening. What's happening is this person is making you stimulate the emotion inside of yourself that was already there. It's completely self-generated, it comes from within. It's just that when they're around, it opens up more, you feel it more, right? So it's a kind of important distinction to make. So once I helped her realize that, she was also able to realize that, "Oh wait, the love wasn't actually from him, it was in her all along." And then through the hypnosis, she was able to just detach from that. And actually one thing I'll use is a bit of humor in there, and help her to realize, which is how silly the situation was, once she sees all the bad sides about it, because love with love can be blinding, right? When you can see not just the positives, but the negatives and see them, you realize how silly it is. And also humor is a powerful tool to heal, to let go when you just, a lot of them are having a good time. So yeah, it took us about eight minutes. It's literally on my YouTube channel. I did a vlog and I showed it, hypnotizing her. And this is a crazy part, I asked her after, "How do you feel now when you think about him?" And she just said, "Think about who?" And I honestly, that terrified me a little bit, because ten minutes before, she was telling me how she was thinking about him four hours a day. So it's never about the person, it's never about the thing, it's just your association and the real deep emotion that it gives you. You can, if you can overcome that, then whatever the thing is, whether it's food, it's just for an emotion, whether it's a addiction, it's just for an emotion, or feeling a certain way, or love, or porn, or anything, it's just for an emotion. You didn't remove the positive associations with the guy. You made her see them differently, like, did you make her see any more negative associations with him? That's the question, because you can't, this is why manifestation stuff doesn't work, is because you're essentially saying, "I'm positive, I'm happy," and you're just trying to see the good side, but you know, that's not really the full truth. What I help her to do is see both sides of the story, clarity. What we want is just the truth. If we can see reality for what it really is, both good and bad, then it becomes easy to make a decision, right? So when you're blindly in love with someone and you're just together, and it's the honeymoon period, they ask you to take out the trash, "I'll be happy to take out the trash." They ask you, "I'll be happy to do this," right? You're overjoyed to do it. All you want to do is give to them, but then it's time goes by, and you start to, that's emotion starts to go down a little bit, those chemicals start to go down, then suddenly you're like, "Ah, this person always saw, why should you keep it to ask me to take out the trash?" Right? It annoys you, it gets on you, right? She didn't change. She was exactly like that the whole time. It's just that your perception, due to the emotion of love that you're feeling, was making you see only the positive side. So what I helped her to do was just see both sides, but to see it, to see the negative, she could have said those negatives before, but she wouldn't have associated to them because she was still blinded by the positive. That makes sense. I know, again, a little bit technical right now, but basically, once you can have a balanced perspective, then you can easily see both sides, the good and the bad, and then it becomes easier to then move forward. So once you see the truth of both sides, you just decide which one you want to go with for yourself. It's literally just like, you will just make the decision. decision that you actually just feel is best for you, which if you can see clearly in something, the way you're wired is in your own self-interest, so you're going to make most likely make the right decision for you. Can you hypnotize someone to fall in love with you? So if you imagine being on a first date and you imagine we're sitting across the table, we're looking into each other's eyes, we're having a deep conversation and we're feeling all of these emotions were stimulated, the whole world disappears around us, it's just you and I at this table with fully focused on one another, we're hypnotizing each other. So absolutely, yes, it actually love is hypnosis because you're actually going into an altered state, right? You're feeling, you're going, hypnosis is just when you go from being external to internal, you're feeling all of these very strong emotions, which is hypnosis and so then if you were to suggest, hey, let's get married, you're going to be highly suggestible and you're much more likely to say yes, why? Because if the other person is the same, you're going to do it. That's interesting. You're saying everything comes from internal state and like if you think that an emotion comes from external state, then that's hypnosis essentially. Everything comes from your internal state first, it's just things will stimulate that internal state differently. So if we get along well, then you and I are going to feel good to some degree in each other's presence. If we don't, we're going to feel bad as a really simple break. So that's external stimuli, making that internal state happen in a certain way, right? So for most people, they stay trapped in the belief system that the outside world is the only way to change their inside world. So that's why they'll have to eat, gamble, get into the social media because those outside things are giving what it seems like emotions from outside in. But really what it's doing is it's helping them temporarily be distracted from the bad things that they feel that are already there and temporarily feel something good, whether it's a sugar rush, whether it's a high from whatever social media or something like that. So it's kind of just like it's such a strong illusion for so many people that they just get trapped in that belief system or thinking that the outside world runs me. And this is why most people do not want to sit by themselves and why they'd rather be electrocuted and sit by themselves because it then means that we have to face what's really inside of us, which for a lot of people, particularly as they get older and more aware and these things build up because if you don't address these things, they build up. They compound. They get worse. Compounding works positively and negatively. And I've had the real privilege now of working with really young people like kids up to 70 year olds and seeing that whole placer of experience and that'd be an idiot not to recognize what the patterns are. And they do build as you get older, so one of the things that I really want for people and why I love spreading this message is hopefully so it can reach younger people. So if they can start doing this stuff now, then man, like the compound and they experience throughout their whole life is magnificent and not just the success stuff, like the internal stuff as well. I'm pretty hungry right now. Can you do you think hypnosis is more effective than osempic? So I'm a little bit hungry as well. So there is a chemical effect to that, but most of it is actually psychological. And actually I would assert that most people who are overweight is purely because of their mindset and their belief systems, because the reason why people eat is ultimately to feel a certain amount of comfort. And even if you think about it like this, this whole time I've been pointing to emotions. I'm pointing here, right? Where is that? It's like in their body. So quite literally, and this is only anecdotal. So I maybe there's studies to prove this I don't know, but you feel emotions here. When you put food inside of yourself, it's quite literally filling up the void where these emotions are with food, right? Again, this is just remote experience, but that is why most people were overeat. Actually, if you've ever done a fast or you've ever done some kind of experience where you haven't eaten for a period of time, have you ever done that before? Yeah. How did you feel after the first few days of doing it? I did. I've been done it for multiple days. I didn't get to do it like a day and a half or something like that. Just more mental clarity. I'd say it was more name. Was the first part really tough? I would say so, and then it gets easier. Yeah. I would say that's usually how it is for most people, right? There's an initial discomfort because you're breaking a pattern. And then once you get past that pattern, you're then free of it, right? And then once you're free of it, it's like the most liberating feeling ever because you're no longer chained to this outside thing giving you something. So whenever I help someone with losing weight, it's just purely just psychological. It's just where they get their comfort from, their emotions from. And if you can realize, and again, it's not manipulating them to feel bad about food, it's just helping them realize the truths of how they actually feel about food. Because you don't actually like poisoning yourself with bad food. It maybe feels good in the moment, but you know, after it's not. So you know it's not, but you're just the emotion is so strong that it's almost like you can't help yourself. That's why sugar is just as addictive as cocaine and they should bring everything. Because it's so addictive. They figured out that long time ago. So do you think the consciousness, like your consciousness and your beliefs, identity, et cetera, affect like the chemical reactions in your body? I would strongly say yes to that. Do you think, just to push this to the limits of it, I, do you think you could hypnotize me to have a heart attack? If you want to know the real answer, most likely yes, because if you look at what is happening when someone is having a heart attack on a physiological level, there are certain components to that of how fast is the heart beating, what's going on in the blood vessels, like all of these things are very controllable by the mind. And if you think about what's actually happening to someone when they have a heart attack, usually it's something very shocking or create some big event has happened, which has created that to happen. So I wouldn't say any reason why you couldn't do it in hypnosis. Let's not do that one. You're saying with a heart attack specifically, like because the heart rate increases, maybe your, I don't know if it's your ventricles or your vesicles, like constrict, like how do you actually put someone in that state? Is it just imagining another state that's similar to it and amplifying it? That's one way. Yeah. So if you could have somebody, I mean, do you know anyone that's ever had a heart attack? Yeah. Do you know what led to it when they had it? I would assume probably overeating, but it could probably was psychological as well. Yeah. I mean, though overeating for sure can be a massive reason why people have it later. But then there's also people who have heart attacks when they absolutely should not have heart attacks. For example, when they do drugs, right? What's the drug doing? It's having an effect on their physiological state. Usually it's just increasing their heart rate so much that it becomes unsustainable, right? If somebody was in such a, say, fearful state for so long, so extreme, is it possible that their heart could keep going until they have a heart attack and it shuts off? Yeah. Have you noticed a homeless person before? It's okay if not. It's a good place to do it. Yeah. I mean, there's plenty out here. I mean, it reminds me of a story. It wasn't a homeless person, but this was also in South Africa, but last year I had a barber and he was a 21-year-old guy, South African, graded what he does, but he was addicted to wheat, and he basically told me that he really wanted to start his own business because he could see like all these rich white people coming over and he knew that he could make much more money cutting their hair if he did his own business instead of working in a barber shop. So I said to him, "What's stopping you?" He said, "I don't have the money. I can't buy it. Can I buy the equipment?" And I said, "Okay." Well, this wheat thing about me said, "Oh, yeah, I have this addiction to wheat. How much do you spend a wheat every day?" And it was the amount of money he was spending a wheat every day. We figured out within one month he could have all of the stuff he needed to start a business. So as he was cutting my hair, I just conversationally hypnotized him and he stopped looking wheat. Within 20 minutes. And then now he just sends me updates all the time. He's like, "I just bought this new shitty old bike and now I'm going around and just bought this hair equipment and he's gone and done it now." So you hypnotized your barber to stop smoking wheat while he was cutting your hair. Yeah. That's crazy. Damn, that makes me want to learn how to do those things. I want to do more stuff just to help people. Just for good, just to give back, right? Whether it's in audiences or crowds or people who can't afford to work with me in that capacity, I just want to find a way to just give to more people. Because I love doing it, it's just because the impact of it's insane. I just need to figure out the best way to actually do to start that. But whenever I can, if someone, you know, if they're a good person, I can help them all. I'll do whatever I can to just tons of stories like that. Yeah, I mean, from my experience. So with hypnotism, it sounds like the government should probably have the program for veterans to work with hypnotist in a subsidized way. That's actually really fascinating. But on NLP. And I know you've referenced it a few times over the course of this podcast. It essentially means neuro linguistic programming. Now, you said you were greatly inspired by Tony Robbins and your personal mentor, Richard Vanler, who's the co founder of NLP. What's the one thing he did in front of you that you still can't fully explain or maybe you just were shocked in the moment. Actually, he made a note of this like like 24 hours ago about NLP. Let me see if I can find it on here. As an aside, researching Richard Vanler specifically two days ago, one thing I saw in his work was instead of saying I would love to start a business, but I don't have enough money. Just say things like, I don't have enough money, but I would love to start a business. And if you do that, then it gives you a reason to keep going, you know, because it puts it at the end. That was one little trim. That's super soft. That's honestly super smart. That's also a recency bias. Right. Yeah. Because it's like whatever the last thing is, you're much more likely to do it, even if it's not what you actually want to do. So one of the persuasion tricks I've learned with NLP is on the topic of recency bias. Right. The second word is the thing that people all the ways associate to. So if I was to say, where were you last week at this time, you're going to think back to it. Now, if I said, oh, why don't you just remember to forget where you were. I said the opposite, but your mind's only going to forget. So what it's going to do is it's going to just remove the thing out of your mind. So if you ever want to use this in a day to day situation, let's say you want to kind of move on from a topic, or you're in an altercation, or something's happened. If you just simply use the word forget, and you say it like that, as in NLP, it's called an embedded command. You've probably heard that before. It just means you're embedding a word into a sentence. Just by saying the word forget, the mind literally will just, it will just pop out of your mind. So you can use this, I'll give an example of one I use this recently. So last year, I was on the trip to Lake Como with my fiance, and we got a rental car, and I'm driving this thing on the way out. I scratch it on side of the mountain. That's these really tight roads. And whatever, I'll just sort it out on the way back. Now on the way back, I'm running late. I'm on low fuel. And if I don't go straight in, I'm going to miss my flight. I'm not going somewhere next. So I realize that I need to get out of this rental ticket. So I can tell you exactly what an VPN hypnosis techniques I use and break it down frame by frame. I'll paint the picture first. I drive the car back and go into the car park in the airport. Now, what happens when you go to return the rental car? There you go to there's going to be a guy. He's going to ask you some questions. You're going to get back the keys. He's going to check the car. So the first thing I did was pattern interrupts. I know that I need to break his script because he's in what's the word when someone's and he's in NPC mode, essentially, right. So usually what's going to happen is he's going to say, oh, hi, can I have the keys, please. So immediately I do something different. I go to shake his hand. Now, how often do you shake the hand of the rental car company guy first, very not often, but a step above that as well. First of all, intentionally missed. I went towards his stomach. So now that's another pattern to rub. Then now he's already like a little bit caught of God. Then I grabbed his hand like this. So now that's just another weird thing. Then I turned him around 180 degrees. This is called motion tracking. So now I'm basically taking his field of vision. Right. Because now he's not looking just at me. He's here. Now he's I can basically do whatever I want. But then what I did is I got my I had my Google maps out and I just said, oh, hey, thanks so much for helping me today. So I'm assuming what I already want by planning that in his mind. And then I said, is this the right terminal I need to go to and I have my maps on. So now this is in his face right close to him when your vision goes in and out that also puts you in a trance as well, just another hypnotic technique. And so he just says, well, yes, because that's the question I asked him. So I said, thank you so much. I put the keys in his hand and I said, good to go. And he said, yeah, good to go. And I walked off with Maggie. We had part of this video. And we're just walking and I'm like, don't look back. Let's just go. Let's just go. And he was just standing there for about another 30 seconds. And I got an invoice from the next day for no no charge. So like, don't do this at home, because you may get punched in the face by someone if you don't do this properly. But these are all things that you can do if you want to influence people, which is basically you just got to think, okay, how can I get somebody breaking their pattern of what they would usually do to be into my frame. And then as soon as that's happened, you can you can pretty much influence them in any way that you want. That's fascinating. This is super micro, but when you use like hypnotic speech, are you looking here? Are you looking here? Left eye. So here? Yeah. What? That this is where we form a deeper connection. So if I look at you in your left eye, it creates more of a like emotional connection between us, right? Look in your right eye. It's a bit more practical, a bit more that side. Maybe it's the right side, the side of the brain, maybe. So left eye is going to form more of a connection. Why do you ask about that? I think I remember Richard Benler saying something about looking at the middle or looking like past. They're cautiousness almost. Yeah. So that's going to be more trance like. So if I look at you like here, it's already like the vision is already kind of impaired. So it's a little bit more trance like by doing that. So that would that would do that as well. It's also kind of a pattern interrupt, right? If I look at you here, and also when the eyes go up, that's also going to induce trance. So you remember in that suggestibility test that we did when I was looking up like this, immediately my eyes feel heavy. So they want to close, which if your eyes close, you're going to be more in the trance. What do you think is the biggest mass hypnosis happening to society right now? The biggest thing that the masses are being hypnotized for right now overall is fear. It's to stay in a state of fear, whether that is fear of there's this war happening, whether it's fear of there's this virus, whether it's fear of there's going to be this natural disaster. So all when the aliens come down and then the next fear is ultimately fear because when we're in a fear state, you're much more easy to be manipulated and controlled. But here's the interesting thing. People are waking up. Go back to 2019, the virus. That worked, right? Control the entire population for a period of time, but then what happened? People started to question things. They started to ask why. So one of the most powerful thing you can do is question and ask why. Then do you remember not that long ago? That was monkey pox. Do you remember not that long ago? There was like a hint of virus or something? What happened with that? Doesn't seem to be here right now. So this is why I'm so optimistic about the world right now because even though there's more crazy stuff than ever, people truly are waking up more than ever. This is why I really respect you and what you're doing, asking these questions in the way that you do because it is awakening the world. It's making it's making people ask difficult questions, different questions, unusual questions. It's making me think a lot and it's also making everybody else think a lot. And ultimately when people can start to think for themselves, that's when the world changes. This is why I love, this is why I love this, this, this, this platform because you can just speak fully freely and get new ideas. I love that. Yeah, I think that the biggest lie is definitely. It's fear that there is external fear and that there's internal lack of love or enoughness. My favorite thing you've said in this whole podcast and it just kind of want to give you a chance to expand upon it is that I. It's such a basic question, but like what is your secret to loving yourself? The biggest thing people get wrong about love is they think it comes from outside instead of inside. So tell the story of when I was heartbroken when I was 18 years old and because of that pain of losing that love from this person, I closed off. I said, right, I'm just going to focus on myself, I'm going to be just do my thing, I'm going to become better. And then after a period of years of realizing that didn't work, I have to figure out, okay, well, where do I get this love from? Because I tried dating more people, didn't work. I tried doing acts of self love, didn't work to try getting better, didn't work. The only thing that worked for me, and this is true story is I would sit alone in my apartment and I would sit on my chair and I would just literally. focus on my chest right here. And I would just try to feel something. And it was like nothing. And I would try to just somehow stimulate something inside of me. I try and think about my little nephew who I love or my parents or things that I love. And for literally months, I felt nothing. Until one day, I felt something that was about the size of an acorn here, this emotion inside of me sitting by myself alone in my apartment. And I felt this feeling. And I was like, what the heck is this? That was love. I was able to open up my heart to feel love. And this was such a shocking moment for me because it had nothing to do with anybody else. And this started to become my proof for that love comes from within instead of without. So I started to do this more. I would focus on expanding this feeling more, just feeling it more. And I would start to feel good. I'd start to feel happy suddenly like my life started to change. People started to just to give me different opportunities. Good things started to happen. I started, there's people I would attract started to be a totally different type of person. People who were more just like, just like genuine people who just like had a good heart as well, who like had similar value systems, all because I was feeling this inside of myself. So I started to see that it's not that I need to get love from the outside. It's so if I feel it from the inside, then everything I want from the outside will just come to me. And this, if there is any truth to manifestation, I believe this is it. It's if you can experience the thing that you want internally, it will send out a frequency that calls that back in because lack of tracks like. That's an interesting one. I guess in the past, Chase Hughes who's familiar with hypnosis, said like living with an open heart was like the key to most things. And it's interesting because if you're closed off, you can't accept any love from the world. Our last question here, what's the best piece of advice you've ever received? So most people understand that your thoughts shape your reality, right? What you think about is what will become. But what most people don't realize is it's not actually just your thoughts, it's your emotions. And your emotions are really the primary driver of action, which determines your outcomes. So if you can align both your thoughts and your emotions by becoming more in tune with this, then everything that you want will be on the other side of that. Does that make sense? And how do you align your thoughts with your emotions simply? It starts by getting quiet. The the the truest answer is not a quick one. It starts by spending time by yourself without stimulus to realize what you actually feel about what's going on. And if you do that, the chances are it will start by being a tumultuous experience because you'll realize how much is actually going on inside of you. So if you're somebody who doesn't think that you feel that much, it's just because you're not letting yourself be aware of what you're feeling. But if you can go through that and you can start also emotionally regulating and becoming the version of yourself that you want to be not just thinking that way, you'll become who you want to be. Beautiful. Well, everyone, uh, this has been your guest, Ibrahim Turner. This is the Jack your podcast. I appreciate you coming on, brother. Likewise.