A Four-to-Foot Engineer (FDE) is a rare, high-value professional who combines deep business understanding with technical skills to deploy AI intelligence effectively within a company’s unique workflows. Unlike token-maxing or generic AI applications, FDEs conduct thorough audits to map real-world processes, identify repetitive or judgment-heavy tasks, and deploy AI agents with guardrails, failure modes, and audit trails to ensure safety and trust. The role is critical in the AI era because intelligence is now widely available, making the *how* and *where* of its application the true differentiator. FDEs prioritize integration with existing systems, avoid disruptive changes, and build agents that recover from errors—ensuring reliability. A structured 30-day learning roadmap is presented as a practical path to becoming an FDE, starting with a real workflow agent and progressing to measurable business impact through cost savings, risk reduction, and revenue growth. FDEs are in high demand due to their ability to deliver tangible value, with salaries reaching up to a million dollars annually. The role isn’t just technical—it’s strategic, requiring empathy, communication, and system thinking. As AI becomes central to business operations, FDEs are emerging as essential leaders, bridging the gap between business needs and technological capability. Success comes from hands-on experience, not theoretical learning, and the best way to master it is through real-world application, often starting with a free audit to build trust and prove value before charging fees. This shift is accelerating, making it imperative for professionals to learn and act now—before universities or formal training systems catch up.
I know it's crazy, but there are people making a million dollars a year as Ford Deploy
engineers.
But what exactly is an FDE?
I know you've probably seen it, but I feel like a lot of people aren't clear as to what
it is and how they could become one.
Well, in this episode, I brought on my friend Boss, and Boss is a leading expert when
it comes to FDE's with his company Varic Agents.
And in this episode, he gives you his entire playbook, how you could become an FDE in 30
days.
Now, this episode is for people who want to become an FDE, but also for people who are
just interested in what it means, how they can actually use FDE's in their business
to make more money, to be more productive.
And I just think this is the clearest episode, the clearest piece of content on the internet,
the clearest masterclass for how to understand clearly what an FDE is, how you could become
one and why it matters.
Enjoy the episode, and I'll see you at the end.
Boss is here, and Boss, by the end of this episode, what are people going to learn?
They're going to learn exactly how to break into four-to-foot engineering or become a
better FDE in 30 days, the full roadmap for AI four-to-foot engineering.
And I don't feel like this has been shared anywhere.
I feel like the term four-to-foot engineer is just like on my x-feed everywhere.
So what I'm hoping for Boss is for you to clearly explain what this means, and just
like all the concepts to it, and just break it down for me in a clear, easy to understand
away, so I could learn from it, but others can learn from it, too.
Absolutely.
And there's a lot of different definitions everyone has their own, and I'm going to give you
what I think is the clearest explanation.
Okay, let's do it.
Sweet.
So yeah, this has never been shared before, this is something our team put together.
It's how to break into FDE in 30 days.
Let's start off with recent developments in the facts of today.
The reality is every company can now buy intelligence.
You have a frontier model being released every single day, just yesterday we had Kimmy
3 being released last week was Fable 5, or GPT 5.6 sold.
Every company can now buy intelligence, and the reality is intelligence is becoming
commoditized.
So the same foundational capability is becoming available to anybody who can pay for it,
and that's most companies today.
So what you'll see here is a graphic where every company has access to the same foundational
model.
So if everyone can access it, intelligence can no longer be the mode.
I think there was this huge theory that, you know, people will be priced out of intelligence,
and that could be the case in the future, but the reality is today, everyone has access
to the same tools.
If you go and talk to 50 different enterprise clients, they're all using the same stack,
they're all using cloud code, codex, they're using cursor for model agnosticism, they're using
GitHub code pilot, it's all the same thing.
So the reality is everyone has the same capability in terms of what intelligence tap they have
access to.
So where does the advantage go?
It goes into deployment.
So the edge is no longer who has the intelligence.
It's where, how, and why they use it, and that is the role of an AI forward upload engineer.
It's allowing companies to harness and take advantage of AI intelligence, or software
previously, to make sure that they apply it the best to their specific company context.
Every single company is different in terms of how their business is structured, what processes
they have, how things run, et cetera.
And the job of an FD is to make sure that the intelligence, which is general, is specifically
applied to this company in a way that benefits them the most.
And the advantage will start to become who has that best bridge, that connection between
their own processes and the intelligence stack that they have access to.
And Voss, this was a term that, correct me if I'm wrong, was popularized by the Palantir
team, right?
That's right.
So can you tell me about how Palantir, I think how Palantir works with FDE's, I mean,
I feel like for a lot of people, Palantir is this black box, can you go a little more
into that?
Yeah, it's funny.
I live in New York for a few years, and I had a ton of buddies who were Palantir for to
put in June, so I have a little bit of insight into this.
Without sharing what I think is proprietary, Palantir has an ontology.
They have a software stack that they work off of, and this is full of connectors to software,
but also data lakes, which allow people to, which allow enterprises to pipe their data
into a unified interface.
And what Palantir FDs then do is they'll actually be deployed on site.
So this is either enterprise customers or the military, the government, and learn their
workflows, and then spin up workflows, dashboards, agents that will solve the problem for
these companies.
So Palantir really popularized the idea of essentially what was consulting, but from
the software space, they coined the term for it to put an engineer, and it really started
to allow their business to take off.
They had a centralized platform, but its beauty was not in like how tech forward it was.
It was in how customizable it was.
And then these four development engineers would go on site, customize it for client, and
it would really solve their pain points better than a generalized service.
Cool.
And I guess like the thesis is that if it works for Palantir, it can work for everyone
else.
Right?
That is sort of the thesis.
Yeah.
And the Palantir, I think, really solved it when it came to the data age where you wanted
to unify your data sources and then visualize it in more unique ways.
I think the AI age is going to demand that a hundred times more, where every single company
is going to need customized agents.
And that's actually what we're here to solve as well with our, with our OS.
But everyone is sort of coming to the same realization that four deployed engineers are
a massive reason why AI is going to be powerful for businesses.
Cool.
Let's keep going.
Sweet.
So someone has to decide where intelligence belongs, not just where it's applied.
And that person is a four deployed engineer as well.
So there's kind of three stages to afford to put engineers in involvement at a company.
The first is understanding the business reality.
So it's how the work actually happens today.
And I think this is the part that gets glossed over by people who are, you know, very deeply
in tech, you know, in Silicon Valley, we have a mindset where like, okay, well, the beauties
in the software like doesn't really matter what the business processes are.
But I can tell you firsthand, every business is so different.
And in terms of like the same process across multiple businesses, let's go like accounts
payable, for example, or sales, for example, two different companies.
The way that they do that is so different.
One has a 10 step process.
One has a 30 step process.
One is using sales force gong and chili piper.
The other one is using HubSpot and Apollo and Clay.
There's the software differences, but there's also the process differences.
And there's the things that matter most of the business being very different.
When things go wrong, like exception handling, the way that that's being done at a company
needs to be documented as well.
So for deployed engineers, go on site, they'll either interview people or just observe them
work or get, you know, access to their systems, like their ERPs, their CRMs, to figure this
stuff out.
And this is where the bulk of the time goes in my opinion.
It cannot be understated how important this is both in terms of understanding the business
but also to bring that business along the journey.
And this is where communication and analytical ability is incredibly important for a forward
to put engineer.
The way I like to think of an FDE is the best combination of someone very deeply technical
who can understand it, but also someone with fantastic communication ability and the
ability to get the information out of people that they need to.
And this is all encompassing for business reality.
And you say the FDE goes on site.
When you say on site, is that like literally like boxing the office and starts like speaking
to people and stuff like that, are you do you mean like, you know, it can, it can certainly
be done remotely.
And you know, there's, there's certain times where that's required because a company itself
is remote or like the people of the function are not all in one office.
But I will say a large majority of the time it is on site.
I know that Palantir does this very heavily.
We do this as well.
And it's not just because, you know, you can't get the information remotely, but it's,
it's actually more so because the relationship that you build with the person like, you know,
you're on site, you're part of the team.
You'll uncover far more information that way, right?
Like if somebody will, if you schedule a one hour meeting, for example, somebody will
walk you through what they think is the job, but if you're on site with them for the
full eight, 10 hours, whatever it is, you're actually experiencing the job.
Like when something goes wrong, that's not really documented in an SOP or like a, you know,
word doc or Google docs work, you're going to see that play out, you know, even the consultants
of the Kinsey, they do this, they'll go on site to a mine and they'll sit with the miners
and they'll watch them do their work because it's so much more powerful to establish that
relationship and get the information that way.
Cool.
Yeah, the second step is FD judgment, which is, where does intelligence belong and where
does it not?
I think when the AI wave first started, we saw a lot of, you know, let's just slap AI everywhere.
Let's give everything to the model and let's let it figure it out.
And this is what led the token maxing and hallucinations and you have the MIT stat that
95% of the generative AI pilots fail.
Again, now the industry is sort of shifting gear.
in their realizing that, okay, we actually need to be very selective about where we apply
this intelligence. And we also need to be selective about how we design the new stack for this intelligence
to play out. So, again, for example, you have a 10-step workflow. It might be that, you know,
that workflow should not be changed by AI. You know, maybe it's too risky or maybe it's not
high enough ROI and maybe it's already pretty automated. Why do we need to do bring AI into it?
It also could be that of those 10 steps, only three of them actually need judgment, right? So,
categorization of this, you know, lead in a CRM tool, that might be a little bit more
non-deterministic, so we're going to bring in an LLM there for judgment. But the rest can be
solved with, you know, if then else statements, it can be solved with API calls. And this sort of
judgment is actually, you know, far more complex than I'm making it out to be even, but it belongs with
the FDE. So, the FDE both has, again, the business reality, which is the consulting style,
like communication style approach, but also the technical judgment so that they can
determine based on their technical background. Okay, I think that this design is going to be,
you know, risky. We're going to have 80% accuracy. It's not worth it versus this other, you know,
workflow will have a much higher ROI. We'll be able to build it much faster, it's lower risk,
et cetera. And that sort of back-and-forth judgment is where an FDE really shines. It's bridging the
gap between the business and the technology. If you, you know, just curious, like if someone
listening to this, like, wanted to become a foreign deployed engineer in New York City that's
doing this sort of stuff, like, how much money could they make? A lot of money. You have no idea
how expensive it's gotten, both from a we're hiring perspective, but also in terms of what the
market's demanding. This is the hottest role in technology right now. I mean, you could make
anywhere from 150,000 days with considerable equity to I've seen the roles go up as high as a million
dollars a year and I'm not joking. These are extremely well compensated roles if you are the
best combination of consulting and technology. Cool. Deployed AI system, finally,
last step is actually going out and building the software itself. This is where it varies wildly
company by company. For example, at Palantir even, they have some FTEs that, you know, you're not
actually writing code, you're mostly like spinning up workflows, like text, you're chatting with
the software, the Palantir Entology, to create, like, some dashboards and to the extent that you're
writing code, it's SQL. But there's other companies where you are fully writing, like, production
code, either onsite with a client or you'll go back and do this, but it varies wildly. So there are
some FTE roles where you're going to be writing production code. You need to have a background
in software engineering and, like, really be confident in your ability there. There's other FTE
roles where it's far more technically light and you can, you know, chat to build on top of an
existing platform. So this is the part that varies wildly, but either way, you need to have a very
good understanding of the software because when the client has an issue with, hey, this doesn't work
right or we have an issue in production, it's basically your ass on the line and you have to know
who to call, what to do, and how to fix it. Totally. In summary, FTEs are in demand because they
control how intelligence enters the business, how it's used, and that is where all the value is
today in the AIH. Everyone is coming to this consensus and that's why FTEs are extremely valuable.
Well, it's also in demand because it's new as well. Like, this, like, there wasn't
intelligence, super intelligence on tap five years ago. So not only is the idea of super intelligence
on tap just absolutely absurd, many trillion dollars of, you know, money is going to be changing
hands over the next few years. But the idea that now you need a person to actually, like, people
are realizing, hey, you actually need judgment and hey, you actually need to, like, you know, be a
system thinker and hey, like actually token maxing isn't the best strategy. Like, there was like
a moment in time where token maxing, like, people basically were agreeing that token maxing
was the strategy. It was just like, hey, these models are so good, let's just let them do their
thing. That was like the thinking. Yeah. That was a funny period in time out here. We're still not
fully out of that. But yeah, you're totally right. I mean, this is a brave new world for everyone
involved. And, I mean, I have horror stories of people of like, C-suite executives I've talked to
who have blown through their entire 10 million dollar clawed budget in like three months. It was
close to last them a year because they gave it to everybody. It's token maxing and everyone's
spinning up whatever they need. And the sad reality is it didn't really move the needle for the
business either. And it's because that business didn't really invest heavily into forward
to put engineering. And so I think you're totally right. Cool. Let's keep going. So we've already
alluded to this pretty heavily prior. But I want to really make sure I hammer down this point,
which is that there's two sort of streams of kinds of judgment that are required. And it's
very rare in a single person. So I think the unfortunate reality is, and this is what's going to
happen. It's already starting to happen is as you know, we go from the token maxing, let's go all
any of them, token maxing, go, go, go to now the same thing on FD. Let's go, go, go, let's hire
them. I want to be very clear about what the role really demands. I think there's a lot of FDs
who are, you know, unfortunately, neither the best communicators and neither the best software
engineers. I would strongly urge them to strengthen both of those skills. It's both the
understanding of workflows, cost, incentives, risk, adoption, business value, you know, the
politics of the internals of a company. These are all things that you have to manage. And consultants
here are incredibly strong, right? You'll talk to McKinsey, engaging managers, BCG, Bayon,
engaging managers. They'll be very good at this side. The other side is what they might need
some more supportive. And the same thing, software engineers will be very good at the right side
with models, systems, APIs, data, code reliability, eVALs, guard rails, you know, more AI-centered
terms, harnesses, post-training, fine-tuning. These are things that are more on the
technical side of the aisle and software engineers will be very good at this, but they need to also
then kind of drift towards the business side by understanding the left side of the aisle.
And FD is the best combination of both of these. It's not an average combination. It's not the
worst combination of both where you're not the best communicator, but you also can't code.
It is truly the best of both. And that is the million dollar higher where the FD
can turn business understanding into work and software end-to-end. They can do both sides perfectly.
Yeah, I mean, put another way. It's like if you understand art and you understand science
and you could speak both, you have what it takes to become the million dollar FD. The hard part is
usually the people that are good at science are sort of good at science. And the people that are
good at art are kind of good at art. But there are, you know, there is some overlap in the Venn diagram.
Absolutely. And that's why it's such a rare role. But I also firmly believe, and that's kind of
the whole point of this presentation, is that you can become this. It's not out of the realm of
possibility to become much better at both of these things. It just, you need it cleanly laid out,
you need a roadmap. And that's what I hope that I can provide by the end of this call.
Cool. All right. So, let's go. So firstly, for example, let's understand how the work is really done.
Because the document to process is very rarely the real process, right? So an email might arrive.
Now, this is extremely simple, but the reality is it sounds like a clean trigger, but it's far more
complicated than that. It arrives from 40 plus senders. No two of them are formatted alike. The data
is different. Some of it's in a PDF. Some of it's in a screenshot. Some of it's in an Excel spreadsheet
or it's varied and afforded thread. It's far more complex than it makes that to be. So
if you didn't look into this, if you weren't an FDA and you just asked the person for,
hey, what's the first step of the workflow? They'll tell you when email arrives.
And all of a sudden, you're building for a system that doesn't map to reality versus the reality,
which is that it's so complicated. And half of them are exceptions. It's the same as last time,
they ignore the second attachment. Sarah already signed off on this one. There's no consistent
subject line. So you can't route without actually going into it. And usually the reality of how to
play this is in one person's hand. So one person will know, okay, yeah, well, when I see this email
from this person, I'll send it to this this vendor or to this part of our procurement team. But
that's not written down. And if you don't sit with that person kind of cloaks this all out of them,
they're not going to remember to even tell you. You would think about like at your job today,
I asked people viewing this, how easy is it for you to really write down every single
exception that might happen in your job? I was a software engineer at Meta, and if people
asked me for my job, I'd say, well, yeah, I code all day. I'll get a task and I'll work on it. But
that's not the reality, right? The reality is I have meetings. You know, this happens,
something breaks and product, you'll fix it. That's what we're getting at here.
The second step is, oh, it's copied into a spreadsheet. Same thing here. You get the idea.
One is a real one, two are a stale data validation. It's rekeyed by hand, columns drift.
Same thing with checking into an internal system. I won't get into all this. You get the idea.
Every step is extremely complicated. So that's what understanding the work really means. It takes
time and it takes effort to sit with a person responsible and sometimes multiple people responsible.
Usually, usually it's multiple people. Very often. Yeah. I mean, this company has like 5,000,
10,000 people working at chances are you have a lot of people working on the same thing.
Then you decide how the work should operate when intelligence is built in. So again,
where does the terminus software live in? Where does the agent act? Where does the human
approve? Where does the record get out?
updated. I think the best solution of AI for most companies is a very good combination
of deterministic software, probably the majority of it is that, but then obviously the
judgment that API calls to LMS can provide. And finally, human loop. So this is just a
fancy little digest, but it's really the agent that can then be deployed into existing
systems. It's doing the first half, which is intake validation, agent drafting, then
you have a human in the loop for approval. It's something that I strongly recommend
my FDE's to push for in an agent implementation. Once you had approved, it'll then go through
a lot of half the steps. And that's what you're building. So the job of an FDE, when your
building has three parts, it's obviously auditing, then creating evaluation suites to make
sure the system behaves correctly. This is extremely important in the AI age. And then
finally deployment, which is both hand holding the client to make sure that they're adopting
it. It's working them all for them. But then also the software side, making sure that nothing
breaks, you're monitoring all the metrics that matter, you're monitoring KPIs, SLAs,
and everything needs to be top notch for somebody to really trust you as an FDE. And every
stage is a prerequisite for the next. So for an Eval, so prove the system behaves correctly.
So in a scenario where the outcome is non-deterministic, meaning it's tough to say what success looks
like, how do you create an Eval? Or can you create an Eval for more creative task or
tasks that are hard to understand if it's successful or not?
Yeah, for obviously for more non-deterministic tasks, it's much harder. It's much easier
to say, okay, it was this email categorized correctly because we have 10,000 previous emails
to go off of and it'll be the basis for our Eval set. But even for tasks where it is
non-deterministic, like for example, creating a presentation, there's a million different
ways to do it. And sort of the beauty is in the eye of the beholder where one thing looks
good to me might look bad to you. Here, it's very helpful to have as much previous data
as possible. Obviously, if you have 5,000 previous presentations to go off of, it makes it
a lot easier to create this golden data set of what we think matters. You can say, always
put the logo in the top left, always have larger font of this styling, et cetera, et cetera.
But this is obviously where you'll never get to a perfect result with just Eval's. You
need human and loop feedback to make sure that going forward, you at least have a feedback
mechanism that improves your harness if not post train or fine tunes the model that you're
working under. So on one hand, like get as much data as you can and kind of determine
what looks good, what looks bad, identify what matters to you. But also then always
bake in the human loop feedback because even with a good data set, even with good Eels,
you'll need to have them constantly improved. And that's where that feedback mechanism comes
in the play. And I've noticed like in this entire presentation, this entire podcast,
we haven't really spoken about which LLM to use. Are you like basically agnostic in terms
of like working with Anthropic or OpenAI or Google or like if you're an FDE basically,
how do you think about which LLM to work with?
Yeah, great question actually, something I probably should have touched on. We as a company
are extremely model agnostic. So we think our value lies in our ability to be switching
from one model to the next and making sure that you're accuracy only improves, your cost
only goes down and you're not marrying to one intelligence provider, which we think will
be an asset going forward. You don't want to monopolize your intelligence, your inference
player. That being said, if I was an FDE today or if I was trying to become the best FD today,
I would stick to one model and one agent building platform. OpenAI has one cloud has one
agent SDK, et cetera. Every single model provider has one. Get very, very good at one of them
because that will be the foundation that you then, you know, I mean, let's let's try
out cloud tomorrow if I'm already going to open AI is, you know, agent building platform.
Okay, I feel more confident about that. Let's go to Kimi 3 or GLM 5.2. Let's see what the
open source model is going to do. Let's build a proprietary harness. That's how I would
go about it. But I wouldn't really worry about being model agnostic when you're starting
out as an FDE because that's again, not where your value lies. Your value lies in how
good are you at understanding both sides of the aisle because that can then apply to any
model totally. And it's we're getting to a point where the models are very similar in
a lot of ways. Yeah. And a lot of the big players are, you know, they have like Google will
have their frontier model, but they'll also have an open source model, for example. And
so now you're getting to this place where it's like, okay, you can play with their open
source model. You can play with their, you know, frontier model. And so I expect that
the arrow of progress around LLMs is they're going to have a bunch of different products
for you to play with. So yeah, I agree. Like if you want to, you know, pick, pick an ecosystem,
bet on an ecosystem that you believe in for whatever reason, be the best at that ecosystem.
And then as you become the best, then it's like, okay, if you want and you're working with
a client, for example, and for whatever reason, another model makes more sense, then great.
You know, you, you can go and recommend that. Absolutely. Yeah. I would say that's exactly
right. And then just to really hammer the last point in, your ability to determine what
model is best for a task relies on your understanding of various different models and your benchmarking
them along the way. But to your point, don't put the card ahead of the horse, like really
get good at one before you then try to venture out and make that understanding. I would
totally agree. Yeah. I mean, that's like, yeah, you don't want to like hammer a specific
at, you know, model. And you don't understand what the system is. The set of tasks are.
It's like the equivalent of, you know, you're a waiter and you just hand someone a glass
of Pinot noir. And they're like, I didn't ask for that. You know, you, you know, a good
restaurant has a so many a and and and so many a's job is to understand what is your palette?
Do you like dry wines? Do you like wines from, you know, a, you know, a Southern France
or Northern France or, you know, yeah. And that's why guys. So I, you know, the analogy
might break down, but that idea, I think of just like understanding what people want
first and then deploy makes a lot of sense. Yeah. I mean, honestly, I thought that was
pretty good. Like, similarly of, of agents is an FTE, like you really go in and figure
out what they want. And then you give it to, right? You might give everybody Pinot noir
and might work for some of them, but it's not going to work for most. And that's why again,
most AI palette is failed. All right. Cool. All right. Let's, let's keep going.
Sweet. This is again, more of the same. Find the workflow with rebuilding. I'm going
to link this, I'll have Greg link this, this document, you know, in the, in the, in
the channel. So because we want to dive in deeper in here, but the idea is again, the
same. Collect the context, trace the FTE findings, figure out the bottlenecks, the repetitive
work, the judgment points, all that stuff, and then produce the operating map. And this
back and forth is why having the understanding of the business and the tech is super important.
Cool. By the way, if you go back to the audit, like if you want to be an FTE, you know,
we just had an episode with Cory Ganem, who he came on the podcast and he basically, he
was, he talked about selling audits as a way to learn about someone's business and then
deploy AI afterwards. Like you can sell the audit, right? Like, yeah, in charge of the
audit. And then the implementation, you can charge like a monthly fee or you can charge
a one time fee. How should people think about that? Yeah. So actually we're in this exact
business of implementing AI across the largest companies on the planet. And we require
every single engagement to start with an audit, which obviously cost money to the business.
This is extremely valuable. I think again, like there's a lot of misunderstanding, like you
can just throw AI on the company. The audit is worth so much money to a business. I mean,
we've had companies that tell us like the audit was worth 10 times what they paid for. So
it's better than McKinsey because it's so telling AI is so new, like you said, no one really
understands how to go about an audit. But if you're able to say like, look, here is in your
department, here are all the different workflows. And we've mapped them out very cleanly, right?
We have the full steps to back and forth. The exception handling, we're going to map that
out for you. And we're also going to tell you what we think is worth automating versus
what isn't. Give them that priority map, give them that matrix, that ROI matrix. And then
go ahead and show them how you would build it and show them the ROI, show them the use case.
That is worth so much money to a company. I think this is something that even most consulting
firms are not able to figure out. And this is where you have an edge if you are really
up to date on AI and you actually know, live and breathe it yourself. The audit is worth
a ton of money to a business. Totally. It's also a chance for you to like build trust
with them and show them how you work and under promise and over deliver. And it gets their
creative juices flowing around like, okay, I didn't realize that because you're producing
like an operating map, right? So you didn't realize like, oh, hey, I never thought about
that use case.
I didn't think that this would produce
this expected business value.
Maybe it's worth investing in.
- Absolutely, it's funny.
When we first started the company,
it was last year, this is the four FTEs,
really a big thing.
We used to call the audit the medicine
that neither one of us wants to take.
Like a lot of companies are like,
"Oh, do I have to do an audit?"
I can't just like token max and start building,
but it really is so valuable.
And they realize that as the audit goes on,
it's like actually great.
- Yeah, we, 'cause we also have an agency called LCA,
and LCA is well known for building,
like working with the biggest companies on the planet
and then taking their products from a product perspective
and bringing them into the AI age.
So like from a work with like a Dropbox
and what is an AI first version of Dropbox
or a Slack and AI first version of Slack, look like.
And we started doing audits
as like, "Hey, let's audit your product first."
What we noticed was the word audit
was a tough pill for people to swallow.
And we just rebranded audit as a sprint.
So it would be like, it was a design sprint.
We just kinda like, and we like,
you know, brought in the concept of an audit with it.
So we noticed that that worked better.
So just a little tip for folks.
- Super helpful, yeah.
For some reason people have an allergic reaction
to the word audit.
- Well, I mean, they think of like a tax audit.
- Yeah, fair enough.
The AI audit doesn't have the same ring to it, for sure.
- Yeah, cool, let's see if you want.
Again, deterministic software versus an agent
versus a human in control, I'm not gonna beat it at horse.
You gotta prioritize the high volume workflows
where the improvement is large enough to matter.
That sort of job isn't at ease
to figure that out firsthand.
Evales, you turn non-determinism into evidence.
You gotta make sure that you have the right data,
the required steps, it matches the expert,
and it's safe to act on.
And you gotta make this kind of matrix.
And wherever you feel like it's not safe to act on,
you know, you route it to a human.
And you create an evaluation report, right?
So you have 50 runs and 41 of them passed.
So the nine that didn't, let's investigate why.
Five of them had missing data,
four of them had the wrong record pulled,
and then you use that to improve the system.
Greg, you touched on this earlier,
like how do you set up Evales?
This is sort of the framework that I would use.
- This is cool, by the way.
- Yeah, it helps to just have a decision tree
on matrix when you're thinking about things again.
Because everything is so new,
you could go a million different ways,
but I'm sure there's other ways to do this,
but this is ours.
It's just how we kind of think about things at a high level.
It depends on the case-like spaces for sure.
So how do you make a deploy and work inside the business?
This is again, phase three.
The first one is the audit.
The second one is Evales III's deployment.
One, we really preach about like integrating
with what already exists.
I think a lot of AI folks are forcing migrations
to like new software.
And the reality is, and this is a tip
that I give to all my FTEs, you have an edge
if you're able to build on top of their systems.
So one of our clients, for example, said that they spent
a couple of years, a couple of million dollars
moving to NetSuite, which is an ERP software.
And if your AI solution is like,
hey, we have to make you move off of NetSuite,
they're gonna tell you to get lost.
But instead of your saying, which is what we do,
build on top of NetSuite to make it much better,
and integrate that NetSuite with your sales force,
with your SAP, with your concur,
expenseify, gong, every other piece of software workday
that is a much more powerful system.
And that is where all the value lies.
Then if you can test it in a controlled environment,
and really scale up from deployment to shadow mode,
to increasing autonomy to then being deployed in production,
that is gonna be your edge as well.
Where you're not forcing a massive shift,
you're kind of walking through that journey
and to our point earlier of why you meet them in person.
It's because it's a lot easier to kind of guide them
along that journey if you've met them face to face
versus if you're just a guy behind a computer stream,
saying, hey, now we're gonna flip a switch
and AI is gonna run your business.
That's a much different, much more polarizing approach.
- I mean, it makes sense, right?
Like you did the audit, and then if you're gonna pitch to them,
hey, you've been working with this software stack
for the last 20 years, all of a sudden go switch to this thing,
and it's gonna cost you a bunch of money.
And there's just so many unknowns, that is a tough pitch
to sell, you know what I mean?
And if you're pitching anything,
you wanna pitch something that feels like
you're fishing with dynamite.
So it's like, how can you fish with dynamite?
You just say, hey, you have this system and this stack,
you're, it's worked for you.
I'm gonna make it better.
And it's going to help you all be more efficient.
It's gonna help you reach customers faster.
It's gonna drive value for customers.
It could increase revenue.
Like when you start saying things like that,
it's like, okay, no brain or no brain or no brainer.
Also, you have to keep in mind
that you're pitching to people at a company.
And people at a company, I'll say the thing
that people don't say, which is, they don't wanna get fired.
Right?
Like they wanna get promoted, actually.
So your job is to help them get promoted.
How do you help them get promoted?
Is probably not by moving from one ERP to another ERP
that may be marginally better.
You help them get promoted by driving value cost effectively.
If you can drive value cost effectively,
everyone's high-fiving, right?
'Cause when performance reviews comes around,
the employee, the executive could point to,
I worked on this project.
Yes, I worked with an outside agency like LCA or Varic Agents
or individual FDE freelancer.
But as long as you help them do that,
that's what's gonna help them get promoted.
- Yeah, totally.
And just like, again, like double down on that,
they view you as a risk, right?
They can just sit by and let things stay the same
and satisfy, they'll be fine.
But if they instead bring in an FDE
who's gonna change stuff up and maybe it fails,
like they're worried.
If this fails, it's a terrible look on me.
Forget like migrating to another ERP,
even just you being involved at all is a risk to them.
So you have to de-risk this as much as possible for them
if you really want to sell yourself into a company.
And what I strongly recommend is like,
do the audit for free.
Like get your foot in the door, prove value there,
come up with a plan, and then only get paid
when you really prove measurable value.
That is what I strongly, because that de-risk still whole thing.
Your first few customers, if you're really starting this out,
will teach you so much they are genuinely worth more to you
than you are to them.
But after you have one, two, three of those,
then you can start charging for this
because you're going to be leagues and miles ahead
of everyone else in the space.
I promise you, it's still so early.
I know this from our company as well.
There is so much demand for people
who really know how to do this.
And quite frankly, there aren't anybody who will know how to do this.
Get started, get your feet wet,
and really prove that you know what you're doing.
And that's de-risking the whole thing for them.
Totally.
And it's just going to give you the confidence, too, you know?
Yeah.
Which is important.
Yeah, and you'll know what matters to them
when you're selling.
You can touch on different aspects that speak better
to this person than the function.
It's all really good.
If I had to put one page cemented,
bermed in everyone's brain, it's this one.
Which is you go from audit to e-vals to deployment.
There's some steps in the way you build,
you observe, and you improve, and the loop runs again.
Because once you improve one system,
the next one becomes extremely clear.
There's always interconnected bottlenecks
where one workflow is impacted by something upstream
and it frees up something downstream.
And this is why AI is so pervasive in an organization.
It's because once you have it in one place,
you're going to need it everywhere else.
So that you're not just, you know,
10xing one workflow, 10xing another,
you're 100xing the entire business as a whole.
And that's your job as an FTE is to go from audit
to e-vals to deployment over and over again.
And the next stage that I'm going to show is the 30-day plan
of how you can get there from zero to one.
If I was starting from scratch, how would I go about it?
- And you did this, by the way.
You started from scratch, right?
I didn't know this, but you were an engineer at Meta, right?
And then you sort of learned how to do this.
So you're speaking from experience.
- Yeah, absolutely.
I was an engineer at Meta for a few years
working on a different, a couple of different products.
But I was never a consultant.
I would never really understood what matter to businesses
as deeply as I do now.
And we got started again just by doing it.
And we had this thesis that like AI needs to be applied
and it allows us to get ahead of the curve,
but you never learn by, you know, reading
and you only learn by doing it.
So the goal from this is to do like,
if I could condense what I did over a year,
and really had the biggest learnings,
the biggest wins in just 30 days,
This is what I would do.
So the first step is build an agent that can complete a real loop, right?
Build an agent that's actually useful as a workflow.
So like AskChad2PT, what is one real enterprise workflow in a function of the back office,
right?
It could be finance, it could be HR, it could be procurement logistics, it could even
be front-off, it could be sales, anything.
Get the workflow in as granular of a detail as possible and build an agent for it.
Even today, it's very hard to build agents, right?
We think that it's a solve science, it's not.
There's a thousand different ways to do this.
Everyone has different definitions of an agent.
My definition is this, if I give you a task, can you solve it in as much detail and as
high enough accuracy as possible?
It's different than me prompting cloud to go do it, it's far more in the background.
And it has much more of a repetitive motion where I'm not reliant on somebody prompting
perfectly to make it happen, I can prompt like an idiot and it will still happen.
That's my kind of requirement for you when you're solving for this.
There's a bunch of different aspects to this, but if you have seven days to work on this,
you'll be able to pick it up.
Agent looping, then tool usage, then guard rails, then context and memory, then the audit
trail, which is incredibly important, I want to hand it down here a little bit.
If you can't show the client what the agent is doing, they will never trust you.
There's a big fear in AI agents today that, okay, it's going to go off and do something
horrible.
There's a lot of fear among green as well.
I won't say from who, but everyone knows who I'm talking about.
You need to show that the agent traces are logged, everything, and this is a software
engineering problem.
So if you can do that, you're a step ahead.
And again, there's a full day for each of these things to clarify.
If you're, you know, work in 12 hours a day, I don't expect you to be able to pick all
of this stuff up perfectly on each every single day.
But this is what I mean by like a 30 day plan, you can space it out as you need it.
It's not like you have to get it done in 30 days.
Then a real workflow, then a checkpoint.
The checkpoint the last day is you have a working agent with tools, guard rails, deliberate
memory, and a full audit trail for one task.
You might not even understand the task the best, but this is just to get you well-hurst
in building agents.
Fair.
The second week is turning that demo into a system that can recover.
Again, very heavily on the engineering side.
So define JSON schema, not free form text, you're validating schema, you have failure modes.
And again, I want to call it failure modes, exception handling.
And we also see in 13 days failure handling is also extremely, extremely important.
This is where going in deep into a client matters.
Because if you understand, hey, when something goes wrong, how does it go wrong?
And let me build the agent around that, that is extremely important.
It's far more effective than your building agent that solves for just the happy path.
It's called the happy path.
If you're building for the unhappy path, the 1500 different ways can go wrong.
Your agent is worth a million times more.
The way I say it is this, there's only one way that something can go right.
But there's a thousand different ways something can go wrong.
So if you're only building for the way it goes right, you're worth nothing.
If you're solving for all the exceptions, that's where you are worth something as an agent.
That's week two.
Then week three is where you start to make it measurable and economically viable.
Right?
So you'll have the retry logic, yes, this is more engineering, you'll have the golden
data set for evals, you'll make sure that it improves over time, but you'll also start
understanding, okay, this is what we talked about earlier Greg.
Looking at cheaper models for some tests, looking at less soda, less frontier models, can
we get this job done with a Gemini flash, or can we get the job done with a muse spark
or probably not a llama for, but there's other models that can be a good fit there.
This is where you start to do more of this test, which is we have an agent now, now it's
sort of optimized.
Let's try to measure, okay, how much is it really moving the needle?
If I deploy this in production, how much time am I saving?
How much risk am I mitigating?
How much revenue uplift do I have?
There's only three buckets of measurement that matter for a business.
Those three, revenue uplift, risk mitigation, and cost savings.
So you need to measure your agent across all three of those buckets, and at this checkpoint
you have an evaluated agent with known failure modes, measured costs and a golden data set.
And the final week is defend the system like an FDE, which is all of the business around
it.
It's the pain points, it's YAI belongs, it's the architecture behind it, it's the iterations,
and you first built the agent, it got this wrong, but then it improved over time.
Accuracy went from 70% to 95%.
And if the economics around it, so how much time did you save the error reduce again?
Risk revenue costs, we talked about this, and you rehearsed this as an engineer.
So what was the architecture or the decisions that you made, and then you also rehearsed
as a VP, what was the problem that you saw, what was the outcome, what was the evidence,
what was the risk?
And this week is where you're going to know, was the system that you built worth the
salt, was it worth the investment?
How much could you charge for this when you build it for a customer, that's what this
week is for?
And I strongly recommend that during this week you pitch your agent to businesses, because
they will tell you like, did I get, you'll pitch them, did I get this right, did I get
the economics right, and I think about this the right way, and they'll tell you point
blank, no, or I want to build from this way, and you'll start to see like, okay, now for
my next FTE engagement, starting out with an audit when you're actually embedded with
a customer, you'll learn much more about that.
Obviously, this is 30 days is, you're not embedded with a customer because you can't,
because you have to come and FTE first, that's when you can finally start to pitch yourself
and be involved in a company.
So if I'd assume out, this would be the 30 days, it's doing the job before you have the
title.
If you pay 30, you understand for a deployment engineering, but you also have evidence that
you can do it.
And if you pitch this to a company, they'll be much more likely to give you a shot.
And that's my goal.
Foss, this is, this is perfect, like this is exactly what I would recommend to you.
What would be so cool is if, is if you actually taught people how to do this, right?
And spent 30 days with people to actually do this, maybe we do it together, just an idea.
If people are interested, I'll just include a link in the pinned comment on YouTube.
I'm just curious if people are interested in like, because it might feel overwhelming
for people to do this on their own.
I mean, I still think you could do it on your own, by the way.
But I wonder, and by the way, I'm not promising anything.
I'm just curious are people into, into some sort of program for this?
Because they don't teach you this at school.
They don't.
They shouldn't.
I'm sure we'll have university courses on FD soon, but yeah, people are 24 and 12.
I remember I was in computer science school in 2008, I know 2009.
And at university in, I remember the app store had just come out.
It was so clear in 2009 that mobile apps was the next wave.
Just like it's so clear right now that AI agents and AI is the, is not even the next wave,
is the wave.
And I just remember the textbooks at the time and I went to a top university.
At the time, the course material was like, you know, building old school software.
And I remember going to a teacher, a professor, a well known guy and saying, why can't we,
why can't you teach us how to build an objective C and to build for the app store?
And he was just like, yeah, it's just not in the textbook, just not in the textbook.
And that's when I like, I was like, I'm going to drop out of this.
I'm dropping out because like, I don't want to learn yesterday's stuff.
I want to learn tomorrow's stuff.
Now there's always the argument to be made that you need foundational work.
And so like, I learned a lot in university around like foundational stuff, around maths
and physics and stuff like that.
And I actually think that that stuff was really helpful.
Isn't like learning how to think, but like the actual tactical stuff did not really learn.
Yeah, I, I do, you know, I want to say like this time is different like just because it's
so powerful.
Like AI is so, like you said, it's the wave that I'm hopeful that universities are going
to pick up sooner than later.
But for some reason, I feel like you're right.
I don't think it's going to happen anytime soon.
Yeah.
Well, there you have it folks.
What, what FDEs are, how to become one, a 30 day plan, VAS, anything else you want
to share?
I think, you know, like you said, you might not find this in university, but you're absolutely
going to find it on YouTube like Greg is teaching everything that you need to know.
And Twitter as well, those two sources are going to be where everything is released.
I mean, even Mark Zuckerberg had to come back to Twitter to announce, you know, the latest
model for meta.
That's where everything's happening.
Study the game there.
And you've got a great coach right in front of you with Greg.
So hopefully that, you know, people are really taking advantage of this time where there's
There's a significant alpha from going out, learning, doing it yourself, being scrappy
with it versus waiting for a university to come by and then teach you this because that's
not going to happen anytime soon.
And it's free, right?
You can listen to this.
It's free.
It's free.
So it's just like, why not, right?
Yeah.
Boss, thank you for being generous with your, as we see on the channel, the sauce and the
tactics and just like breaking this down so clearly.
I've been following you for a couple of years now, almost, and you're a must follow,
I'll include links on where you can follow Boss from Varic agents in the show notes in
the description.
You know, please comment what you, we thought of this episode because I enjoyed myself
with Boss.
I'd like to have him back on the podcast again.
Hopefully he's down to come back on, but please let us know.
I read every single comment.
If you want to like and subscribe for more of this in your feed, boss, any last words
for the people?
Greg, you're a legend.
Thank you for having me on to the people.
I believe in you.
I really believe this is a fundamental shift in how work is done.
And you are, if you're listening to Greg and you're on this plot, you're watching this.
You're already a step ahead.
I'll be reading every single comment too of any questions you have for me.
Let me know.
But I would say, like, go out and get it.
Go out and get the job done.
You can make the most of your ability to understand AI and it's still so early.
So get ahead of it while you can.
Greg, thank you for having me on in your legend.
Amen.
All right.
Catch you next time.
Cheers.
Podcast Summary
Key Points:
A Four-to-Foot Engineer (FDE) is a specialist who bridges business processes and AI technology, ensuring intelligent systems are tailored to specific company workflows.
FDEs are in high demand because they apply AI intelligently—selectively, safely, and effectively—avoiding costly missteps like token maxing that lead to failure.
The role requires dual expertise
FDEs start with an audit to map out workflows, identify bottlenecks, and determine where AI can deliver value without disrupting existing systems.
Successful FDEs build agents with robust error handling, audit trails, and evaluation systems to ensure reliability, transparency, and continuous improvement.
The role involves a 30-day hands-on learning plan that progresses from building a functional agent to measuring ROI through cost savings, risk mitigation, and revenue uplift.
FDEs must prioritize integration with existing software rather than forcing migrations, making AI adoption safer and more valuable to businesses.
The value of FDEs is proven through demonstrable results, and they are increasingly well-compensated, with top performers earning up to a million dollars annually.
Summary:
A Four-to-Foot Engineer (FDE) is a rare, high-value professional who combines deep business understanding with technical skills to deploy AI intelligence effectively within a company’s unique workflows. Unlike token-maxing or generic AI applications, FDEs conduct thorough audits to map real-world processes, identify repetitive or judgment-heavy tasks, and deploy AI agents with guardrails, failure modes, and audit trails to ensure safety and trust. The role is critical in the AI era because intelligence is now widely available, making the *how* and *where* of its application the true differentiator.
FDEs prioritize integration with existing systems, avoid disruptive changes, and build agents that recover from errors—ensuring reliability. A structured 30-day learning roadmap is presented as a practical path to becoming an FDE, starting with a real workflow agent and progressing to measurable business impact through cost savings, risk reduction, and revenue growth. FDEs are in high demand due to their ability to deliver tangible value, with salaries reaching up to a million dollars annually.
The role isn’t just technical—it’s strategic, requiring empathy, communication, and system thinking. As AI becomes central to business operations, FDEs are emerging as essential leaders, bridging the gap between business needs and technological capability. Success comes from hands-on experience, not theoretical learning, and the best way to master it is through real-world application, often starting with a free audit to build trust and prove value before charging fees.
This shift is accelerating, making it imperative for professionals to learn and act now—before universities or formal training systems catch up.
FAQs
An FDE is a specialist who bridges business processes and AI technology by deploying intelligent systems into real-world workflows. They understand both the specific operations of a company and how to apply AI effectively and safely to improve efficiency and decision-making.
FDEs combine deep technical skills with strong business understanding and communication. Unlike traditional engineers who focus solely on code, or consultants who focus on strategy, FDEs work on-site to map real workflows, identify bottlenecks, and build AI-powered solutions tailored to a company’s unique context.
The FDE process includes three main stages: first, auditing the business workflow to understand how work is actually done; second, designing intelligent solutions through evaluation and testing to ensure accuracy and safety; and third, deploying the solution in a controlled way, monitoring performance, and ensuring continuous improvement.
An audit is essential because it reveals the true complexity of workflows, identifies repetitive tasks, and maps exceptions and judgment points. It builds trust with clients, provides a data foundation for AI deployment, and helps determine which processes are worth automating based on ROI and risk.
While remote work is possible, most FDE roles require on-site presence to build trust, observe real workflows, and understand how processes break down in practice. On-site work allows deeper insights into exceptions and team dynamics that are hard to capture remotely.
FDEs are among the highest-paid tech roles today, with salaries ranging from $150,000 to over $1 million annually. The highest pay comes from expertise in both business process and technical execution, especially in complex industries like finance or government.
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