ClickUp™ Setup for Agencies Part 1: How We Manage Client Tasks and Monthly Workflows | Episode 166
49m 30s
The hosts explain their ClickUp-based process for managing a productized marketing agency, focusing on the client space structure. They organize clients into folders with two lists: client administration for ad hoc tasks and monthly for recurring services like SEO, PPC, and website management. Automations are critical, such as marking tasks as "done" (not "complete") to trigger new recurring tasks on the first of each month, a workaround for ClickUp’s limitations with due dates. They also use custom attributes (e.g., task type, client name) to filter views and automate emails, like sending clients a form for project pages to boost SEO. Time tracking is streamlined by grouping tasks like budget pacing and website updates into single administrative tasks, avoiding micro-logging across many clients. The hosts emphasize that while ClickUp excels at process management compared to tools like Asana or Basecamp, it has bugs and requires customization. They advise against putting all documentation in ClickUp, preferring Google Drive for security. The episode ends with a teaser for the next part, covering internal operations, and a brief tangent on moving and water quality. Overall, they stress the importance of automation and structure in scaling agency workflows.
this is the thing like this is the feature right here this is the part of process that
no tool out there does well there isn't a single one so for what it's worth the structure of this
i believe can be duplicated across like any project management tool you're using whether
it's a kasana or reich or monday it's all like very similar in terms of like structure
we have an automation built in so when a task is marked as done and the due date has arrived
it marks the task as complete and it generates the new reoccurring task it'll change the status
to complete and that task will go away thus allowing the next task to be created for the
following month each client has an automation that sends an email all we need you to do is
go to this page that links to the click up form submit some images
of recent projects you did and then we'll get that up on your site when they fill that form out
then it generates a task in the client requests folder that email automation by the way they can
respond to that it's not a no reply email and then it'll respond in that task that automated that
when we had like social media proofs we would email the client from like the activities section
in the task we'd be like hey client here is your proofs and then we would send it
and then they could respond to that
and when they responded to that it would nest the reply to the proof comment in the activity of that
we've tried i don't know how many there was a while there like weeks where i was just signing
up for stuff just to see if they had this one feature i'm done moving do you unpacked in like
a day or two days
but you didn't talk at all i thought you died
yeah i all i wanted to have it all be done so that monday morning i was ready to go so this was over
fourth of july weekend and yeah we basically took two days to pack up two days to unpack and i told
jenny like we're gonna do it we're gonna do it so i don't want this to drag out i really don't want
to um my dad used to have a rule that we're gonna do it we're gonna do it we're gonna do it we're
gonna do it we're gonna do it we're gonna do it we're gonna do it we're gonna do it we're gonna do it
in the military we unpacked in a single day like you had to be done um so it was like nobody sleeps
until the entire house is unpacked and uh i can't do that because that's crazy right like i can't
if i do that to to jenny then she'll have the trauma that i do so um that's not realistic but
yeah we were able to do it basically in two days so that when the week started
and yeah sorry i was like i was like i'm blocking everything out i'm going full focus and and we
got it done you did there was a lot i wanted to send you but then like i had already sent you like
two or three different things i'm like i can't keep sending him things he's not gonna pay attention
before too i uh we moved into our place in like june 9th or something like that we're it's it's
july 10th by the way it's july 10th for all of you uh hunter hunter fans uh in my calendar i have
i have a reminder every year to uh send cody a meme of hisika's bear butt because it's july 10th
uh but uh anyways yeah so it's been over a month and we are not fully unpacked yet we still have
um a storage unit left uh so that's that's one out of three left to end back but so we we did
me did the big move you're in chicago now you're you're big dog in chicago uh des moines is not
real like it's not a real city um but at least people know it so anybody listening if you for
some reason are in iowa and you're in des moines because that's the only place you're going to be
if you're in iowa
let me know shoot me a message on linkedin we can meet up uh it's pretty cool here i mean you
jake you know i mean you've got fam here so yeah des moines is definitely the coolest part of iowa
yeah uh yeah yeah well well i guess we'll get into it cool yeah i hope you enjoyed des moines
you can drink the water now though right i've been keeping track of that yeah that was uh
i think when people not from around here hear that they're like what are you talking about
because it's such a specific water problem right we have high
nitrate that's our issue here people are like nitrate so this isn't lead or you know any of
the other common stuff that the epa kind of talks about and we're like no it's straight up from
farming like the farm runoff hits the water it's all nitrate nitrate gets high and um yeah so i
was thinking about buying the it's you can't just get like a normal brita filter or whatever you
have to get a proper reverse osmosis machine in order to deal with nitrate and i was thinking
about doing it but they're expensive and once we got here it was
i don't know i don't know i don't know i don't know i don't know
like at a good enough point where you could drink it again they still have some limitations on
like um lawn watering and things like that but it's drinkable you're good to drink it um it's
just that if they were doing those other things then the like the demand would be so high that
they couldn't keep up with keeping the safe drinking water part so yeah that part's nice
uh chicago tap water is good i like it uh lauren refuses to drink tap water though she just she
won't so we just have like kobias and on some bottles of water which i think is awful it's
wasteful beef
with it uh it's just gross like i i get it like it's just like it goes through all the city pipes
and then like through the home pipes that are were built in the 60s and never changed and like
i i get it i get it i really do but like at the same time it's just like microbes in your water
that are usually beneficial for you than drinking purified water which i think is what we have right
here uh yeah alkaline purified water there's no minerals in it so it's like you're not actually
getting anything from it she likes bottled water yeah i mean she likes water good yeah
because could you do like the the big jugs yeah we used to uh it's just kind of a pain you know
just like we've i thought like we're in like almost a thousand square feet less than we were in
minneapolis and uh i thought about getting like one of those like water cooler things like the
big ones that you just take to walmart and whatever but this is more space that we just
don't have anymore yeah all right business we failed at starting the business business yeah
yeah here we go we're doing it all right so this is a listener request i can't remember who it was
i think it was a
i'm gonna guess i think it was aj or josh it was one of the it was one of the one of the guys that
write in quite a bit um but it was talking it was asking us to go through our click up process and
just what our project management like the inside of our project management tool looks like and uh
i know like some people use asana some people use like monday um and then like we used base camp for
a little while so uh i ended up on click up because the last agency i worked with was using it
um but before cody i was using asana and i was only using asana because the like someone i that
owned their own like social media marketing agency back in like 2017 who i was talking with she was
using asana and so then i started using it because they had a free plan and then uh cody and i
partnered up i was still like using asana but it was just me and him so really it's just me using
it and then uh we looked at base camp because base camp at the time was like just flat 99 and you got
everything and that's all it was i think it's different now i think i checked up on it and it
and it is different um but like they've revamped it or yeah like they revamped the pricing i could
be wrong let's let's look real quick yeah base camp was it base camp software oh it looks real
similar did they just increase the 99 oh yeah so now they have different they have a 299 they have
a 15 per month per user they have a free forever like yeah this is way different than before
when we did it was 99 bucks it was like you got everything which is one of the reasons why we did
it because when we got base camp it was myself cody and then we had a full timer and uh but there
was a lot of problems it was just very inflexible so it didn't have like you could have templates
but then if you wanted to modify a template you'd have to rebuild it with the additional steps in
and then there were like no really automated notifications or due date filtering or anything
like that and it just kind of it works really well for i think like
boutique agencies that have a lot of moving parts that want to get a bunch of team collaboration in
on something where nothing is like the same with each client but that's not our model at all our
model is extremely productized and things need to be templatized edited re-templatized and then like
automated in terms of dates and scheduling and and assignments so our um the last agency i worked
at they right when i started i think they were like three months into using click up it was brand
new i think right
before that they were using hike oh sorry reich they're using reich uh and there was a lot of
people who were actually happy with click up which was weird because usually when you switch project
management tools your staff is usually not happy um they like the tool they're using so when cody
and i came to reassess our project management system we went with click up just because i was
already familiar with it and uh i could just copy kind of the ultimate the optimizations they were
making in theirs but modified
a bit for our own use case so um going through all of this just keep in mind that this is like
99 me um because this is something i think i think everybody knows like i've been kind of heading the
whole click up thing um there's a lot of the internal stuff um was a lot of cody's ideas and
then i just implemented them but that'll be the internal stuff would be for next episode
um this is all this is going to be like our overall structure of it and then how
we manage client spaces and folders in this so for what it's worth the structure of this
i believe can be duplicated across like any
project management tool you're using whether it's a kasana or reich or monday it's all like
very similar in terms of like structure there's features that are a little different i don't know
actually you don't think so no because like i was gonna say there's a huge difference let me back up
i'm gonna back up a little bit further um i think we've made a noticeable splash in productized
services for agencies which is weird because we don't what that's bold like bold bold to say
yeah um because i don't see where else it's coming from but we don't get proportional
feedback to the amount of uh stuff that i'm seeing out there that's my take i could be
totally wrong right it could just be being thinking that i'm cooler than i am right um
but that's how it feels that's the impression that i'm getting and with that uh people still
aren't really understanding there's a big difference between project management and process management
all of these tools do project management and they do it very well actually most of them suck at
process management when you start getting in there and you say i have a conveyor belt system
and i want to be able to duplicate and tweak this they're not that great at it and click up was
actually one of the best i remember i wrote down two there's another one i went back to look at it
and they went under too um i can't even remember the name of it now but it's like click up can
do it because click up can do anything but a lot of these other ones i don't even think once you
when you get to the part of like specifically the repeating um monthly client marketing work
as if it's a conveyor belt system like that most of the tools are not very good at doing
you still have to do it yourself or something like that when it should be a pretty automated process
um and that like that's some of them do it better and some of them do it worse and some of them
there's like a limit to how much you can do of it anyway you're just kind of accepting that like
for us it was click up is the best at doing it um
but i also wanted to throw out that um i think some people too would think that this is probably
like this should be more of a cody thing than jake thing and earlier on um jake you brought up you're
like hey we gotta we gotta start like doing a better job with project and process because
we're gonna start dropping things we're not gonna be able to keep track of it and i'm like yeah
you're you're totally right i think it's very hard to do both you have procedure and then you have
project slash project and then you have project slash project and then you have project slash
process and you can put process with procedure that part's not hard but when you're managing
the projects with it that's when like i would argue that those are different things in the
same way that you have a technical writer and then you have a project manager right and if
you're one person doing both of those things um well you're amazing if you can do it um but i
just straight up told jake i was like i can't i need your help if uh if we're going to do this
so that's why um jake leads the charge with click up
yeah well and there's um you know i also had like firsthand experience of like
so my last agency they they hired zen pilot who are the um co-hosts like the the guy who's who
owns zen pilot they're like their whole business model is basically like click up optimization for
agencies and um i think they're pretty pricey but my last agency would spend a lot of money on
on that because they had um funding so um i was able to basically like duplicate a lot of the
things that they were doing just because zencast or a lot of the things that they were doing were
zen pilot zencast zen pilot was in there um and uh some of the stuff did make sense some of the
stuff i didn't agree with but i think a lot of the stuff was tailored to what they were trying to do
and their business model not zen pilots but um leverage lab business model i think was flawed
when they started the project so um what i meant by like the structure though i meant like
like spaces folders lists tasks subtasks like that's that's pretty much fluid across all
all of them um yeah there is one thing in good point click about there's one thing in click
i don't like though and it's that you can't have subfolders and i'll get to why i i think i'll get
to why i think i wrote it down in my notes but um i'll just start with like the high level view of
of what our entire dashboard looks like and so for starters we we have the business plan so there's
like the there's like free starter business and then business plus so we have business and the
reason why we have that is because i wanted the uh automations i believe you get automation in
starter but i wanted automations with conditional logic and that was important um the business plan
also has timesheets so if you have a business plan and you have a business plan and you have
so we can track contractor time and just like regular time and in dashboards and um build those
comprehensive reports and then sso is important so single sign-on um people just being able to
use their google account to connect to uh click up and sign in it's just a security thing i would
just if if we could have every tool that we have be sso that'd be great uh we don't have to worry
about things getting hacked and um sign-ons are literally tied to emails which means that when
and if an employee gets fired or leaves then we just disconnect their email
workspace account and then they can't access any of the tools so that's why sso is important
um so click up is designed in spaces and this is like tiered down so like spaces folders lists
tasks subtasks and that's and that's how that spacing breaks down so our spaces we have five
of them in order they are clients internal work operations growth and template management uh the
only ones the only one that are that i'm really going to focus on today is the client
space because this has like the most amount of stuff in it and then like in terms of like
automations and things like that and then all the rest of them i'll talk about in the next episode
um maybe i'll get to some of them in this one but so in the client space every client has their own
folder so like i think some people will have like one folder for clients and then every client will
be a list ours is it starts higher than that so it's every client has a folder and there are three
different folder colors green means active and green means active and green means active and
active marketing gray is just their hosting or they're inactive and then yellow means they're
onboarding i'm going to switch my my browser panes here okay um the colors aren't really that
important and when i was managing this i would just i would forget like a client would get done
onboarding and i'd forget to change them to green and we just had like tons of oranges um or yellows
i guess um it wasn't until angie came on board and she became the operations assistant where i
was like hey this is not your job like now you
manage these color schemes and the only reason we have them in there because it's it's that much
easier to find clients who are onboarding um we can just go in there and be like oh there's that
client that's onboarding uh all the clients are also ordered alphabetically so this is a really
weird feature about click up but they don't automatically order things alphabetically or
have an option to do so so when angie creates a new client folder she has to actually go and drag
it to the alphabetical spot that it's supposed to be in uh so in those folders each client folder
has two lists they have
client administration and they have monthly so in client admin that's like where all the ad hoc
tasks are like emails reporting calls um things like that for like tracking and note-taking
purposes if we're not actually doing like the monthly tasks if we have to track time responding
to a long email or if a client calls that's where i'll track that time and then monthly is for all
the monthly service tasks so whether they're like hosting or just doing monthly marketing so like
um do we have like one
off tasks so like what a one-off task would be like google workspace setup that wouldn't go in
the monthly the monthly list that would go in the admin list and then we would just um do all those
tasks in there close that out and we'd archive that or just close it out um in monthly this is
like where our productized services go so like the foundation is our seo ppc and website management
a productized service that list or those like three tasks will go into that list and then they
on a monthly basis and i will get into how those reoccur so uh i'm just kind of going over high
level right now and then i'll get like deep into it and stop me if you have questions or cody or if
you think uh i should elaborate on something yeah like if i'm a listener and i'm like hey i want to
know about this i haven't hit that yet but i'll do it i'll like raise my hand or something yeah
so there's a couple nuances first one um they can't they can't automatically be alphabetized
by default i have to do that manually or and just do that manually somebody does
and it's dumb um there are two folders above all of the client folders so like if we have one
client that starts with letter a we've got two folders above that that aren't clients
and one of them we use the pound sign or hashtag depending on how young you are um pound client
requests that just keeps at the top and then we have we have another one right below that with an
emoji in the front of it that says evergrow client admin and uh i said that keeps it at the top like
alphabet like it alphabetizes it but we could just manually put it up there
um you know it just visually represents us like it's easier to spot uh so in client requests
this is actually where a um a view so like there's a in each folder and or each whatever you go into
whether it's a space a folder a list or uh yeah or a list there's a views at the top and you can
have like a list view or like a board or a gantt or whatever just different ways to visualize your
tasks or data within that um that project
and uh in the client request they have a there's a list view and then there's a form view so a form
view is basically just a form that we built that we can send to our clients and they can fill it
out and create like uh or give us information to then create project pages on their website
these project pages are just basically beefy gallery pages for projects they recently
completed and uh when they fill that form out then it generates a task in the client request
folder with their with their their name on it and then they can fill it out and then they can fill it out
So then Eva goes
in there and she checks that periodically to see if there's new client requests. And then if she
does, then she drags that task to the appropriate monthly folder. And so I know this now, it sounds
like it's a one-off project that should actually go in admin, but it actually goes in a monthly
because this client or this project page thing is actually a component of our productized SEO
service. It just requires our client's input and those get queued up. They don't get like
automatic due dates or anything like that because a really good example is we have one client who
just onboard with us, but in our SEO processes, we have four months of SEO work for the first
four months. She submitted two project requests. I had to tell her those project requests aren't
going to get done for five months or it's going to be a month five and month six that we do those
because we have four months of. Of additional work to do.
Well, and it's in their best interest for that, right?
What's that?
It's in their best interest to do that because we do these in order of priority.
They could tell us to prioritize it over it and sure, we would do it, but we would be like,
well, we have higher priority stuff for SEO. So yeah, we just queue it up.
So that's client requests. And then in the Evergrow client admin folder, so this exists
because the PPC team. Or Angie and Lisette spend five minutes per day on each account doing budget pacing. So time tracking
in 50 different client accounts is not efficient. It is something we used to do or we used to make
them do. It was a complaint that was brought up that was like, not a complaint. It was more like,
hey guys, this is like not efficient. And so I think they came up with a solution to say like,
we should just have one task in here where we just start at the start of the day and then we end it
when we're done doing budget pacing for all the accounts. So then what we're. Yeah.
Yeah.
I'm raising my hand. Here it goes.
All right.
I raised it. This isn't a question. It's more of a side quest because people are like,
it sounds like Angie's doing a lot. Yeah. So something worth clarifying too, because
Angie helps with all internal operations. And part of that, like a lot of process procedure
project, that management stuff is her. And it's actually like we asked her
if it would be advantageous to have her on some accounts that she's managing, not
most of them, right? I'm trying to think of a comparison. So typically in agencies, as you get
bigger, people move up into more managerial roles, not necessarily admin, just managerial. And with
that, you're in meetings all day and you're not doing as much actual client work and that sort of
thing. So the expectation is that your billable client hours decrease or they shrink down because
you're going to spend more time managing and less time doing the stuff. And because of that,
if you have like a 80% ideal billable goal, those people,
it might only be 50 or something, right? So Angie has a small handful of accounts
because it's really good for her to know when something changes in the process. She doesn't
have to be taught, right? She might not know it as well as somebody else who has a lot of accounts,
but because she at least has a few, it's not complete shock when she has to go in and see
like, wow, the entire interface changed and I have no idea what's happening because she was familiar
with it already before. And not just because she documented it, but because she was actually in
there for a little bit.
It'll get a little weird. Well, no, I thought about this too, because it'll get a little weird
when like we have either her or someone else where like that's her full-time job is documentation and
procedural documentation. And they're no longer have like in accounts anymore. That'll probably
get a little weird, but then we have to create a system in place to be like any minor change
that happens needs to be notified like immediately. So then the full-time person
could then handle that. But yeah. So this is, we also have this client admin
for like website updates and like health checks. And so this is something like, again, Angie does
like the 15th every month, just goes in updates, plugins and checks everything. But then it takes
like two minutes per. So like going in and like switching between, I don't know, 15, or I guess
this would be like 60 clients. It's just not, it's just not like time efficient. So she just
starts the task and then just goes through it all in half a day, if that. And then what we can do
then with time reporting is we can divide the total time tracked in a month and the number of
clients we have, and then just ensure that that doesn't exceed two hours per client for the PPC
stuff. Cause we know that if we allocate roughly four hours per client in what they're paying per
month, then that PPC task should not have hours that equal more than two per the amount of
clients that we have. And if it does like significantly like if it's three hours per
client, then that might be an issue. Then we'll have to dig into that deeper,
but we haven't had issues with that. So I think it's funny. Like I think everybody
knows or has heard of an agency where they have a, they have like a project in their time tracking
tool for literally tracking time. They're like, I spent five minutes tracking time and I'm going
to log that in the time tracker. I'm making fun of you a little bit. If you're one of those
agencies, like we're just being silly now, if that's, if that's what we're doing there's good
and bad ways to handle all of that. This was just a really good and efficient way to do it. Otherwise
you're spending almost as much time in there saying that you're doing the thing as you were
actually doing the thing. And it's not a good use of time then. Yeah. You cut out there for me for a
little bit. I'm curious to see how that will load in the final, the final one. Hopefully it doesn't
get cut completely, but if it did, that's okay. Yeah. Well, yeah. It'll be a long lost mini cut.
Yeah. You keep like freezing up. I can hear you like just fine, but like every now and then you
stop or freeze. I wonder, man, I hope it's not,
we talked about the wiring in. I'm not wired in, you know?
Yeah. Well, I mean, technically not either. Yeah. So we talked, this was like when I was
tearing everything down to move and I messaged shake, I'm like, Hey, I'm unplugged, right?
I'm on wifi. I'm not through ethernet. Is that okay? Like if it's a problem for the podcast,
let me know. And he's like, no, it's fine. It's going to be okay. I'm like, okay. But if it's not,
let me know. So hopefully it's not. Cause I don't want to even, well, the weird thing now is yeah.
Similar thing. I can just reach out and touch the router. Um, which is the same thing for you
now. Right. That's right by you. It's like under my desk. Yeah. Yeah. Yeah. I don't know. Anyway.
Uh, well my router is also like plugged into the wall electrically or not, not electrically,
but with like a, just like a, like a wall plug. Like there's no like ethernet or phone jack or
anything like that. Oh yeah. And so like, so my thought, I was like, it doesn't matter if I wire
in, it's still wireless. Like it doesn't, it doesn't matter. It's not jacked into anything.
I don't know. I don't know how it works, but I don't pay for internet. My landlord does.
So, uh, all right, well, we'll move on. Uh, where am I at? Okay. So, uh, yeah. So that's just how
we manage those now, like Eva doing SEO, she will track her time individually in each client.
Cause sometimes that does require every client requires more work. She has to go into search
console every month for every client to actually look at data and see what can be done. Um, if
that's the case, I'm not sure. So I'm not sure. So I'm not sure. So I'm not sure. So I'm not sure.
Um, okay. So when you click into a client folder, so remember how I said there's different views
at the top for like client folders and there's different views for lists, the view for the
client folder, I guess, and the list, because it's, it applies to both. Um, there are two of
them, or I guess there's, sorry, there's three of them. There's a task or list view. That's like
the most common one, which is to see all the tasks in order of what needs to be done. There's a
dashboard view, which is relatively new. And so what the dashboard actually does is it shows,
or it, it accumulates, um, their tasks and time estimates and shows how much time we have spent
on that client in a month and how much time is remaining. Uh, it also shows individual team
member team members tracking time as well as the cumulative time. So, um, and, and click up,
there's a feature on all the tasks that you can do where, uh, you can track time obviously,
but if you add a time estimate, which is another built-in field, um, then, and you build a report
on this and you put it in a dashboard, it'll tell you how much time is remaining of the
time estimate for that task. So if we roughly have four hours, it's like four and a half hours
per client, given our budget labor constraints, two hours are allocated towards SEO. Two hours
are allocated a 1.5 ish or two or allocated to PPC. Um, but in the time estimates, this is where
it gets a little unique in the time estimates. There's only two hours and 15 minutes in there
because 15 minutes is applied to website updates and maintenance. And then two hours applied to SEO.
So there's only a little bit of time in there. So that's why the time estimates don't equal four
hours or four and a half hours in each client view, because half that time is tracked in an
administrative task in a different folder. So when we're exceeding time on the dashboard,
what that's basically saying is, uh, for that client, what it's basically saying is we're
spending too much time on SEO. Um, but also, um, if we set does track time for the PPC tasks,
uh, task in the, um, actual client folder that tells me there was something unique
about that client. Like we need to build a custom landing page. Uh, Cody, I see your hand raised.
I did it, but I didn't realize when I found out I could do it here. Such a boomer. Like I should
have figured that out. I struck the struck bits episode. Remember? I know, I know it's embarrassing.
I just like starting to repeat things. I know I said to people too, that's the, that's the true
sign that you're getting old. I think you're like, ah, it's the same funny story. I've definitely
told you three times. It's hereditary.
I got that from my dad at a young age. Yeah. I was going to say that. Did we say out loud
that at least that's full time?
did we ever mention that here i don't think so did we at least that's full time now yeah yeah
40 she's a good new adult so she'll listen to this yeah well we only require 32 but she refuses
yeah um it's great it's great we we're hitting milestones we did team meet up we kind of we
basically said what needs to happen where we need to get we're not fully there yet but we're you
know part of the way enough to do this and uh it's been awesome it hasn't been very long but
it's been awesome for so far anyway yeah she's definitely taking advantage of the amount of work
that is that can be done and is like working on it and uh we'll bring her into the podcast arena
relatively soon we got some internal projects we're trying to wrap up with ever grow and then
um she'll start helping me with uh editing and growing the podcast uh but yeah i'm just i'm
straight up the detractor of this episode i should i don't even know why i showed up
you
i'm gonna shut up and express hasn't come up yet uh i went last night oh you're muted last night
oh you're you hear me no yeah i can't yeah i went last night i went last night um
but i hadn't done it for a while i actually overdid it for a minute probably like two weeks
because jenny was traveling and then i don't want to cook and then it was right there so i had too
much and then she's like hey we can do payment express i'm like actually not right now like why
i thought you
i thought you'd be like actually yes
like lauren made too much uh she made orange chicken and rice homemade two days ago and
well we should actually she made too much because i cut up too much chicken uh and so uh i've i've
literally been eating it since dinner two days ago for breakfast lunch and dinner and i just
had it again for this for breakfast and now i've got to finish it for lunch i guess or like i
almost sent i was gonna send a screenshot this morning because i put in the points
of how many points i now have um because it's a lot just keep it growing and so like and just
like maybe there's like guinness will take you on as a world record holder i'm sure there's somebody
out there who doesn't even care like they have double the points that i have and they don't
mention it at all they're just like they love it that much or something i don't know i don't think
so i really am i'm really gonna shut up now here i go all right all right okay so in addition
uh to the time tracking on the dashboard view we also show a summary of recent
notes um which is another view that i'll get into in a second um and then the links to those notes
and an activity view of what tasks subtasks or comments were recently completed or updated so
on the left with the time tracking in the middle we have notes and on the right we actually have
like the activity view of like who's doing what and like when that was done um i don't ever look
at that really um but it's just uh usually it's just when people like commenting and tasks or
like closing them out if it's productized there's usually not a lot of weird activities
it's usually just like very like oh wow july 2nd this task got closed out weird you know right like
it always happens so always happens the same um okay the third view is a notes view so every
client has a notes and meetings view um this is for when we have calls with clients regarding
their website or marketing strategy and then like those go there so what we do is we create
a primary notes document and then you can nest documents within those and so when you nest
documents in like the left-hand navigation it'll show you like the primary like notes and meetings
document and then it'll show like indented documents after that and then if you click on
the primary notes document in the body of that it'll have like a list of the links to all the
other documents uh that are nested in there so what i do like for the nested documents is i just
name those the date of the call or the notes um so when i'm like when our clients like yeah we
had a call like last month i'll go to the documents i'll find the the meeting note that
had that date and then i'll go in there and i'll look at the notes that i wrote down
um it'd be cool to like eventually uh i'm sometimes i'm bad at taking notes sometimes
i'm good but it'd be cool to eventually get like uh a transcription of the phone call and just have
ai take notes and just plug it in and i know i think clickups already got that capability to do
that but uh just not something i've totally explored yet uh and then um so the cool thing
about like click up documents too is that when you write something you can highlight it and then you
can uh right click and make a task out of the highlighted text and it'll
take the what you highlighted and it'll make it as the task name so you can like and then it'll tag
like highlight i comment tag that part in that document as a clickable task so uh it it makes
things like super easy for note taking um okay monthly list so uh we went through like the the
views and then i think the admin maybe the admin list but monthly list okay so this is like for
the reoccurring marketing tasks as i explained before
uh we offer the foundation as one package but it's split into three tasks monthly website
management which is angie seo which is eva google ads which is at least that uh these this is like
a weird nuance but i'll explain um why like this is so important for us but these tasks reoccur on
the first every month when the team member is done with the task there is a status for done
but not complete so click up has basically three types of statuses they have like in progress
which is like you will usually like in progress client review like internal review whatever
then they have a done status which could be you can name that whatever you want it could be like
on hold or like waiting for feedback or whatever and then you have like a complete and what
complete does is it actually like deletes the task like archives it and so it's like it goes away
done that that done task and click up is really important for us because um and it should be for
a lot of agencies because what it does is it marks it as done so when you create filtered views
and like the primary dashboard which we'll talk about um everything dashboard what's called we'll
talk about that uh next episode but um it doesn't include those done tasks they're there so you can
access them easily but they're quote-unquote done when they're complete they don't exist anywhere
so um uh here's the problem so uh let me back up to my notes here okay so we have an automation
built in so when a task is marked as done and the due date has arrived
so there's that like a conditional or additional logic i guess um the first of the following month
uh so like that's when the due date is it's the first of the following month so when the when the
task is marked as done and due date has arrived it marks the task as complete and it generates the
new reoccurring task so when those two conditions are met the due date plus being marked as done
it'll change the status to complete and that task will go away thus allowing the um the next task to
uh be created
for the following month okay this is a workaround because click doesn't quite have this logic
totally built in so marking as done removes a task for to-do filters and out of the main line of
sight we establish this marking a task as complete screws up the start date so if a task is marked on
the fifth like complete on the 15th the task will automatically reoccur on the 15th and set the due
date to the first the following month for when our when we set our due dates just like the task that
was closed out
so like give you an example that task that was just closed out started on the first like it was
created on the first and it said hey uh when this task is closed out or it had an end date of the
following month of the first right so it starts on the first and so like july 1st the due date for
that is in august 1st uh it has a um once it gets to the 15th that's like even marks us as complete
then it's going to recreate that task and then it's going to set the due date to the first of
the following month which is the end of the following month so it's going to set the due date
which is the same first as a previous task which just totally nulls the whole point of it what's
supposed to happen is the first is supposed to happen and then the task is supposed to recreate
so then it says then the rule is okay automate the first of the following month so then it'd be
september 1st that that due date is now there so um what i learned from click up support when i was
going back and forth on this was uh a task cannot live in limbo they have to be somewhere that's
from click up support so
marking as done but not complete and setting the automation up is what makes this work
um you took yourself off me yeah i wanted to say out loud this is the thing like this is the feature
right here this is the part of process that no tool out there does well there isn't a single one
like and if there is and you're listening and you know of it let us know because we've tried
i don't know how many there was a while there like weeks where i was just signing up for stuff
just to see if they had this one feature because all of them have
everything else really right i mean they have different ways of doing it but for the most part
you can mimic that but this this is the thing that click up can do even though it's not perfect
and that was important for when we first started this and i said like all of these
project management tools can do what i'm talking about they can't do what i'm talking about you
can structure your things the way that i'm doing it but the manual work is is um far less than
click up because of what you can do now it it's a little funky in a lot of places and it
requires like a little mix of frustration and patience and and working with click up click up
support's great like they have a feature in click up where you can record your screen and then like
literally just like create a task out of it and send it to support and support can like remote
into your um into your space and then troubleshoot it and so when i was telling them what i was
wanting to do they're like i know exactly what you're trying to do um it's not a feature we can't
like tasks can't live in limbo but here's a workaround and like so support will always give
it a chance and uh it usually does work so all right next um okay so
there is an automation to set the due date
to the first of the following month, like I explained.
And we have the task type attribute set to monthly.
So basically you can put other tasks
in that marketing list, like I mentioned,
like the project page task.
But if I create that or move that in there,
the automation should not set that due date
to the first of the following month
because it's a one-off task.
We're gonna prioritize that manually because it's one-off.
And so we have a task type, which you can set
in ClickUp, you can set attributes for tasks.
Like they have built-in ClickUp ones
and they have like custom ones that you can do.
And you can change the fields to like dropdowns,
tags, or like custom text or whatever.
And so we have a dropdown one
and that tells you what the task type is.
And usually it's like monthly or like,
I can't even think of it right now,
like one-off or something like that.
But this automation says, hey, only do the due date.
Automation when the task type attribute is monthly.
And then, and that's how it knows which due dates
for which tasks to automate.
Okay, so another automation that exists
in the client folder is, let's see.
Oh, it's to assign the client attribute.
So we have another dropdown, client custom attribute.
So when a client gets added to ClickUp,
their business name gets added to a dropdown field
in this global attribute.
And that then gets assigned to all the tasks in their folder.
This allows you in the everything space,
which we haven't talked about yet,
to create filtered views of like very specific tasks
or very specific clients,
or actually see which tasks are for which clients.
Because if you don't do this,
you're just gonna get a bunch of tasks
that you don't know who they're for.
So we have an automation that says when,
how does this, how does, how is this worded here?
So the automation exists in these folders
to automatically assign the client attribute
to a task in that folder when it's created or moved.
So like if Eva takes those project pages
and they just move it,
those project page folders or a task,
and she just moves it to the appropriate client folder,
that automation will fire
and it'll assign the task attribute
for the client for that.
That, that's like one of the only manual things you have to do
is we have to set up the folder.
We have to, we have to actually,
change the, we have to,
we can duplicate automations from folder to folder,
but then we have to go into the automation
that we duplicated
and then just change that one condition in there
to say, change it from this client to this client.
And then, but then you do it once and it's done.
So what other functions?
So like here, like that was,
that's pretty much how,
like how the entire client setup works.
A couple, like I think one other function in there
that is worth mentioning is each client,
has an automation that sends an email
near the beginning of the month.
I can't remember which date it's on.
It's like the,
we send an automated report on the 3rd.
I think it's the 5th or 6th.
So I would try to space out when we email clients
to make it seem like our communication
is expanding the whole month.
So we send an automated report on the 3rd.
And I think it might even be on the 15th, actually.
It's like on the 15th,
we would send what,
we have an automation that sends the client,
the primary contact email on that client.
This is another thing that we change.
When setting up a client folder,
we have an automation that we send a client
in email from ClickUp that just says,
hey, just so you know,
like there's this really cool feature
that can really help your SEO.
It's called project pages.
And all we need you to do is go to this page,
which I created a page on our website
at Evergrow Marketing that links to the ClickUp form.
And I was like, all you have to do
is just fill this form out,
submit some images of recent projects you did,
and then we'll get that up on your site.
And that'll really help your SEO.
So that's like another point of contact
that we just automate in our client folder
that just automatically send to them.
And so like Cody,
I know you've probably noticed
we're getting a lot more project pages lately,
which has been super great.
And I'm excited to see how those start rolling out.
But yeah, it's just another way to,
for us to keep our client communication up
while keeping our product ties cost low
and our value high.
So there's like a million more things
we can do with ClickUp and automations
and like emails and all that stuff.
Like clients can even,
that email automation, by the way,
when it goes to a client,
it comes from Evergrande Marketing ClickUp.
They can respond to that.
It's not a no reply email.
And then it'll respond in that task
that automated that
because the message comes from a task.
It comes from the SEO task.
So they can respond to that.
So my last agency,
we used to do it when we had like social media proofs.
We would email the client,
we would email the client from the mess,
from like the activities section in the task.
We'd be like, hey client, here is your proofs.
And then we would send it.
And then they could respond to that.
And when they responded to that,
it would nest the reply to the proof comment
in the activity of that.
And it was super helpful.
We don't use that currently here.
And it's not relevant for us, at least right now,
but it'd be a really cool feature
if you're looking for that.
That's everything from the client side.
If I kept going internally, man,
it would just be like an hour and a half episode.
Yeah.
ClickUp is one of those tools that there's a few of them,
like different tools at different levels of depth, right?
And Wix Studio is a heavy one, right?
Like you can go deep.
Not, there's like the second layer.
I just said the second layer.
This is like more anime.
Like you mentioned the, who'd you say?
Hunter Hunter.
I feel like nobody's seen Made in Abyss,
but it's so good.
Like it's so cool.
And people should totally check it out.
I think you,
you have to go to High Dive to watch it though.
And High Dive is like not very good.
It's really the only thing that they have going for them.
But if you spend five bucks to watch it,
it's totally worth it.
Cause anyway, they have layers.
Um, Wix Studio has layers.
So do Ogres.
That strikes the other,
the mental, uh, jump that I made.
But the, the web builder, right?
In Wix goes so deep because it's no code.
I mean, it can go more than that too.
You can, you can code, but without code.
And that's what everything,
I've been trying to do lately is how much can I do with no code?
Um, and there's a lot, but you have to go deep.
ClickUp is one of those tools that unless you go and explore it,
you're not going to know just how deep and what it is that you can accomplish
because you can make it do almost anything that you want it to.
And yeah, I will.
I will say there's a caveat too.
Cause like the more you get into it,
I think the more bugs are going to find, um,
and like the more frustrating it can become.
It can do a lot.
Does it mean it should, um,
it should match like your model for,
and like we,
my last agency we worked at,
they put their whole business in ClickUp.
They had their procedural documentation in there.
They had literally everything.
And that's not us.
Cause the minute we start eating ClickUp,
I don't want to migrate everything away.
I was about to say that I was going to mention it because,
uh,
it's come up before.
And I know a lot of people do that where they're like,
well, Cody processes,
you can talk about processes and procedures and projects,
but you can put it all in ClickUp.
You're totally right.
You,
you can,
if you want to have your procedure documentation and ClickUp too,
you can do that.
Um,
it's the same thing as buying a domain at your web host,
right?
Can you do it?
Yeah.
Is it free the first time you buy it for sure?
What happens if you don't like them?
Right.
I mean,
there's benefits to putting all your eggs in one basket,
but what if the basket catches on fire and that's the,
that's the concern.
So we space it out.
Yeah.
It's important to have your,
this is a side note,
but it's important to have your procedural documentation
I think in a,
in a like linkable view where,
where people can access it that way you can still integrate it.
It's like the,
the benefit to having your procedural documentation and ClickUp is that
you can link to it in tasks and you're just staying ClickUp.
Alternatively,
you can link to like,
we put everything in Google drives so we could just still link to the
Google drive and it opens in a new window or new tab and then it's,
it's just there.
So like,
I mean,
it's not that different except now we have a layer of security.
Yeah.
It depends how fancy you're being with your documentation.
Right.
With your actual procedures.
Some people make full blown wikis.
Right.
And then there's plenty of tools out there that do that.
And they're really cool.
Um,
I think it's overkill for a lot of marketing agencies to do that.
Um,
just because you're not referencing things in the same way.
It's mostly just how tos.
Everything's a big how to.
So,
um,
yeah,
we like it.
Yeah.
I think eventually I'll do like a blog post and a video about like our
actual ClickUp setup.
It'd be a little weird though.
Cause I,
I would lure a lot of stuff out,
the client names.
I'm sure they don't want their names blasted all over the internet.
I don't care.
Like I,
I would give somebody our entire client list.
Like I don't care.
You're not,
you can't good luck poaching them,
but,
um,
I'm sure they don't want their phone ringing.
So,
yeah,
that's weird that people do that,
but I know that they do.
Yeah.
Just weird malicious intentions,
but well,
everybody,
I stay tuned for the next one where we talk about our internal,
uh,
stuff and ClickUp.
Thanks for listening.
We'll see you next week.
See ya.
I'll see you next time.
Podcast Summary
Key Points:
The hosts discuss their ClickUp project management setup, emphasizing its structure for productized agency services.
They highlight the distinction between project management and process management, noting most tools fail at the latter.
The client space in ClickUp is organized with folders per client, containing client administration and monthly lists for recurring tasks.
Automations handle recurring tasks, client attributes, and automated emails, with workarounds for ClickUp limitations.
Time tracking is optimized by grouping tasks like budget pacing and website updates to avoid inefficiency.
They mention views (list, dashboard, notes) and features like client request forms and project pages for SEO.
They plan a follow-up episode on internal operations and note ClickUp’s depth but caution against over-reliance.
Summary:
The hosts explain their ClickUp-based process for managing a productized marketing agency, focusing on the client space structure. They organize clients into folders with two lists: client administration for ad hoc tasks and monthly for recurring services like SEO, PPC, and website management. Automations are critical, such as marking tasks as "done" (not "complete") to trigger new recurring tasks on the first of each month, a workaround for ClickUp’s limitations with due dates.
, task type, client name) to filter views and automate emails, like sending clients a form for project pages to boost SEO. Time tracking is streamlined by grouping tasks like budget pacing and website updates into single administrative tasks, avoiding micro-logging across many clients. The hosts emphasize that while ClickUp excels at process management compared to tools like Asana or Basecamp, it has bugs and requires customization.
They advise against putting all documentation in ClickUp, preferring Google Drive for security. The episode ends with a teaser for the next part, covering internal operations, and a brief tangent on moving and water quality. Overall, they stress the importance of automation and structure in scaling agency workflows.
FAQs
The agency uses ClickUp because it handles process management well, especially for repeating monthly tasks, and it offers automations with conditional logic. They found it more flexible than Basecamp and better suited to their productized service model.
Each client has a folder with two lists: 'Client Administration' for ad hoc tasks and 'Monthly' for recurring service tasks. Folders are color-coded (green for active, gray for inactive, yellow for onboarding) and ordered alphabetically.
They use an automation that marks a task as 'done' when the due date arrives, then generates a new task for the following month. This workaround prevents the 'complete' status from messing up the start date and ensures tasks reoccur correctly.
Clients fill out a form that generates a task in the 'client requests' folder for project pages. An operations assistant then moves these tasks to the appropriate client's monthly folder, where they are queued for SEO work.
For tasks like budget pacing or website updates that take a few minutes per client, they use a single task in the 'Evergrow client admin' folder. This allows them to track total time for all clients and then divide it across the client count.
The dashboard view shows accumulated tasks, time estimates, time spent, and time remaining for each client. It also displays individual team member time tracking and a summary of recent notes and activity.
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