Ask George - Going Beyond the Clinical: Using AI in Practice Management
35m 53s
The podcast episode discusses the significant impact of AI on daily life and business operations, particularly focusing on the integration of AI in the dental industry. The hosts emphasize the importance of utilizing AI for writing tasks to enhance professionalism and efficiency, highlighting the benefits of using customized GPTs for specific job roles. They suggest codifying processes using AI, uploading them by position, and utilizing AI for team training and answering questions to streamline operations and improve productivity. The conversation also touches on the potential applications of AI in business operations and the need for clear protocols and data to maximize the effectiveness of AI tools. While the discussion primarily revolves around personal and professional use of AI, specific examples and insights are shared to guide listeners on leveraging AI technology effectively in their respective fields.
Transcription
6777 Words, 37022 Characters
(upbeat music)
Welcome back to another episode
of the shared practices podcast.
Getting the episode started today,
but that does not mean Richard is not here.
So Richard is joining me today
as the co-host for the episode of Ask George,
where we're going to be talking about AI.
And I think that this is,
I would say probably one of the most
world-changing technologies in our lifetime.
And I think that if you think it's not going
to affect the dental industry,
you probably have another thing coming.
So Richard, welcome to the show
and excited to dive in.
- This is, I'm really excited
'cause you told me before this call
that you had like a bunch of thoughts on this.
And I was like, okay, we've got a lot to dive into.
But it like, the recent evidence to me
of how much AI has integrated into my life
on the new iPhones, I know you're still,
you're not an iPhone guy still, right?
- No, no, no.
- Yeah, there's like an extra like dumb button.
They like added a new button
and you can choose what that button does.
I've switched it now to being
the audio version of chat GPT.
So rather than like Siri or anything like that,
this shortcut goes straight into
the conversational chat GPT,
which in the last month got an update.
It sounds uncannily human.
It will like laugh.
It'll say, my kids, the first few times that I did it,
they were like, who are you talking to dad?
Like that, are you on a call?
They were really confused at who this other human was
on the phone.
And the fluency that we have in AI
as a business owner is just such an accelerator.
And I'm really excited on your side of things.
I think we could get into like personal use of AI.
We could get into personal productivity,
but practice management in particular,
and how do we incorporate this into a dental office?
I'm really excited for your perspective.
- Yeah, so I think the first thing I'll say
is it's uncanny how people are beginning
to essentially use AI in relationship, right?
So like you have people who use AI to feel less lonely,
or you'll have people who are using AI as a companion, right?
So it's like there's this whole element of AI
that is I think really,
it's really taking the amount of use cases
and things that people are doing with it,
continue to grow and get more creative.
And it's extremely capable.
And so if somebody is like,
let's just start from the basics.
What these learning language modules are,
which is like chat GPT, Claude, Grock,
all of the other ones,
they're all, they're essentially supercomputers
that have a PhD level of expertise
over just about everything.
So if you think about like, if I ask it a question,
it's like, if your question is about biology,
for example, and human physiology,
then it will respond with the capability
of a PhD in that field.
So like, you got to know like, that's the level.
And it's very like, I use the term industry standard,
but you kind of got to know
that you're also getting quite mainstream feedback from it.
So it's like, if you ask it a question,
it's gonna give you kind of like the generic answer,
but at a PhD level.
And so it's an extremely powerful tool.
And I want to start with maybe some of the obvious use cases
that people are probably not aware of,
and then move towards some that I think are,
I'm gonna, I'm gonna try to start with usefulness
and work our way up.
Because I think for us on the DSO side, right?
We have 38 offices.
I would think it's super useful
to have an AI that can categorize expenses, right?
Internal to our company.
But if you're a solo dentist with one office,
you probably don't want to spend the amount of time required
to get an AI to do that.
You would want to focus on other things.
So I'm gonna kind of start with some of those applications
that like every dentist should use
and evolve up into something different.
So I think the thing that I want to start with
is AI co-diagnosis.
I think it's like the most obvious
and I would say best, best version of that.
So from my perspective,
there's different companies that do it,
but patients, I've looked at data on this
and it's pretty interesting.
Patients say that they trust the AI at times
more than they trust the dentist,
which people think it's backwards.
They think, oh my gosh, AI is gonna diagnose it.
I don't think that'll be true.
But they really, patients really view this
as an objective piece of information.
No bias to it.
And so when you're introducing,
the first place I would go if you haven't yet
is I would use AI to co-diagnose, right?
And so if you have some type of co-diagnosis
in your practice where team members are trained
to communicate with patients on treatment options,
then like having the AI sort of like
standardized treatment recommendations
across the different team members,
just be that extra set of eyes on all the clinical images,
like that's just like kind of a great application initially.
So I think that's like the one,
I don't wanna spend too much time on that
'cause I think it's pretty like well known
that this happens and people do it.
But Richard, any thoughts on kind of the clinical,
I know we said it's practice management.
I view this as practice management
from a case acceptance perspective.
- Well, I mean, this directly impacts
the success of your practice.
So it just comes down to,
I think when this first came out,
the number one, the trust of AI wasn't as high
by the dentist and maybe by patients.
So interestingly enough, just like how common AI is now
and how much people use it,
I think lends power to this as a tool.
Plus number two, I think the technology wasn't as good.
So maybe a few years ago,
there was less options for co-diagnosis
and they maybe integrated less well, any of that.
So if you've looked at this in the past,
it seems like this is a good time to re-look at this
as no, there's good solutions, people trust it, it works,
it improves case acceptance.
So why wouldn't you do it?
- One of my favorite experiences
at shared practices is when I met Suzanne
and we began the process of really taking
what was an idea that I had
into what is now a very robust practice management philosophy.
And you may have heard of our philosophy,
we call it hygiene led growth at times.
We talk about the dental three pointer.
We talk about profitable, simple, sustainable.
We maybe talk about our avatars, your starting avatar,
your point A, maybe your point B avatar.
All of this language that we use now
is there was this story that I told
where the key idea that I had that led to our philosophy
was I had the idea that if you just grow the hygiene department,
the practice will grow on accident.
And so you can maybe think about that as a core idea
and then build a whole practice management philosophy
around growing the hygiene department
as aggressively as possible.
And so I was in the room with Suzanne
and I was telling her about this idea.
And Suzanne has, I would call it,
exceptional infrastructure experience prior to that.
She had been a lead for 37 in office consultants
going into practices all over the country.
And so she had so much knowledge
on how to execute practice management.
And as I was explaining this idea,
she had this moment of frustration where she was like,
man, she didn't use man, she was the cuss word.
And she said, why didn't I think of this?
And then what happened from that was that idea
that founded the shared practices philosophy
combined with Suzanne's practice management
execution skills brought our philosophy to life.
And we've been doing this now for four years, Suzanne and I.
And consistently year over year,
we have had all of our clients collections growth
from 37 to 39% per year,
which means all it's now over a hundred clients
who grow with this philosophy with our help.
And on average year over year,
all of our clients average,
which has always been kind of close to this number
about a hundred is 37 to 39% collections growth every year.
So, I mean, that's just from our perspective,
we think it's completely unheard of.
And we're so proud of it.
And the way it started was, it was so much fun.
I mean, I was sitting there in a conference room
with Suzanne, we were talking about this.
And then her years of experience on execution
combined with my idea has really led
to what we think are really powerful results.
And so if you are a practice owner who wants growth,
I would invite you to a call with Suzanne,
where what Suzanne will do
is she will take a look at your practice
and we'll identify where is point A
on our precision growth pathways we call them now.
And we'd say, okay, and where do you wanna go?
So spend some time getting to understand your vision
and then we'll try to identify point B.
And that's the avatar that is your current final destination.
Then what are the steps to grow from point A to point B?
And that's what Suzanne does.
And I would guide anybody to go to sharedpractices.com
and do a free practice assessment.
And that allows us to do that free assessment
of where is point A, where is point B,
just so you know, where are you today
and where do you wanna go?
And so I would suggest you go to sharedpractices.com,
click free practice assessment
and schedule a discovery call with Suzanne.
And in that call, you'll also get to realize
maybe how our unique approach is probably the best way
for you to get from point A to point B in your practice.
(upbeat music)
And then the next one that I would say
is anything that you write.
If you are writing a team memo,
if you are writing a job description,
if you are writing an SOP,
people think I'm cheating by using AI
or like it's a lower quality writing.
I actually kind of, I've completely inversed on this.
So I, in part of my annual reviews with team members
or more formal reviews,
I will judge them based on their AI usage in the workspace.
And so I give them feedback
on how they use AI in the workspace.
And there's two extremes.
When I get a document from somebody
that I can tell was not written by AI,
I actually get bothered
because we're paying for this person's time.
And they spent their time clickity-clack on the keyboard
typing this long two-page document.
And I'm like, this could have taken a third of the time
if you had used AI.
That's one issue I have with not using AI for writing.
The second one is the writing is actually better with AI.
Sure, you lose your voice.
So that's what happens when you write with AI
unless you've really trained it well.
You sort of lose like,
you can tell that I didn't write every single word of this.
But what it does on the other side
is it makes the language more polished
and easily readable by everybody.
So what happens when you type organically
is you use words that you use when you talk.
So it's like your style, your tone, your vocabulary
sort of comes through when you're writing.
When you write with AI,
they use like the most mainstream, general terms like clear.
It's so much more professional and polished.
So when somebody gives me work that they did all themselves,
it's like, this took three times as long
and it's not as professional and polished
if they'd used AI.
I don't like that.
But then AI has this like 80% solid, 20% fluff
that's like, they call it hallucination fluff.
So it's like the AI doesn't know what to say,
but they gotta say something.
So they kind of BS it.
And so when the other side of this
is when people use AI too much,
they're giving me something that is very fluffy.
So there's like a lot of the purpose of this document
is blah, blah, blah, blah, for two paragraphs.
But this and this and that, I'm like,
this is a bunch of stuff I don't need to be reading.
Like you need the AI to be concise
or else people will just glaze over it.
So you need your things to be very punchy.
Everything in here is there for a reason.
The other thing is it needs to be contextually correct.
And so when you're looking through the AI,
you need to be looking at saying,
is anything here BS?
Is there any AI hallucinated fluff that is not real
that somebody reading this will be like,
oh, we don't do it that way.
Or that's not actually the way it is.
You need to clean that up.
So the best usage of AI is using AI to write,
editing it carefully and removing the fluff.
So it's just what you need and it's accurate to the context.
That's like AI for writing, that's SOP creation,
that's business plan, if you need to do that,
or job at job descriptions, roles and responsibilities,
just so many team memo writing, newsletter writing,
whatever you need to do, you just, you can do it this way.
So Richard, any questions on that?
It seems pretty clear to me,
but I could be missing something.
- No, it's great.
I love the example of you get mad
when people aren't using AI more.
I did a job interview with a VA recently
and it looked like she was using AI
and my project manager was like, oh, is this, you know,
like she was upset on my behalf.
I was like, well, no, I just want to know why.
If someone uses AI,
I want to understand how and why they used it
and they're thinking behind it
and then I actually might hire them faster
depending on their answer.
And then the other thing too is just the friction
of how much like writing and thought goes into stuff.
I will say there are applications
and I'm trying to think within the dental office
if there's any of these,
where if someone was like receiving coaching from someone
and they felt like they got an AI answer back
to a question they had legitimately submitted,
that's where like I'm paying a high value for coaching.
But in dentistry, like our communication
with the patient is right.
Like I don't, I almost don't see any time
where you shouldn't use writing in a dental setting.
- Let me, I'm going to help you with the VA example
and then I'm going to move towards the next thing.
So there's this, so what's happening with AI
is there's a huge lift
to develop these learning language modules well.
So you think of like GROC, open AI,
Claude with Entropic, like these companies
that are developing these like super tools,
very large data centers, ton of money involved.
Like it's very tough to get a good learning language module.
On the other side, it's super easy to build custom,
like build on top of those custom GPTs.
I use chat GPTs, custom GPTs.
So Richard, let's use your example of the VA.
Let's just say you have a VA and their job
is to communicate with patients in writing
over like overdue balances, all of this stuff.
You can code into the custom GPT.
I want them to sound professional.
I want them to be brief in their language.
I want them to sound like this.
I want, you can essentially like put all of your preferences
into their, the exact program that they're going to use.
So in Richard's example of the VA,
you would create a custom GPT in open AI.
And the way that you do it is you submit instructions,
you upload attachments, you just,
you teach the exact custom GPT,
everything you want it to do for that person.
And then now they have a way better custom AI
for their specific job, that like their tone,
their, all of that stuff is going to be ironed out
for them to be able to like,
because Richard, like you're like,
is this using AI and I can tell I don't like it.
Well, then tweak what you don't like about it
to be exactly what you want.
And then you say, use this tool when you use AI,
don't use regular AI, don't use the generic one,
use this custom one.
And that's the next thing I want to talk about
is creating custom GPTs or I don't know,
like I do this on open AI.
So I don't know the terminology in the other platforms,
but building like your own custom version.
So a really common one that I would do is,
let's just say I was like really wanting to go gung-ho on this.
And I was at a dental office.
I would go with dental assistants, hygienists,
and front office team members.
And I would literally take all of my written
documented processes and upload all of the dental assistant
ones to a dental assistant GPT,
all of the hygienists ones to a hygienist GPT,
and all of the office manager ones
to an office manager GPT or a front office GPT.
And then I would put it on their desktop.
And I would say, hey, if you have a question
about how to do your job,
I would like you to ask this thing
before you ask anyone else.
So then it's like, if I don't know where the instruments go,
or I don't know what to do if a patient has this,
or I don't know if this, you type it in and you ask,
and then it will use your protocols
to answer their questions.
And that's where you really need to go next with this,
is in my opinion, using it for team training,
questions that they're asking, all of that type of stuff.
And so from my perspective,
like that's where I would be,
if I was a single practice owner,
I would codify all of my processes using AI
for the writing version of it.
And then I would upload them by position to these things.
And I would say, my dental assistants,
hey, you got this, you know,
you're hygienist, you have this,
you're office managers, you have this.
And let's just say an office manager,
or let's just say hygienist is doing an exam.
And they're like, man, this silver filling has a crack.
What do we tell the patient?
Well, they ask the thing that say silver filling
with a crack on the marginal ridge, what do I diagnose?
And if you've uploaded the proper diagnostic philosophy,
then it should be able to spit back to them.
And so then they can just have
that very quick and readily available answer.
And so I think that's like a really underrated use case.
And it's super easy.
I mean, you can build one of these in 30 minutes
if you have the documents.
You just upload it, you give it instructions,
and you just go.
And it's so easy, and it's like,
that's where they get really good
because they're custom to the specific use case.
So Richard, any questions on that?
'Cause I feel like that's where I would really point a lot.
I mean, obviously write Perl or Overjet
or any of the diagnostic ones,
then writing and using it in your daily life
or your management.
And then I would go team training, answering questions,
having my protocols be in a learning language module
that people can ask you questions
and they can get answers.
- Yeah, I think the other part of that is
it goes back into the inputs.
It's like, how good of data are you feeding this?
How clear are you on your protocols,
on how you diagnose, how you think about things?
So it goes back to that,
do we have everything clearly documented and current
and spelled out, and therefore,
this is going to be more and more useful.
The next place my thoughts go is around the backend
in terms of numbers, data, metrics.
And I'm assuming, practiced by numbers and other platforms,
I'm not up to date on the latest of things
that are happening there,
but is there applications available
to practice owners on that front?
- So I think that once you get into business operations
and having the AI automate things,
if you think about a single dental office, for example,
what are the recurring administrative tasks
that occur over and over again?
I would think insurance would be the thing
that I would look at as the most AI ready,
but I think that I'm at the enterprise level of scale
with this, and I think we're still not there yet
to the point where a software company
that does software support services,
like a practice by numbers type,
is releasing do it for you in your office type tools.
I think that if you look at all of the venture capital
funding and all of the development is targeted towards AI.
So in the next five to 10 years,
you're gonna see a mountain of progress.
So this statement is being made in the third quarter of 2025.
So just keep that in mind when you're listening
that this is developing very rapidly,
but where it is right now,
I don't really see a whole lot
of very readily available functions that I've seen,
but I also haven't spent a lot of time looking.
- So the next one, which is very relevant
to what I've been thinking about a lot
the last six months is content.
So marketing and creating content and creating the office.
There's the scary AI stuff that's happening
where like videos and impersonations like-
- Yeah, I know, right?
- It's insane what-
- It's crazy what AI can make.
- What it can make even when it comes to video.
So, but I think this goes back to if you're going to create
say a newsletter that goes out or posts on social media
or scripts that you're gonna use for Instagram
or ideas for Instagram reels or posts,
using this as a tool to document, edit, rewrite,
come up with ideas.
I think the thing that AI can't do
is the personal element, the authenticity.
And that is the thing that people will trust
more and more and more over time is, oh, cool.
Like the power of a personal brand on Instagram
is they can get to know Dr. Smith and their team
and kind of see that personality.
But in terms of like ideas of how to do this
or scripts or writing some of those things,
AI can be used.
It's a lot more nuanced.
I don't feel like there's an out of the box here.
Just type these five prompts in and then fill in these scripts
and then you're gonna blow up on Instagram
'cause that's just not how the algorithm works.
And there are other ways to blow up,
but if you aren't doing anything on the social media front,
this would be a great way for ideas, scripts, content
to get started is with AI.
- Yeah, so let me maybe provide some additional color.
I had this, I was talking to another guy in our mastermind
and he is trying to create,
he's really focusing on marketing now.
He has a mega group and he feels like in order for him
to take a step back, he really needs to nail the marketing.
So like that's been his big focus.
And he had this idea that I've just been like
shouting from the rooftops.
So I teach, I have experience in marketing now.
I've been the chief marketing officer for over a year
and I saw, I was kind of talking to him
about best practices in marketing.
And I recently did a webinar and kind of the TLDR
of that webinar is you have a consistent brand messaging
for your practice, like why do patients choose you?
And you weave it into as much
of what you're doing as possible.
So you like build that repeatable message
over and over again.
And so this individual went to their Google reviews.
They had like 400 Google reviews
and they downloaded all of them
and they fed them to chat GPT.
And they said, what do patients love about my office?
And then chat GPT read all of the real reviews from people.
And then it was like, you personalized care,
like all of this stuff and sort of turned it
into a brand mantra where there's like these five bullet points
and what Richard is saying is true, right?
Where it's like, if people read this AI fluff
and they come in with these expectations
about your practice and then they come in
and the experience doesn't match the expectations,
then you're essentially setting up this inauthentic experience
that will eventually unfold, right?
But what this guy did is he went
and got real experience, like real things
that people are saying about his practice.
And that's so authentic.
And then he brought that to the forefront
and then on his landing pages, direct mail
all over his website, on the social posts.
All of it is centered around those key concepts
that he's trying to promote about his practice.
And I don't remember exactly what they were personalized
care, great for the anxious patient.
Like it was just like the things
that people liked about what they do.
And so I think that's like the first step on marketing
is to use the reviews you already have,
which I mean, if you've been listening
to any dental podcast for the last 10, 12 years,
you've been making a conscious effort to get Google reviews.
So go to those Google reviews and have AI look through it,
find themes and build a brand around
what people are actually enjoying about what you're doing.
So you don't have to do much different,
keep doing what you're doing and market it.
And then you can create a custom GPT
to create social posts where you're like,
these are all the reviews.
This is my brand messaging.
This is why people choose me, now create content.
And it's one of those things that will just improve.
The more you customize the AIs.
So I think there's just a couple of themes here.
It's like, it's about two things.
It's about the input and the prompt.
Those are like the two things you've gotta nail.
You've gotta have the inputs correct
and you've also gotta nail the prompting.
And if you nail both of those,
then you're gonna kind of have a much easier time
getting what you're looking for as the output
of anything that you're working on with AI.
- Love it.
And I would say this is,
it behooves anyone listening to this podcast
to just start chat GPT.
Like it is one of my default tabs that opens
when I open a new Chrome browser.
It's my email, my calendar and chat GPT.
So just start learning,
start using little custom GPTs that other people have built.
Maybe look, and this is, maybe this is another idea.
If you're using any software platforms,
sometimes there'll be a custom GPT for that software.
So like I bet OpenDental might have a GPT
where you could go in and ask questions
and it'll pull from the documentation
and pull from resources and give you an idea.
So if you're using any software, any website
that's big or common, see if you can find a GPT
that will give you direct answers.
'Cause if you just ask it to search Google,
sometimes it'll give you BS.
But if you've got like documentation
and the original source in there, it'll be more helpful.
And over time, if you use it,
you're paying attention to what's coming out,
you're gonna find more and more applications
and it's just exciting what's possible with it.
- Totally.
One of my favorite experiences at shared practices
is when I met Suzanne and we began the process
of really taking what was an idea that I had
into what is now a very robust
practice management philosophy.
And you may have heard of our philosophy.
We call it hygiene led growth at times.
We talk about the dental three pointer.
We talk about profitable, simple, sustainable.
We maybe talk about our avatars, your starting avatar,
your point A, maybe your point B avatar.
All of this language that we use now
is there was a story that I told where
the key idea that I had that led to our philosophy
was I had the idea that if you just grow
the hygiene department, the practice will grow on accident.
And so you can maybe think about that as a core idea
and then build a whole practice management philosophy
around growing the hygiene department
as aggressively as possible.
And so I was in the room with Suzanne
and I was telling her about this idea.
And Suzanne has, I would call it
exceptional infrastructure experience prior to that.
She had been a lead for 37 in office consultants
going into practices all over the country.
And so she had so much knowledge
on how to execute practice management.
And as I was explaining this idea,
she had this moment of frustration
where she was like, man, she didn't use man.
She used the cuss word.
And she said, why didn't I think of this?
And then what happened from that was that idea
that founded the shared practices philosophy
combined with Suzanne's practice management
execution skills brought our philosophy to life.
And we've been doing this now for four years,
Suzanne and I.
And consistently year over year,
we have had all of our clients collections growth
from 37 to 39% per year,
which means it's now over 100 clients
who grow with this philosophy with our help.
And on average, year over year,
all of our clients average,
which has always been kind of close
to this number about 100,
is 37 to 39% collections growth every year.
So, I mean, that's just from our perspective,
we think it's completely unheard of
and we're so proud of it.
And the way it started was, it was so much fun.
I was sitting there in a conference room with Suzanne,
we were talking about this.
And then her years of experience on execution
combined with my idea
has really led to what we think are really powerful results.
And so if you are a practice owner who wants growth,
I would invite you to a call with Suzanne
where what Suzanne will do
is she will take a look at your practice
and we'll identify where is point A
on our precision growth pathways we call them now.
And we'd say, okay, and where do you wanna go?
She'll spend some time getting to understand your vision
and then we'll try to identify point B.
And that's the avatar
that is your current final destination.
Then what are the steps to grow from point A to point B?
And that's what Suzanne does.
And I would guide anybody to go to sharedpractices.com
and do a free practice assessment.
And that allows us to do that free assessment
of where is point A, where is point B?
Just so you know, where are you today
and where do you wanna go?
And so I would suggest you go to sharedpractices.com,
click free practice assessment
and schedule a discovery call with Suzanne.
And in that call, you'll also get to realize
maybe how our unique approach is probably the best way
for you to get from point A to point B in your practice.
(upbeat music)
- I think the thing I really wanna encourage people is,
there's like a flywheel effect to this.
It's like the more you use it, the more you use it,
the more you use it, the more use cases you see.
And so I think it's like really getting in the habit
of asking yourself the question.
I have this issue in my practice.
I have this recurring task that I do.
Can I use AI to make this more efficient and better?
And don't wait too long
before you start creating your own custom GPTs.
I'm just telling you,
that's like my really big piece of advice
is to get your hands dirty with the custom GPT approach.
So like, let's just say OpenDental doesn't have
a learning language thing
that you can ask a questions to.
That's fine.
Go download all of the instructions online,
feed it into your own custom GPT,
and then you've just made one in 20 minutes.
So like, it's, this isn't a,
like it's so easy to make.
It's so easy to make these custom tools
and you just have to do it a couple of times
and then you'll start just build the momentum.
Just start using it
and then you'll find more ways to use it.
I highly, highly recommend that
and feeding it good stuff.
Like whatever you have documented,
like get clear on what you have documented
and try to say, how can I use this to feed it to an AI
to get, you know, really good results?
And the other thing is there's projects.
So there's custom GPTs and there's also projects.
A project is like, I want to create systems for every,
I want to create scorecards and roles and responsibilities
for every team member of my practice.
You create a project,
you upload everything to that project
and then you can have the same effect.
So there's many different ways to customize it.
So I would really encourage people to feed it files,
customize it and really focus on the inputs and the prompts.
- The application,
so I haven't seen any of them implemented
and that's where I'm not talking from authority here.
But the idea is you can have your calls listened to
by an AI and analyzed how your team handled those calls
and booking those new patients.
And if you think it's not smart enough
to do this extremely well,
like you don't understand the power of this,
it's smart enough that my buddy works for a company
that does outbound sales calls using AI,
doing the calls and they set up a real sales call.
So it's like, they're the call setter,
they'll call cold call hundreds
and hundreds of people and set up appointments
for the real sales guys,
but they sound incredibly real.
And so it can definitely analyze
what your team member is doing.
And if it has the right criteria,
they can give very specific feedback
on here are the missed opportunities.
This is what you aren't doing, what you are doing.
And in fact, these patients need to be called back
because if done right,
you could have closed these ones potentially.
- Yeah, so I think you nailed it with phones.
I can't believe we didn't talk about phones
because the phones, there's grading the call,
like listening and recording
and judging team members performance.
There's also answering the call itself
and they have the same scoring thing for case acceptance.
So if you have a consult room,
there's platforms that you can use
to really understand what's going on
in the consult room as well.
So like, I think grading team members
on their performance with transcripts
is an excellent use of AI.
And with phones, it's like the most,
like where else are you going to be able
to record a team member's interaction with the patient?
The phone is like the core place for that.
And so I think that there's an emerging, absolutely.
There's tons of AI phone stuff coming out.
And there's stuff that is generic.
And then there's other companies
that will custom build for you.
Like let's just say you want overflow
instead of putting it offshore
with a backup contact center.
You have an AI bot answering your overflow calls.
So there's so many different ways that you can use this.
Yeah, I think phones is a massive one.
Another one.
I mean, like here's the funny thing.
This call goes on long enough.
We'll keep on thinking other ones.
I actually have a friend who's a member of Nextable Fathers
who's developing a note software, note taking software
for notes using recording,
like what's going on in the operatory
and then transcribed and filling in all your notes
to be ready to be checked.
So tons of applications
and they're just gonna keep coming out.
Totally, they will keep coming out, absolutely.
Yeah, I mean, and you could have recording of team meetings,
documenting who's doing what, action items.
There's so many different things.
And I think the theme for the episode
is just get your hands dirty and start using it.
And this is not the type of thing
that you learn from watching videos
and listening to podcasts.
You learn by using it.
That's how you get good at it, that you do it.
So this is one of those things that you've just got to,
you've got to start wherever you are
and just keep making incremental progress.
And I think actually it could be overwhelming
'cause I actually started listening to some YouTube videos
and podcasts around like LLMs
and people get really complex, really quick.
And that can impede you from taking action.
And so ironically, just ignore all that
and just get in there and get it done.
And then when you have a problem,
can I use this to solve that problem
or help me along the way?
- Yeah, and it's one of those things
that there's an infinite amount of use cases for AI
and like ones that we can't even think of
are gonna be coming to fruition.
And so also have a place where you're sort of on the no
for where what's upcoming in AI in dentistry.
And so I don't think this is the podcast for that.
I mean, we'll talk about AI here and there,
but we're not really like an AI for dentistry podcast.
But if there are places that do provide
that piece of information,
that's something I will probably take a look at
or ask you at GBT about emerging uses of AI in dentistry, right?
And it'll do that search for you.
But I think that there are just so many places
and applications that it's really just about
getting that momentum and get going.
- That's funny.
I just Googled if there is an AI in dentistry podcast
'cause I was like, oh, there's,
if someone hasn't started that podcast, they should go start
a dental AI podcast if you haven't.
So anyways, George, this has been fun.
It's like, I want to talk about this for like hours more,
just the applications of it.
But I know our listeners probably wouldn't be,
wouldn't be applying them the same way,
but there's so much power here.
And I appreciate the chance to have fun on this.
- Absolutely.
Yeah, thank you.
And we'll see you guys on another episode
of the shared practices podcast.
I hope you enjoyed the episode today and come back
and we'll give you another episode
of shared practices podcast soon.
(gentle music)
Podcast Summary
Key Points:
Discussion on the integration of AI into daily life and business operations.
Importance of using AI for writing tasks to enhance professionalism and efficiency.
Customizing GPTs for specific job roles to streamline processes and improve productivity.
Summary:
The podcast episode discusses the significant impact of AI on daily life and business operations, particularly focusing on the integration of AI in the dental industry. The hosts emphasize the importance of utilizing AI for writing tasks to enhance professionalism and efficiency, highlighting the benefits of using customized GPTs for specific job roles. They suggest codifying processes using AI, uploading them by position, and utilizing AI for team training and answering questions to streamline operations and improve productivity.
The conversation also touches on the potential applications of AI in business operations and the need for clear protocols and data to maximize the effectiveness of AI tools. While the discussion primarily revolves around personal and professional use of AI, specific examples and insights are shared to guide listeners on leveraging AI technology effectively in their respective fields.
FAQs
AI can be used for co-diagnosis, writing team memos, job descriptions, SOPs, and more. It can help standardize treatment recommendations, improve writing quality, and streamline processes.
You can create custom GPTs for different positions like dental assistants, hygienists, and office managers. Upload documented processes to these GPTs for quick access to answers and guidance on job-related tasks.
AI can help team members quickly access protocol information, diagnose issues, and handle patient communication effectively. It ensures consistency, efficiency, and accuracy in daily operations.
While AI readiness varies, tasks like insurance processing could benefit from automation. Enterprise-level solutions may offer more advanced automation tools, but tailored software support for dental offices is still developing.
AI can enhance writing quality by making language more polished and professional. Custom GPTs can be tailored to follow specific writing styles, ensuring concise and accurate content in team memos, job descriptions, and more.
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