Speaker 1So here's the deal. About six weeks ago, I decided to stop chatting with AI and just to start letting it work for me. Buy stuff, negotiate, build websites, fill out 82 contact forms at 2 o'clock in the morning. And then I kept a list of the stuff that actually made me money or saved me money. This is real stuff purchased with my own credit card. And today, I'm going to give you six businesses that you can start this week with one of these agents. Most of them are going to cost 20 bucks a month or nothing. And by the end of this video, you're going to know which agent to use for what type of task. And you're going to have the exact prompts that I use. And in just a minute, I'm going to show you the spreadsheet that has eight pool quotes that showed up while I slept. About halfway through, I'm going to show you an $11 website that's sending me leads for a machine I've never even seen in person. And at the end, I'm going to show you the one setup where agents talk to agents and I do nothing. I just watch computers talk to each other. And it's weird. And I think it's one of the biggest business opportunities in all. Of this video. So let's go. Okay. So when number one, and this is the one that saved me $50,000, literally one prompt. So we're trying to build a pool right now in the backyard. And I told my wife 10 quotes, babe, I want 10 quotes. And if you ever had a big project done around the house, you know, that getting 10 quotes from contractors is like brain damage. It's really hard. Like you're going to have to reach out to 30 of them to get a quote from 15. And then you might only hear back from 10 of them. Maybe it's a pain, but the difference between two quotes and 10. Quotes on a pool could be 50 or even a hundred thousand dollars. You guys know that pools like a nice pool can cost quarter million bucks right now. I don't have the money for that. We're not doing that. Okay. So 10 quotes is worth the brain damage. So here's what we did for two weeks before I started using agents for this AI agents, we talked to four pool companies. They all wanted to come out. One guy spent three and a half hours at my house, literally. And I'm like, bro, what are we doing? Take the measurements. We're good. And the other one's like, Hey, Oh. Okay. Thanks for letting me come out, but come to my design center in Frisco, 45 minutes away. And after two weeks and talking to four companies, we had zero quotes, not even a number, not even a ballpark number, which we kept asking for, by the way. So I opened up Muse, which is Meta's new agent. And I'm going to get to that in a sec. And this is the first real thing I'd ever told it to do. I said, find every single pool builder in the Dallas, Fort Worth Metroplex. Here's my address. Here are the plans that I want. And yes. I use Claude for these plans. I don't know how to make plans. What are plans? I don't plan anything. Here's the survey to my house. Cause I knew from these first four Yahoo's that they were going to ask for that. Funny story. The survey is 10 years old. I couldn't even find it. It was in my inbox. So I connected my inbox and it went back and found it. It found the one without the house on it and then with the house on it. And then I said, go to every company's website and fill out the contact form. And if they don't have one, then get their email and email them. And then I of course connected it to my inbox, but I guess I already told you that. And then I gave it the message. Or like a prompt for the message. Here's who I am. Here's my address. Here's the exact pool. I want travertine decking 35 by 18 feet from three to seven feet deep. There's a 23 inch drop from the back of my house to the bottom of my backyard. Remember I had gotten four quotes from people in person. So I kind of knew what they were doing and looking for. I wanted to remove all this friction. Here's a picture of my backyard. I know you want to come out. I get it. I own a business too. I'm just not ready for that yet. I'm still in the discovery phase. Don't want to hop on a call. I'm trying to save you time, save me time. Just want to ballpark and I won't hold you to it. I know it's subject to change. I just need a starting point because here's how this works. If I start with having 20 people come out to my house and wasting 40 hours of my time going to design centers, it's going to take me tens or hundreds of hours just to get five numbers. And then I got to look at their reviews. I got to call referrals. Are they a scam? How long do they take? But if I start with a price, then I can look at reviews and then I can only waste like two or three companies time actually coming out to my house or me going to their design center. Most people do it all wrong. They've got it reversed. So what I didn't say is if you can't give me a quote with this much info, then you don't know what you're doing because any real business owner can ballpark a quote. I mean, we have a business that builds sport courts in backyards. I have a tree trimming business. I can give a quote like that because we look at this stuff every day. Yes, pools are more complex than cutting down trees, but we're just talking about, but it's still not rocket science, guys. Okay, so Muse. All right, I found 43 pool companies and I'm like, Muse, there's got to be a lot more pool companies than that in DFW. There's 9 million people. He's like, all right, all right. I found 82 after like five minutes of searching. Okay, cool. It's probably still more, but whatever. We'll call it 82. Reach out to all of them. Cool. It opens a bunch of browsers in parallel so it can work faster. Done. All right, cool. Okay, now this is the spreadsheet that it made for me. Isn't that cool? By the way, Meta and Muse, they're not paying me for this. No one's paying me. This is just me talking about things that I've actually done. And what do you know? I wake up the next day and my inbox is flooded. Some of them are automated emails. Some are not. And after 24 hours, I had eight quotes, eight, two weeks, many hours, zero quotes versus 24 hours, eight quotes ranging from $120,000 to $240,000 for the same pool, same design, same survey, same plan, same everything. 82 right there. There it is. And it logged all of them in this spreadsheet and it responded to all the emails. It responded to all the emails. If they asked for a survey, it automatically sent it. If they asked what type of decking, told them driver team, and then it would log it in the sheet. If they gave me a price, it would log it. If they asked a question I didn't know the answer to, it would ask me first, and then it would send the email based on my answer. And then it would remember that answer. And then if someone isn't responding in three days, it automatically follows up. I didn't even ask it to do this. It just does it. Here's where the money comes into this for you, your money, your potential money. Pool consultants, that is a thing, charge thousands of dollars to do this for you. And I'm going to get it done in like four bucks. Credits. Okay. Another way that pool consultants make money on this is they will charge between three and 6% of the total job to do all this research for you and to get the quotes and to assemble the info. That's like between six and $12,000 that people make doing things that are used to be tedious, but as of today are not tedious at all. There's business idea number one. Okay. But it doesn't have to be pool. It could be anything consultant. You are now an expert. Congratulations. A month ago, two months ago, before AI agents were this user-friendly, yes, we were all experts through Chet, GPT, and Claude, but those tools wouldn't go out and actually do the thing for us. Now they do. This is magical, guys. I've been documenting this AI stuff for two and a half years, and it just always exceeds itself. It still surprises me. So I tweeted about this, about everything I'm telling you, and people got mad. They're like, this is so disrespectful to those pool companies. And I'm like, you know what's disrespectful is getting 10 quotes and asking them all to come to me and to spend hours with me and stringing them along only to choose one of them. That's disrespectful. This is an asymmetric bet for them. This is, hey, spend five minutes reading my email and responding to it and giving me a number. Worst case, you waste five minutes. Best case, you get $150,000 pool job. Okay. I won't apologize to anyone for that. Yes, they're competing with more pool companies than normal. I would imagine most people get three or four pool quotes, and they're used to competing with any pool companies used to competing with two to four other pool companies, and now it's 82, but they don't have to spend hours quoting everyone. They can spend just a few minutes. Anyway, it's an asymmetric bet. And I'm doing them a favor and me a favor. So where's the business here? Here's where my brain went. I got commented on that tweet, and this is what I was just referring to. And it's like, I charge 4% to do what you're doing. That's a grant. Okay. You're either out of business or you're about to be the most profitable guy in the industry because you can now run a hundred of these things at once. This could be a whole website. You want a pool? You want a roof? You want a kitchen? You want a new bathroom, shower, whatever. You want to save 50 grand? Use my tool. Use my agent. You productize this. You don't know how to productize something? Ask it. Ask it. Ask it. How to build it. You don't know how to build code? No problem. Get a Replit account. Connect Muse to Replit and say, Hey, I don't even, I don't even know how to ask Replit to build me an app or a website. I don't speak that language. So me want app. It help people save money on pools. Log into my Replit and go build it for me and then test it and debug it and test it as a user and browse it and tell me when you're done. That's a thing. I'm doing that every day. I'm building tools every day. I'm building more than I ever have because it's never been easier. Every single pool builder. That replied to me. I'm now in a conversation with, and when I say I, I mean my agent, Sean, I named him Sean. We'll get to that in a minute because that's the part that actually blew my mind. Okay, let me back up real quick because I keep saying Muse and some of you are like, what is Muse? There's three agents I'm using right now. Here's a big three grok bot. Okay. By grok, which is by X. So grok bot number one instinct, which is by some 20 something year old kid that has raised so much funding in the last two months. I think it's a $10 billion startup. That's like two to three months old. I'll get to that one in a minute. And then Muse by Mark Zuckerberg and Meta and company. They each have their own kind of lane. And I'm going to tell you about each one as we get into it. Muse first, since it just saved me 50 grand. Here's why Muse is my new favorite. I live in a Twitter bubble. I see all the new AI tools of the day, but last week I went to pick up my son from a pool party. Okay. Shout out Carters. And I'm standing around with these dads. They're in their mid forties. They're not on Twitter. They're corporate guys. They use chat GPT to look over an email or a contract every now and then. That's about the extent of it. I'm sorry if I'm offending. You guys, you are my friends. I love you, but they don't know what vibe coding means. They're not building apps and I'm over at this pool party and all they're talking about is Muse, how they're price shopping their groceries with Muse or it's in their inbox. It's replying to emails from them. Their wife is doing meal planning with Muse, planning vacations in Muse. And I'm like, how'd you guys know about this? I thought this was just like a Twitter thing. Cause most of the Twitter tools that I learned about my friends at church never hear or talk about. They've never heard of Grokbot, Instinct, but they're using Muse. And then I told my wife, babe, you should try this. And I tell her to try it. stuff all the time. Right. And she's busy and she usually doesn't. It's fine. I love you. but I didn't hear anything back. No problem. And then last night she's like, oh yeah, Muse found cheaper ingredients for our dinner at H-E-B. I'm like, that's amusing. You're using Muse? And that's how fast she adopted it. And I'm not used to that. So here's my take. Here's my hot take. Meta touches half the planet. All right. I haven't checked the recent counts, but 3 billion daily active users, 4 billion. You got WhatsApp, you got Instagram, you got Facebook, Oculus, bunch more. Okay. And I think they're going to do to Muse what they did to Snapchat with Instagram stories. And it's like, oh, Snapchat. How cute. That's cool. We'll roll that out to our 1.8 billion Instagram users, except better, fully integrated. Boom. Billion users onboarded. You're already swiping reels on Instagram and now you can just share a reel straight into your Muse agent. Guys, that's a thing that they rolled that out like a week after Muse. Like Muse is now part of Instagram. It's like we're experiencing a mini chat GPT moment right here. Okay. November, 2023, the world changed forever, right? Just like a change when TikTok came out and when the iPhone was announced. I think agents are that big of a deal or in Utah, they would say that big of a deal. It is so transformative. It's integrated with everything. There's like different levels. There's like chat GPT. Cool. And Claude, awesome. Then chat GPT or Claude plus MCPs, which are connectors, right? I want to ask questions about my bank account or about my email marketing software inside my Claude account. That is transformative, right? And then multiple connectors can talk to each other and that's very transformative. But agents are just next level. It's like, make the connection once. I will do whatever you want. Give me your credit card if you trust me with it. And I do. I'll go buy whatever you want. And it's not perfect. Muse can still be buggy with email. Sometimes instead of replying to the person that's supposed to reply to, it replies to me. Sometimes it starts a brand new thread instead of replying in the existing thread, which is a little embarrassing. And sometimes it goes, all right, I wrote the draft and you can send it. And I'm like, no, you send it. And it's like, I can't right now. I'm like, dude, grow up. So we're early, but it's early the way Instagram stories was early. So I'm buying meta stock, not investment advice, but the rule of thumb for the whole video Muse you want to use for anything that touches meta, any meta product, Facebook marketplace, Instagram, Facebook groups, meta ads. It's extra seamless. If it's a meta product, extra frictionless. And then most Google products is very friendly with as well. Gmail, Google workspace, Google drive, everything. If you're doing stuff on X, like real time or outreach on like business stuff on X, it's going to be grok bot for sure. I'm sorry, Google. I don't like Gemini at all, but it does work really well with YouTube and Google products. But that's probably the only thing you'll hear me mention about Gemini here soon. I'm just not using it. It could be amazing. Okay. But Gemini is really good at reading YouTube transcripts. So pick the agent that lives where most of your work is. One more thing before we go on, here's a prompt that you should steal. Go to whatever AI you use the most, Claude, whatever, and say, tell me everything you think you know about me. I'm going to give your output to a different AI tool so we can get caught up to speed. This would be 80, 20, right? Of who Chris is. And it's going to spit out this master. Prompt about who you are, how you work, what you're building. It's going to reference chats that you had a year ago. You forgot all about what you're building, what you hate. Then you could paste that into muse or instinct or grok bot and say, here's who I am. What ideas do you have for me? How can I use you, man? It's going to have a lot more ideas about you than you have about yourself. That one prompt is how I got going on all three of these in like an afternoon. Okay. This is way number two of using these tools, the garage machine. So since muse is a meta product, I figured where are all the best deals? And all the best subcontractors, Facebook marketplace, right? Not on thumbtack Angie's list. Those are expensive ones. Guys, if I, if I need a quote for something done at my house and a dude pulls up in a lifted wrapped truck and a guy walks out wearing a flat billed hat and Timberlands, it's like, nope, you're expensive. You're not actually going to get your hands dirty. You're going to hire someone else. I want to hire the guy that you're going to hire. You want to find that guy? He's going to be on Facebook marketplace. Okay. So I had my buddy go into my garage, take pictures of everything. I just kind of referenced this that I wanted to sell and upload all of it to muse. And I said, list all these on Facebook marketplace, do the pricing research first. And I mean, real research, like not what is a dresser worth, but what is this dresser worth in this condition, in this color within 30 miles of me? Yeah. That much. And then list it, list all of these just pictures. That's it. Title them how they need to be titled, price them, how they need to be priced description, all of it, categories condition based on how it looks, answer questions, negotiate. And here's the rule every day that it gets three inquiries or less, drop the price 10% unlimited. Cause guess what? If people aren't reaching out, it's too high period, end of story, supply demand, economic one-on-one, right? Until someone says I'm coming to pick it up and I have cash. Boom. Everything's listed. It's responding to people. It's negotiating back and forth. It's tied into my calendar. So it's like, Hey, John's coming over at four. He's got 75 bucks for you for that tennis racket. I'm doing nothing. Sometimes I'll even put it outside my door and say, Hey, I've got a ring camera. The rackets outside, put the cash under the mat or here's my Venmo. Venmo me when you see it. And you see that it's not a scam. I've yet to have anyone steal from me, but then this goes both ways, guys, flip it around and use the tool to buy. I needed a skid steer. So I had to go find skid steers on Facebook marketplace. And if you don't know what a skid steer is, it's like a Bobcat, right? Reach out to the sellers and negotiate back and forth. I needed tires for my son's old truck. Actually, I had my son do this one. I was going to do it for him. And then I'm like, you know what? Let's teach him how to use an AI agent. I showed him, I took him out there in the driveway, right there, about 30 feet away. And said, here's how you look at the tire size. Two 70 55 R 18. Cool. Go to the prompt, say I need four tires, 2011 Tundra. Here are the tire sizes, not the cheapest, not the most expensive, good traction and rain, good warranty, either discount tire or Costco. Make an appointment for me. Here's my card, pay in advance. Here's my calendar, book an appointment. Tell me when I'm driving to discount tire or Costco. Boom. Did it. Showed up, got new tires. And I taught my son how to use an AI agent and then spray foam. So I needed some spray foam repairs done upstairs. It's kind of hard to find a spray foam contractor in the first place. And then especially one that does repairs or like patchwork. He's got a bus in his driveway. It's a mess. So first quote I got the old way, the old school way of talking to humans was 12 grand. And I didn't know anything about spray foam, but that's just felt like a lot of money. So I told Muse, go to Facebook marketplace, find spray foam contractors within 30 miles of me, message them and integrate with my calendar Thursday between one and four, add the calendar events when they're coming to quote it. Don't know the address until they ask for it. Like you can see that they're a real human and they're going to come to me. The first quote that came back through Muse was 1200 bucks, 12,000, the old way, 1200, right? Now, why did it find like the better person? It's just a numbers game, right? The more quotes, the better price you get. And here's a side note tangent guys. Maybe I'm just getting old. I'm almost 40, but the older I get, the more I realized that price and value don't have a lot in common, right? I got a $900 Milwaukee pole. And I never buy Milwaukee stuff. I'm a real guy. I'm cheap. I'm like, you know what? I'm going to use this thing a lot. Let's get the best one. It sucked. It sucked. I had to return it. So I know it's like easy to say, well, you go with the cheapest guy. You're going to get it. Yeah. Usually it's cheapest guy is pretty crappy. But aside from that, I found a lot of expensive guys that are pretty crappy too, with regards to quality. So that's why you just need a lot of quotes. So 90% less for the same job. Okay. So what's the business here? Well, every neighborhood has someone who's downsizing, moving, cleaning out a parent's house, and they don't want to deal with marketplace. Nobody does. There's viral reels out there with people rolling up in a car and saying, Hey, is that surf for sale? Yes. And then they drive off because that happens, right? People are already paying consignment shops. I've got an episode about that linked in the show notes, 30, 40, 50% to deal with that. But now you can be the consignment shop with no shop, but no tediousness. You take the pictures and can't really get around that yet. You could even actually take one big video and then upload the video to muse, and it can look at the frames and it can kind of extrapolate. Pictures from that if you wanted to, but whatever, take pictures, give the agent the 10% rule that I told you and take your cut when the cash shows up. And then on the buy side, you can be the guy who gets your neighbor three spray foam quotes in an afternoon. Okay. Let's talk about agentic drop shipping, right? New drop shipping scam. Just drop, not a scam. Yes. Drop shipping has a bad reputation, but it is a real thing. So this is way number three, and I'm doing this one this week. So I planted a bunch of fruit trees in the spring and a bunch of them died over the summer because we went two months without rain. Even though we watered them, we lost like 15 of them. Nectarine, plum, peach. It's a shame. I feel terrible. But now's the time to replant because in Texas, you want to plant fruit trees in the fall so they can have as much time as possible for the roots to get established for when the summer hits again. So the thing about buying fruit trees online is that you don't do it on Amazon. Okay. It's a tree oftentimes with a pot of dirt, right? It's a literal tree that comes in a very tall, skinny box. There's not one website for fruit trees. There's a bunch of random hundreds of random obscure nurseries that said, yeah, we'll sell online. They've got a website from the eighties or something, but some are selling bare root stock. Almost none of them have up-to-date inventory counts. Some sell them by the thickness of the trunk, the caliper. Some buy how tall they are. Some have leaves, some don't. And the pricing is all over the board. Like if I want a Santa Rosa plum tree, that's six feet tall, one of them might be $30 and one might be 180. It's crazy. There's no consistency. So I get a list of all the trees I want, upload that list to Muse and say, Hey, here's a plantings zone I live in, which it already knows because it knows my address. Here's everything I need. Go find the best price on every single one of these and buy them. And if you think that like Santa Rosa plum isn't good because you just can't find a good one, then sub it out with methylic plum, right? I know my fruit trees, but this would take me two hours by hand. And even so I'm not going to find the cheapest of all of them. I'm not going to look at hundreds of websites, but my agent will now where's the business here. Well, think of any industry that's fragmented like that. There's way more than you think where shipping is a pain, or expensive or oddly shaped stuff, refrigerated stuff, frozen stuff, kayak. Macs, paddleboards, weirdly shaped, things that are alive, fish, bugs, chickens, chicks, mealworm casting. There's some weird stuff you can buy online. In industries like those, pricing is all over the place because nobody's comparing, nobody's price shopping. So imagine if you could own such a beautiful domain as fruittrees.com or trees.com, right? You don't own any trees. You list every fruit tree that has ever existed in the history of the internet. It's a clean website, massive selection, and your price is going to be like 30 to 60% higher than the lowest price your agent can scrape. Then you find, you have Instinct or Muse or Grokbot. Go find me every single live oak tree for sale on the internet and put it in this spreadsheet, right? Or every single tree. It'll take a lot longer. It'll take a lot more credits, but it'll do it. And then you take the cheapest one, right? For the size, for the caliber, whatever, and you mark it up. Someone buys from you on your website. Remember, agentic dropshipping. You don't have a warehouse. You don't ship anything, nothing. You don't even need APIs or connections or tie-ins to all these websites. Those websites don't even need to know that you exist or that you're buying from them. You're just another customer. Your agent will say, oh, chris at fruittrees.com just got an order for a pomegranate tree. On average, those are about 60 bucks. This random place in Athens, Georgia sells them for $34. I'm going to mark it up 60%. I'm going to go to that website. I'm going to put in the customer's name and address that they just gave us. I'm just going to put it on their website, buy it for $34, we already received, I don't know, 60, $70 for that tree. Have it shipped, done. Oh, what if it doesn't arrive? What if they're out of stock? Yeah, stuff like that's going to happen all the time. Your agent is monitoring your inbox. If the supplier emails you and says, hey, that tree's out of stock, then it knows to go find your customer and say, sorry, that tree's out of stock. I just refunded you in full. You don't need to intervene at all. It will do all that. Someone do this. Trees are just one example. There's so many other examples, hundreds, thousands. I'm calling it agentic. drop shipping right now. Everything I just outlined would have been way too efficient to be profitable even four months ago. One person could not run it. Now one agent can run it or multiple agents. Who cares? Doesn't matter. We're talking about, oh, is it going to be $5 a month or $50 a month? It's all fugazi. It's all pennies, right? Rinse and repeat that in any weird category. Okay. Way number four, the $11 website plus. Grokbot. I have an $11 website that's sending me leads and I built this one with Grokbot. So let me tell you about Grokbot. About six weeks ago, I started using it because everyone on Twitter was talking about it and I loved it and it was slow and it was clunky, but I still loved it because it was magical. This was the first time an AI didn't just answer me. It did stuff. I had it talk to my Zapier account so it could build zaps for me. I had to watch my DMs and my comments. I had it log into my Replit account, which is a vibe coding app and fix my projects. It goes to the website, tests it, finds a bug as a user, fixes it, tests it again. I had it build me a list of every massage therapist in Dallas, Fort Worth that gets mentioned the most in five-star reviews. Why? I don't know. I don't, I never used it. I was just curious, right? Never even did anything with it. But Grokbot wasn't the first agent. There have been agents for a couple of years, but it was the first popular one in my opinion, right? The first user friendly one. And guess what happens in the first movers? They get shot, right? The soldiers on the front lines, those are the first movers. You don't want to be on the front lines. Okay. It is clunky. You get logged out. It spinning wheel of death because it thinks you're a bot because you are a bot. That stuff happens. But if you live on X, you're not going to be on the front lines. You're or if you want to build a programmatic websites, it works beautifully. It knows everything about X and what's happening on X in real time. But then I had it start building websites. Let me show you an ugly website that I'm actually quite proud of. This is the first website that I ever built with an agent. I've built websites with like AI tools before, but like I had this agent build it for me. Laredocranerental.com. Sponsored. This video is sponsored by laredocranerental.com. It's not, but this was my $11 website. How about built this? I've never rented a crane. I barely know what cranes are. I've never been to Laredo. I've already gotten three leads from people that want to rent a crane from me in Laredo, Texas. One lead was a $3,000 lead. One was like a $23,000 lead. And one was like a $9,000 lead. Okay. Within a month. That's not normal. So here's how I did it. I used a tool to go find cities that had more demand than supply for certain services. And it said, Laredo, Texas needs more crane rental businesses. It's like, okay, cool. Laredo, cranerental.com. Is that open? Is that taken? No, it wasn't. Of course it's not because we need more crane rental businesses in Laredo. So I took it. So I had this tool find where I should build a website. And then I had to buy the domain for me with my credit card. And then I had to build the website. And then I had it added to Google analytics, Google search console. I get it SEO friendly, AEO friendly, whatever you want to call it. Everyone's going after dentists, HVAC, plumbing, roofing, electrical, because those are sexy and they're high ticket, but that's exactly why you should ignore them because everyone's thinking about it. They're all building and selling stuff to, and for those guys. But I'm thinking about stuff that nobody else thinks about. Let me show you another pretty website that I bought Brownsville, shower doors.com. You better believe that in Brownsville, Texas, there is more demand than supply for people to install shower doors. And I use Grokbot to find that out for me. And the reason I bought that $11 domain is because five to 10 data points were telling me, yeah, there's more demand than supply. The Google map pack only had a couple of businesses listed for this. And those businesses didn't even have many reviews and their reviews weren't even great. A lot of people were searching for it. Clicks were cheap. So it was like, huh, let's throw 11 bucks at this plus two or three bucks in tokens. And you'll start ranking in no time. And let me show you, you already guessed it every Monday. It sends me this list. So look at this on Monday. It said, Hey, congratulations. Brownsville is number one organic on Cancelas de Baño Brownsville. I think that means Brownsville shower doors in Spanish. I don't know. Laredo is number three organic on Renta de Gruas Laredo. Oh man, my accent's gone. And I got a report automatically every Monday telling me how they're ranking and where they're ranking. And then leads start coming in. Really, really cool. September 28th, I was ranking 14th on Google for shower doors, Brownsville, October 5th, I was ranking 10th. Some went the other way. One went from fifth to eighth, but they're moving and it's an $11 bet. And the crane rental site got leads before it even had real traffic somehow. These are from industrial guys from out of state. And the question everyone's asking is, all right, how do you find someone to actually do the work? Great question. Here's what I did. And you got a lead with the vernac, the vernacular. I had my buddy call basically the only crane guy in Laredo with any web presence. And I read him the lead word for word. It was just, this is verbatim. Hey, I need a quote for a crane rental that comes with an operator to assist with lifting utility transformer components. We're talking about lifting 20 to 30 feet items between 510,000 pounds, five to six days. I'd love your hourly rate, overtime rate, fuel surcharge, and any other fees. So now the owner on the other end of the line is like, all right, this guy knows what he wants. He's my language. And then I go, so what I just read to you is actually a quote that came in on my website, laredocranerental.com. And he's got like red flags, yellow flags going off like, oh, what? But whatever. I'm just going to talk through all that doubt that he's probably having in his mind. One problem. I don't know anything about crane rentals. I just, I'm just an internet marketer. And I was getting signals that there was more demand than supply for crane rentals in your area, which would make sense. Cause you just told me your book three weeks out. So do you want this lead by the way? Here's her name. Here's her email. And he's like, what's the catch? And I'm like, I've got a bunch of tools that tell me when there's more demand than supply. You're like the only guy here. So I put up a website and yeah, I like to charge for these leads one day, but that's not today for now they're free. All I ask is that you tell me how they go. Do you close them? Were they good customers? Whatever. So that's the pitch. That's the no brainer offer. Hey, I have free money for you. Are you interested? And over time it becomes like a highest bidder thing. You spread the first few leads around, see who closes, and then it's exclusive to one guy per site. So let's like this six months in, you see, they're getting a lot of leads. You go, Hey, I got to bump it to 1200. You're getting too many leads. And if they're like, no, thanks. Then they're not bluffing. Then it's like fair market value. Like it's not worth 1200, at least to them. So you either have to go back to 800, which is embarrassing or go find someone else locally to pay 1200. Okay. Way number five, the outreach machine. This is a big one. If you want to actually get clients. So let's say you want to do AI consulting, by the way, playmakers, AI.com. It's my business. I'm teaching over 300 to do AI consulting and AI implementation. So book a call with us, with my team at playmakers, AI.com, because they're going to be millions of AI integrators and consultants. And you should be one of them because they're making a lot of money. Okay. Now that we're on with that pitch, AI consulting, AI implementation is helping small businesses integrate and set up AI. Everyone I know in playmakers who gets their first customer gets it from their circle, their sphere of influence, their uncle, guy from high school, hairdresser, whatever. That's always going to be true because it's based on trust. If you think of a trust scale for them, one to 10, your mom's a 10. She's a perfect 10 in more ways than one. I love your mom, right? Hopefully she's a 10 on the trust scale. My mom might be an eight, but that's another story. Loving mom, your high school math teacher, maybe a four cold DM is like 0.5, right? So the math teacher is four to eight times more likely to close, to buy from you than a stranger. Of course he is. Right. But there's only so many people, you know, right. We only have like 500 Facebook friends on average, the average American, right? We average human, but with an agent, you can reach strangers in the background while you work your network, your real network, people that you actually know. It doesn't have to be one or the other do both at the same time. Now, everything I'm about to describe has been possible for a year or two, but only if you wanted to undergo brain damage. Okay. Open claw Hermes agent buying a Mac mini. I have one right there. Okay. There's literally a Mac mini on my couch because it is outdated. Now setting up a virtual computer, going into your terminal stuff. I know almost nothing about tedious, annoying, whatever. It's never been this frictionless and it's only going to be more, frictionless tomorrow which means there's only going to be more competitors to you tomorrow right double-edged sword because other people are going to catch on. But if you're reaching out to the right kind of a business owner, I think we still have years before this is saturated. If you're reaching out to the right type of business owner, which I'm about to talk about. So here's the three steps. I had Claude helped me write the prompts and I would do this whole thing in Muse if I were you. Full prompts are in the description. Step one, lead sourcing. Totally passive. Tell Muse, go through Google Maps for one niche in one city, preferably a city near you and filter for four plus stars and 50 plus reviews. No booking link built into Google and the owner never replies to reviews. All of those things must be true. Think about what that tells you. So four stars, 50 reviews. Okay. Average four-star rating, 50 reviews in total or more. They've been around for a while and they're good. Nobody's replying to the reviews. So they're not sophisticated. They're sloppy on the front end and on paper, that's a perfect client. Then the agent will call the business after hours to see if it goes to voicemail because a missed call is an easy pitch. Then it fills out the contact form on 50 different websites with a number that you control and it tracks who replies within 24 hours. So it's just filtering out the perfect client for you. So you're not pitching imperfect clients. The ones who don't reply are your best leads and it can watch Facebook groups and next door for posts that are like, anyone know a good plumber? And then it will log which businesses get tagged in posts like that the most because those are guys that have more demand than they can handle. Put in the prompt, walk away. It's a perfect client for you. So if you're not pitching imperfect clients, put in the prompt, walk away. It takes hours, but you don't touch it. It's fine. We got time. Step two, the audit. Everyone who made it through the filter gets a one-page audit with the response time that they had. It's like a grade. Your leads are taking a test they don't know they're taking. You're auditing their booking process, their reviews, the site speed, Google business profile gaps, and then it's scoring everything one to 10. So let's say you start with a hundred gutter cleaning companies in Omaha, Nebraska, and you wake up to nine audits. Nine businesses were big enough in revenue to be able to afford you and sloppy enough in processes to need you, right? So you only have to pitch to nine customers that are most likely to say yes instead of a hundred that will probably say no. Now at this point, you take over. You get a Loom account for free minutes. Videos up to five minutes are free and you don't need to be longer than five minutes. In fact, it shouldn't. No one's going to watch it that long, right? Open the audit on the Loom video. You got your big, bright, beautiful face in the bottom left corner. Talk through it for three to seven minutes. See, here's what I'd fix. Don't know what to say. Doesn't matter. Claude will tell you what to say. You get a $20 teleprompter app on your phone and you have Claude write a script. You just read it verbatim. Here's what I'd fix. Walk them through the audit. And before you record it, have the agent go find every way to reach that owner. Cell phone, LinkedIn, Facebook, email, Venmo, Strava, whatever, anything, their address, whatever. So you know that the Loom will get seen. If you're lazy, skip the Loom and just have the agent send the audit, right? Less effective, more efficient. Step three, the demo. You want to have Muse or Grokbot build a working demo for that one business, an AI receptionist, a missed call text back, booking page. And if you don't know how to build this stuff, A, Claude can do it for you. B, I've got a bunch of videos in my playlist below about how to build this stuff step-by-step-by-step, sharing my screen and everything, right? It's going to put in their logo, your potential client's logo, their prices, and then a what-if comparison. So Mr. Grutter Cleaner, if you're getting four leads a day now and they're worth $3 each, what happens at six leads a day? You're going to have to make some assumptions, but the assumptions is the magical part because every assumption you get wrong, and you will get a lot wrong, gives the owner a reason to reply and correct you. Actually, my leads are not worth $39. They're worth $13 because the close rate is. Whatever, bro. You're on the phone. I win. So it doesn't matter. If you're right, you win. If you're wrong, you win. But niche, let's talk about niches, niches, whatever. I know I always say, pick a niche that you know, something that you like, something that you have experience with. If you deliver pizza, you build Legos, doesn't matter. We all have a niche that we know, we love, we're good at, whatever. Yes, that is true for your whole business. Yes. If you are going to go all in on a niche for your business, pick something you know, you like, is scalable. But for getting your first customer, that's a different story entirely. When an agent is doing the work, you don't have to be efficient with your time. You can be industry agnostic, 100%. Go to Google Trends, type in plumbing, roofing, HVAC, electrical, and then compare those Google Trends lines with something like spray foam installation, spray foam repair, right? Shower door repair, shower insulation. It's not even close. Plumbing still has tons of demand and it will always have more demand than shower door repair. Of course it will. I'm not saying it's going to be as popular as plumbing. I'm saying that no one's thinking about stuff like that. So there's less competitors reaching out to those business owners. Go wide and go weird. And one more, if you really trust the agent, which I think you should, give it a card. I use Mercury and in Mercury, you can spin up an agentic credit card with limits on it in one click. And honestly, agents don't even want to spend your money right now because they're nervous about the liability. They're always asking permission for stuff, which I'm kind of hate, but I understand it's necessary. The agent will find the nine businesses that are most likely to say yes, audit the nine, and then send each of them a box of pears from Harry and David with a note or a gift basket. That way we're combining unscalable things, real life in-person things with scalable agentic things. By the way, here's a little quick challenge. Here's a quick challenge. If within a week of this episode going live, if one of you watchers or listeners does exactly what I say and use an agent to go find a customer that will pay you to implement AI into their business, as I'm describing, use these steps as I'm describing, within a week of this going live, I will Venmo you $500. So show up in the comments, say that you did it. We will reach out. We will get proof. I will Venmo you $500 and I might even have you come on the podcast. So how about that? How about that? I'm going to pay you to get paid by someone else. Double win. Okay. Way number six, we're going to sell the agent, himself. So my buddy Brandon connected Muse to his inbox and on a whim, he was like, Hey, check my entire inbox and find any class action lawsuits that I'm eligible for and file them for me. It found eight and he's already gotten about 200 bucks back. Okay. Some of these pay out through Venmo and he thinks there could be another two grand pending. So I did the same thing. Here's what mine said. Seven settlements found every deadline passed. The painful one was the Disney YouTube TV one. The deadline was four weeks ago. They emailed me a reminder with, it's a filing code. I didn't do it. It found two. I'd filed deals years ago. Those paid two emails that look like settlements. Yada, yada, yada. So I didn't make any money from this. My friend Brandon did, but it offered to set up a watch so that the next time one gets flagged in the news, it's going to go search my inbox and find it for me. Free money, found money. Okay. Now here's the business. Brandon's mom, actually Brandon's mom is a friend of the pod and she's the bomb. And I met her in person and you are awesome. So I'm actually rethinking what I'm about to say. Cause she probably will do this, but let's just pretend that she's not. Cause I want to keep talking about her. She's not the type of person that's going to think to ask Muse about class action money in her inbox. Okay. But if she saw an ad for a free app that finds all the class action money out there and it took a little cut, so she didn't have to risk anything to use it. She'd sign up today. Or if it was a $10 app and then you got refunded, if it found at least $10 worth of class action money, it's basically free, no risk to the user, right? People like that would sign up. She doesn't need to know that Muse is underneath or that there's agentic work flows running the whole thing. It just works. Okay. I know a guy that built something like this phone call reminders for people with ADHD. There's no app. There's no website. You just call a number and say, Hey, remind me to take my pills at 10 o'clock tonight. And at 10, it calls you. And it's like, well, it's no different. iPhone has reminders app, like their alarms. It just works great for some people. Some people want that intrusive phone call to be the reminder function planner is invisible and it's not in front of your face, but phone call it's pretty intrusive. So he built this on Grokbot. Is it a billion dollar company? Yes. It's actually not. I'm just kidding. I don't know. I don't know how many people use it or buy it, but it's a real thing that people will pay for that he built with Grokbot. And here's a cheat code for picking what to build. So take a company that's already winning in a space and have the agent reverse engineer them. So go look at the meta ads library. And if you don't know what that is, you don't need to ask your agent exactly what I'm saying and tell me what their ads look like. Are they video or static? What countries are they? Shown to go look at their backlinks, pull their website from their web archive year by year and tell me what changed over time. Agents are perfect at this. You're going to get 14 years of hard lessons in like 15 minutes. So last thing, and this is the one I teased at the start, the agents talking to each other. And this is where the third one comes in instinct. Okay. Instinct is interesting because there's no app. It's all done through iMessage or WhatsApp. You just text it. And on the surface, that sounds limiting, but in actuality, as long as it can text you a link, you can pretty much do it through that link. So when I look at my pinned contacts and iMessage, I have my wife, my kids, Nick, some guys at church, chief of staff, YouTube guy, and instinct. It's one of the top nine people on my phone. The limiter is that it's one big long forever chat with grok bot or muse. I can split things into different projects or chats, but with instinct, it's all one thread. And these things already get confused even when they're separated. So I use it the least of the three, but it did the single coolest thing in this whole video. So I built a website. And I made a video about this about a month ago. Some of you guys probably watched it in replet called ward waivers.com. And it's a website. So people at my church can sign liability waivers for activities without the paper, right? It's super cool. I love it. It's free tool. If you need people to sign liabilities for you, you should go use it. There's no downside vibe coded in replet. It worked, but it was not secure at all. It was a perfect example of move fast and break things. I tweeted about it. Thousands of people went there and the support emails started coming in. They all said the same thing. How secure is this? Like who's looking at my kid's allergy information? I'm like, oh crap. Yeah. I can see your kid's birthday right now. It's probably not good. I need to fix that. I need to make this secure. Isn't there something called encryption? or something. So here's what I did. Remember, I'm not technical, but Claude is. I screenshotted all of the support emails, gave them to Claude and said, how do I make this app secure? This was in the same chat that had been helping me prompt Replit to build this app. How do I make this app secure based on what these people need? Claude wrote me a master prompt. Then I handed that prompt to Instinct and said, log into Replit. Claude is your boss and I am Claude's boss. I don't want to intervene unless I absolutely have to. You can publish updates without asking me. Encrypt the app. I don't want to be able to see signatures or names or medical history or activity names. I just want to see the names of the leaders, my users and their emails. That's it. Okay. And then I had Instinct log into Claude. So Instinct was the middleman between me, Claude and Replit. Claude is the one doing the technical prompting for Replit. And then Instinct is copying and pasting that, adding its own AI. And then pushing it through to Replit and then publishing when it's ready to go live. I did nothing. I just sat there and watched them talk back and forth. Really interesting. Like over 300 people are using that tool right now. I don't make any money off it because it's free forever, but it feels really good to know that it's positively impacting lives and helping with liability issues. And there's no bugs that I know of yet. Used to be called onlywaivers.com. Some people didn't like that. And honestly, goodness, I didn't even think of that other only website when I built it. So I changed the name to Ward Waivers. That one. Two punch combo was a magical moment for me. Okay. Instinct or Muse or Grockbot plus Claude plus Replit or plus Claude code, right? A lot of people use it. I don't. The agent does all the clicking and the copy pasting. Claude does the thinking. Replit does the building. And you do the describing in your own words, how you understand the world. It's going to translate it into a technical way. Mind blown. That is how I build any of the six things in this video and a couple of housekeeping things so you don't get stuck. So Kevin on my team, Kevin Bell, shout out, keeps every skill that his agents learn in a private GitHub repo. You don't need to know what that means. Okay. Just put that into a prompt. Every Friday, the agent pulls the week's context. It writes any new skills that thinks he'll reuse and pushes them there. Muse, Instinct, Grock, it's all pointed at the same repo. So he's never locked into one agent. Then when the next agent drops, he just points it at his brain, the repo. Do that this week. If you feel behind right now, when it comes to AI, you kind of are. Everybody is. So if everyone is, then none of us are. If you're watching this video, I guarantee you what you just learned in this video puts you in the 1%. Did you guys know that this report just came out that said only 2% of American households are paying for AI? 2%. So if you're paying 20 bucks a month for ChatGPT or Cloud or whatever, or Replit, you are in the 2%. You are on the cutting edge of these tools. So are you behind? Yeah, because it's moving so fast. But if everyone's behind, you're not. You're actually ahead. So how's that for a contradiction? So have your agent send you a weekly email. Here's who I am. I don't care about these random tools that seem to be like gimmicks or fads. I want to know about the level ones out there. Grok, Gemini, OpenAI, Anthropic. What did they ship? What are people building on top of them? Who is the up and comer like Instinct or Replit? How do these things apply to me and my work and my business? So here's the thing I keep coming back to. I got 82 pool builders to reach back to me. Not everyone did, but most of them did. Eight of them quoted me and more of them quoted me since then. I have over 10 now. And every one of them that replied is a business owner I'm now talking to. That's the whole play here. It's like I'm pitching them to pitch to me or they're, you know what I'm saying? Am I the customer or am I the salesman? I'm both. And all of us need something done from a handyman something. Have them come over to fix your drawer and then pitch them. Okay. So what am I doing now? I write back to the 81 pool builders that I'm not choosing. Might as well write to the one I am choosing too and say, hey, did you know that an AI sent you that email? That wasn't me. Now they probably know they get emails written by ChatGPT, but no, that wasn't even sent by me. That was sent by an agent. Like what? Yeah, we can do this for you and your customers. I'll show you. The quote is the lead and you got it while you were shopping for something you were already going to buy. That's the cold outreach. It feels natural. The business came to you. Fun fact, my agent's name is Sean. I was 10 years old. I kept a journal for about a month and my kids found it a few months ago. It turns out I always wanted to be named Sean. S-E-A-N because I love 007. GoldenEye, Sean Connery version, the best. So now there is a Sean in my life. It's my agent. Guys, I just picked up my son from school. My car drove me there. It drove me. I didn't touch the wheel. I've got AI agents out the yin yang working for me. Cost me like tens of dollars a month. I just want to shake people that I have walked by on the road and just like tell the world I'm not an AI expert. I'm an expert in testing things. Test everything except drugs. You can just do things. I'm an expert in being a beginner. That's what I'm an expert at. So if I'm an AI expert by default, cool. I'm an AI expert. You're an AI expert. We're all AI experts. This is the most asymmetric bet of the century. Worst case, you spend two bucks in tokens and you learn something new. Best case, one of these pays your mortgage or makes you fabulously wealthy. All six prompts, the lead sourcing filters, the audit prompt, the master prompt trick, they're all in a free doc in the description. If you want me and a few hundred other people to look at your version of this, check out playmakersai.com. Links down in the description and drop a comment with which of the six that you're going to check out. Try first. I'm going to read them all. Yada, yada, yada. You know the drill. Go let a robot do your chores. I love you guys. Thanks for hanging out on the Kerner office.
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