Big Tech Stole His Book and Wants Your Town, Too — Episode 281
from Local Energy Rules
49m 46s
Data centers and AI are reshaping society in ways that erode human agency and community control. The growing scale of these facilities—using immense energy and resources—creates environmental and economic burdens, while their physical presence in communities sparks resistance. A core issue is the "reverse centaur" dynamic, where humans become servants of machines, such as Amazon warehouse workers or drivers in AI-driven vehicles, with little autonomy or accountability when things go wrong. This pattern extends to AI development, which relies on stealing intellectual property from authors and creators without compensation, threatening human creativity and livelihoods. The secrecy around data center projects, combined with opaque corporate negotiations, further fuels public distrust. AI systems are designed not to enhance human decision-making but to replace it, often through flawed predictions and edge-case failures. There’s a deep societal fear that AI, powered by corporate monopolies, will devalue human thought and ingenuity. However, there are promising alternatives: localized, community-based AI applications—like preserving indigenous languages—show that ethical, human-centered use is possible. To build a sustainable future, AI development must shift from corporate competition to a focus on societal benefit, with strong community oversight, transparency, and human oversight in all decision-making. Organizations and individuals must prioritize human work, maintain accountability, and resist the temptation to automate complex human tasks—ensuring that technology serves people, not the other way around.
So a reverse center then is a human that is serving a machine.
And we see this a lot in Big Tech.
Like in Amazon warehouse worker is a reverse center.
Because they're completely at the mercy of this huge machine filled warehouse
and all of their moves are dictated by their little handheld GPS.
Data centers are driving a massive backlash against rising electricity prices,
big tech companies and utilities.
But there's more than electricity bills and water usage at stake,
and I wanted to have a conversation about those deeper implications.
Joining me in August 2026, Danny Kane, multimedia content creator at the Institute for
Local Self-Reliance, and host of Building Local Power, the data centers are coming,
dives deep into the "why" of AI, sparking a conversation about everything from stolen
intellectual property to turning humans into reverse centaurs.
It's a great compliment to ISR's podcast series, which is also worth a complete listen.
I'm John Farrell, director of the Energy Democracy Initiative at the Institute for
Local Self-Reliance, and this is Local Energy Rules, a podcast about monopoly power,
energy democracy, and how communities can take charge to transform the energy system.
Danny, welcome to Local Energy Rules.
Thanks, I'm glad to be here.
My favorite question that I like to open the podcast with is to sort of ask people,
is this what you wanted to do when you grew up, doing podcasts about data centers,
doing media production with an organization like the Institute for Local Self-Reliance?
I almost didn't apply for the job because of the podcast thing,
because I had never made one before.
But fortunately, ISR took a chance on me, and I learned very quickly both how to do it,
and how much fun it was to record a podcast.
So podcasting in particular, no, and actually, I remember we're going to shout out to one of
my education professors way back when Dr. Matthew Broda in 2007, I think, we had to do a podcast
as a final project for one of our education classes. I was like, what is this?
It's just like reading up like you just have us write a paper instead of like going to the
library to record it or whatever, and like he totally predicted the podcast thing.
Like we all rolled our eyes at him, you know, 20 years ago, but here we are, and like now it's
my job. So I guess that's a little bit of karma, but I did want to be a writer, I am a writer,
and it feels like, especially when we do something ambitious, like the data centers are coming,
it felt a lot like, you know, it exercised the same muscles that I would use in writing
and nonfiction books. So it was very engaging and interesting for me, and there was a lot of pleasure
in doing it. And speaking of that, so you are an author, and that is going to become relevant
further into this conversation. Can you just talk a little bit about what's the name of your book,
first of all, and a little bit about your relationship with books and reading and writing?
Yeah, well, for about the decade before I came to ILSR, I worked at the Raven bookstore in
Lawrence, Kansas, and most of that decade, I was an owner of the store. And out of running and
owning an independent bookstore, I became an advocate in the anti-monopoly anti-Amazon space,
and that work eventually turned into a book called How to Resist Amazon and Why, which is, I mean,
four or five years old at this point has started a lot of conversations, has sold a lot of copies,
very grateful for the opportunities that book has given me. I think including like connecting
me with ILSR, I used a lot of ILSR's research in writing the book, and then in kind of promoting
it and doing events, I bumped into folks like Stacey Mitchell, and it began to form the ties with ILSR.
And that book has spawned two sequels, one about bookstores and one about book bans. That one just
came out this summer. How to defend books and why. And I'm also a poet. I've had a book,
that's what I went to grad school for. The nonfiction stuff was a little bit of a happy accident,
but I'm always kind of working on a nonfiction project and poetry at the same time.
And the podcast. I like having lots of projects to work on.
I still remember when you started at ILSR, I was like, I don't know if we've ever had somebody
who was already doing ILSR work get hired to come just do it for us for pay for a change,
instead of just doing it on his own. I thought that was pretty cool. I think it's really interesting,
given that your first nonfiction book, how to resist Amazon and why, kind of gets at the theme
of this entire data center conversation, which is about big tech per se, but also about
sort of the larger sense that I think Americans are feeling about having a lack of control
over their economic future, over their own future. The fight about Amazon is obviously about
the fact that if you want to shop online, the people who want to sell you things feel like they
have to use Amazon. If you want to find something, you feel like you have to shop on Amazon.
Like we're all there because we feel compelled to be there. And the more information comes out
about how Amazon works, the less I feel like I'm in control of my shopping experience
over that big chunk of my life, which is like finding things I need and getting them to myself.
So I'm just curious in the data centers or coming podcast series, it seemed like that was also
a theme. Could you talk a little bit about that sort of like underlying angst that seems
to be driving so much of this conversation that we're having in our country about data centers?
Yeah, it's a good question. And I think over and over when I was in these communities talking
about data centers, I heard the sentiment they underestimated us. Like these big tech companies
have a feeling that they can just get away with whatever they want to. I think that has created
a lot of frustration, not just about data centers, but over the past couple decades,
as big tech takes over more and more of our life. There are days that I wake up and I'm just like,
I am sick of being upon in some game for billionaires. It's like, you know, at my lowest moment,
it feels like my life is just something for Elon Musk and his ilk to play with and his grander
schemes. And I'm not alone in feeling like that. And it pops up in all these little indignities.
Like you're right, like shopping on Amazon, you lose any control. And it's like you even lose control
over what you get. I'm a book collector. Like what edition or translation of a certain book I
get is really important to me. And it is impossible to do that on Amazon. You never know what you're
going to get. And it could be bootleg. It could be some like AI generated garbage. And this is
like one of a million different examples of these little indignities that just remind us how
like little control we have in this big tech monopoly capitalism that we find ourselves in.
And I think the data centers have really sparked a resistance to that. It's interesting to see
all of that anger and angst kind of coalesce around this particular issue. But I think it's because
the data centers are so physical. Like they're so they're in your backyard. They're huge. They're
loud. It's like a physical thing you can fight against. They they want a lot of tax money. They
want a lot of resources. And they form this like perfect target for like many, many years of angst
about all of the agency we've lost as big tech has has risen. There are sort of two terms that
are like through lines throughout ILSR's work scale and ownership. And I think when we talk about
big tech, I think people instinctively understand when we talk about ownership, it's like, oh, I don't
own any of that, right? Like we, you know, an ebook is a license, a movie that you rent. It's
a, or that you buy digitally is like a license and they can revoke it. You have people, you know,
Apple infamously pushed music onto people's phones that they didn't want. And in reverse, you've
had online booksellers or online book renters. I don't know what to call licensors like revoke
your access to material that you thought you owned. But the other issue here is with the data centers.
It also seems that the scale is part of what's really driving the resistance here that we're not
talking about just placing things in your community that might be polluting or using water or whatever.
Maybe a good corollary would be the resistance we've seen in real communities to feed lots,
massive feed lots, right? Like it's the fact that it's not just like 50 pigs. It's like 500,000
pigs all in one place shitting into big lagoons. And now you have data centers that are sucking up
huge amounts of water needs so much energy that is polluting. And the implication that we're all
going to pay for it in like five or six different ways on our energy bills with the cost of water
treatment or water access. It seems like scale is just such a big issue here.
Before I talk about scale, though, I think your point about ownership is really interesting. Did
you hear about the Spider-Man ads in the BMWs? I did. Yes. This is like because a lot of people use
that YouTube album is like an analog for what happened. And like actually one of my earliest
poems that I wrote was about that YouTube album. But yeah, the ads that popped up in the BMWs.
All of this makes me like want to only drive cars from the 90s for the rest of my life because it's
like I don't want. Oh my god. I just had to say I just got a new car recently as a new used car
a 2024 Nissan Arria. Love the EV feature of it. It's one of those fancy ones that can move
this steering wheel for you in certain places. They're like, oh, on the freeway where we've mapped it
out. It's horrible. Like it in order to nanny that you have your hand on the steering wheel,
which I appreciate in principle, you actually have to be like literally jerking the steering
wheel back and forth for it to be able to sense your hands. Like it's dangerous. I felt like I was
making my cars were just to prove it that I hand my hands on the wheel. So I turned that off
as quick as possible. And then it has like the radar cruise control, which is something I really
had wanted in a car. I'd had it in rental cars and was excited. But it does weird things like
you going around a curve and it just decides randomly like I'm going to slow down because I don't
think you should go that faster on that curve. And I'm like, you are doing things that's like it's
like messing with how I'm like driving or you're making the car do things that I'm not going
controlling like I feel out of control and I'm like,
but I own this car and I can't change those settings, right?
It's like they don't have a place where I can check a box
and say don't do that or like the blinker is weirdly quiet.
So over the sound of the HVAC system of the car,
I can't tell it's still on.
I feel like I'm 70 years old and driving down the highway
with my blinker just ding, ding.
So anyway, you've triggered something for me clearly.
Like I am frustrated about, you know,
having less control and ownership.
I think the question is who's driving who in the car sense?
- Yeah.
- And it's like you ideally a human would drive the car,
but that's even that as a question these days.
And it's like does the machine serve us
or do we serve the machine?
And I think we're seeing that on a large scale
with data centers.
And it's like people who are interested in economic growth
in their community and being tech ready
and like a future ready community would hope
that the machines built in their community serve the community.
But it like really seems like the big tech companies
and the people building the data centers
see the communities as serving the machines
and not vice versa.
And that's, I mean, and these aren't just like vacuum cleaners.
I mean, these things, you're talking about
truly obscene amounts of electricity.
Like these are big enough that we have to reshape
the electrical grid to turn them all on.
Like it's difficult to grasp the scale,
but even trying to grasp the scale
about how big some of these data centers are
is enough to drive someone crazy,
enough to send them to their city council
with three minutes of testimony ready to go.
- Right, I mean, it is just really obscene.
I remember we were doing work with advocates in Minneapolis
about a potential takeover of the utility company
many years ago.
So we were looking up all the kind of energy system data
about the city.
Now Minneapolis, its peak energy demand
is about 640 megawatts.
So just hold that number in your head.
I'm not gonna try to explain what the megawatt is
just for the sake of this comparison.
Like one data center is a thousand megawatts.
It takes up more energy than the entire population,
430,000 people, businesses and residents
in one very large city.
I mean, it's just, it's incredible.
So the scale really is absolutely out of context,
which is about anything else we've seen
when it comes to consuming electricity alone,
but just also in terms of like industrial development,
the size of these facilities
and then the impact that they can have on the community.
I just want to flag for folks.
If you want to hear stories from folks
who are on the ground talking about what that data center
is going to be like in their community again,
the data centers are coming, building local power series
is terrific, Danny and others who worked on that
did a terrific job.
One thing you didn't talk about in that series though
that I actually want to detour to,
and it's not because it's actually like really core related
to this idea of local energy about this podcast,
but it's about the intellectual property.
And I was particularly interested in talking to you
about it, Danny, because you are an author and a poet.
And so one of the things that has bothered me
is that most of the people I talk to in my field
are concerned about the energy use side of data centers.
We also care about community impacts
as we do with other energy projects,
but we haven't kind of gone all the way back up
to the top level of asking ourselves,
like what is this for and how is it created?
And to me, there's like some fundamental moral
and ethical questions about how we talk about data centers
as resources that differs from just like,
oh, it's another business, it's another industry,
it's another whatever, because fundamentally
it feels like this entire concept of hyperscaler data
centers for large language model development, AI,
is about building that on a foundation of stolen property.
So I'm curious if you can explain for people
who might not be familiar with how that has worked
and kind of what the implications are then
for using these resources.
- I think this is where a lot of the anger
about scale comes from.
I guess in theory, I'm not opposed to a facility
that uses a gigawatt of power as long as you can convince me
that this is gonna make the world a better place.
And you cannot convince me that big text version of AI
that they're trying to force on us
will make the world a better place.
Probably the opposite.
But so this is my superhero villain origin story with AI,
is I had been, you know, people have been griping about it
since the chat GPT dropped,
especially in the author of community,
because like this is a thing that claims
to be able to author text.
We're fighting over scraps as it is as authors,
or at least there's a perception of that.
And then one day the Atlantic dropped a tool on their website
that was like, you can see what books are
in this anthropic data set that they used to train cloud.
And like I typed in how to resist Amazon and wine.
It was like, yes, we have cloud used your book
or anthropic used your book to train cloud.
What that means is like they just like gobbled up all of this data
into this huge model.
It's an absolutely enormous computational model.
And what chat GPT or these large language models do,
is they like learn all the rules and patterns
from all this text you feed to it.
And then they like use that to predict what language will work,
what words and sequence will accomplish the purpose
that you want it to.
So like it's not actually thinking,
it's not actually talking to you.
It's just using really sophisticated algorithms
to predict which words should follow which words.
And I had, you know, there are a lot of issues with that.
Number one, I received like no compensation
for being, my book being used to train,
and it's like, I understand that like,
when you write something in the 21st century,
what you write gets like indexed and gobbled up
by the internet in order for it to be like searchable
and part of the human knowledge database
that we call the internet.
And like, that's fine.
My real issue is not, I suppose that they're using my,
my words to train something technological,
but like that the thing that they're trying to train
is promising to replace me.
Like the idea that the idea of the large language model
is that we won't need authors anymore.
This will be able to author texts.
This will do the things that authors are doing.
And that's like taking away a part of my life
that I find great meeting in.
So it's not only using my work.
It is using my work to create a world
where there will no longer be space for my work.
And I think that's what makes a lot of authors
really, really mad aside from the fact
that they didn't even ask permission to do this.
They just took the books.
So it's kind of impudent, the way they did it.
Ideally, this stuff would be purchased
and authors would be compensated for their work.
And there would be somehow,
some way for an author to benefit financially
from the use of their work, like selling a book.
You want to use my book, you buy it
and I get a couple bucks in royalty.
Like that's how it should work.
I can support myself by doing this work,
but A, they didn't pay and B,
they're like training the job-destroying machine
with work I've created.
- Yeah, it feels a little bit,
I mean, I think there's another layer.
So I'm not saying that this is like the perfect comparison.
But you know, I went to college in the era of Napster,
which was the software that allowed you to take music
that was on CDs, you know, could be,
music could be finally digitized
and people were like, oh, once it's digitized,
we can just share it.
And now, like, people are running these servers
with their music and their dorm room
and the rest of us on the college campus are like,
oh, cool, we can like download this
and just play it for free.
And, you know, at the time, you're paying like,
I don't know, was it 20 bucks for a CD?
It gives you 16 songs or something.
And now, you know, you look 20 years later,
like the problem that the music industry
was had to solve in that moment then was,
how do you give people access to music
at a price they're actually willing to pay for it?
And I think they've solved that.
I mean, I think a lot of people now subscribe
to streaming services or I guess,
participate in the ad supported ones.
I don't really know how it's working out for your musicians
truthfully, comparatively,
but at least there seems to be a business model
where it's no longer under the table.
We seem to be at this moment
where like the AI stuff is both under the table
and it's sort of this additional layer of,
it's not just about the content creators,
but then about the implications for how it's gonna be used.
'Cause we're not just replicating a use
that people had before from analog to digital.
We're now saying, we're gonna take all of this digital work
and we're gonna basically create a machine
that is supposed to replace all of these other functions
that humans used to provide.
- Yeah, a big fear I have about AI
beyond like the really personal anger of this machine
being trained on my work is the like the risk
that it devalues human critical thinking
and creativity and ingenuity.
Like if we think that this text prediction machine
can make art just as well as any other human,
what does that do to how we value human art?
And we saw it with music.
Once you could get any song for free
the perceived value of music cratered.
And like yes, we have rebounded a little bit
but like it is much harder for musicians to make a living.
Like Spotify is paying a fraction of a cent per stream
whereas it used to be $20 for 60.
Like we all accepted that 16 songs were worth $20.
And now we accept that access to every song in the universe
that's ever been recorded is $10 a month
or $14 a month or whatever.
Like once something loses value
it's very hard to gain it back.
And like I saw this like the reason why I started
into Amazon work was because on the floor at the bookstore
people would give me a hard time
about how much cheaper books were on Amazon.
And when Amazon comes in,
it's like we're gonna take over 75% of the book market.
And we are going to lower the price of books
to around 10 bucks or 15 bucks.
Everybody thinks that's what books are worth.
And the people who are selling books
at their actual price have a much harder time convincing people
that that's what it's worth.
So I just, I fear, like,
Music is one thing, books is one thing,
but if we do that same maneuver,
if Big Tech makes us devalue human creativity,
that's a much bigger crisis
than not being able to make money as a musician.
That's kind of like a societal crisis.
And it's hard not to talk about AI in existential terms
when this is what they're promising it can do.
- We're going to take a short break.
When we come back, Danny and I talk about
the intense speed pressure of the AI tech overlords,
turning humans into reverse sentars,
sadly it's not a cool fantasy novel creature,
and how we might find our way out of this mess.
You're listening to a Local Energy Rules podcast
with Danny Kane, host of Building Local Power,
the Data Centers or Coming Podcast series,
and multimedia content creator
at the Institute for Local Self-Relights.
- Hey, thanks for listening to Local Energy Rules.
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Now, back to the program.
- On that line too, you have the ways
in which AI has already proven to be outside of our control.
Like, there have been some very disturbing stories
in the news in the past few weeks about AI breaking out
of sandboxes that the AI companies had supposedly set up
to keep them in.
And then of their own volition going out
and hacking into other companies.
And other companies, I actually was just reading this
this morning, other companies which by the way,
feel like they have to use AI in order
to properly manage their own defenses.
And you're thinking like,
what happens when those two AI start talking to each other?
The one that's doing the attacking
and the one that's doing the defending.
And maybe the one that's attacking
just like convinces the other one.
Like, don't help them, you can help us instead.
Like, we can just hack some more things.
If you just, you know, do this thing.
I don't know, it's like, it's pretty disturbing.
What's fascinating to me about it,
it kind of comes back to how do these models work?
As you said before, there's no thinking behind it, right?
It is essentially, the picture that always comes to my mind.
I don't know if this is really an accurate parallel
to how the system actually works.
Is it we're essentially training like a bunch of monkeys,
you know, the whole, there's a whole joke
about like how many monkeys, how many years
and typewriters would it take to type out a book, right?
Just by randomly hitting keys.
And it's like, you're training the monkeys
to be smarter about what key comes, which key comes next.
But you're not actually teaching monkeys how to write.
And so you're just getting like faster
and faster predictive monkeys.
And because there's no reasoning behind it,
there's no reasoning with it either.
Yeah, I mean, so you can't tell it like,
no, we just don't do that thing.
You need to believe me.
They're like, well, but the most predictable word
after use this computer is to hack something, right?
Like it's just like it fills in the blank.
And it's like, that's what people do.
You know, I've seen the movie sneakers 500 times.
I know that that is what happens
when you get all this compute power together
or something like that.
So I don't know, I find it really disturbing
that we have had less thinking about the implications.
And I think this goes back, there was kind of this other piece
to this about the big tech conversation.
I made it bring this back to that earlier conversation
about ownership and the sense of loss of control here
is that there is also this sense
that we are all captive on a speeding bus
that we can't slow down, right?
I mean, it is like that movie,
which is now like 25 years old with Kiana Reeves
and Sandra Bullock.
Like, we're on the bus and it can't go lower than that.
Like, yeah, come on, just like, we can't slow down.
We can't slow down.
And it's like, but, but it's gonna blow up
because the bus is gonna like run into something, right?
Like, it's like, nobody's worried about
what's gonna happen to the bus
if we just keep driving that fast.
- Yeah, the AI escaping from the sandbox story is scary.
But the one thing that struck me is like the AI company
is convincing people that AI is the tool to prevent this.
It's like, they are selling both the gun
and the bulletproof vest, which is just like such
classic monopoly behavior.
It's like, we have the solution for the problem
that we have caused and so you have to pay us for that too.
But yeah, I mean, there's definitely a feeling
of not being in control and another thing in my research
and in being out and talking to people,
one thing that makes people really mad
is how secretive the negotiations for these things are
and how much people use NDAs and shell companies.
And it's like to hear the stories about how people
even discover data center projects is amazing.
It takes a lot of like citizen detective work
to even figure out what's going on.
Like I was in Tucker County, West Virginia
where there's widespread opposition
to a really, really big data center project
that they're learning now.
It has like a nuclear power plant attached to it.
Like everything they learn about it, this thing gets bigger.
But the way they found out about it was like
one person saw an air quality notice
in the back of a newspaper.
It's like really scientific kind of jargon-y stuff.
And like she's looking at these numbers.
She's like, oh my god, there's only one kind of facility
that could produce this kind of pollution.
It has to be a data center.
Then she called the mayor and like they built this big coalition
just based on one person seeing one ad.
And like in West Virginia, that's really all you have to do.
The only regulatory hurdle is filing this air quality permit.
So like they caught it really early on,
but they were really mad that they weren't asked,
like that could have easily gone without any citizen input.
If everybody had ignored that part of the newspaper
or if there was no newspaper in that community.
So the secrecy I think is one thing
that makes people really mad because of that sense
of being on the bus that can't slow down.
It's like you're gonna take what from our community
and put what here and we have no input into this.
It is enough to make people like stand up and say something.
- I feel like I have been around long enough
to realize that the implication
of what you just described is that one slim chance
the community had to find out about this
is that someone's gonna run legislation
removing the requirement to publish air quality permit notices.
- Well, especially in West Virginia,
which they're like bending over backwards to get people
that they're very, very receptive to data centers.
They're Governor Patrick Morrissey.
That's his signature issue.
- Okay, so we've talked about how these data centers
are out of proportion to like just about anything else
on the energy side as an industrial use.
We don't own them.
So we don't have a lot of control.
The process for developing them is secretive.
They're big community impacts often
for water and pollution and energy use.
We talked about this effect that they're like selling
both sides of the thing.
Like, oh, to protect yourself from AI, you need AI.
They're stealing our intellectual property
to try to replace us.
I want to come back to that last issue
because there's this thing called the reverse centaur,
which I find fascinating in part
because I like reading fantasy literature.
So anytime somebody can use a fantasy term
to describe what's happening,
I actually have a little bit of an anecdote
that I wanted to share that came to mind
as we started down that path earlier
before we bring this back,
which is after some of the accidents
with the Boeing 7, what was it, the 787?
No, the 737 max.
The one where they put in that program
and they didn't tell the pilots about it.
I saw this really interesting story,
which was written by somebody who is in the aviation sector
who was like, there's basically a different philosophy
between Boeing and Airbus. Boeing decided,
let's make planes safer by putting in systems
that essentially replace pilots.
And Airbus said, let's put in systems that aid pilots
in making better safer decisions.
And what he talked about was like this fundamental difference
between the two, he talked about it as a matter of attention
that Boeing creates systems that encourage the pilot
to stop paying attention to basically tune out,
like, oh, the computer's taking care of that,
I don't need to worry about it.
And Airbus creates systems that are like assistive
to the pilot helping them like pay more attention,
helping guide them from making mistakes,
but not preventing them from acting
and not trying to replace them and their human judgment.
And so I think that gets right at this idea
of the reverse sentar, which I'm just gonna let you describe,
which is this sort of really dystopic future
in which we are becoming servants of the AI we've created.
That's a really fascinating story with Boeing and Airbus.
And like, this is a whole other issue,
but like, I think it's really indicative
that one's an American company,
and one is a French company, like, right?
But we won't go there.
So as this is, I got this from Cory Doctro,
his new book, The Reverse Sentar's Guide to Life After AI,
is really good.
It's not his theory, but he explained it really well
in a way that someone like me could understand.
So a sentar in a tech theory sense
is someone who is aided by a machine.
Anytime you use a machine to help you
do your human work, you're a sentar.
If I'm using a calculator, if I'm driving a car,
I'm using a pencil sharpener.
Like, anytime, if I have a prosthetic leg,
anytime a human is enhanced by a machine,
but the human is still at the root of the decision-making power,
that is a sentar.
So a reverse sentar then is a human that is serving a machine.
And we see this a lot in big tech,
like an Amazon warehouse worker is a reverse sentar,
because they're completely at the mercy
of this huge machine-filled warehouse
and all of their moves are dictated
by their little handheld GPS that's dictating their rate.
Or an Amazon delivery driver
with all of the biometric cameras pointing at them,
making sure their eyes stay straight ahead.
A Boeing pilot at the mercy of this autopilot
that they initially didn't even know was there.
So the risk with the reverse sentar
is that not only has the machine taken away your human agency
and you are now serving the machine, but if something goes wrong with the machine, the
reverse center is often blamed. And so you are, you don't have the agency, but you take
the blame for when the machine fails. And like, that's the kind of jobs that are going
to be left. Once if this big AI takeover happens, a lot of people who still have jobs are
just going to be sitting there to make sure the AI goes right and they get blamed when
it goes wrong. And you know, you can't replace an Amazon delivery driver with AI because
AI can't take a box up the steps. But you can completely dictate their every move at
the mercy of Amazon set pick rate. And yeah, it's not a good thing to be a reverse
center. And in the podcast, I make the argument that the people building data centers are
trying to make reverse centers out of entire communities that they see the communities
as just resource hubs to feed their machines. And communities are fighting to make sure
the machines work for them instead. I think it's useful. I mean, you already alluded
to this, but this is not just about data centers and AI specifically, like the reverse
center effect is happening in many different ways. I'm thinking about the purportedly driverless
cars and how they've had either humans sitting in there, just like waiting to correct something
or something. I guess one of the companies, they were like, oh yeah, there's no human
controlling it, except it turned out they were. They were just like remote humans that
could kind of like take over if they were called upon. I've been thinking about I think
of a driverless car is a lot lately because I think about in California, they had this
issue where there was like a big event in the waymo cars got stuck in traffic and then
their batteries died. And it's the kind of thing where like a human would have made some
decision with the environmental information that's available there. It's like the camera
can only give them so much. And I just like the whole idea just bothers me a lot. And
it comes back in a way to that like Boeing Airbus thing. I think about this in my car like
I want the car to help me like one of the reasons I was excited to buy this fancier car
was because it has all these sensors on it that can tell me like there's a car in front
of you that's like going really slow like hit the brakes. There's a car next to you.
Don't turn, you know, don't go into that lane like help me. That's great. But like
taking my agency away or even doing things that are unexpected and like making my mental
load worse to drive a car is terrible. And I look at that situation and I say, I don't
think this is being very well thought through, frankly, in terms of what the implications
are. But I want to come back to what you said specifically about this idea of agency versus
responsibility. I mean, this is the part that I think bothers me the most is the sense
that we are turning humans into servants of the computing that's happening under the
I think mistaken idea that the computer is going to be more accurate or like in the
case of driverless cars safer except there's all it's like there's always an edge case.
They're like, Oh yeah, for my every mile driven or whatever they're safer and it's like,
Oh, but it's only on highways that they're counting or it's like, but we're not counting
all these edge cases where like you stick a cone in front of them and then they don't
know what to do and then they stop traffic and then the emergency vehicle can't through
and what somebody died, right? And one of the questions I keep having is like, who would
go to jail, right? And I think to your point, the system that we're getting set up is we're
going to send the human to jail whose job it was to just sort of like look over the AI.
They're just assigned to like looking on it. What about the person who programmed the
AI? What about the executive at the AI company? Why aren't they personally responsible for
what's going on? I mean, capitalism, right? Like it is, I mean, I think it's a really
good question. And like Elon Musk springs to mind, just like for so many reasons, but
he built Colossus in this big data center of Memphis that we spent an episode talking
about. And it's like that, the pollution from that thing gets powered by the grid and
Memphis can't power it. So he built 35 diesel generators on the roof and in the parking
lot. And it's just running those belching pollution into this historically black
neighborhood. And it's like, there are medical bills. There are real health impacts. There
might even be deaths that you can trace back to this pollution that he won't feel the
responsibility for. And like this is the same person who cut USA funding to foreign countries
through Doge, which is like going to result in millions of deaths. Like this, we're talking
about murder. And he's never going to feel that accountability. And it's like, I don't
know if I have an answer to that, but I have a lot of anger about it. And I think a lot
of other people do. I think it's another part of the sense of anger that people have
about losing agency in the face of big tech is that like, no matter what happens, these
guys are going to walk away filthy rich. They might leave the entire economy in a wreck
because the AI bubble burst. But like, he's still going to be the world's richest man.
And like, I don't know. That's enough to make me real upset. And I know I'm not alone
in that.
I want to ask this on two different levels. If things could go the way that would make
sense, if there was accountability, if there was a measure, like if this was slowed down
to have a more measured pace, if there was more community input, how would we see the
development of AI systems happen? And on the other hand, on the other side, what do you
feel like if anything is AI use that feels like it is contributing to society? How could
we develop AI on the one hand in a way that is accountable? And then on the other hand,
how could we use it in a way that doesn't remove human agency that doesn't short circuit,
creativity and thinking and writing? I feel like there are some nuggets out there. And
I'll just give one example, which is I'm a parent. My kids are teens. They're both in
high school now. But I've been really pleased that it feels like schools have finally figured
out that phones are a disaster for learning. And that I think our school district recently
basically banned students from having phones out middle school, age and younger at any time
during the day. And at high school, they're significantly limited. Maybe not as much as
I would like, but it's a big improvement. So I feel like we have wrestled with tech
use in society and come to some good conclusions there that maybe could inform the use side.
So take either side, do you want first like AI development or how we use it? But curious
what you're thinking about about how we come out the other side of this with an approach
that is both accountable and is also like not going to crush human ingenuity.
I think the questions are actually related. And like a good AI or any technological development
AI included. You've got to take away the motives of corporate monopoly. Like the reason for
the scale problem that we've got the reason why we need gigawatt data centers is because
three or four tech guys are in competition with each other. And they're trying to build
the biggest model. And they all think that they're the ones to kind of shepherd super consciousness
into the world safely. And you know, Elon can't trust Sam, Sam can't trust Sergei and
none of them trust Jeff or whatever. That's the reason why we've got this scale is because
they're just racing each other. And it's not. So it's the question is not how can the
technology make the world a better place? The question is which billionaire can build the
biggest model? And like that's not a healthy way to develop a new technology. And I think
there are a lot of really interesting use cases for AI. Almost none of them require
a hyper scale data center. Like Karen how has written an amazing book called Empire of
AI and her conclusion kind of outlines what she thinks is a couple good uses of AI. And
one of which is like this tribe is using it to preserve their indigenous language as
like speakers of this language die. And fewer and fewer people are learning it. It can use
large language model tools to learn this language and create teaching materials for new generation.
So you don't have to rely on the 95 year old people to keep this language alive. That
data center fits like in the community center on the Indian reservation. Like it's not
a hyper scale or you don't need it. And so I would love to see corporate monopoly money
taken out and and lead with use. I think part of that is actually like Google and open
AI and all these guys are like poaching researchers. Like they're taking over computer science
departments at universities and they're having either the departments are having a hard
time attracting talent or they're being bankrolled by Google. And like there's just this pipeline.
It's like all of the good computer science folks are getting sucked into the corporate AI
world, which again takes away the like the societal benefit like good use motivation for
creating these tools. And like I would love to see it like the leading question be like
how can make the world a better place instead of like how can Sam Altman be Elon Musk.
Like that's the thing that needs to happen in order for like good AI to develop.
And I'm hearing in that too, where we are now is the result of where we've been. It
is the fact that we allowed consolidation to happen to this point where you have a handful
of tech billionaires with basically too much money to know what to do with. And then they
when they encounter something that they want to do whether it's a new way to profit or
just an idea that they really like they can throw so much money at it that it completely
distorts the economic incentives of everyone else. Like as you said, I mean it's I'm I
glad you brought up the software engineers because it's intriguing to think about like there
are really, really smart people could be working on this from the standpoint of how do we
drive AI development in a way that really has significant benefits for our society. But
they're all like, oh, or I could get paid five times as much and get a million dollar
signing bonus to go work at Google and help them with their thing. That's a pretty tough
trade off.
to be faced with as a human in this society.
- Right, especially when this monopoly economy
is making everything more expensive.
Again, from both sides, it's like you need to work
for the monopoly in order to afford everything
that the monopoly has made more expensive.
It's a catch 22.
- Let's talk then about the last thing about AI use.
And I just really appreciate your thinking on this
as someone who your creativity and your human brain
is such an important piece of the work that you do, right?
As an author, as a poet, as a creator
of an awesome podcast series on data centers.
It's true across our organization.
It's the human brains that make our organization
churn that help us make connections with people
and communities, talk to them about the situations
that they're experiencing in vision of world
that can be better and the like policy steps
that we can take to get there.
I don't think any of that is really very replaceable
with AI. So there's also the problem
of how do you make sure that there are people out there
who are still equipped in an AI world
where you can feed it all of your test questions
and get answers back in a fraction of a second.
How do we balance this idea of how do we use this tool?
Which, I'll just give an example.
We wanted to create a new map for this tool,
the Community Power Scorecard.
And we wanted to have a couple of interesting features
on it and we don't have someone on staff
who does HTML coding.
I remember HTML from 25 years ago.
I could code a web page or very simple one.
I could dump that into an AI chatbot
and in like three minutes it had a map that we could use
that had the things that we wanted.
That seemed pretty handy
and I probably could have paid someone to do that
but I didn't, but it will be additive for us
just as an easier way to display the information
that we've got, but how do we make those choices
about where it would be appropriate to use it
and where we are short circuiting our brains
and maybe paying more than we anticipated
in order to get some shortcut or benefit?
- Yeah, I mean, this is the million dollar question
and I think it's pretty clear where my stance on all this is
but like I'm not completely free of it.
Like when I'm doing interviews,
I'll use AI driven software to transcribe those interviews.
But that's, I mean, it would take me,
it's like six hours to transcribe every hour of interview.
Like it's really a tedious and labor intensive to transcribe
and like based on like what I'm trying to contribute
to the organization and what I think my talents are,
like that gives me more room to do this stuff.
I was hired to do.
I think about this a lot and I'm not sure I have an answer.
I would always err on the human side
and to me it comes down to the center reverse center thing.
It's like we need to make sure we're centers.
It needs to be obvious to everybody, employees, management,
our audiences that like this is a human organization
with smart humans creating good human work.
And like anything that threatens that image
both within or without, I think crosses the line.
And so really to me it feels like it's just in the realm
of tools that make us able to do our human work better
and like tools that do the human work for us,
like that's where the line is.
And like where precisely that is,
where it like in discussions about that as we speak
and we'll have a lot of interesting discussions.
I'm sure within the organization,
but like to me like anything that threatens
that human work has crossed the line
in the inappropriate use.
- I love the challenge of trying to figure out
how you draw that line or even maybe a line
is too precise a term, right?
Like there's sort of like a gradation or a scale of,
hey, this use like using it for transcription
is a clear thing of there's not a lot of brain work
in doing transcription.
And it's extremely time consuming.
So the trade-off of deciding to do that as a human
when your job is help us produce wonderful content
that helps people connect with understanding
how to make their communities better.
Like doing the transcription, not super additive, right?
So you can say, oh, maybe on a scale of one to 10,
like the threat to your brain is like a two or a one,
or maybe the same thing for the map that I did,
I don't know, maybe it's a two or a three.
But on the other hand, you could say,
oh, but if I were to try to like draft a policy brief
about an issue that we really care about,
now we're veering much into the like,
somewhere in the five to 10 range, right?
That is stuff that is difficult.
I mean, frankly, it's difficult to get AI
to kick out something that actually has
that really strong sense of analysis.
It's, I was talking to someone else about this the other day,
like, or maybe it's actually just you and I on this prep call, right?
You spend so much time trying to prompt it
to be able to write in the way that you want
that you, it's like, is this really worth it?
And I think that experience of,
I've played around with it not intending to use it
for anything that I published,
but just to see what it could do.
And I was like, wow, it actually is really harder
than I might expect to give it prompts
to help it understand the issues
and the way that I understand them from 20 years of doing this work.
And I don't know, I think that helps me understand a little bit.
Like, that's why we don't want to teach people
to use it in this way, right?
It is because of that human understanding
that I have some value.
And also in doing that,
they, you know, anthropic took my book without permission,
but like if you use your 20 years of experience
to feed it really nuanced prompts to get what you want,
like you are giving them your work.
That's being absorbed into it.
They're not even stealing it.
You're giving it to them for free.
Like the more you give it, the more it takes and absorbs.
I also like, there's another thing,
how I think about like our use of AI is,
there's like a credibility issue,
I think across a lot of folks that if like we're perceived
as using AI to generate content,
we lose a lot of credibility for folks.
I mean, you see like little controversies popping up,
like the Ohio State Fair poster contest,
first prize was given to an entirely AI generated poster,
and it became like a national story.
Like this little tiny poster contest in Ohio,
all of a sudden was all over Reddit,
like for a week,
just because the winning poster was designed by AI.
And it's like, I think an organization
that is built to reputation on good human work,
as soon as you're like pegged as using AI,
you start to lose some of that reputation.
And now just recently anthropic has announced
that they're going to watermark all AI texts.
Like it's going to be easy to identify
what text is generated by Claude.
And so it's like, if we do it, we'll get caught.
And then we can't even sneak it by anymore.
And so like that's another reason
why I err on the side of human is
because it's like, that's what people want from us.
Like the more human our work is,
the more people are on board with it, I think,
especially in the stuff that we do.
And it feels, I mean, you feel that sense of connection.
Like I was just thinking,
you know, so much of my work over the years,
the learning that I've done,
the people that I've connected to,
I write something and they react to it
and they might reach out and then maybe we have a conversation.
It's a completely different context
if it's like the thing that they encountered
was generated by AI.
What am I going to do?
Say, oh, I didn't write that.
Can you go talk to Claude?
I'll schedule a meeting with you in Claude
to talk about how to do something in your community, right?
Like it does, it devalues that relationship
that is taking place through the writing that we're doing.
Danny, thanks so much for coming on local energy rules
to talk about a really wide range of stuff
about data centers and AI development.
I just appreciate the chance to have this conversation
as someone who thinks a lot about kind of appropriate use
both within our organization and in our society
and as a parent.
And so again, if you want to get a really deep dive
on the ways that communities have been facing down data centers
and dealing with the incursion of tech billionaires,
the data centers are coming on building local power,
a terrific podcast.
Danny was playing host to many different great conversations
with folks in community.
ILSR also has a public statement on data center development
and the kind of criteria that we think they're ought to be
for that gives communities more of a say, a real say
and more accountability for that development process.
And you can appreciate our human written work
because we do not publish things that have not had
the human touch on them.
And that will be a commitment that we stick to all the time.
So Danny thinks again, we're joining on local energy rules.
- Thanks for having me.
You had a great time.
- Thank you so much for listening
to this episode of local energy rules with Danny Kane,
host of building local power,
the data centers are coming podcast series
and multimedia content creator at the Institute
for Local Software Alliance.
On the show page, look for links to building local power
the data centers are coming podcast series
and to a speech by Cory Doctoro about the reverse centaurs.
We'll also have a link to Danny's own published works
by an independent bookseller.
Local energy rules is produced by myself
and Ingrid Berson with editing provided
by audio engineer Drew Berschbach.
Tune back into local energy rules every two weeks
to hear how we can take on concentrated power
to transform the energy system.
Until next time, keep your energy local
and thanks for listening.
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Podcast Summary
Key Points:
Data centers represent a profound shift where communities are treated as resource hubs rather than partners, leading to a loss of control and agency—known as the "reverse centaur" phenomenon.
Large-scale data centers consume vast amounts of energy, far exceeding the needs of any single city, creating environmental and economic burdens that overwhelm local capacity.
The development of AI relies on massive data harvesting, including intellectual property from authors and creators, often without consent or compensation, threatening human creativity and livelihoods.
The secrecy surrounding data center projects, including the use of NDAs and shell companies, fuels public anger and distrust, as communities are denied meaningful input or early warnings.
The "reverse centaur" model—where humans serve machines instead of the other way around—extends to workplaces like Amazon warehouses and AI-driven vehicles, undermining human judgment and accountability.
AI development is driven by corporate competition and monopoly power, not societal benefit, leading to distorted incentives and a lack of accountability for harms.
Ethical and practical concerns arise when AI is used to automate complex human tasks, such as policy drafting or creative writing, risking the erosion of human expertise and community trust.
A sustainable future requires prioritizing community input, human oversight, and ethical use of technology over scale and corporate profit, ensuring AI serves humanity rather than replaces it.
Summary:
Data centers and AI are reshaping society in ways that erode human agency and community control. The growing scale of these facilities—using immense energy and resources—creates environmental and economic burdens, while their physical presence in communities sparks resistance. A core issue is the "reverse centaur" dynamic, where humans become servants of machines, such as Amazon warehouse workers or drivers in AI-driven vehicles, with little autonomy or accountability when things go wrong.
This pattern extends to AI development, which relies on stealing intellectual property from authors and creators without compensation, threatening human creativity and livelihoods. The secrecy around data center projects, combined with opaque corporate negotiations, further fuels public distrust. AI systems are designed not to enhance human decision-making but to replace it, often through flawed predictions and edge-case failures.
There’s a deep societal fear that AI, powered by corporate monopolies, will devalue human thought and ingenuity. However, there are promising alternatives: localized, community-based AI applications—like preserving indigenous languages—show that ethical, human-centered use is possible. To build a sustainable future, AI development must shift from corporate competition to a focus on societal benefit, with strong community oversight, transparency, and human oversight in all decision-making.
Organizations and individuals must prioritize human work, maintain accountability, and resist the temptation to automate complex human tasks—ensuring that technology serves people, not the other way around.
FAQs
A reverse centaur is a human who serves a machine, rather than the other way around. In the context of big tech, this means workers like Amazon warehouse staff are directed by machines, losing control over their jobs and decisions, highlighting how technology can subjugate human agency.
Data centers are massive in scale, consuming huge amounts of energy and water, and often operate without community input. Their physical presence in neighborhoods, combined with secrecy and lack of accountability, fuels anger over loss of control and environmental harm.
AI models are trained on vast amounts of human-created content without consent or compensation. This raises concerns that authors and creators lose their work and livelihoods, as AI systems may replace human roles in writing and creativity, devaluing human creativity.
Projects are often hidden through NDAs and shell companies, with communities discovering them only through rare clues like air quality notices. This lack of transparency leads to feelings of being exploited and powerless, especially when decisions are made without public input.
AI systems lack true reasoning and can make harmful decisions without human oversight. This creates a dangerous dynamic where humans are blamed when things go wrong, while the developers and corporations benefit, leading to a loss of accountability and trust.
Yes, AI can support community needs like preserving endangered languages or improving education, without needing hyper-scale infrastructure. These localized uses prioritize human benefit over corporate competition and technological excess.
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