Can AI Email Really Get 4,000% ROI? | Case Study Reveals All
8m 52s
The transcription discusses the importance of email marketing in generating revenue, highlighting a high ROI of $40 for every $1 spent. It emphasizes using AI tools like ojoy.ai to create impactful email follow-up sequences efficiently. The process involves interacting with the AI tool through conversations, answering questions, and letting the AI draft email content based on provided information. By personalizing the writing style and focusing on benefits, users can enhance the effectiveness of their email campaigns. The speaker showcases how AI can streamline the email creation process, ultimately leading to increased sales through consistent follow-ups. The transcription concludes with a recommendation to utilize ojoy.ai for email sequence creation, underlining the significance of sending more emails to boost sales.
Transcription
1690 Words, 8653 Characters
You want to make more money, send more email. In this video, I'm going to show you how to use AI to write a killer email follow-up sequence. And here's why you should write a killer email follow-up sequence email equals money. Don't take my word for it. Check this out. According to HubSpot, for every $1 people spend on email marketing, they get $40 back. That's a 4,000 percent ROI. So here's what we're going to do. In this video, we're going to make an email sequence to follow up with your leads and we're going to use AI. And we're going to do it using a tool called ojoy.ai. So this is important. The way we do this properly is we're going to have these three simple steps. Thing number one is we want to talk to it. Instead of typing prompts and stuff, you just talk to it. You can type, but it's easier from talk to it. Thing number two is it's going to ask us a lot of questions and stuff. It's from as best as you can, but if you don't want to or stuff you don't like want to deal with it, you just like say, we want to the next question or change the whole direction of your conversation. And thing number three, and this is huge. This will change the game for you is let AI, it doesn't matter what you're using, let AI write the rough draft of your stuff first and then try to make it sound cool. It'll save you so much time. And we're going to do that right now. So we're over here at ojoy.ai. I'm in project shepherd and I want to build a follow-up sequence for ojoy.ai itself. So here's the website for it. It's got a visorally good video actually shows you how to use it really well. So it's got this cool video on it and then it's got some copy. Okay, so I'm going to come over here and I'm going to tell project shepherd. Okay, listen, I need you to write me an email follow-up sequence for people who visited my website and who did not take a trial. And I'm just going to paste some information below that tells you about what I'm selling. Okay, so what I'm going to do is I'm going to take that video. It's right here on ojoy, because it's mostly, I mean, there's pretty good sales copy on here, but it's mostly video on this. And I'm just going to take the transcripts and I'm going to paste them right here. I'll put them in quotes. There we go. All right, so what's going to happen is ojoy is going to read all of this and it's going to ask me a lot of questions. All right, and you can like to skip the questions if you want to or not, but I'm going to answer them. Now notice how cool this tool is. It already, because I've been talking to it, it already says I've noticed from your explanation that you have a very engaging straightforward way of communicating. Would you like the emails to mirror the style? I'm going to say yes, but probably I'm going to need it to make the emails even cooler, which is easy to do. So yes, please go ahead and do that. And notice how I'm talking to you now, like right in the same way that I've been talking to you throughout this entire conversation. And that's like a really good trick with ojoy is if you like talk to it, it will learn how you talk. It'll write like you talk. So, you know, you don't have to worry about it. Okay, cool. So instead of writing the whole thing for me, it's like, all right, cool. Man, let me write, you know, one for you. And this looks pretty good. So now check this out. All right, I like my emails to be a little bit harder hitting. So one of the cool things you can do with ojoy is you can actually give it a sample of a writing like that you want it to write like, you know, like if you have some emails that you like and you like that style and tone or whatever, you can just say here's some stuff that sounds cool. Write it and make it sound like this. I'm going to do that right now. So check this out. Okay, I'm going to give you some samples of my emails. I'll paste them below. I want you to read all of them and then just let me know you understand my writing style. And we'll take it from there. Okay, so I've copied these things. I'm going to paste them in. There they all are right there. And we're going to let it tell me that it understands, you know, the way I write. Okay, so it wrote it and it's done a pretty good job. Actually, I like this. Obviously, we would never say, hey, there in an email, but like, it doesn't know what to say. Like, so obviously we would put the year first name or something. I'm not really concerned about that. This is good because these are people who asked for information about AI. They haven't necessarily gone to Ojoy.ai yet. And this is all pretty solid. It's actually very solid. I would totally write this and I would actually use this. But let's kick it up a notch. Okay, so check this out. Okay, that sounds pretty good. I want you to make it sound even more like me. Make it slightly, well, not slightly more aggressive, but just make it really focus on the benefits. Go through the description that I pasted for you earlier when I gave you the whole description of what Ojoy is all about at the very beginning of our conversation. That was actually the transcripts of a video that's on the homepage of Ojoy.ai. So like read all of that, understand how beneficial and how cool it is. And then make that email to slightly more conversational. Make it sound a little bit more like me. And you can even model the way we're talking now. And Kaplanau did it. Like, you want to let it write some stuff first and then tweak it. You know, so I gave it some samples and then I just tweaked it a little bit. You saw it. I pulled it. You know, it just looked like talking to a like a real person. But now this one solid. All right. This is like really, really good. So I'm going to say that was perfect. Rainy. The rest of the sequence is go ahead and write the entire thing. This is great. And now it's going to knock out seven days worth of emails for me. And I'm just cutting past them in my email thing and use them as follow ups. And we've already seen while us doing that work, we already seen what happens. Look, we had 621 people didn't even go to Ojoy.ai. They just asked me for AI information on social media when the first two weeks of March right here. All right. And then during that time period, 29 of them went to ojoy.ai and they took a trial. If I wouldn't continuously follow enough with them, I would have missed out on these 13 additional people that took a trial between March 16th and May 12th. Now remember, these are people. These guys that took a trial right here. This is from that same little group of people that became leads in the first two weeks of March. They're like, you know, everything's from that group. So we've got a total now because of follow up. 29 plus 13 math is not not exact size 42. We're pushing close to 10 percent of the leads became hired. I'm not quite like maybe 8% or whatever. Let's see what this thing wrote for us. Okay, while it's writing, I'll go ahead and paste it in a Google doc. I'm just going to take our first email, paste it in there. And now it is writing the rest of them. So I'm just going to come over here and grab the rest of them and paste them down here. And now I can mess around with it if I want to, but I can add it to my email thingy and we are gold. So let's check out some of these subject lines. By the way, like this is a really good copy. I don't tell you email equals money. Like that HubSpot Report is the same thing every year. However, the 4,000 percent ROI is the highest I've ever heard is usually like 3,800 percent ROI. Anyway, like writer's block, I found something hilarious. It was funny about writer's block. It's not a real thing. Stay with me. See, you don't get talker's block. That's freaking amazing. All right. That we've taken the angle that you don't have to type with a joy like you can, but you don't have to. We've taken that angle and it just knew how to like turn this into something that's relatable. You don't get talker's block, which is totally true when you're just having a conversation about something you know. That's why I created a joy to work the way it does. This is ridiculously cool. So that's how you get emails done. You can agonize over it. You drive yourself crazy. You can trial the ridiculous stuff on chat GPT or you just use a joy and talk to it and then let it write an email sequence for you. Obviously I'm biased, but I strongly recommend the second option for you because the more email you send, the more you'll sell and the story. Okay. Thanks for watching this. Go to ojo.ai. Take a free trial. I think it will be like it. It works really well. All right. Take it easy.
Podcast Summary
Key Points:
Email marketing has a high ROI of $40 for every $1 spent, according to HubSpot.
Using AI tools like ojoy.ai can help in creating effective email follow-up sequences.
The process involves talking to the AI tool, answering questions, and letting AI draft the emails.
Summary:
The transcription discusses the importance of email marketing in generating revenue, highlighting a high ROI of $40 for every $1 spent. ai to create impactful email follow-up sequences efficiently. The process involves interacting with the AI tool through conversations, answering questions, and letting the AI draft email content based on provided information.
By personalizing the writing style and focusing on benefits, users can enhance the effectiveness of their email campaigns. The speaker showcases how AI can streamline the email creation process, ultimately leading to increased sales through consistent follow-ups. ai for email sequence creation, underlining the significance of sending more emails to boost sales.
FAQs
You can use AI to write a killer email follow-up sequence by talking to it, answering questions, and letting AI write the rough draft first.
You can use ojoy.ai to create an email sequence with AI.
You can make your emails sound more like you by providing samples of your writing style and communicating your preferences to the AI tool.
Following up with leads via email is crucial as it can lead to a significant increase in conversions and sales.
The benefit of using ojoy.ai for email marketing is that it can help you save time by automating the process of creating email sequences.
You can ensure your email content focuses on the benefits effectively by providing detailed descriptions and making the content more conversational.
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